Sales Reinvented
We at Sales Reinvented are on a mission to change the negative perception of sales people. Each week we will be interviewing experts in the field of sales and sharing their knowledge, ideas and expertise with our listeners. They share with us in our vision of a world where selling is a profession to be proud of. The aim of our formatted show is to provide ‘snackable’ episodes that are short enough to listen to in one sitting but long enough to provide real value that will help you in your sales career. Welcome to the Sales Reinvented Podcast.
info_outline
Create a LinkedIn Profile that Serves Your Prospects with Karen Tisdell, Ep #395
03/27/2024
Create a LinkedIn Profile that Serves Your Prospects with Karen Tisdell, Ep #395
Everyone needs a LinkedIn profile. Why? People want to assess whether or not they can like you. They want to determine if you’re credible and trustworthy. Most people want to do this before meeting you or having a conversation so they don’t feel like they’re wasting their time. You have to show up in service to your prospects. How? Karen Tisdell shares her process in this episode of Sales Reinvented. Outline of This Episode [1:31] Why a compelling LinkedIn profile is important [3:02] Your headline follows you everywhere—prioritize it [4:15] How to tell your professional story on LinkedIn [5:06] Divide your “about” section into four parts [6:38] How often to update your LinkedIn profile [8:31] Tools to build a better LinkedIn profile [10:46] Karen’s top LinkedIn profile dos and don’ts [14:34] How you show up on LinkedIn matters Connect with Karen Tisdell Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/30289413
info_outline
Angela Dunz: Be Passionate on Your LinkedIn Profile, Ep #394
03/20/2024
Angela Dunz: Be Passionate on Your LinkedIn Profile, Ep #394
When someone searches for your name in Google, LinkedIn is usually the first result. Take advantage of that opportunity. If you don’t provide someone with a great LinkedIn profile, why would they waste their time on you? Angela Dunz primarily works with attorneys. And according to the research, 94% of people look at an attorney’s LinkedIn profile before their website. Learn how to make good use of that real estate in this episode of Sales Reinvented. Outline of This Episode [1:11] Why a compelling LinkedIn profile is important [3:12] Above-the-fold curb appeal is important [6:29] How to tell your professional story on LinkedIn [7:30] Balancing professionalism and personality [8:56] How often to update your LinkedIn profile [10:30] Tools to build a better LinkedIn profile [13:20] Angela’s top LinkedIn profile dos and don’ts [16:07] Focus on what you’re passionate about Resources & People Mentioned Check Your Connect with Angela Dunz Connect on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/30259608
info_outline
Leslie Hughes: Why You Need to Write Your LinkedIn Profile for Your Prospects, Ep #393
03/13/2024
Leslie Hughes: Why You Need to Write Your LinkedIn Profile for Your Prospects, Ep #393
How do you want the reader to feel once they’ve looked over your profile? What action are you hoping they’ll take? Writing for the reader is essential because it dictates what happens next. When someone feels like you’ve built trust, they’re more likely to take the next step. Leslie shares how to write your LinkedIn profile for your prospects in this episode of Sales Reinvented. Outline of This Episode [0:45] Why a compelling LinkedIn profile is important [1:21] Why your photo, banner, and headline are key [2:36] How to tell your professional story on LinkedIn [5:45] Balancing professionalism and personality [7:39] How often to update your LinkedIn profile [9:23] Tools to build a better LinkedIn profile [12:04] Leslie’s top LinkedIn profile dos and don’ts [18:15] Use LinkedIn as a tool for gathering information Connect with Leslie Hughes Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29912028
info_outline
How to Tell Your Professional Story on LinkedIn per Rhonda Sher, Ep #392
03/06/2024
How to Tell Your Professional Story on LinkedIn per Rhonda Sher, Ep #392
