loader from loading.io

Diversifying a Private Practice Through Couples Work | Erin Valente | TPOT 418

The Practice of Therapy Podcast with Gordon Brewer

Release Date: 02/02/2026

Diversifying Your Income Without Burning Out | Jenny Melrose | TPOT 421 show art Diversifying Your Income Without Burning Out | Jenny Melrose | TPOT 421

The Practice of Therapy Podcast with Gordon Brewer

If you’ve ever thought, “There has to be a way to make money in my private practice besides just seeing more clients,” this episode is for you. In this conversation, I’m joined by Jenny Melrose, host of the Practice to Profit podcast, and we dive into what it really looks like to diversify your income as a therapist. We talk about moving from one-to-one work into one-to-many offers, creating resources based on the same questions your clients ask over and over, and building income streams that do not require you to be in the therapy room 40 hours a week. Jenny shares practical ideas...

info_outline
Private Practice Profit Margins: What’s Healthy (and What’s a Red Flag) | Gretchen Roberts | TPOT 420 show art Private Practice Profit Margins: What’s Healthy (and What’s a Red Flag) | Gretchen Roberts | TPOT 420

The Practice of Therapy Podcast with Gordon Brewer

Running a private practice usually means you did not set out to become a numbers person. You are trained to help people, not to read profit and loss statements or stress about tax projections. But the reality is this. If you own a practice, you are running a business. In this episode, I sit down with of to talk about the financial side of private practice in a way that feels practical and doable. We unpack how to use your financial reports as a management tool, what healthy profit margins actually look like, and the payroll mistakes that can quietly drain your profit. We also talk about cash...

info_outline
Treating Neuroplastic Pain in Therapy and Private Practice | Dr. Melissa Tiessen | TPOT 419 show art Treating Neuroplastic Pain in Therapy and Private Practice | Dr. Melissa Tiessen | TPOT 419

The Practice of Therapy Podcast with Gordon Brewer

What if chronic pain isn’t a sign that your body is broken—but that your nervous system is trying to protect you? In this episode, Dr. Melissa Tiessen, a clinical psychologist and neuroplastic pain specialist, joins the show to unpack a paradigm-shifting way of understanding chronic pain and persistent physical symptoms. Drawing on neuroscience, trauma-informed therapy, and real-world clinical experience, Melissa explains how pain can exist without tissue damage—and why that realization can actually be good news. You’ll learn how neuroplastic pain develops, why symptoms can move,...

info_outline
Diversifying a Private Practice Through Couples Work | Erin Valente | TPOT 418 show art Diversifying a Private Practice Through Couples Work | Erin Valente | TPOT 418

The Practice of Therapy Podcast with Gordon Brewer

What if couples therapy isn’t about fixing the other person at all? In this episode, Gordon sits down with Erin Valente, a couples therapist based in Los Angeles, to talk about one of the most common mistakes couples make when they come to therapy—and why real change doesn’t live with one partner, but in the relationship itself. They explore why couples work can feel intimidating for therapists, how regulation and co-regulation shape meaningful conversations, and what it really takes to help couples move out of blame and into connection. Erin also shares how she’s structured her...

info_outline
Free Continuing Education for Therapists | Tobin Richardson | TPOT 417 show art Free Continuing Education for Therapists | Tobin Richardson | TPOT 417

The Practice of Therapy Podcast with Gordon Brewer

In today’s episode, I’m excited to introduce you to Tobin Richardson, the founder of a platform called Save the Therapist. When I first learned about what Tobin is building, I knew this was something many of you would want to hear about. Continuing education is a requirement for all of us, but let’s be honest. It can be expensive, time-consuming, and sometimes hard to fit into an already full schedule. Tobin saw that problem firsthand and decided to do something about it. He created a platform that offers high-quality, accredited continuing education for therapists that is completely...

info_outline
Preventing Burnout in Private Practice | Dr. Julie Merriman | TPOT 416 show art Preventing Burnout in Private Practice | Dr. Julie Merriman | TPOT 416

The Practice of Therapy Podcast with Gordon Brewer

There are some conversations you record where you know right away that they’re going to land differently. In today’s episode, I sit down with Dr. Julie Merriman, a therapist, professor, and longtime advocate for helpers who are quietly burning out. We talk about something that hits close to home for many of us in this profession: what happens when we’re really good at helping everyone else, but don’t know how to receive ourselves. Julie shares how so many therapists become what she calls “floating heads of competence.” We’re full of knowledge, skill, and clinical insight, yet...

info_outline
When Narcissism Walks Into Your Therapy Office | Dr. Anthony Mazzella | TPOT 415 show art When Narcissism Walks Into Your Therapy Office | Dr. Anthony Mazzella | TPOT 415

