329. Why Designers Struggle to Talk About Money with Dina Holland
Resilient by Design with Rebecca Hay
Release Date: 05/05/2026
Resilient by Design with Rebecca Hay
Talking about money can feel uncomfortable, but it’s one of the most important skills to master as a design business owner. In this episode, I’m joined by Dina Holland to talk about why designers struggle with pricing conversations and how to build real confidence around your numbers. We cover: Why “no” is actually a sign of growth How to stop undercharging and start owning your value What changes as your business evolves How process and experience impact your pricing If you’ve ever second-guessed your fees or avoided talking about money with clients, this episode is for you....
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info_outlineTalking about money can feel uncomfortable, but it’s one of the most important skills to master as a design business owner.
In this episode, I’m joined by Dina Holland to talk about why designers struggle with pricing conversations and how to build real confidence around your numbers.
We cover:
- Why “no” is actually a sign of growth
- How to stop undercharging and start owning your value
- What changes as your business evolves
- How process and experience impact your pricing
If you’ve ever second-guessed your fees or avoided talking about money with clients, this episode is for you.
Episode Resources:
- Episode 78 Grow your team, Grow your business with Dina Holland of Honey & Fitz
- Episode 256 Live At High Point Market | Money Matters: Expert tips from a profitable business with Renée Biery, Dina Holland & Jamie Merida
- You can find Dina Holland at her website and on Instagram @HoneyandFitz.
- Watch the episode on YouTube
This episode is sponsored by Programa.
Programa is project management software built specifically for interior designers. It's designed to save you hours every week and reduce the errors that come from managing projects across scattered documents and systems.
Use code RBD25 for 25% off annual Programa plans. Click to learn more.