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243: Leveraging Podcast Guesting to Raise Capital and Build Your Brand with Trevor Oldham

The Wake Up Call

Release Date: 03/26/2024

252: From Debt to Empire Building with Steven Andrews show art 252: From Debt to Empire Building with Steven Andrews

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Description:  In this insightful episode, Steven, a seasoned real estate investor, shares his journey from being in debt to building a successful real estate empire. He emphasizes the importance of due diligence, active management, and assessing individual circumstances before investing in properties.  Additionally, Steven discusses creative financing strategies, location considerations, and the potential of distressed properties for wealth building. Paul and Steven delve into the evolving interpretation of the American Dream, highlighting the increasing interest in real estate...

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249: Unconventional Journey to Real Estate Success with Engelo Rumora show art 249: Unconventional Journey to Real Estate Success with Engelo Rumora

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Description:  Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your own lifestyle and economy. In this insightful episode, host Paul welcomes Engelo, a self-made real estate entrepreneur with a unique background. From dropping out of school at 14 to playing professional soccer in Hong Kong, and later transitioning to construction and self-development, Engelo's journey is a testament to perseverance and the pursuit of one's passions.  Engelo shares his experiences in the...

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248: Insights from Mateo Bervejillo's Path to Success show art 248: Insights from Mateo Bervejillo's Path to Success

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Description:  Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your own lifestyle and economy. In this insightful episode, we delve into the entrepreneurial journey of Mateo, the CEO of Xseed, a software development company based in Uruguay. Mateo shares his inspiring story, from his early career as a manager in the teleconsultancy industry to his transition into the outsourcing sector and eventually becoming an entrepreneur.  He highlights the challenges he faced along...

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Description: Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your own lifestyle and economy. In this episode, we sit down with Andrew, the founder of LevelFields AI, to discuss how his company is using advanced data analysis and artificial intelligence to give individual investors access to the same powerful insights that were previously only available to large financial institutions.  Andrew shares how his platform scans thousands of news sources and company filings in...

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246: Navigating the Complex World of College Planning and Financing show art 246: Navigating the Complex World of College Planning and Financing

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Description: Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your lifestyle and economy. In this episode, Paul and Brad delve deep into the intricate world of college planning and financing. They discuss the critical steps involved in the late-stage college planning process, including visits, testing, negotiating with schools, and securing various forms of financial aid.  They also explore the differences in guidance counseling services between private and public schools, and...

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244: Mastering Marriage, Entrepreneurship, and the Art of Living by Design show art 244: Mastering Marriage, Entrepreneurship, and the Art of Living by Design

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Description:  Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your lifestyle and economy. In this introspective episode, Paul Thompson reflects on two pivotal journeys – his marriage and entrepreneurial ventures. As he celebrates his 19th wedding anniversary, Paul shares poignant insights on the evolving phases of marriage and the intentional commitment required to build a lasting partnership. He then shifts gears, discussing his involvement in an ambitious mastermind group...

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243: Leveraging Podcast Guesting to Raise Capital and Build Your Brand with Trevor Oldham show art 243: Leveraging Podcast Guesting to Raise Capital and Build Your Brand with Trevor Oldham

The Wake Up Call

Description:  Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your lifestyle and economy. Trevor Oldham, founder of Podcasting You, shares valuable insights on how real estate investors and entrepreneurs can effectively use podcast guesting as a strategy to raise capital, build authority, and grow their businesses. He discusses the tactics and best practices for identifying the right shows, creating compelling pitches, repurposing content, and nurturing relationships with...

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Description: 

Your WakeUp Call begins when you start to challenge conventional thinking. When you empower yourself to break free from the daily grind. When you choose to design your lifestyle and economy.

Trevor Oldham, founder of Podcasting You, shares valuable insights on how real estate investors and entrepreneurs can effectively use podcast guesting as a strategy to raise capital, build authority, and grow their businesses. He discusses the tactics and best practices for identifying the right shows, creating compelling pitches, repurposing content, and nurturing relationships with hosts and audiences.

 

Key Takeaways:

  • Identify your target audience and leverage tools like ListenNotes and Rephonic to find relevant podcasts catering to your ideal investors or clients.

  • Create unique lead magnets and landing pages for each podcast appearance to capture leads and nurture relationships through email marketing sequences.

  • Repurpose podcast interviews into bite-sized social media content to amplify your reach and promote your brand across multiple platforms.

  • Consistently follow up with podcast hosts and guests you resonate with, nurturing those relationships beyond the initial interview for potential collaborations or business opportunities.

  • Track key performance indicators (KPIs) by tagging leads and activities to measure the success of your podcast guesting efforts and adjust your strategy accordingly.

  • Consider starting your own podcast to build authority and establish yourself as an expert, but ensure you have the time and resources to commit to consistent, high-quality content production.

  • Leverage podcast appearances to showcase your expertise and create a halo effect, positioning yourself alongside successful guests to build credibility and trust with potential investors or clients.



Follow Paul Thompson

• LinkedIn | https://www.linkedin.com/in/paulthompson-onecallcapital/

• Website | https://pauldavidthompson.com

• Tiktok | https://www.tiktok.com/@pauldavidthompson

 

Resources:

https://podcastingyou.com/

https://www.linkedin.com/in/trevorjoldham/

www.PaulDavidThompson.com - Real estate resources, past episodes, and information on my mastermind

 

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About Today’s Guest:

Trevor Oldham is the founder of Podcasting You, a company helping real estate professionals share their stories on top podcasts. Since 2017, Podcasting You has worked with over 400 clients and booked 6,500+ interviews.

Trevor is also an active real estate investor committed to NNN, multifamily, and self-storage deals. He invests in mortgage notes and continually expands his portfolio.

Blending expertise in podcasting and investing, Trevor provides valuable insights for leveraging podcasts to raise capital and build authority in real estate.