Libsyn Directory

Kathryn Esquer | Connecting With Other Therapists During The Pandemic | TPOT 153

The Practice of Therapy Podcast with Gordon Brewer

Release Date: 11/09/2020

Private Practice Money Mistakes That Could Be Costing You | Margo Masri | TPOT 444

The Practice of Therapy Podcast with Gordon Brewer

Your private practice may look profitable on paper, but does the money actually feel available? In this episode, Gordon talks with Margo Masri, founder of Heartfelt CFO and Tax Services, about the financial decisions that can quietly create cash flow problems for private practice owners. They explore the risks of over-hiring, ignoring taxes, taking on office space too soon, and trying to grow without fully understanding the costs involved. Margo also shares why practice owners need to know what they personally need to live on, build financial systems that can grow with the business, and...

The Neurodivergent Therapist’s Guide to Private Practice | Martin Altman | TPOT 443

The Practice of Therapy Podcast with Gordon Brewer

Have you ever wondered how much easier private practice could feel if you stopped fighting the way your brain works? In this episode, I’m talking with Martin Altman, LPC, about his experience as a therapist with ADHD and how understanding his own neurodivergence helped him find a niche that genuinely fit. We get into the strengths and challenges that can come with ADHD, how Martin stays present with clients, and why building the right systems can make private practice feel a whole lot more sustainable. Martin also shares a really helpful perspective on emotional hijacking and why distraction...

The Emotional Weight of Private Practice | Lindsay Benson | TPOT 442

The Practice of Therapy Podcast with Gordon Brewer

Therapists are great at taking care of everyone else, but we are not always so good at noticing what the work is doing to us. In this episode, I’m talking with Lindsay Benson about the hidden toll private practice can take on our nervous systems. We get into therapist burnout, the stress that builds up from sitting with difficult stories all day, and the small practices that can help us reset between sessions. Lindsay also shares her experience moving from insurance to private pay, offering therapy intensives, and building a practice that feels more sustainable. This is a great conversation...

The Mindset Shifts That Make Private Practice Feel More Sustainable | Tyana Tavakol | TPOT 441

The Practice of Therapy Podcast with Gordon Brewer

What if the biggest thing holding your private practice back isn't your marketing strategy but your mindset? In this episode, I'm joined by Tyana Tavakol to talk about the beliefs that shape the way we build our practices. We explore scarcity versus abundance, the value of finding your niche, and why trying to appeal to everyone often keeps you from connecting with the clients who need you most. We also dive into building an online practice, creating meaningful professional relationships, and learning to trust your own expertise instead of comparing yourself to everyone else. If you've ever...

Private Practice Stress: What’s Filling Your Bucket? | Kristin Oja | TPOT 440

The Practice of Therapy Podcast with Gordon Brewer

Are you burning out in private practice without realizing it? In this episode of The Practice of Therapy Podcast, Gordon talks with Kristin Oja, DNP, founder of STAT Wellness, about optimizing stress resilience and preventing burnout. Kristin shares a functional medicine perspective on why burnout is not always caused by work alone. Often, it is the buildup of stressors outside of work, including sleep, caffeine, exercise, relationships, technology, self-talk, and lack of recovery. Kristin explains the idea of the “stress bucket” and how even good things, like exercise, intermittent...

How AI Search Is Changing Private Practice Marketing | Natalie Moore | TPOT 439

The Practice of Therapy Podcast with Gordon Brewer

Is SEO dead, or is it just changing? In this episode, I’m joined again by Natalie Moore, a licensed marriage and family therapist and SEO coach for therapists in private practice. Natalie breaks down the difference between SEO and AIO, or artificial intelligence optimization, and explains why therapists don’t need to panic about AI search replacing traditional SEO. We talk about how private practice owners can make their websites easier to find on Google, ChatGPT, Perplexity, and other AI search tools. Natalie shares why specialty pages, Google Business Profiles, clear niche messaging, and...

How to Protect Your Private Practice From the Unexpected | Jeanine Rousso | TPOT 438

The Practice of Therapy Podcast with Gordon Brewer

What happens when the therapist is the one who needs support? In this episode, I’m talking about the very real challenges therapists face when life disrupts their ability to work. Private practice can offer freedom and flexibility, but it can also leave clinicians vulnerable when illness, grief, natural disasters, burnout, or unexpected emergencies come up. We’ll look at why therapists need a safety net, how financial stress impacts clinicians, and what it means to prepare your practice for the unexpected. From emergency grants and burnout prevention to referral networks and professional...

