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Episode #637: ScaleUp Radio Shorts - Why focus beats hustle every time

ScaleUp Radio

Release Date: 08/07/2026

Episode #654: ScaleUp Club: Brand Promises. Say It, Mean It, Live It - with Jake Young show art Episode #654: ScaleUp Club: Brand Promises. Say It, Mean It, Live It - with Jake Young

ScaleUp Radio

What does your business really promise its customers – and would your team, your suppliers and your customers all give the same answer? This special edition of ScaleUp Radio was recorded live at our latest ScaleUp Club, where we explored the theme “Brand Promise: Say it, mean it, live it.” Rather than our usual one-to-one conversation, this episode brings together three parts of the ScaleUp Club session: an AI Pulse update from Paul Rhodes of Green Gorilla Software, some thoughts from Kevin Brent on why brand promise is a strategic issue rather than simply a marketing one, and a...

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Episode #653: From Kitchen Table to Entrepreneurship - with Carole Duck show art Episode #653: From Kitchen Table to Entrepreneurship - with Carole Duck

ScaleUp Radio

What happens when you spot a problem in your own life, create a solution at home, and gradually discover there could be a much bigger business hiding inside it? In this episode of ScaleUp Radio, Kevin Brent talks to Carole Duck, founder of Duxanall Dogbedz, about building a product-led business from the kitchen table, bootstrapping its growth and finding opportunities to move from a handmade product towards a more scalable and potentially higher-margin business. Carole’s original product came from a very practical problem: a puppy that kept chewing expensive dog beds. Her solution was a...

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Episode #652: Is Command and Control Holding Your Business Back? - with Peter Laughter show art Episode #652: Is Command and Control Holding Your Business Back? - with Peter Laughter

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent is joined by Peter Laughter for a fascinating discussion about distributed leadership, why traditional command and control management is increasingly becoming a constraint on growing businesses, and what leaders can do instead. Peter knows the command and control model from experience. He grew a staffing business from around $500,000 to $12 million in revenue in five years. But that success eventually exposed a problem familiar to many growing businesses: when too many decisions and too much responsibility sit with the person at the top, the leader...

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Episode #651: Transforming Chaos into Calm: The Boutique Housekeeping Revolution - with Caroline Chilly and Harriet Greenmount show art Episode #651: Transforming Chaos into Calm: The Boutique Housekeeping Revolution - with Caroline Chilly and Harriet Greenmount

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent is joined by Caroline Chilley and Harriet, co-founders of Boutique Housekeeping, a business that is changing the way busy families think about support in the home. Boutique Housekeeping sits in the space between a traditional cleaning service and employing full-time household staff. Its house managers provide a much broader service, helping with housekeeping, tidying, laundry, shopping, meal preparation, errands and PA-style tasks. But this conversation is about far more than housekeeping. It is a fascinating ScaleUp story about finding the right...

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Episode #650: The Art of Leadership: Empowering Founders to Scale Their Businesses - with Tom Van Dyke show art Episode #650: The Art of Leadership: Empowering Founders to Scale Their Businesses - with Tom Van Dyke

ScaleUp Radio

What happens when the thing that got your business growing becomes the very thing stopping it from scaling? In this episode of ScaleUp Radio, Kevin Brent is joined by Thom Van Dycke to explore a challenge that will be familiar to many founder led businesses: growth initially comes because of the founder’s network, relationships, energy and ability to sell. But eventually, there are only so many people the founder knows and only so many hours in the day. At that point, the founder can become the bottleneck. Thom’s own journey into business is unusual. After spending around 20 years as a...

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Episode #649: Building A Business That Can Run Without You show art Episode #649: Building A Business That Can Run Without You

ScaleUp Radio

In this episode of ScaleUp Radio, host Kevin Brent is joined by entrepreneur Rachel Hill, whose journey takes us from building and selling a multi site childcare business to breathing new life into a closed model village and launching a new consumer brand almost by accident. Rachel started Hillside Childcare at just 26, converting a granny flat into a 16 place nursery as a way of helping to pay a new mortgage. That first nursery eventually became a four site operation looking after 299 children. What makes Rachel’s story particularly interesting is not simply the growth. It is what she...

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Episode #648: Focus, Data and Building a Business That Can Scale - with John Readman show art Episode #648: Focus, Data and Building a Business That Can Scale - with John Readman

ScaleUp Radio

In this episode of ScaleUp Radio, host Kevin Brent is joined by John Readman, founder of ASK BOSCO and Modo25, to explore what it really takes to turn a big idea into a focused, scalable business. John's journey offers a particularly useful lesson for founders: sometimes scaling isn't about doing more. It's about narrowing your focus. ASK BOSCO was created to tackle a problem familiar to many e-commerce businesses. Marketing teams can see return on ad spend, finance teams can see profitability, and platforms such as Google, Meta and TikTok all report their own versions of performance. But...