70–80% of the time you Google someone, their LinkedIn profile will show up on the first page of results. And people are 2x more likely to believe what’s on LinkedIn than anyplace else. A stellar profile is absolutely essential, regardless of industry. So how do you tell your professional story on LinkedIn in a way that speaks to your ideal client? Rhonda Sher shares some great ideas in this episode of Sales Reinvented. Outline of This Episode [1:00] Why a compelling LinkedIn profile is important [1:42] Why your photo, headline, and banner are key [2:36] How to tell your professional story on LinkedIn [4:37] Balancing professionalism and personality [5:51] How often to update your LinkedIn profile [7:09] Tools to build a better LinkedIn profile [9:17] Rhonda’s top LinkedIn profile dos and don’ts [13:22] Leverage LinkedIn as a website Resources & People Mentioned Connect with Rhonda Sher Connect on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29938743
info_outline
Learn to Leverage Video on Your LinkedIn Profile with Sheral DeVaughn, Ep #391
02/28/2024
Learn to Leverage Video on Your LinkedIn Profile with Sheral DeVaughn, Ep #391
If you want to gain visibility, authority, and generate leads that create revenue, a compelling LinkedIn profile is highly encouraged. Sheral DeVaughn is also a fan of leveraging video whenever possible. She shares why it’s important to get your face on camera—and how it helps you connect with potential clients—in this episode of Sales Reinvented. Outline of This Episode [1:17] Why a compelling LinkedIn profile is important [1:55] Why Sheral focuses on the featured section [3:09] How to tell your professional story on LinkedIn [4:30] Balancing professionalism and personality [6:09] How often to update your LinkedIn profile [7:24] What to monitor on your LinkedIn profile [8:39] Sheral’s top LinkedIn profile dos and don’ts [10:50] Demonstrate how you solve your prospect’s problem(s) Connect with Sheral Devaughn Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29836383
info_outline
Creating Content Consistently is Key to LinkedIn Success per Andy Paul, Ep #390
02/21/2024
Creating Content Consistently is Key to LinkedIn Success per Andy Paul, Ep #390
Commitment to creating content consistently is key when it comes to a LinkedIn profile that sells. Those who successfully build followings share original and compelling content with a unique point of view. Andy shares how he built a following of over 150,000 people in this episode of Sales Reinvented. Outline of This Episode [1:00] Why a compelling LinkedIn profile is important [1:52] It’s your content that attracts potential buyers [5:38] How to tell your professional story on LinkedIn [7:53] Balancing professionalism and personality [9:23] How often to update your LinkedIn profile [11:30] Tools to improve your LinkedIn profile [13:39] Andy’s top LinkedIn profile dos and don’ts [18:45] How consistent content creation built Andy’s brand Resources & People Mentioned by Mike Schultz Justin Welsh’s Connect with Andy Paul Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29835798
info_outline
Simple Tweaks to Your LinkedIn Profile Make Profound Impacts per Beth Granger, Ep #389
02/14/2024
Simple Tweaks to Your LinkedIn Profile Make Profound Impacts per Beth Granger, Ep #389
If you don’t have a compelling LinkedIn profile, It’s almost like you don’t exist. But how much work do you have to put into creating a compelling profile? Does it require significant time and money? According to Beth Granger, some simple tweaks to your LinkedIn profile might make all the difference. Learn more in episode #389 of Sales Reinvented. Outline of This Episode [1:11] Why a compelling LinkedIn profile is important [1:41] The elements that have an impact on sales [2:48] How to tell your professional story on LinkedIn [3:57] Balancing professionalism and personality [6:40] How often to update your LinkedIn profile [7:56] Tools to improve your LinkedIn profile [10:30] Beth’s top LinkedIn profile dos and don’ts [12:51] Simple tweaks can make a profound impact Resources & People Mentioned Connect with Beth Granger Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29465098
info_outline
Ryan Rhoten: Your LinkedIn Profile is About You—Not For You, Ep #388
02/07/2024
Ryan Rhoten: Your LinkedIn Profile is About You—Not For You, Ep #388
The first place people meet you for the first time is on LinkedIn. Why wouldn’t you take the time to make sure your profile reflects what you want your prospects and customers to see? Your online profile is your online appearance. Ultimately, it’s about you but not for you. Learn what Ryan Rhoten means in this episode of Sales Reinvented. Outline of This Episode [1:17] Why a compelling LinkedIn profile is important [2:13] The three elements that have an impact on sales [3:12] How to tell your professional story on LinkedIn [4:02] Balancing professionalism and personality [5:11] How often to update your LinkedIn profile [6:41] Tools to improve your LinkedIn profile [8:30] Ryan’s top LinkedIn profile dos and don’ts [11:30] Your profile is about you, not for you Resources & People Mentioned Connect with Ryan Rhoten Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29463763
