Episode #408 - Bringing the Personal Touch to Estate Agency: A Journey - with Russell Walters
Release Date: 07/15/2024
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info_outlineHi there, I'm Granger Forson, and you can find me at www.bizsmart-gloucestershire.co.uk or on LinkedIn. On this episode of ScaleUp Radio, I'm thrilled to welcome Russell Walters, owner of RB Walters Estate Agents. Join us as we dive into Russell's inspiring journey and uncover the secrets behind his business's success.
Russell brings 37 years of experience to the table, having started his career at just 16. With a commitment to exceptional personal service, RB Walters Estate Agents has redefined the standard in the industry. They focus on building genuine relationships with their clients, offering a level of care that goes beyond mere transactions.
In our conversation, Russell shares how meticulous planning and research were crucial to their successful launch, even amid the volatile housing market during the pandemic. He discusses the importance of a strong online presence and how their personalized website and active social media engagement have set them apart.
You'll hear about the challenges they faced, like the long delay between starting work and getting paid, and how they navigated these with a pragmatic approach. Russell also opens up about his motivations for starting the business, driven by a desire to change the perceptions of estate agents through unparalleled service.
Russell's vision for RB Walters includes sustainable growth and maintaining quality over quantity. He aims to expand moderately while ensuring the business remains a trusted, independent firm. His story is a testament to resilience, innovation, and the power of personal branding.
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So, let’s now dive into the inspiring journey of planning, service, and resilience with Russell Walters.
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Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.
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Russell can be found here
https://www.facebook.com/rbwaltersestateagents
https://www.linkedin.com/in/russell-walters-354977137/
07540 129 924
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