Libsyn Directory

Episode #482 - Unlocking Business Growth the Human Way - with Bob Hayward

Release Date: 05/21/2025

Episode #508 - ScaleUp Club - Turning Customer Service into a Strategic Growth Lever - with Logan Naidu

ScaleUp Radio

This month’s special edition of ScaleUp Radio is a deep dive into what it really means to make customer service a powerful driver of business growth. Recorded live at our monthly ScaleUp Club session, we welcome back Logan Naidu, founder of Kernel Groups and a previous guest on the podcast, for an exclusive Q&A. Logan shares powerful insights from his journey scaling a business that’s not just growing in numbers but creating real impact in the market — particularly through customer service excellence. His firm, Kernel Groups, operates with over 280 employees across the globe and is...

Episode #507 - From a £10 Startup to Strategic Growth: The Orange Notebook Journey - with Corina Calugaru and Alina Stancu

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent is joined by Corina Calugaru and Alina Stancu, the dynamic duo behind The Orange Notebook – a business that started during the pandemic with just £10 in the bank and a whole lot of passion. From a modest marketing agency, it has evolved into a strategy-led consultancy offering business coaching, outsourced marketing, and rebranding services. We delve into how they turned an idea sketched in an orange notebook into a thriving business, and the insights they’ve gained helping other entrepreneurs scale. The conversation is structured in three...

Episode #506 - Evolving From Handmade Gifts To A Successful Wellness & Lifestyle Brand - with Edith Peterhegyi

ScaleUp Radio

On this episode of ScaleUp Radio, Kevin Brent is joined by Edith Peterhegyi, the creative force behind Eden Collection, a rapidly growing wellness and lifestyle brand that began as a lockdown hobby and is now a thriving business offering beautifully crafted, all-natural products. From Buzz Bombs to shower mists, facial oils, and home fragrances, Eden Collection has built a loyal customer base through a combination of aesthetic excellence, product quality, and uplifting hidden messages. But this isn’t just a story of pretty packaging—Edith shares the realities of scaling a product-based...

Episode #505 - Disrupting Home Services: How WarmZilla Is Scaling with Tech, Branding, and Bold Ambition - with Matthew Powell

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent speaks with Matthew Powell, the founder of WarmZilla – a fast-growing disruptor in the UK home services market. From boilers to EV chargers and air conditioning, WarmZilla has built a 24/7 online platform that delivers next-day installations across the nation. Over just two and a half years, Matthew scaled the business to multi-million pound revenues, all without external funding - and they are now in their 7th year. But now, with an eye on £50 million turnover within five years, he’s exploring new frontiers – from international...

Episode #504 - Finding A Competitive Advantage In An AI World - with Sameer Rahman

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent is joined by Sameer Rahman, the CEO of Datamonet – a consultancy helping organisations build data and AI strategies that drive commercial value. With a background in data science and years of experience across sectors, Sameer shares his insights into how small and medium businesses can get smarter with data without needing to become tech giants. Sameer founded Datamonet to tackle a problem he saw time and again – decision-makers who were data-rich but insight-poor. Through tailored consulting, from “power hours” to deep-dive strategy...

Episode #503 - Why Knowing Your Ideal Customer Changes Everything for Growth - with David Allen

ScaleUp Radio

Hi, I’m Granger Forson, business coach at . You can also find me on LinkedIn. In this episode of ScaleUp Radio, I’m joined by Dave Allen, Managing Director of Square One Network, a B2B telecoms provider based in Bristol. Dave’s journey is a great example of leadership growth in action. Having fallen into the telecoms world in the late 90s, Dave has built his career around the belief that communication is at the heart of all good business. Since becoming MD of Square One Network, he’s steered the company through significant cultural shifts, focusing on building a...

Episode #502 - 500 Episodes - Celebrating the Journey

ScaleUp Radio

In this episode Kevin Brent looks back on 500 episodes of ScaleUp Radio, taking a moment to reflect on the invaluable lessons, insights, and stories gathered from hundreds of conversations with ambitious entrepreneurs and business leaders. With its mission rooted in making the scale-up journey easier by learning from others' experiences, ScaleUp Radio has consistently highlighted what it truly takes to build a valuable and scalable business. 💡 Core Takeaways from 500 Episodes Scaling vs. Growth: Real scale comes from optimising systems—not just adding more resources. Greg Baldwin's use...

Episode #501 - Revolutionising Pet Care With the Dental Wand - with Victor Carpio

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent sits down with Victor Carpio, the innovative founder of Inventor Smart Care, to discuss how a passion for solving a common pet health problem led to the creation of a world-first product: the Dental Wand – a toothbrush designed specifically to let cats control their own dental care. Victor shares the journey of launching a startup in a niche but high-potential market, including the challenges of developing a product for animals, bootstrapping through multiple prototypes, and preparing for national TV exposure on Dragons' Den. He also dives into...