info_outline
LinkedIn: Prioritize Connection in a Digital Age, via Laura Hayton, Ep #387
01/31/2024
LinkedIn: Prioritize Connection in a Digital Age, via Laura Hayton, Ep #387
15 years ago people made connections via industry events, cold calling, and emails. They had limited access to information. That’s just how it was. But the world has changed. We are firmly in the digital age. More buyers are researching online before speaking to someone in sales. LinkedIn, as of 2024, has over 1 billion users worldwide (38 million in the UK). That’s half of the population of the UK. 92% of buyers want to buy from a salesperson known as a thought leader. Use LinkedIn to showcase your skills and build your personal brand. It is the first way to build a connection and demonstrate authority and credibility in the field. Outline of This Episode [1:28] Why a compelling LinkedIn profile is important [4:51] The elements that have an impact on sales [6:34] How to tell your professional story on LinkedIn [8:34] Balancing professionalism and personality [11:07] How often to update your LinkedIn profile [12:31] Tools to improve your LinkedIn profile [15:09] Laura’s top LinkedIn profile dos and don’ts [17:54] Harness the power of LinkedIn Resources & People Mentioned Connect with Laura Hayton Connect on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29463698
info_outline
Why You Should Take a Genuine Interest in Your LinkedIn Connections per Perry van Beek, Ep #386
01/24/2024
Why You Should Take a Genuine Interest in Your LinkedIn Connections per Perry van Beek, Ep #386
If someone wants to buy something sizable, they want to find the best person to help them. Most people turn to Google for answers. The top search result for someone’s name is usually their LinkedIn profile. That’s where people start. And if they know the product or service they need, people will go to LinkedIn to see who’s available, usually starting with their network. So your LinkedIn profile needs to be set apart from the rest. But the people in your network are looking for far more than a well-constructed profile. They want you to add value to their lives. When you approach someone with genuine interest and care about their outcomes, you’ll see success on LinkedIn. But don’t take my word for it—listen to this episode with Perry van Beek to learn more. Outline of This Episode [1:32] Why a compelling LinkedIn profile is important [3:52] The #1 element that has an impact on sales [5:41] How to tell your professional story on LinkedIn [8:21] Balancing professionalism and personality [10:06] How often to update your LinkedIn profile [11:34] Tools to improve your LinkedIn profile [14:22] Perry’s top LinkedIn profile dos and don’ts [17:23] Show a genuine interest in others Connect with Perry van Beek Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29441398
info_outline
The 3 Questions a LinkedIn Profile Must Answer with Deanna Russo, Ep #385
01/17/2024
The 3 Questions a LinkedIn Profile Must Answer with Deanna Russo, Ep #385
A compelling LinkedIn profile is essential. But why? Everyone in sales has a business card. It can only do so much as an introduction. LinkedIn allows you to sell yourself in addition to selling your product or services. To do that impactfully, your LinkedIn profile needs to answer 3 questions. Deanna Russo shares what they are in this episode of Sales Reinvented! Outline of This Episode [1:33] Is a compelling LinkedIn profile important? [2:24] The two elements that have an impact on sales [3:38] Balancing professionalism and personality [4:38] How to tell your professional story on LinkedIn [6:06] When to update your LinkedIn profile [7:30] Tools to improve your LinkedIn profile [8:48] Deanna’s top LinkedIn profile dos and don’ts [11:55] The 3 questions a LinkedIn profile must answer Resources & People Mentioned Connect with Deanna Russo Connect on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29426818
info_outline
How to Make Your LinkedIn Tell Your Brand Story, per Shane Gibson, Ep #384
01/10/2024
How to Make Your LinkedIn Tell Your Brand Story, per Shane Gibson, Ep #384
