Why Most Brands Struggle on Amazon ft. Will Land
Beyond 7 Figures: Build, Scale, Profit
Release Date: 08/30/2024
Beyond 7 Figures: Build, Scale, Profit
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Learn how to harness your drive, sharpen focus, and break self-sabotage. Some people are wired to push forward, question the norm, and never feel satisfied. Labeled as restless or impulsive, their traits may actually be strengths. This episode breaks down the “Driven” personality—why some thrive in uncertainty, crave challenge, and struggle with traditional structures, along with ways to avoid common pitfalls. My guest today is Dr. Doug Brackmann, a psychologist with dual PhDs and author of Driven. He has spent his career helping elite performers overcome self-doubt and channel their...
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Learn how to niche down and drive predictable growth. Today, we’re diving into the secret weapon behind some of the world’s fastest-growing companies niching down. We’ll explore why businesses that specialize getting laser-focused on who they serve and how they serve them tend to grow faster and more sustainably. Joining me today is Joe Beecroft, one of the driving forces at Predictable Profits, where he’s helped countless entrepreneurs grow and scale their businesses. With a track record that includes helping 15 companies land on the Inc. 5000 list, Joe knows what it takes to succeed....
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Learn how to break free from founder-led sales and scale effectively. In today’s episode of Beyond Seven Figures, we’re tackling how to break out of the founder-led sales cycle. We’ll explore how simplifying your process and empowering a strong sales team can free you up to focus on the bigger picture while still driving growth. If you’ve ever wished you could scale without being in the weeds all the time, this episode has the answers. Joining me today is Joe Beecroft, someone who’s helped countless entrepreneurs escape the founder-led sales trap. Joe is part of the team at...
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Learn how to craft messages that solve pain points and boost conversions. This episode of Beyond 7 Figures focuses on how businesses can craft marketing strategies that deliver real results by aligning their messages with the exact needs and concerns of their audience. We discuss practical methods to identify customer pain points, create high-converting ads, and move away from guesswork to build confidence in your marketing approach. If you're looking for clear steps to improve your campaigns and drive growth, you’ll find this conversation insightful and actionable. Our guest today is Robert...
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Learn how to avoid legal pitfalls and build a secure, scalable business. In today’s episode, we’re tackling a topic that often flies under the radar but is absolutely crucial for any business aiming to thrive—legal protection and compliance. From avoiding costly mistakes with website policies and contracts to navigating the complex world of AI responsibly, we’ll explore how smart legal strategies can protect your business and set you up for sustainable growth. Whether you’re just getting started or running a multimillion-dollar enterprise, this conversation will give you practical...
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info_outlineLearn how to effectively navigate and leverage the power of Amazon
Selling on Amazon can be a game-changer for brands looking to expand their reach and increase sales, but it’s not without its challenges. Many companies, both large and small, fall into common traps that can lead to missed opportunities and reduced margins. In this episode, we dive deep into the intricacies of selling on Amazon, from optimizing your product listings to navigating the delicate balance between maintaining your brand’s identity and adapting to Amazon’s ever-evolving platform. If you’re wondering how to get the most out of your Amazon strategy or avoid the pitfalls that others have faced, this conversation is a must-listen.
Today’s guest, Will Land, is a seasoned expert in the Amazon ecosystem with nearly two decades of experience helping brands maximize their potential on the platform. As the CEO of Marketplace Valet, Will has worked with some of the biggest names in the industry, guiding them through the complexities of Amazon’s marketplace while ensuring they retain control over their brand and profitability. His deep understanding of Amazon’s algorithms, policies, and best practices makes him the perfect person to share valuable insights and actionable advice that can help take your business to the next level.
In this episode you will:
- [00:01:52] Learn how to harness the power of Amazon for lead generation while maintaining a strong and independent brand presence.
- [00:10:42] Get a clear understanding of the pros and cons between Vendor Central and Seller Central, and learn which option best suits your brand’s goals.
- [00:17:48] Discover practical tips for managing your supply chain and fulfillment to ensure smooth operations and happy customers.
- [00:20:37] Uncover the common pitfalls that brands face on Amazon and how to sidestep them to drive better results.
- [00:21:08] Find out how to craft compelling product listings that attract more customers and boost visibility on Amazon’s search platform.
All this and more, on this week’s episode of Beyond 7 Figures.
Stay tuned next week. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable.