loader from loading.io

Austin Kirkland | Fall Into Cash During September | TPOT 195

The Practice of Therapy Podcast with Gordon Brewer

Release Date: 09/13/2021

Rachel Bond | A Special Behind-The-Scenes Look of The Podcast | TPOT 200 show art Rachel Bond | A Special Behind-The-Scenes Look of The Podcast | TPOT 200

The Practice of Therapy Podcast with Gordon Brewer

In this episode, podcast editor and content creator joins the show. We talk about how The Practice of Therapy Podcast gets made. If you have a podcast of your own, Rachel gives tips for promoting it on social media. Plus, we chat about saving time on social media by batching content, creating a calendar, and even outsourcing. Tune in as Rachel talks about helping students for FREE with . Plus, I have an exciting announcement at the end of the show – you don’t want to miss it! Meet Rachel Bond graduated with her MBA in 2019. After college, she freelanced full-time as a writer, content...

info_outline
Reflections From My Private Practice Journey | TPOT 199 show art Reflections From My Private Practice Journey | TPOT 199

The Practice of Therapy Podcast with Gordon Brewer

I learned a lot of things about starting a private practice the hard way. I'm grateful to share the lessons that I learned from my journey and help you not make the same mistakes that I did. First, I speak about the importance of knowing your 'why' on starting a private practice. Once you know your 'why,' other aspects of your business will begin to fall into place. Tune in as I dive deep into lessons learned around finances, marketing, outsourcing, and systems. Plus, I direct you to all sorts of resources that will help you on your journey. Thanks for being with me! Knowing Your 'Why' For...

info_outline
Joe Sanok | Thursday Is The New Friday | TPOT 198 show art Joe Sanok | Thursday Is The New Friday | TPOT 198

The Practice of Therapy Podcast with Gordon Brewer

Have you ever thought about where the seven-day week comes from? In this episode, Joe talks about his brand new book, . The seven-day week was created four thousand years ago, and the forty-hour workweek was built in 1926. We are the post-pandemic generation that gets to say, do we want to do work the way we used to, or are we going to create something new? Tune in as we chat about productivity, slowing down, and the importance of outsourcing. Meet Joe Sanok Joe Sanok, MA, LLP, LPC, NCC is the person behind the #1podcast for therapists,  Joe has helped hundreds of private practice owners...

info_outline
Gabe Nelson | Preparing for Worst-Case Scenario In Private Practice | TPOT 197 show art Gabe Nelson | Preparing for Worst-Case Scenario In Private Practice | TPOT 197

The Practice of Therapy Podcast with Gordon Brewer

Today we talk about preparing for emergencies in private practice. As a solo practitioner, certain things need to be in place before you have an emergency on your hands. If you haven't started preparing yet, then it's not too late! Gabe Nelson joins the show to explain exactly what you need to do to be ready for the worst possible scenarios. Tune in as we chat about saving for emergency funds, getting the right insurance, and ensuring you are protected as a business owner. Meet Gabe Nelson With almost three decades in the financial services industry and more than a decade as an independent...

info_outline
Dr. Lani Chin | Creating An App To Diversify Private Practice Income | TPOT 196 show art Dr. Lani Chin | Creating An App To Diversify Private Practice Income | TPOT 196

The Practice of Therapy Podcast with Gordon Brewer

Dr. Chin is here to chat all about her new app, CE Hub. CE Hub is a tool for mental health professionals to store their continuing education certificates and track their units earned toward licensure. You can upload your certificates, and CE Hub will take care of the rest. Tune in as we talk about diversifying your income, the importance of outsourcing, and the nuts and bolts of creating your very own application. Meet Dr. Lani Chin In therapy, my goal is to assist you in addressing issues that are difficult to confront on your own, which often manifest as anxiety, depression, or...

info_outline
Dr. Lani Chin | Creating An App To Diversify Private Practice Income | TPOT 196 show art Dr. Lani Chin | Creating An App To Diversify Private Practice Income | TPOT 196

The Practice of Therapy Podcast with Gordon Brewer

Dr. Chin is here to chat all about her new app, CE Hub. CE Hub is a tool for mental health professionals to store their continuing education certificates and track their units earned toward licensure. You can upload your certificates, and CE Hub will take care of the rest. Tune in as we talk about diversifying your income, the importance of outsourcing, and the nuts and bolts of creating your very own application. Meet Dr. Lani Chin In therapy, my goal is to assist you in addressing issues that are difficult to confront on your own, which often manifest as anxiety, depression, or...

info_outline
Austin Kirkland | Fall Into Cash During September | TPOT 195 show art Austin Kirkland | Fall Into Cash During September | TPOT 195

The Practice of Therapy Podcast with Gordon Brewer

In this episode, Austin Kirkland from joins the show. We chat all about the campaign. It's is a month-long event throughout September when they provide mental health professionals with the tools and steps to help them make more money in the fall months. If you want to get a head start on boosting your practice by becoming a Brighter Vision customer, then is one of their most significant sales. Tune in as we chat about improving your website, the importance of search engine optimization, and why you need to start blogging. Meet Austin Kirkland Austin Kirkland is a Senior Account Executive at...

info_outline
Tosha Rollins | Autism Therapist Education in Private Practice | TPOT 194 show art Tosha Rollins | Autism Therapist Education in Private Practice | TPOT 194