When someone meets you for the first time, one of the first things they do is Google you. One of the first search results is usually your LinkedIn profile. Your LinkedIn profile is your personal marketing landing page. It tells your brand story. So how do you make it tell the story you want to tell? Shane Gibson shares how to do that the right way in this episode of Sales Reinvented. Outline of This Episode [1:01] Is a compelling LinkedIn profile important? [1:56] The #1 element that has an impact on sales [4:19] How to tell your brand story on LinkedIn [5:57] Your content must build trust [7:26] When to update your LinkedIn profile [8:39] Tools to measure the impact of your LinkedIn profile [11:03] Shane’s top LinkedIn profile dos and don’ts [13:46] Take time to amp up your LinkedIn profile Resources & People Mentioned Connect with Shane Gibson Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/29019728
info_outline
Why Building Credibility on Linkedin is Key, C. Lee Smith, Ep #383
01/03/2024
Why Building Credibility on Linkedin is Key, C. Lee Smith, Ep #383
surveyed over 1,000 decision-makers and found that 63% of them will search for a salesperson online before they ever take a call or meet with them. You never get a second chance to make a first impression. Only view salespeople as credible. You start every relationship from a place of weakness—unless your LinkedIn profile can get you on an equal playing field. Your LinkedIn profile can be the key to building credibility. C. Lee Smith shares how to do that in this episode of Sales Reinvented. Outline of This Episode [0:44] Is a compelling LinkedIn profile important? [2:05] The elements to leverage on your LinkedIn profile [3:52] How to tell your professional story on LinkedIn [4:48] Balancing professionalism and personality [5:36] When to update your LinkedIn profile [6:43] A tool to measure the impact of your LinkedIn profile [8:14] Lee’s top LinkedIn profile dos and don’ts [10:54] Building credibility on LinkedIn is key Resources & People Mentioned Connect with C Lee Smith Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28993613
info_outline
Mario Martinez Jr’s Formula for LinkedIn Success, Ep #382
12/27/2023
Mario Martinez Jr’s Formula for LinkedIn Success, Ep #382
Everyone needs a compelling LinkedIn profile. Why? So people can see who you are, what you represent, and what you’re all about. Your personal profile acts like a mini website for your company. What does your company’s website show on page one? Who they help, how they help, and the business problem they solve. Speak to your customer in the same way. Mario Martinez Jr. shares his successful LinkedIn formula in this episode of Sales Reinvented. Outline of This Episode [1:20] Is a compelling LinkedIn profile important? [3:41] Three elements to leverage on your LinkedIn profile [7:52] How to tell your professional story on LinkedIn [9:37] Balancing professionalism and personality [10:41] What to update on your LinkedIn profile (and when) [12:50] Tools to measure the impact of your LinkedIn profile [15:52] Mario’s top LinkedIn profile dos and don’ts [17:37] Mario’s formula for LinkedIn Success Resources & People Mentioned Connect with Mario Martinez Jr. Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28992788
info_outline
Joanne Black: Tell Your Story on Your LinkedIn Profile, Ep #381
12/20/2023
Joanne Black: Tell Your Story on Your LinkedIn Profile, Ep #381
Your LinkedIn profile needs to be compelling—it’s your face to the world, after all. Joanne believes that to be compelling, you have to share who you are, what got you where you are, and why you do what you do. LinkedIn can be a great way for someone to get to know the person behind the words. People do business with people. That’s why your personality needs to show. She shares why you can’t be afraid to tell your story on LinkedIn in this episode of Sales Reinvented. Outline of This Episode [1:21] Is a compelling LinkedIn profile important? [2:04] The elements that have the greatest impact on sales [2:55] How to tell your story on LinkedIn [5:00] Balancing professionalism and personality [9:38] How often to update your LinkedIn profile [10:22] Tools to measure the impact of your LinkedIn profile [11:47] Joanne’s top LinkedIn profile dos and don’ts [11:59] Build a personal brand in your desired market [15:25] Make your LinkedIn profile clear and precise Connect with Joanne Black Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28988893