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Episode #647: How to Codify Your Company’s Genius and Escape Commoditisation - with Simon Bowen show art Episode #647: How to Codify Your Company’s Genius and Escape Commoditisation - with Simon Bowen

ScaleUp Radio

What makes your business genuinely different? And, more importantly, could your team explain it without you in the room? In this episode of ScaleUp Radio, Kevin Brent talks with Simon Bowen about the Models Method, the power of visual thinking, and why growing businesses need to codify the distinctive thinking that sits behind what they do. Simon argues that many founder-led businesses have something genuinely special, but much of it remains locked inside the founder’s head. As the business grows, that thinking can become diluted internally. The result is that customers increasingly struggle...

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Episode #646: ScaleUp Club - Aligning Personal & Business Goals - with James West show art Episode #646: ScaleUp Club - Aligning Personal & Business Goals - with James West

ScaleUp Radio

This episode of ScaleUp Radio is a little different. We’re taking you inside one of our monthly ScaleUp Club sessions, where members get the opportunity to explore some of the challenges that come with building and scaling a business, share their experiences and put questions to our guest. This month, our main theme was Aligning Personal & Business Goals, and we welcomed back James West, co-founder of ONLE, for a Q&A about building a business that supports the life you actually want to lead. We also had an AI Pulse update from Tim Winstanley, looking at AI watermarking, the...

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Episode #645: Scaling Through Change: Leadership, Diversification and Building a Stronger Manufacturing Business - with Suzie Siddall show art Episode #645: Scaling Through Change: Leadership, Diversification and Building a Stronger Manufacturing Business - with Suzie Siddall

ScaleUp Radio

In this episode of ScaleUp Radio, host Kevin Brent is joined by Suzie Siddall, CEO of Opus International Products, a Warwickshire-based precision engineering and manufacturing business working across automotive, aerospace, defence, industrial and medical sectors. Suzie’s story is one of leadership through significant change. Having moved from Managing Director to CEO following the death of the company’s founder in 2024, she has had to balance continuity with the need to reshape the business for its next stage of growth. Today, Opus has a team of around 33 people and significant UK...

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More Episodes

Choose Less. Scale Better.

Three founders. Three wake up calls. One lesson every business owner needs to hear.

What do an authority strategist, a sales leader and an AI entrepreneur have in common?

Far more than you might think.

In this special edition of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt reflect on three recent conversations with Erica Holthausen, Gulliver Burns and Lee Nazari.

Despite completely different industries and experiences, all three arrived at the same conclusion: sustainable growth doesn't come from doing more. It comes from choosing less, focusing better and building the systems and trust that allow businesses to scale.

Along the way they discuss burnout, delegation, profit, purpose, AI, authority and why execution beats endless learning every time.

In this episode

  • Why revenue without profit is one of the biggest traps founders fall into
  • The hidden cost of chasing "more" instead of focusing on what matters
  • Why authority beats endless content marketing
  • The difference between learning and implementation
  • How burnout forced both Gulliver Burns and Lee Nazari to completely rethink success
  • Why trust and delegation sit at the heart of every scalable business
  • How AI should challenge your thinking rather than replace it
  • The importance of execution rhythms, deep work and disciplined focus

One standout message

The founders who scale don't do more. They choose less, then execute brilliantly.

Key takeaway

The businesses that grow sustainably are built on clarity rather than complexity. Profit matters more than turnover. Delegation matters more than control. Focus matters more than activity.

Featured Episodes

  • Erica Holthausen — Building authority without the content treadmill
  • Gulliver Burns — From burnout to better business foundations
  • Lee Nazari — Using AI to make recruitment more human

If you haven't already listened to the full interviews, they're well worth adding to your playlist.

Smart90

Most founders I speak to feel busy but stuck. Plenty happening, but no real clarity on what matters most this quarter.

Here's what more than 500 interviews on this show have taught me: the founders who scale choose less, and deliver all of it.

That's what the G90 Summit is for.

A structured half day where we cut through everything competing for your attention, agree the three to five priorities that matter over the next 90 days, and build the rhythm to make sure they actually happen.

Quarterly • Virtual • £97 per seat

Find out more at Smart90.co.uk/summit

About ScaleUp Radio

ScaleUp Radio is hosted by Kevin Brent and brought to you by Smart90, sharing practical conversations with entrepreneurs and business leaders who have successfully scaled their businesses.

This episode was produced with the aid of AI, with editorial review by the ScaleUp Radio team.