Improving Sales Results With These Simple Daily Fitness Habits, Ep #475
Release Date: 10/08/2025
Building Relationships and Delivering Value as a Key Account Manager, Ep #501
Sales Reinvented
My guest this week, Josh Curcio, is CRO and partner at Protocol 80, a HubSpot community champion, and experienced strategist for technical B2B companies. We dig into key account management—exploring what differentiates key accounts from regular ones, common mistakes salespeople make when transitioning to account management, and strategies for aligning sales approaches with customers’ business objectives. Josh shares his expertise on stakeholder mapping, the importance of regular check-ins, and actionable tips for building lasting relationships. Tune in for practical advice as he shares how...
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How to Build Powerful Key Account Plans, Ep #500
Sales Reinvented
Welcome to the 500th episode of the Sales Reinvented Podcast! I’m joined by returning favorite Mark Hunter, also known as "The Sales Hunter." We dig into the world of key account management—unpacking what sets key accounts apart from regular ones and why so many organizations struggle to define them clearly. Mark brings his extensive experience to the conversation, emphasizing that key account management is less about making the sale and more about building relationships, orchestrating resources, and understanding your customer's business as well as they do themselves. You'll hear...
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Aligning Customer Objectives with Key Account Strategies, Ep#499
Sales Reinvented
Key account management (KAM) is often seen as the pinnacle of business-to-business (B2B) sales, but it’s also one of the most misunderstood areas. The stakes are higher, the relationships more complex, and the rewards, when managed correctly, can be transformative for both supplier and customer. In this episode of the podcast, I welcome Dr. Beth Rogers, former business development practitioner in the IT sector, visiting Fellow at Cranfield School of Management, and researcher in key account management, to shed light on what differentiates key accounts, mistakes salespeople make when...
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Key Communication Skills That Shorten Sales Cycles Ep #498
Sales Reinvented
This week on the podcast, I’m joined by Andy Bounds, recognized as the UK Sales Trainer of the Year. We’re tackling a topic that I know sales professionals everywhere are going to find useful: how communication can be the accelerator for driving more sales, faster. Andy shares practical, actionable strategies for transforming the way leaders and sales teams engage with customers—shifting the focus from pushing harder or offering discounts to truly connecting, understanding, and delivering memorable value. We dig into common communication missteps that create confusion or...
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Becoming Ridiculously Easy to Do Business With, Ep 497
Sales Reinvented
This week, I have with me renowned customer experience expert, David Avrin, for a discussion on why being “ridiculously easy to do business with” is now the ultimate sales advantage. David shares insights into how rigid processes and a lack of flexibility often frustrate customers—and how organizations can turn ease and responsiveness into their biggest differentiators. Tune in as we discuss common friction points, explore practical steps for boosting customer satisfaction, and discover the top dos and don’ts every sales team should follow to future-proof their success in...
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How Top Salespeople Stay Calm and Confident in High-Stakes Situations Ep #496
Sales Reinvented
Pressure is an undeniable reality for anyone in sales. High-stakes meetings, critical pitches, and tough negotiations are daily occurrences. While some thrive, others falter. This week, I’m joined by communication expert, keynote speaker, and bestselling author Dominic Colenso for a conversation on how to excel in high-pressure sales situations. Drawing from his experience as a professional actor and performance coach, Dominic shares why communication often breaks down under pressure, shares practical strategies for staying calm and present, and explains how salespeople can turn...
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Turning CRM Noise into Results, Ep #495
Sales Reinvented
Customer Relationship Management (CRM) platforms have long been at the heart of sales organizations, promising improved insights and streamlined processes. Yet, as businesses evolved, so did their CRMs, sometimes for better, sometimes not. In this episode of the Sales Reinvented podcast, I was joined by Tim Gale, European new business sales leader at Sugar CRM, to discuss what CRM 3.0 means in an age where information overload is the new normal. You’ll hear why having too much data can actually hurt sales teams, and learn Tim's top strategies for turning CRM insights into meaningful...
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Go for Gold Every Day, Ep #494
Sales Reinvented
Paralympic gold medalist and renowned keynote speaker Aaron Phipps, and his high-performance coach, Jon Cooper, pull back the curtain on what it really takes to build elite performance, whether in sport or in sales. From honest conversations during lockdown to transforming adversity into high-level achievement, Aaron and Jon share game-changing lessons on teamwork and breaking through mental barriers. They reveal how stepping out of the “expert” role, embracing vulnerability, and constantly pushing boundaries can impact anyone’s performance. Outline of This Episode 00:00 Power of...
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What Separates Elite Sellers from the Rest, Ep #493
Sales Reinvented
In this episode, I’m joined by renowned sales expert Simon Hazeldine to explore what truly sets elite sales performers apart from the crowd. With over 35 years of experience and a reputation for blending neuroscience, psychology, and practical sales execution, Simon shares research-backed insights on the core habits and mindsets that drive consistent, high-level sales success. We break down the key attributes of elite sellers, from the importance of business intelligence (IQ), emotional intelligence (EQ), and what Simon calls execution intelligence (XQ). Simon also shares the pitfalls of...