info_outline
Use Your LinkedIn Profile to Build Your Personal Brand per Nick Kane, Ep #380
12/13/2023
Use Your LinkedIn Profile to Build Your Personal Brand per Nick Kane, Ep #380
When someone Googles your name, LinkedIn is usually the first search result. That’s why you need a compelling LinkedIn profile that’s up-to-date and builds your personal brand. You get to determine how you want to be viewed. Nick Kane shares some key ways you can do that in this episode of Sales Reinvented. Outline of This Episode [1:01] Is a compelling LinkedIn profile important? [1:46] The elements to leverage on your LinkedIn profile [2:58] How to tell your professional story on LinkedIn [3:53] Balancing professionalism and personality [5:04] When to update your LinkedIn profile [6:43] Tools to measure the impact of your LinkedIn profile [7:37] Nick’s top LinkedIn profile dos and don’ts [11:59] Build a personal brand in your desired market Resources & People Mentioned Connect with Nick Kane Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28357682
info_outline
Mark Hunter: Consistency and Engagement are Key to LinkedIn Success, Ep #379
12/06/2023
Mark Hunter: Consistency and Engagement are Key to LinkedIn Success, Ep #379
No one takes a meeting without checking someone out. When they Google your name, the first result is usually LinkedIn. According to Mark Hunter, your reputation arrives before you do. So how do you make the best first impression? A LinkedIn profile that sells. He shares how to carefully craft your profile in this episode of Sales Reinvented. Outline of This Episode [1:07] Is a compelling LinkedIn profile important? [2:12] The elements to leverage on your LinkedIn profile [3:54] How to tell your professional story on LinkedIn [5:07] Balancing professionalism and personality [8:26] When to update your LinkedIn profile [10:37] How to improve the impact of your LinkedIn profile [14:16] Mark’s top three LinkedIn profile dos and don’ts [19:22] Transforming your profile transforms your sales Connect with Mark Hunter Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28358237
info_outline
Brynne Tillman: Transform Your LinkedIn Profile to Transform Your Sales, Ep #378
11/29/2023
Brynne Tillman: Transform Your LinkedIn Profile to Transform Your Sales, Ep #378
Your LinkedIn profile is your landing page. You want to attract, teach, and engage your buyers. It’s your opportunity to earn the right to the conversation. People vet you by looking at your profile. A compelling profile earns you the right to the call. But if your profile doesn’t tell the right story, it isn’t working for you. Brynne Tillman shares how you can transform your LinkedIn profile in this episode of Sales Reinvented. Outline of This Episode [1:22] Is a compelling LinkedIn profile important? [3:17] The elements to leverage on your LinkedIn profile [7:29] Use the experience section to share your “why” [10:24] Balancing professionalism and personality [12:58] When to update your LinkedIn profile [15:49] Tools to measure the impact of your LinkedIn profile [17:54] Brynne’s top LinkedIn profile dos and don’ts [21:15] Transforming your profile transforms your sales Resources & People Mentioned Connect with Brynne Tillman Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28344305
info_outline
How to Upgrade Your LinkedIn Profile SEO with Chuck Shaver, Ep #377
11/22/2023
How to Upgrade Your LinkedIn Profile SEO with Chuck Shaver, Ep #377
LinkedIn is your business card on steroids. Profiles used to be stripped-down resumes. They focused on personal accomplishments. Instead, your profile needs to become a story of who you help and how you help them. With 308 areas and settings on a LinkedIn profile that you can tweak, there are hundreds of ways to make improvements. Chuck Shaver would focus on optimizing your SEO, upgrading your visual appeal, and filling your profile with story-based information to draw people in. How does he do it? Learn more in this episode of Sales Reinvented. Outline of This Episode [1:01] Is a compelling LinkedIn profile important? [1:27] The elements to leverage on your LinkedIn profile [2:20] How to tell your professional story on LinkedIn [3:07] Balancing professionalism and personality [4:48] How often should you update your profile? [5:44] How to measure the impact of your LinkedIn profile [7:45] Chuck’s top LinkedIn profile dos and don’ts [10:04] How to build SEO into your profile [12:14] How to get better results on LinkedIn Resources & People Mentioned Connect with Chuck Shaver Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28342721