The Practice of Therapy Podcast with Gordon Brewer

If you’ve ever found yourself thinking, “Why is this client so hard to reach?” or “Why does every conversation turn into a power struggle?” this episode is for you. Today, I’m joined by Dr. Anthony Mazzella, a psychoanalyst who specializes in working with narcissistic dynamics. We go far beyond surface-level conversations about narcissism. This isn’t about labels, buzzwords, or quick fixes. It’s about what’s actually happening underneath the behavior and what truly helps. We talk about why arguing over “reality” never works, why confrontation often backfires, and how...

info_outline
The Unconventional Path: Why Your Practice Doesn’t Need Another Resolution | TPOT 414 show art The Unconventional Path: Why Your Practice Doesn’t Need Another Resolution | TPOT 414

The Practice of Therapy Podcast with Gordon Brewer

As we step into a new year, many of us feel it—that quiet but persistent pressure to do more, fix more, and somehow have everything figured out right now. New goals, new systems, bigger numbers—and for practice owners, that pressure can feel especially heavy and often pretty lonely. In today’s episode, I want to invite you to think about January differently—not as a month for pushing harder or becoming more efficient, but as a chance to slow down and get honest about what you can actually hold. Drawing on Barbara Brown Taylor’s Home by Another Way and Oliver Burkeman’s 4,000 Weeks,...

info_outline
How AI Can Transform Private Practice Marketing | Greg Goodman | TPOT 413 show art How AI Can Transform Private Practice Marketing | Greg Goodman | TPOT 413

The Practice of Therapy Podcast with Gordon Brewer

I am so excited for today’s episode because we’re diving into one of the most transformative tools in private practice right now: AI. And joining me is someone who has been living at the intersection of mental health, creativity, and digital marketing for nearly two decades—Greg Goodman of Goodman Creatives. Greg isn’t a therapist, but his story is rooted deeply in the world of mental health. Inspired by his father’s work as a clinician, he built a career helping therapists share their voice, grow their practices, and create meaningful impact through smart, authentic marketing....

info_outline
Why Private Practice Owners Feel Overwhelmed (and How to Fix It) | Samantha Parrinello | TPOT 412 show art Why Private Practice Owners Feel Overwhelmed (and How to Fix It) | Samantha Parrinello | TPOT 412

The Practice of Therapy Podcast with Gordon Brewer

If you’ve ever ended a workday wondering, “Where did all my time go?”—this episode is going to change the way you run your business. In today’s conversation, I sit down with executive coach Samantha Perinello, a powerhouse in helping business owners reclaim their time, streamline their operations, and finally build the kind of practice that doesn’t rely on them for every little task. Samantha has a remarkable track record—her clients regularly get back 10 to 14 hours every single week—and she’s here to break down exactly how that happens. We dive into the real reasons so many...

info_outline
 
More Episodes

What if couples therapy isn’t about fixing the other person at all?

In this episode, Gordon sits down with Erin Valente, a couples therapist based in Los Angeles, to talk about one of the most common mistakes couples make when they come to therapy—and why real change doesn’t live with one partner, but in the relationship itself.

They explore why couples work can feel intimidating for therapists, how regulation and co-regulation shape meaningful conversations, and what it really takes to help couples move out of blame and into connection. Erin also shares how she’s structured her private practice to avoid burnout, including her work with ketamine-assisted therapy, groups, and coaching.

Whether you work with couples, are curious about relationship dynamics, or are thinking about new ways to diversify your practice, this episode offers a grounded, thoughtful look at what healing in relationships actually looks like.

Resources Mentioned In This Episode 

Read the show notes here

Use the promo code “GORDON” to get 2 months of Therapy Notes free

Consulting with Gordon

The PsychCraft Network

Meet Erin Valente

Erin Valente is a Licensed Marriage and Family Therapist specializing in trauma-focused therapy for individuals and couples. With advanced training in EMDR, Psychedelic-Assisted Therapy, and somatic and narrative therapy, Erin helps clients reconnect with their inner voice and move toward healing, growth, and authentic connection.

A lifelong student of the human experience, Erin explores the intersections of psychology, emotion, and personal wisdom. She believes that while psychology offers valuable direction, true healing emerges when we integrate our own understanding of who we are and what we need. Her approach centers on helping individuals and couples rediscover alignment, resilience, and self-compassion as they navigate life’s inevitable challenges—heartbreak, love, loss, and transformation.

Drawing from her background in trauma-informed therapy, domestic violence work, and somatic awareness, Erin creates a deeply resonant therapeutic experience that empowers lasting change. She has been featured on multiple podcasts, hosts her own show, and is launching a group coaching program designed to help individuals and couples cultivate passionate, healthy relationships that support the healing of the human experience.

Website
Instagram
Private Podcast: Healing the Human Experience