Ep 266 Predictable Profitable Membership Models with Stu McLaren
Profit Answer Man: Scaling with Profit First & Beyond
Release Date: 04/15/2025
Ep 295 How to 4X your Revenue in 4 Years with Alexis Sikorsky
Profit Answer Man: Scaling with Profit First & Beyond
How to 4X your Revenue in 4 Years with Alexis Sikorsky Most business owners dream about growth, but few know how to scale without chaos. In this episode of Profit Answer Man, Rocky Lalvani talks with Alexis Sikorsky, a strategic advisor who helps founders scale fast and exit strong. Alexis doesn’t speak from theory—he built and sold his own Switzerland-based software company, New Access, in a $100M+ private equity deal. He learned firsthand what it takes to go from exhaustion to exponential growth—and how the right strategy, mindset, and systems can help you 4X your revenue...
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Ep 294 Scale Smarter: Use EOS to Add Another Zero with Rick Benton
Profit Answer Man: Scaling with Profit First & Beyond
Scale Smarter: Use EOS to Add Another Zero with Rick Benton When business growth starts to feel like chaos, it’s time to add structure. EOS (the Entrepreneurial Operating System) gives you a clear roadmap to align people, processes, and profit — but when you combine it with the right financial systems, that’s when the real transformation happens. In this episode, Rick Benton, EOS Implementer and former multi-state business owner, joins Rocky Lalvani to unpack how EOS helps entrepreneurs simplify, scale, and create freedom. Together, they explore how visionaries can step...
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Ep 293 From Bankruptcy to 60 Million: The Systems Behind a Successful Exit with Jason Sisneros
Profit Answer Man: Scaling with Profit First & Beyond
From Bankruptcy to 60 Million: The Systems Behind a Successful Exit with Jason Sisneros Most business owners think success means more sales and more hustle. But Jason Sisneros discovered the opposite — freedom comes from systems, not speed. After crashing three businesses and digging himself millions into debt, Jason rebuilt from scratch. Over time, he created, scaled, and sold 26 companies with 6,800 employees for more than $60 million — all without investors or partners. Today, through his company Built to Exit, he helps business owners do what he finally mastered: design a...
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Ep 292 Maximizing Business Value: Lessons from 800+ Deals with Matt Uhler
Profit Answer Man: Scaling with Profit First & Beyond
Maximizing Business Value: Lessons from 800+ Deals with Matt Uhler The Cash Discipline That Saves—or Sells—Your Business Most companies don’t go under because they lack revenue. They go under because they run out of cash. And the worst part? It doesn’t happen overnight. It happens slowly… then suddenly. One month, you’re profitable. The next, you’re panicking over payroll and wondering what went wrong. In this episode, I sit down with Matt Uhler—a business broker and owner who’s evaluated over 2,500 companies, completed 800+ transactions,...
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Ep 291 Build a Business That Serves Your Life (Not the Other Way Around) with John Nieuwenburg
Profit Answer Man: Scaling with Profit First & Beyond
Build a Business That Serves Your Life (Not the Other Way Around) with John Nieuwenburg Small business owners are great technicians—but often underpowered CEOs. Coach John Nieuwenburg breaks down why most owners feel squeezed by time, team, and money—and how to fix it. We cover building a simple, real-time dashboard (so you stop driving by the rear-view mirror), the “three-legged stool” of systems-people-leadership, recruiting a bench before you’re desperate, plus hiring for culture over skills. The goal: a business that funds—and fits—your life. In This Episode,...
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Ep 290 The Next Level Revenue Formula with Kyle Mealy
Profit Answer Man: Scaling with Profit First & Beyond
The Next Level Revenue Formula with Kyle Mealy Business growth doesn’t have to be complicated. In this episode of Profit Answer Man, I welcome back Kyle Mealy, Fractional Chief Revenue Officer and author of The Next Level Revenue Formula. Kyle has helped small businesses double their top line and, in many cases, 10x their profit by applying simple math to sales and marketing. We dive into the new world of GEO (Generative Engine Optimization), niching through the “Snow Globe Economy,” and the power of his Revenue Cascade framework. This isn’t abstract theory—it’s...
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Ep 289 Scorecards, Not Gut Calls: How to Run Profitable Weeks with Austin McMillan
Profit Answer Man: Scaling with Profit First & Beyond
Scorecards, Not Gut Calls: How to Run Profitable Weeks with Austin McMillan Build a Profitable Business Buyers Can’t Resist Most business owners dream of selling one day—but the reality of what buyers actually pay can be sobering. In this episode of Profit Answer Man, Rocky sits down with Austin McMillan, founder of Flywheel Financial, to break down how investors truly evaluate businesses, why contractual revenue beats hype, and how Profit First and a handful of simple ratios can transform your company into a business worth buying. Key Lessons from the...