info_outline
How to Balance Professionalism and Vulnerability on LinkedIn per Sandra Long, Ep #376
11/15/2023
How to Balance Professionalism and Vulnerability on LinkedIn per Sandra Long, Ep #376
There’s no question that LinkedIn has become a valuable tool for salespeople to build their brands. But how do you find the right glance of professionalism and vulnerability? How do you allow your personality to shine and remain authentic while still building your business? Sandra Long shares her professional opinion in this episode of Sales Reinvented. Outline of This Episode [0:56] Is a compelling LinkedIn profile essential? [1:28] The elements to leverage on your LinkedIn profile [2:25] How to tell your professional story on LinkedIn [5:07] Balancing professionalism and personality [8:55] How often should you update your profile? [11:25] How to measure the impact of your LinkedIn profile [12:54] Sandra’s top LinkedIn profile dos and don’ts [15:44] Your LinkedIn profile is your foundation Resources & People Mentioned Connect with Sandra Long Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28328906
info_outline
Compelling LinkedIn Profiles Lead to Conversations per Andrew Jenkins, Ep #375
11/08/2023
Compelling LinkedIn Profiles Lead to Conversations per Andrew Jenkins, Ep #375
Andrew Jenkins offers LinkedIn and social selling training. During training, he advises participants to look at their time on LinkedIn from two perspectives. Passive: This is how you present yourself through your profile. Proactive: How you navigate the platform. You need your profile to convey who you are, what you do, and how you help. You need to make sure your profile is supporting your efforts. But it isn’t just about your profile. People see success when they engage in conversation. So how do you build a compelling profile and drive people to it? Andrew shares his tactics in this episode of Sales Reinvented. Outline of This Episode [1:01] Is a compelling LinkedIn profile important? [1:43] The elements to leverage on your LinkedIn profile [3:31] How to tell your professional story on LinkedIn [5:21] Balancing professionalism and personality [7:32] How often should you update your profile? [9:57] How to measure the impact of your LinkedIn profile [12:03] Andrew’s top LinkedIn profile dos and don’ts [14:14] Don’t be afraid to start conversations Resources & People Mentioned Connect with Andrew Jenkins Andrew’s Book: Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28328564
info_outline
Elinor Stutz Shares How to Build Opportunities with LinkedIn, Ep #374
11/01/2023
Elinor Stutz Shares How to Build Opportunities with LinkedIn, Ep #374
According to Elinor Stutz, LinkedIn has become the premier business platform. And a compelling LinkedIn profile will attract people interested in you and your work. If you offer excellent content, opportunities will arise that wouldn’t have otherwise. Elinor shares how she leverages LinkedIn to build opportunities in this episode of Sales Reinvented. Outline of This Episode [1:12] Is a compelling LinkedIn profile important? [1:58] What elements have the greatest impact on sales? [2:35] How to tell your professional story on LinkedIn [3:26] The balance between professionalism and personality [4:32] How often you should update your profile [5:14] Amplify your message to a wider audience [7:04] Elinor’s LinkedIn profile dos and don’ts [10:11] Approach your interactions with a helping mindset Resources & People Mentioned Connect with Elinor Stutz Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28311386
info_outline
Transform Your LinkedIn Profile from Resume to Resource with Bob Woods, Ep #373
10/25/2023
Transform Your LinkedIn Profile from Resume to Resource with Bob Woods, Ep #373
Aside from LinkedIn, for most salespeople, there’s no other place on the internet where a salesperson can have a personal landing page about themselves and what they do. It’s becoming more common for potential clients to research before they buy. And if you’re showing up poorly in a Google search, you’re out of the game before you knew you were in it. You could lose sales because you have a poor LinkedIn profile. So what do you do? Bob Woods shares his strategy in this episode of Sales Reinvented. Outline of This Episode [1:26] Is a compelling LinkedIn profile important? [4:54] The elements to leverage on your LinkedIn profile [9:10] How to tell your professional story on LinkedIn [10:32] How to weave your unique voice into your profile [11:48] How often you should update your profile [13:29] Tools to measure the impact of your LinkedIn profile [15:09] Bob’s top three LinkedIn profile dos and don’ts [18:33] Transform your LinkedIn profile from resume to resource Connect with Bob Woods Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28313318