Building a Private Practice Right Out of Grad School | Jarrod Hoffman | TPOT 437

The Practice of Therapy Podcast with Gordon Brewer

Can you really build a successful private practice right out of grad school? In this episode of The Practice of Therapy Podcast, I talk with Jarrod Hoffman about building a private practice right out of grad school and the lessons he has learned in those early years of practice ownership. Jarrod shares his experience of stepping into private practice, navigating pricing, working through imposter syndrome, and learning how to communicate the value of the work he does. We also talk about why niching matters, how our own stories often shape the clients we feel called to serve, and why private...

What I’d Do Differently If I Started Private Practice Today | TPOT 436

The Practice of Therapy Podcast with Gordon Brewer

When I started my private practice nearly 20 years ago, there were not nearly as many resources available for therapists as there are today. I learned a lot by trial and error, and looking back, there are definitely some things I would do differently. In this episode, I’m sharing what I wish I had known when I first started private practice. One of the biggest lessons I learned is that I made things more complicated than they needed to be. From keeping paper records to waiting too long to outsource, I can see now how simpler systems would have made a big difference early on. I talk about the...

From Imposter Syndrome to Confident Private Practice Owner | Bianca Hughes | TPOT 435

The Practice of Therapy Podcast with Gordon Brewer

Are you charging enough in private practice, or does guilt keep getting in the way? In this episode, Gordon is joined by Bianca Hughes, LPC, therapist, speaker, mentor, and founder of Authentically BU and the Soulful Clinician Collective. Bianca shares how she moved from hospital work into private practice and the mindset shifts that helped her build a career that feels aligned, sustainable, and authentic. Gordon and Bianca talk about money mindset, imposter syndrome, marketing, confidence, and why therapists need to see themselves as both clinicians and business owners. Bianca also shares why...

More Episodes

As a telehealth therapist, do you ever feel alone? My guest, Kathryn Esquer, knows exactly what this feels like. She misses the daily interactions with fellow mental health professionals. That’s why Kathryn created the Teletherapist Network, an organization for the next generation of therapists in private practice. Tune in as Kathryn speaks about how she created a community, politics in the therapy room, and the benefits of finding your network.

Meet Kathryn Esquer

Kathryn Esquer is a Clinical Psychologist and MBA graduate. She currently works in her rural hometown in central Pennsylvania providing outpatient mental health services integrated into primary care. She loved her career, but COVID helped her realize that something was missing from her private practice. The clinical work was rewarding, but she felt professionally isolated and uninspired. She also knew consultation was a critical part of the ethical practice but didn't know where to find it. So, Kathryn created the Teletherapist Network for modern therapists to crowdsource the knowledge and experiences of other private practice teletherapists so that members can develop their clinical and business skills, all while staying connected to their mission and preventing burnout.

Teletherapist Network

Don’t practice teletherapy alone. Join a premier organization for the next generation of therapists in private practice at Teletherapist Network. Kathryn Esquer explains the inspiration behind her network. When COVID hit, there were loads of challenges that therapists experienced. Once we had to switch to telehealth, it felt professionally isolating and uninspiring. No longer did we have peers or other people in the mental health trenches. As a problem solver, Kathryn wanted to find people to connect with. Thus, the Teletherapist Network was born!

Creating A Community

Kathryn uses a platform that does all the technical stuff for you. Weekly, they do mindfulness exercises and questions. Plus, they consult with each other and have live consultations every other week via Zoom. Each week, they highlight a new member – they get to know each other on a deep level. People get to pick their brains all day. Therapists will ask questions, and the group gets to benefit from the collective knowledge. Plus, they have guest expert webinars coming in every month. Industry professionals will teach something new to the community. It’s a neat way to connect with people who want to help private practice owners. Now, Kathryn feels more inspired to better herself as a clinician. It’s easy to get out there and learn new things in the Teletherapist Network.

Politics In The Therapy Room

Do you disclose your political affiliations or beliefs in the therapy room? We should be aware of what we personally bring into the therapy room and keep it in check. The only way to do that is to consult with peers. There’s a lot of political conversations happening in Kathryn’s community. It’s a skill to have civil discourse with your peers. This year, in general, has been challenging with COVID and the election. A lot of things are affecting our therapy internally. Finding a community will be essential for a therapist.

You’re Not Alone

You’re not alone in feeling isolated or uninspired as a private practice owner. It’s scary that this community wouldn’t have happened without COVID-19. Kathryn is glad she has the community to stay on top of best practices and resources. When she started the network, over 150 people were looking to join the group. There’s an overwhelming response for the community – you’re not alone! Therapists need to speak with their peers. If you’re feeling a little isolated, find a community of support. With telehealth becoming so prominent, the barriers to entry for private practice are very low. If you recently went out on your own, you can learn loads in the Teletherapist Network.

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