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The Telephone Assassin’s Formula for Sales Success, Ep #492
Sales Reinvented
Anthony Stears, also known as the Telephone Assassin, is a professional speaker, trainer, and consultant who specializes in helping sales teams master the art of real-time conversations, particularly over the phone. We dig into the relevance of live calls in today’s digital-first world and explore how human-to-human interactions can break through “pipeline constipation” when automated tools and AI fall short. Anthony also shares practical techniques for building confidence in phone outreach, from shifting your mindset to using “permission to speak” as a powerful opener. Outline of...
info_outlineBrandon Cornthwaite’s story is one of discipline overcoming distraction. Growing up in South Africa, a country shaped by military rigor, Brandon’s journey took him from the world of elite cycling to a life in the military.
Throughout his varied career, Brandon discovered that maintaining physical fitness wasn’t just about health—it was key to unlocking energy, focus, and professional success.
Living with ADHD, Brandon dedicated himself to exercise as a way to boost cognitive performance, manage neurotransmitter balance, and avoid the need for medication. His commitment to staying active helps him harness his rapid-fire mind and translates to resilience and sharpness in his work and life.
Brandon is an industrial sales professional with more than 27 years of experience and a passionate advocate for blending fitness with high sales performance.
Brandon draws on his rich background—including his Red Seal in instrumentation and leadership roles within the ISA—to reveal how physical well-being and daily fitness routines can fuel focus, discipline, resilience, and long-term success in the demanding world of sales.
Whether you’re struggling to juggle work, family, and self-care, or looking for practical strategies to beat burnout and boost motivation, Brandon shares actionable habits for busy professionals.
This episode will inspire you to move more, eat better, rest smarter—and ultimately, sell at your very best.
Outline of This Episode
- [00:00] The importance of meditation and daily movement.
- [04:13] Tailoring your fitness regime for active aging.
- [09:30] Recognizing signs of burnout and what to do about it.
- [11:08] Brandon’s morning routine.
- [15:20] Movement relieves stress and clears the mind.
How Daily Movement, Mental Wellbeing, and Smart Lifestyle Choices Drive Sales Excellence
According to Brandon, “Discipline will beat dopamine every time.” He draws a direct line between physical exercise and improved professional performance. Regular movement boosts blood flow and oxygenates the brain, leading to sharper cognitive performance and sustained focus.
Having been both an elite cyclist and ex-military, Brandon’s life is a testament to the value of discipline and routine. Comparing pushing through physical limits in competition to overcoming obstacles in sales.
In sales, as in sports, it’s discipline—not fleeting bursts of motivation—that sustains high achievement.
Meditation, Movement, and Mindful Mornings
Contrary to the belief that fitness is reserved for athletes or the endlessly energetic, Brandon insists that even small, intentional routines yield big benefits. His days start with meditation, a practice that sets intentions and centers the mind, improving focus for the day ahead.
Far from being “hippie,” as he jokes, meditation is an anchor—one he used even in elite sports to visualize winning and manage pre-race anxiety. Morning movement follows: a set of push-ups, squats, or a short round of resistance training gets blood flowing and primes the body and mind for productivity.
For Brandon, variety matters less than consistency. Coupling movement with meditation creates a one-two punch against stress, brain fog, and lethargy—common enemies among sales pros.
Sleep, Nutrition, and Active Recovery: The Overlooked Performance Drivers
Sleep hygiene and active recovery are cornerstones of Brandon’s approach, prioritizing real rest was a game-changer for his health and work. His evening ritual includes warm-to-cool showers, which support recovery and improve sleep quality.
Nutrition habits deserve equal attention. With tempting fast food at every corner, Brandon recommends meal planning and prepping to ensure nutrient-dense food is always on hand.
Little tweaks, like carrying healthy snacks or picking up groceries instead of drive-thru takeout, reinforce a disciplined, intentional approach to health.
Countering Burnout, Fatigue, and “Screen Poisoning”
Sales professionals frequently battle fatigue and burnout, exacerbated by sedentary remote work, endless screen time, and the stress of high targets.
Brandon calls this “screen poisoning” and suggests that scheduling mini-breaks—such as walks, stretches, or even standing meetings—can help offset poor posture, low energy, and mental drain.
He urges salespeople to recognize warning signs, including declining focus, irritability, frequent illness, and a lack of motivation. The remedy for Brandon is to take a walk, breathe, and step away.
He also suggests reaching out to communities and connections, whether coaches, colleagues, or friends, to maintain motivation and emotional health.
A fit, resilient sales professional is an unstoppable one. Small, daily habits—grounded in discipline, movement, recovery, and community—transform both your sales performance and your life.
Resources & People Mentioned
Connect with Brandon Cornthwaite
Connect With Paul Watts
Audio Production and Show Notes by
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