info_outline
Use LinkedIn as an Engagement Tool per Amy Franko, Ep #372
10/18/2023
Use LinkedIn as an Engagement Tool per Amy Franko, Ep #372
It doesn’t matter if you’re in B2B or B2C sales, you need to have a compelling LinkedIn profile for two big reasons: Your clients and prospects will research you and want to know that you’re credible. Secondly, it’s an opportunity to showcase your knowledge and who you are without being salesy. So how do you create a profile that leads to customer engagement? Amy Franko shares her strategy in this episode of Sales Reinvented. Outline of This Episode [0:55] Is a compelling LinkedIn profile important? [1:56] What elements have the greatest impact on sales? [3:39] How to tell your professional story on LinkedIn [4:49] Update your profile and focus on engagement [7:01] Tools to measure the impact of your LinkedIn profile [7:48] Amy’s top three LinkedIn profile dos and don’ts [10:45] Take online conversations offline into the real world Resources & People Mentioned Connect with Amy Franko Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28198538
info_outline
Use LinkedIn to Establish Credibility David Fisher, Ep #371
10/11/2023
Use LinkedIn to Establish Credibility David Fisher, Ep #371
Your LinkedIn profile is your personal professional website. What do you look for when you go to a company’s website? What gives you the best first impression? What encourages you to find out more? Whatever someone sees first makes the most impact. It’s the same on LinkedIn. We live in a digital-first world. The first time we interact with someone—or decide whether or not we want to continue to interact with someone—is online. LinkedIn has cemented itself as the place we look for credibility. So how do you sell yourself without being salesy? How do you make connections that turn into real-world conversations? David Fisher shares his go-to strategies in this episode of Sales Reinvented. Outline of This Episode [1:02] Is a compelling LinkedIn profile important? [2:06] What elements have the greatest impact on sales? [3:25] How to tell your professional story on LinkedIn [4:54] The balance between professionalism and personality [7:46] How often should you update your LinkedIn profile? [10:06] Tools to measure the impact of your LinkedIn profile [13:26] David’s top three LinkedIn dos and don’ts [17:34] Leverage LinkedIn to establish credibility Resources & People Mentioned Connect with David Fisher Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28200209
info_outline
Build a Buyer-Centric LinkedIn Profile with Viveka von Rosen, Ep #370
10/04/2023
Build a Buyer-Centric LinkedIn Profile with Viveka von Rosen, Ep #370
Is a compelling LinkedIn profile important? Viveka von Rosen is emphatic: Absolutely. Why? If you Google someone, chances are their LinkedIn profile will show up in the search results. The last thing you want is for someone to go to your profile and say “God no.” So how do you build a LinkedIn profile that sells? Focus on the buyer. Outline of This Episode [1:03] Is a compelling LinkedIn profile important? [1:54] What elements have the greatest impact on sales? [4:02] How to tell your professional story on LinkedIn [5:13] The balance between professionalism and personality [6:30] How often should you update your LinkedIn profile? [8:08] Tools to build an impactful LinkedIn profile [10:13] Viveka’s Top three LinkedIn dos and don’ts [13:20] How updating your profile can make an impact Resources & People Mentioned Connect with Viveka von Rosen Viveka’s LinkedIn and ChatGPT Guide Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28180142
info_outline
4 Ways to Differentiate Yourself on LinkedIn Via Bill McCormick, Ep #369
09/27/2023
4 Ways to Differentiate Yourself on LinkedIn Via Bill McCormick, Ep #369
