The YouTube Strategy Behind a Scalable Real Estate Business
Release Date: 06/24/2025
The #REALTYHACK Podcast
If the 2025 Austin real estate market has felt unpredictable, you’re not alone. In this episode, I sat down with Mike Frost of the Landy Frost Group to break down what’s really happening in the Austin housing market, why his team is on pace for its best year since 2021, and what top agents are doing differently in a shifting market. We unpack the gap between seller expectations and real pricing data, the buyer hesitation caused by interest rate uncertainty, and why Austin home values may be closer to stabilizing than most headlines suggest. Mike explains how he built a $100M real estate...
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The real estate industry is shifting faster than ever. Compass acquiring Anywhere, the rise of AI-powered brokerages, and rapid consolidation are reshaping how agents compete, operate, and grow. In this episode, I sat down with Jack Miller, CEO of T3 Sixty, to break down what these moves actually mean for agents on the ground. Jack brings two decades of experience inside the country's largest brokerages and tech organizations, offering clarity on where the industry is heading, how AI will transform agent workflows, and why consolidation isn't the threat many agents think it is. You’ll also...
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Most agents stop at the home sale—but your next commission could be in your client’s business. In this episode, I talked with Travis Helmig of Biz Broker Plus about how to spot and refer business sales when clients are buying, selling, or relocating companies. You’ll hear real examples, how the process works, and why a single extra question in a listing appointment can translate into serious income. Learn the free path to the basics of main-street business brokering and how agents can participate without changing their core business. We cover valuations, marketing without the MLS, and...
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Short-term rentals are getting tougher—oversupply, shrinking lead times, and new platform fees are squeezing hosts everywhere. But there’s another path. In this episode of the Realty Hack Podcast, I sat down with Amanda Williams (Amanda the Traveling Realtor) to dive into the mid-term rental model—a hybrid strategy blending short-term and corporate stays that can mean fewer headaches and higher profits. Amanda shares how she scaled from flipping homes to more than 15 rental properties, why mid-term rentals (30–90 day stays) outperform short-term in today’s market, and the...
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Thinking about farming as a real estate agent? In this episode of the Realty Hack Podcast, I sat down with Steve Robertson, a top-producing Austin agent who has mastered the art of neighborhood farming. Steve shared the exact system he’s used for more than a decade to dominate his farm and consistently generate six-figure months with a simple, repeatable process. He explains how to choose the right neighborhood, what to send and when, and why consistency beats fancy marketing every time. If you’ve ever struggled with farming or wondered how to make it worth the investment, this episode is...
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Fraudsters are getting smarter—and they’re targeting YOUR listings. Seller impersonation scams, title fraud, and wire fraud are on the rise, and if you’re not looking for the right red flags, you could be next. I had Victoria Feather from Capital Title on the show to break down exactly how these scams work, why vacant land and unoccupied properties are the biggest targets, and how you can protect yourself and your clients.
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I sat down with real estate legend Chad Goldwasser—who went from bartending at Trudy’s to building the #1 real estate team in the world at Keller Williams. Chad shared the raw, unfiltered truth about what it really takes to succeed in real estate: relentless systems, daily affirmations, mentorship, and failing forward. You’ll hear about his first mobile home listing, the moment a $17K investment in coaching changed everything, and how he built a 543-transaction business in just a few years—all while navigating personal and professional setbacks. This is more than a success story....
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Can you really scale a real estate business with YouTube—without spending a fortune on ads? In this episode, I sit down with Jeremy Knight, broker with Real and one of the most respected real estate YouTubers in the game. We dig into how he went from managing Costco sales teams to running a high-volume business fueled almost entirely by organic video content. Jeremy breaks down the mindset shift that changed everything, his four-bucket content strategy, how he built out a studio, and why he’s doubling down on media while pulling back from personal production. Whether you’re a solo agent,...
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Ricardo Bueno has quietly been one of the most influential figures in real estate events over the last decade. From his early days blogging about mortgage rates to building hyperlocal websites, to leading Follow Up Boss into becoming a brand powerhouse (culminating in a $500M acquisition by Zillow), Ricardo has been behind some of the most impactful real estate conferences in the country. In this episode, we dive into how he curated game-changing events like FUBCon, what it takes to create unforgettable conference experiences, and why attending the right events can radically shift your...
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I’ve said it before—agents who ignore AI are going to get left behind. While in Cabo with our top producers, I sat down with my friend Tiffani Marroquin, an AI consultant who’s been in the real estate game since 2007. She’s now helping agents and brokerages become more efficient by using AI the right way—without getting overwhelmed by shiny objects or wasting money on tools they don’t need. In this conversation, we dig into exactly how agents can use AI to save time, create better content, generate more leads, and streamline operations. Tiffany lays out how to build a custom GPT...
info_outlineCan you really scale a real estate business with YouTube—without spending a fortune on ads? In this episode, I sit down with Jeremy Knight, broker with Real and one of the most respected real estate YouTubers in the game. We dig into how he went from managing Costco sales teams to running a high-volume business fueled almost entirely by organic video content. Jeremy breaks down the mindset shift that changed everything, his four-bucket content strategy, how he built out a studio, and why he’s doubling down on media while pulling back from personal production. Whether you’re a solo agent, team leader, or just someone trying to figure out where to put your energy—this conversation has something for you. If you're exploring better ways to build a sustainable real estate business—or want to partner with people who are already doing it—you’ll want to catch this full episode.