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How to express your soul in the world from inner wisdom and authenticity (and why that's healing)

The Secret Witch Show

Release Date: 05/20/2025

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On the Secret Witch Show today our guest is Kim Kaase. Kim is the creator of Authentic Influence, a transformative messaging framework designed for experienced coaches, mentors, and visionaries. With a background in high-level sales and business strategy, she helps purpose-driven entrepreneurs craft clear, aligned messaging that resonates deeply - without resorting to hype or manipulation. She empowers her clients to amplify their impact while staying true to their soul voice and values. Her mission is to revolutionize marketing by fostering genuine connection, integrity, and sustainability in business.

In this episode we explore the true value of ‘authentic’ soul expression - and why it’s so important, both personally and in our businesses as healers. Reflecting on Kim’s healing journey, her spiritual awakenings and the realisation that true self-expression requires surrendering to a deeper divine guidance, she dived into the distinction between ‘authentic influence’ and ‘manipulation’, the ongoing nature of reclaiming our authentic self (and the fears and challenges that come up with that), and the revolutionary potential of AI in capturing and harnessing our true message (even though it may seem the very opposite of authenticity). She expressed the importance of aligning with our soul to express our gifts, as a powerful reminder for aspiring healers that sharing our voice is the remedy.


What You’ll Learn from this Episode:

  • We can often feel unsafe to express ourselves due to the expectations of society - which often have us stuck in patterns of staying on the hamster wheel, burning out, people-pleasing and hiding our magic

  • To begin the journey back to authenticity requires us to get quiet, pause and attune to our inner wisdom - even though that can feel challenging (and we also might not like what we hear) - we have to have time to ‘gestate’ our rebirth

  • Facing our fear of expressing ourselves isn’t easy, and requires deep courage and acceptance that being authentic and sharing our voices may result in both adoration and criticism (and staying open to seeing that’s okay!)

  • As aspiring healers, it’s important to learn a new way of business and marketing that comes from a more feminine lens (supported by the masculine), rather than some of the more ‘traditional’ marketing approaches which come from the lens of lack and manipulation. To do that, we need to learn to have ‘authentic influence’ - to embody the frequency of purity and truth - which is different from ‘manipulative’ marketing.

  • Whilst we might think that AI is robotic and the opposite of authenticity, AI can be a really supportive container to hold our message as we begin to create - offering a masculine structure of remembering our values, whilst allowing us to focus on authentic expression.

  • There are different levels of consciousness (intuitive, intellectual, willful, reactive) which influence how we market ourselves as healers - and it’s helpful to have awareness of these (and which level we, and the people we can serve are in) to reach people authentically.

  • There’s no ‘right’ in how we express our message as healers - only learning to be had. We just have to start expressing our souls, and be open to learning what meets people where they are.


Resources and things that we spoke about:

Thank you for listening, we’d love to know what comes alive for you in this week’s episode, so please let us know.

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Thank you,
Nicole and Team Secret Witch xox