Is a compelling LinkedIn profile important? Somewhere between 50–70% of the buying journey is complete before a company is even contacted. Your reputation arrives before you do. People do independent research. One of the things they do is look at someone’s LinkedIn profile. A salesperson’s profile becomes their landing page. It allows them to connect with you and be drawn in to learn more. So how do you differentiate yourself? Bill McCormick shares 4 ways to differentiate yourself on LinkedIn in this episode of Sales Reinvented. Outline of This Episode [1:29] Is a compelling LinkedIn profile important? [2:40] What elements have the greatest impact on sales? [5:14] 4 ways to differentiate yourself on LinkedIn [8:07] The balance between professionalism and personality [9:27] How often should you update your LinkedIn profile? [11:09] Tools to build an impactful LinkedIn profile [12:40] Bill’s Top three LinkedIn dos and don’ts [15:12] The end goal of an impactful LinkedIn profile Resources & People Mentioned by Larry Levine Connect with Bill McCormick Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/28137617
info_outline
Using ChatGPT to Enhance Customer Interactions with Jaeden Schafer, Ep #368
09/20/2023
Using ChatGPT to Enhance Customer Interactions with Jaeden Schafer, Ep #368
Are you a sales professional looking to enhance your sales process and improve customer interactions? Jaeden Schafer, a serial entrepreneur and expert in launching and scaling software companies, believes that ChatGPT can do just that. Chat GPT is an AI model that has been trained on vast amounts of internet content and can respond to questions on any topic. The latest version, ChatGPT-4, works by using 16 different “experts” to provide specific and accurate responses. Sales professionals can leverage the power of Chat GPT to overcome customer objections, address specific concerns, and provide personalized sales pitches. We explore how this AI model can enhance the sales process and improve customer interactions in this episode of Sales Reinvented. Outline of This Episode [1:20] What is Chat GPT? [3:51] The key features and capabilities of ChatGPT [7:31] How Chat GPT can assist with the sales process [9:30] Challenges and limitations of ChatGPT [10:55] An astounding new feature of ChatGPT [12:52] Top three ChatGPT for sales do's and don'ts [16:35] Using ChatGPT to automate the warm-up process in sales Resources & People Mentioned Connect with Jaeden Schafer Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/27772845
info_outline
Leverage ChatGPT to Be a Better Negotiator per Mark Raffan, Ep #367
09/13/2023
Leverage ChatGPT to Be a Better Negotiator per Mark Raffan, Ep #367
ChatGPT is an incredibly useful advanced language model that utilizes pre-existing information to generate unique ideas, insights, and guidance. Mark Raffan views it as a handy intern that’s available 24/7, whenever you need it. So how do you leverage ChatGPT to be a better negotiator? How can you harness its abilities to roleplay, regulate your emotions, and prepare counterarguments? Find out in this episode of Sales Reinvented. Outline of This Episode [1:02] What is ChatGPT? [2:27] The key features and capabilities of ChatGPT [4:57] Using ChatGPT as an unbiased third-party perspective [7:44] Where you should be cautious using ChatGPT [11:12] Can you teach ChatGPT your negotiation style? [13:26] How to handle personalization and customization [15:23] Mark’s top three ChatGPT dos and don’ts [20:48] Use ChatGPT to enhance conversations Resources & People Mentioned Connect with Mark Raffan Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/27773451
info_outline
Use ChatGPT to Generate Ideas and Get Unstuck per Meshell Baker, Ep #366
09/06/2023
Use ChatGPT to Generate Ideas and Get Unstuck per Meshell Baker, Ep #366
ChatGPT is often referred to as artificial intelligence or AI, but Meshell Baker points out that it’s assisted intelligence and that it helps people curate content. You can leverage ChatGPT to generate ideas when you’re otherwise stuck. Meshell shares how she uses ChatGPT in this episode of @SalesReinvented. Outline of This Episode [1:23] What is ChatGPT? [2:17] Key features and capabilities of ChatGPT [4:03] ChatGPT can help you overcome inaction [5:38] Addressing the Challenges/limitations of ChatGPT [7:25] Navigating personalization and customization [10:58] Meshell’s three ChatGPT dos and don’ts [12:48] Use ChatGPT to curate content quickly Resources & People Mentioned Connect with Meshell Baker Connect on Follow on Connect With Paul Watts Audio Production and Show notes by PODCAST FAST TRACK
/episode/index/show/salesreinvented/id/27775647