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Ep 287 How Small Businesses Beat Big: Profit Lessons from McKinsey to Main Street with Sri Kaza
Profit Answer Man: Scaling with Profit First & Beyond
How Small Businesses Beat Big: Profit Lessons from McKinsey to Main Street with Sri Kaza Most small business owners feel like underdogs—limited resources, endless responsibilities, and constant pressure just to keep up. But what if those very constraints were the secret to outpacing billion-dollar corporations? That’s exactly what Sri Kaza, former McKinsey consultant and now small business advocate, reveals in his book Unconventional and in our latest conversation on the Profit Answer Man podcast. After years advising Fortune 500s and later scaling and selling...
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Ep 288 Your P&L Is Lying—Here’s What to Track with Laresa McIntyre
Profit Answer Man: Scaling with Profit First & Beyond
Your P&L Is Lying—Here’s What to Track with Laresa McIntyre Stop Chasing Revenue: How Fractional CFOs Clear the Financial Fog Most business owners measure success by one thing: revenue growth. The problem? Revenue isn’t cash—and it doesn’t always translate into profit. In this episode of Profit Answer Man, I sat down with Laresa McIntyre, founder of Rockbridge CFO, to uncover the blind spots that keep owners stuck in financial fog. Laresa brings over 15 years of CFO experience and now helps service-based businesses scale smarter with fractional CFO...
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Ep 286 The Profit Pitfalls Most Business Owners Miss with Lisa Hennigar
Profit Answer Man: Scaling with Profit First & Beyond
The Profit Pitfalls Most Business Owners Miss with Lisa Hennigar Most business owners don’t lose profit because of one big mistake — it’s usually a thousand tiny leaks. From not knowing your why, to ignoring customer service, to failing to track the right numbers, the truth is this: profit slips away quietly while you’re busy working hard. In this episode of Profit Answer Man, I sit down with Lisa Hennigar, Vice President of Franchise Development at ERA Group and a nationally recognized franchise strategist with over 22 years in the industry. Lisa has worked with everyone...
info_outlinePredictable Profitable Membership Models with Stu McLaren
What if your current business model is quietly killing your freedom? That’s the harsh truth Stu McLaren uncovered—and when he made the switch, everything changed. In this episode of The Profit Answer Man, Stu shares the pivotal moment he realized his business, while successful on paper, wasn’t scalable or sustainable for the life he wanted. What followed was a transformation into one of the most respected minds in the world of membership-based business models.
If you’re a coach, creator, consultant, or service provider, and you’re stuck in the time-for-money trap—this episode is your wake-up call.
In This Episode, You Will Learn:
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Why a good business can still be built on a broken model
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How switching to a membership model unlocks scalable income and time freedom
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The key mindset shift needed to move from 1:1 to 1:many service
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Tools and strategies Stu used to build a wildly successful recurring revenue business
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How to identify whether your current business model is serving your goals—or sabotaging them
Key Takeaways:
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Your Business Model Should Serve Your Life, Not the Other Way Around. Stu realized his “successful” consulting business was incompatible with being a present father. The solution? A model that scaled beyond his hours.
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Memberships Create Leverage. Instead of solving the same problem over and over in 1:1 settings, he teaches at scale. That gave him freedom, impact, and exponential revenue.
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Look for the Friction. When business success causes anxiety instead of joy, it’s time to reassess the model. Profit is important, but peace is the ultimate metric.
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Teach What You Know, and Package It Smart. Your skills can be transformed into recurring revenue if structured properly. Stu has helped thousands—from fitness to finance—launch profitable memberships.
About Stu McLaren:
Stu McLaren is a renowned membership site expert who has been helping entrepreneurs, authors, coaches, and content creators build recurring revenue since 2008. He co-founded multiple platforms and programs dedicated to scaling membership businesses and is the author of Predictable Profits. Stu’s specialty? Helping you turn your expertise into a sustainable business model that works for your life, not against it.
Conclusion:
More hours won’t solve a broken model. Stu’s journey is a reminder that entrepreneurship isn’t just about income—it’s about freedom. If you’re burning out trading time for dollars, this episode is your signal to shift.
Links:
Website: https://stu.me/
Facebook: https://www.facebook.com/stumclaren/
Instagram: https://www.instagram.com/stumclaren
Watch the full episode on YouTube: https://www.youtube.com/@profitanswerman
Sign up to be notified when the next cohort of the Profit First Experience Course is available!
Profit First Toolkit: https://lp.profitcomesfirst.com/landing-page-page
Relay Bank (affiliate link): https://relayfi.com/?referralcode=profitcomesfirst
Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/
My podcast about living a richer more meaningful life: http://richersoul.com/
Music provided by Junan from Junan Podcast
Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
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