The Practice of Therapy Podcast with Gordon Brewer

Today, Tosha Rollins joins the show. She turned her passion into a private practice niche. One of the most important things about finding your niche is looking at what speaks to you. For Tosha, it's working with clients that have autism spectrum disorder. Research shows that only 2 out of 44 therapists feel comfortable working with autistic clients. So, there is a massive demand for referral resources and families that need our help. Tune in as Tosha speaks about the , working with autistic clients, and the importance of continuing education for autism resources. Meet Tosha Rollins Tosha...

info_outline
Russell DuBois | Measurement-Based Care In Private Practice | TPOT 193 show art Russell DuBois | Measurement-Based Care In Private Practice | TPOT 193

The Practice of Therapy Podcast with Gordon Brewer

Russell DuBois joins the show to talk about Blueprint and the importance of measurement-based care. Blueprint automatically gathers client data, measures client outcomes, and get insights at the point of care to make more informed treatment decisions. The more therapists can stay curious about their work, the more likely they are to avoid burnout. Tune in as we talk about how clients, clinicians, and group practice owners can benefit from using a measurement-based mental health care service like . Meet Russell DuBois Dr. Russell DuBois is a psychologist specializing in psychological testing,...

info_outline
How To Structure Your Practice | TPOT 192 show art How To Structure Your Practice | TPOT 192

The Practice of Therapy Podcast with Gordon Brewer

One of the questions that I get asked a lot is just around how to structure your practice. So, in this episode, I walk through with you exactly how I have my practice structured. I talk about the process from the time we receive a client intake form to when we discharge a client and all the things that happen along the way. I speak about both the business and clinical side of my practice. Lastly, I make sure to point out all the software we use to keep our practice running as smoothly and as efficiently as possible.  How We Do Our Intakes In addition to the other clinicians working with...

info_outline
 
More Episodes

In this episode, Austin Kirkland from Brighter Vision joins the show. We chat all about the Fall Into Cash campaign. It's is a month-long event throughout September when they provide mental health professionals with the tools and steps to help them make more money in the fall months. If you want to get a head start on boosting your practice by becoming a Brighter Vision customer, then Fall Into Cash is one of their most significant sales. Tune in as we chat about improving your website, the importance of search engine optimization, and why you need to start blogging.

Meet Austin Kirkland

Austin Kirkland is a Senior Account Executive at Brighter Vision. Austin has been a part of the Brighter Vision team for almost 3 years, but outside of work, he is a photographer! In fact, he was just commissioned by the Denver Parks and Recreation to shoot all their cityscapes for their 2021 print materials. If you’re interested, you can see his work on Instagram at @austinkirklandphotography.

What Exactly Does Brighter Vision Do?

Brighter Vision makes marketing simple for therapists. They work one-on-one with therapists to get a custom website built that's unique to their practice. More important than the website itself, Brighter Vision will help market your services. They want to make sure that when a potential client searches for therapists, you will be one of the first options on Google. If you are intimated by building a website, then Brighter Vision is the way to go.

Is Social Media Overwhelming? Try Social Genie!

Social Genie has a library of thousands of social media and blog posts that you can edit, customize, and schedule across all platforms in a matter of minutes. As a client of Brighter Vision, you can decide what type of content is posted. For instance, you can choose to have a post about anxiety released every single Monday. It takes only a matter of minutes to set up. As a client, you will also have the ability to view the schedule and see the upcoming posts. Plus, you'll have the option to and delete posts as you see fit.

All About The Fall Into Cash Campaign

Brighter Vision's Fall Into Cash campaign is a month-long event throughout September when they provide mental health professionals with the tools and steps to help them make more money in the fall months. There'll be weekly blogs, webinars content over the entire month. Between all of us, we will be giving away about $17,000 worth of giveaways. Additionally, you also get a very, very heavy discount on the services with Brighter Vision. They love to provide free information and resources for therapists looking to grow their practices and fall into cash.

Get Help With Your Private Practice Website

There are two types of clinicians that Brighter Vision works with when it comes to their website work. There's the clinician that doesn't have a website, and this is going to be their very first website. Often, this clinician doesn't have a niche yet; but Brighter Vision can still help market their services. While on the other hand, there are clinicians who currently have a website. More often than not, they are fed up with how the website is going. So, Austin likes to ask what they like about the website and what they don't like about it. More often than not, Austin can bring pretty much any aspect from their old website to their new website.

How Search Engine Optimization Works and The Importance of Blogs

Without search engine optimization, your website's not going to be found unless they know the exact address of it. SEO is a code that describes your website to Google. That way, Google knows who to show your website to. One of the most important things to do around search engine optimization is blogging. A significant factor with how well a website will rank over time is simply how often it's being updated. Google wants to show its users relevant and up-to-date content. So by updating your website, then you are telling Google that you have new information. A great way to do that regularly is through blog posts.

Being transparent… Some of the resources below use affiliate links which simply means we receive a commission if you purchase using the links, at no extra cost to you. Thanks for using the links!

Austin's Resources

Brighter Vision

Fall Into Cash

Austin's Instagram

Austin on LinkedIn

Resources

Use the promo code "GORDON" to get 2 months of Therapy Notes free.

Blueprint Health

Using Google Workspace As A Practice Platform Course

Killin'It Camp

Join the Google Workspace for Therapists Users Group

Follow @PracticeofTherapy on Instagram

Meet Gordon Brewer, MEd, LMFT

Gordon is the person behind The Practice of Therapy Podcast & Blog. He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer, and writer. PLEASE Subscribe to The Practice of Therapy Podcast wherever you listen to it. Follow us on Twitter @therapistlearn, and Pinterest, “Like” us on Facebook.