Can You Fight Fraud and Improve Customer Experience at the Same Time?
The Purposeful Banker
This episode features a replay of a Q2 webinar exploring how financial institutions can turn fraud strategy into a competitive edge by using connected fraud intelligence to spot risk earlier, move faster than attackers, protect account holders in real time, and actually improve the digital experience along the way.
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What High-Performing Banks Dare to Do Differently
The Purposeful Banker
This replay of a recent panel discussion focuses on what separates top-performing banks from the rest. Hear how leading institutions are driving durable growth in commercial banking, elevating treasury management as a strategic engine, using real customer research to redesign small business offerings, and building cultures that attract top talent while accelerating digital innovation. Related Links
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Art, Algorithms, and the Future of AI in Banking
The Purposeful Banker
At Q2’s Dev Days 2025, CTO Adam Blue challenged attendees to see AI as art, not automation. In this episode, he joins The Purposeful Banker to explore creativity, orchestration, and how financial institutions, developers, and communities can harness AI to build the future together. Related links: [Blog] Smarter Support Starts With AI [Blog] Going Beyond Chat to Bring a Human Touch to Digital Banking [Blog] What If You Could Code Without Coding? [Blog] Turning Partnerships Into a Living AI Ecosystem [Website] AI for Everyone | Q2 [LinkedIn]...
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Inside Gen Z: A Fintech Playbook That Works
The Purposeful Banker
Gen Z is redefining loyalty, purpose, and primacy in banking, and fintechs are leading the charge in creating experiences that resonate with the Gen Z audience. In this episode, Spiral CEO Shawn Melamed joins The Purposeful Banker to share a fintech playbook that helps banks and credit unions attract and engage Gen Z through gamified, purpose-driven experiences that grow deposits, deepen relationships, and make banking feel personal. Related links: [Website] [LinkedIn] [Survey] [Transcript]
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What Is Fraud Intelligence?
The Purposeful Banker
Fraud is evolving fast, and so must the ways financial institutions fight it. In this episode of The Purposeful Banker, Jeff Scott, Q2’s VP of Fraudtech Solutions, discusses “Fraud Intelligence,” a smarter, trust-first approach to fraud prevention. We explore how financial institutions can build trust without adding friction, the “See It, Stop It, Solve It” framework, and how AI fits into the future of fighting fraud. Related Links:
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Inside Gen Z: The Story Behind the Numbers
The Purposeful Banker
How financial institutions can best serve Gen Z accountholders is a popular topic in the industry. In this episode of The Purposeful Banker, we look past the buzz to unpack the data about this segment and talk about the gaps between expectations and behavior. Related Links [Podcast] Inside Gen Z: Lessons in Loyalty [Survey] q2.com/podsurvey
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Inside Gen Z: Lessons in Loyalty
The Purposeful Banker
This episode of The Purposeful Banker podcast is one in a series of episodes focused on better understanding Gen Z consumers and business owners. In this replay of our “Lessons in Loyalty” panel discussion, three Gen Z consumers unpack the multibank mindset, the importance of personalization, the digital-branch balance, incentives, and the role of education in trust. Related Links: [On-Demand Panel Replay] Lessons in Loyalty: A Live Q&A With Gen Z Consumers [LinkedIn] Stacy Armijo [LinkedIn] Stuart Featherston
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Take the Emotion Out of Relationship Management
The Purposeful Banker
Commercial banking runs on relationships, but too often, “gut feel” drives decisions and muddies results. In this episode, Q2’s new VP of Product Management, Nick Koutouras, shares how to take the emotion out of relationship management without losing the human touch. We dig into a simple, repeatable operating rhythm—account planning, pricing, measurement, and stakeholder readouts—that builds consistency, confidence, and better outcomes for bankers and leaders alike. Related Links: Nick's LinkedIn: [Blog] Commercial Loan and Deposit Pricing Market Update: August 2025 ...
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Unclogging the Bottleneck of Treasury Onboarding
The Purposeful Banker
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Insights From SMBs on the Digital Experience They Need
The Purposeful Banker
Small business owners rely on digital tools to run their businesses, but how does their banking experience measure up? In this episode, hear real-world stories from business owners with diverse needs as they describe their experiences and challenges, and hear from financial institutions that are taking these needs to heart. Related Links [Blog] Small Business Tools, Tactics, and Transformation [On-Demand Webinar] Why and How to Become the Business Hub for Your SMB Customers [LinkedIn] Ben Cash [LinkedIn] Katrina Leach [LinkedIn] Shon Cass [LinkedIn] Thomas Eorgan
info_outlineGen Z is redefining loyalty, purpose, and primacy in banking, and fintechs are leading the charge in creating experiences that resonate with the Gen Z audience. In this episode, Spiral CEO Shawn Melamed joins The Purposeful Banker to share a fintech playbook that helps banks and credit unions attract and engage Gen Z through gamified, purpose-driven experiences that grow deposits, deepen relationships, and make banking feel personal.
Related links:
[Website] Spiral | Grow Deposits and Engage With Impact
[LinkedIn] (8) Shawn Melamed | LinkedIn
[Survey] q2.com/podsurvey
[Transcript] https://hub.q2.com/resources/col/pf/inside-gen-z-a-fintech-playbook