Episode #500 - Sustainability Isn’t a Side Hustle, It’s the Future of Businesses making a Local Impacts - with Emma Burlow

ScaleUp Radio

Hi, I’m Granger Forson – find me at or connect with me on LinkedIn. On this edition of ScaleUp Radio, I’m joined by Emma Burlow, founder of Lighthouse Sustainability and a leading voice in the world of circular economy and sustainable business. Emma’s journey spans over 25 years in sustainability – and she’s not just talking the talk. From her early days in waste management to becoming head of circular economy at Resource Futures and founding her own business, she’s been on the front line helping organisations make a genuine, lasting impact....

Episode #499 - A Mission to Reinvent Fleet Security Through Camaraderie and Code - with Kevin Pope

ScaleUp Radio

Hi, I’m Granger Forson – find me at or connect with me on LinkedIn. In this episode of ScaleUp Radio, I’m joined by Kevin Pope, the dynamic Managing Director of Protrack Solutions and Biostart Security. Kevin’s story begins with a military mindset and a knack for spotting opportunity. After leaving the army, he entered the world of telematics and soon saw a gap he just had to fill. That leap of faith led to Protrack – a vehicle and fleet tracking business that’s now an innovation leader in compliance apps and software integration for businesses across...

More Episodes

Welcome to another episode of ScaleUp Radio with me, Granger Forson. You can find me at www.bizsmart-gloucestershire.co.uk or on LinkedIn. This time, I had the true pleasure of talking to Bob Hayward, founder of two incredible ventures: Be More Effective and Key Performance Training.

Bob’s entrepreneurial journey is not only seasoned with decades of experience but fuelled by a deep commitment to improving the lives of others. His business Be More Effective is a consultancy designed to unlock human potential through the scientific blend of coaching, training and recruitment, all focused on helping businesses achieve sustainable high performance.

His second venture, Key Performance Training, is equally impressive — a regulated training provider using practical skill-building as a pathway to meaningful employment. Think forklift certifications leading to second chances, real jobs, and better futures.

What stands out about Bob is his unwavering belief that success in business is about more than strategy — it’s about understanding people. With a background in psychiatry, he brings a unique and compelling lens to leadership and hiring. From avoiding the pitfalls of ‘like bias’ in recruitment to treating people the way they want to be treated (not how youwant to be treated), Bob’s insights could change how you lead your team forever.

We also talk about the power of goals and structured onboarding, the mistakes many leaders make by not setting clear performance expectations early, and how just a few adjustments can change retention rates and team energy drastically.

If you're in the scale-up phase and you're wrestling with hiring the right people, motivating them, or building a culture that thrives — this episode is essential listening.

To ensure you don’t miss any inspirational future episodes do subscribe to ScaleUp Radio wherever you like to listen to your podcasts.

So, let’s now dive into the inspiring journey of employment transformation, human-centred coaching, and legacy building with Bob Hayward.

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

If you would like to be a guest on ScaleUp Radio, please click here:

https://bizsmarts.co.uk/scaleupradio/kevin

Book a call with Granger - 30 minutes value add conversation for Business owners with Staff.
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Kevin's Latest Book Is Available!

Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.

More on the Book HERE - https://www.esusgroup.co.uk/

Bob can be found here:

https://www.linkedin.com/in/bobhayward/

https://www.bemoreeffective.com/

Resources:

The Profit Secret by Bob Hayward - https://www.waterstones.com/book/the-profit-secret/bob-hayward/nick-baldock/9781784529116

The Inside Advantage by Robert Bloom - https://www.waterstones.com/book/the-inside-advantage/robert-bloom/dave-conti/9780071495691

3Hag Way by Shannon Susko - https://www.metronomics.com/books-by-shannon

Zig Zigler - https://www.ziglar.com/

Create Motivation by Kate Turner - https://uk.bookshop.org/p/books/create-motivation-unlock-the-leader-within-kate-turner/558902?ean=9781781334546

Crucial Conversations by Emily Gregory - https://uk.bookshop.org/p/books/crucial-conversations-tools-for-talking-when-stakes-are-high-third-edition-joseph-grenny/6198176?ean=9781260474183

Unreasonable Hospitality by Will Guidara - https://uk.bookshop.org/p/books/unreasonable-hospitality-the-remarkable-power-of-giving-people-more-than-they-expect-will-guidara/7110621?ean=9781529146813