404 - Micro-Influencers - Powerful Marketing for Small Businesses
Release Date: 06/16/2025
404 - Micro-Influencers - Powerful Marketing for Small Businesses
The Best Small Business Show
Let’s set the stage: Micro-influencers—folks with 1,000 to 100,000 followers—aren’t just mini-celebrities. They’re trusted voices in tight-knit communities. Why should small business owners like our listeners care?
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403 - Scaling Smart - Grow Your Business Without Losing Control
The Best Small Business Show
Some entrepreneurs scale like they’re in a racecar with no brakes - fast, reckless, and headed for a wall. We’re here to pump the brakes, steer smart, and map out a playbook that keeps growth and stability in the driver’s seat.
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402 - Burnout - A Business Strategy or a YOU Problem?
The Best Small Business Show
Today, we’re tackling a monster: Burnout – A Business Strategy or a You Problem? Is relentless hustle a badge of honor, or a giant red flag that leaders love to ignore?
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401 - Stand Out Or Get Ignored
The Best Small Business Show
Today, we’re talking about the one rule in marketing that never changes: Stand Out or Get Ignored. If your brand blends in, it gets buried. We’re diving into how bold brands are flipping the script and winning.
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400 - 400 Episodes and Counting - The Power of Consistency
The Best Small Business Show
Today we’re popping the champagne for our 400th episode! We’re celebrating the power of consistency, how it’s built our podcast, and how it can build a legacy for any small business.
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399 - Your Company Doesn’t Need a Mission Statement, It Needs a Rally Cry
The Best Small Business Show
Today, we’re throwing mission statements in the trash and talking rally cries - why your business needs one to light a fire under everyone.
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398 - Fast Feedback - Listen To Your Customers - OR ELSE
The Best Small Business Show
Today we're diving into Fast Feedback - why your company isn't listening and is slowly dying because of it.
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397 - Quiet Branding - When Your Company Speaks Softly and Wins Big
The Best Small Business Show
Today we’re diving into Quiet Branding - how your company can speak softly and still win big by leveraging subtlety, humility, and authenticity to build unshakable brand trust.
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396 - Micro-Moments - Capturing Customers in 8 Seconds or Less
The Best Small Business Show
Today we’re diving into micro-moments - how to capture your customers’ attention in 8 seconds or less. Small businesses have seconds to hook their audience before they scroll away. If you blink, they’re gone. Let’s unpack why capturing these micro-moments is so crucial and how to do it effectively.
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395 - Are Too Many Offerings Killing Your Sales?
The Best Small Business Show
Too many small businesses think more products or services mean more revenue - but it can actually overwhelm customers. We’re seeing startups, consultants, even established brands clutter their lineups. And with that clutter comes confusion - confused customers rarely buy. So let’s dive in and see why having too many offerings can backfire.
info_outlineLet’s set the stage: Micro-influencers—folks with 1,000 to 100,000 followers—aren’t just mini-celebrities. They’re trusted voices in tight-knit communities. Why should small business owners like our listeners care?