S5:E30 - Life by Design with Brooke Clay Taylor
Release Date: 12/12/2025
S6:E14 - Mental Health Awareness in Small Towns with Chris “Rhino” Swenson
The Growing Small Towns Show
We’re closing out Part 1 of Season 6 with an episode about something near and dear to our hearts, and oh-so-important in rural and ag communities: mental health. For Mental Health Awareness Month, Rebecca sits down with therapist Chris Swenson — owner of Rhino Wellness Center and host of the Rhino Resilience podcast — to reframe what strength really looks like in rural communities. (Yes, we know that May is technically Mental Health Awareness Month, but we recorded this episode in May, so it counts, right?) Chris breaks down his four-pillar Rhino Resilience framework, explains...
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S6:E13 - How to Harness Creativity to Create Value in Small Towns with Jordan DeGree
The Growing Small Towns Show
Some people are just wired to make things better–in their businesses, their communities, their small towns–even when it's hard, and nobody around them quite gets it. This episode is for those people. We get it. Today’s guest, Jordan DeGree, gets it. And he has created the Rural Ideas Network to connect you with other people who get it, too. Today’s episode is what support and connection can look like, and where you can find them. About Jordan: Jordan DeGree is an entrepreneur, social innovator, artist, and comedian. No, just kidding about the comedian part. He's experimented with...
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S6:E12- Recruiting and Retaining Teachers in Small Towns with Amy Jacobson
The Growing Small Towns Show
Amy Jacobson is the Director of UND's Special Education Resident Teacher Program, and on today’s episode, she breaks down two innovative pathways that have trained roughly 600 special education teachers for North Dakota schools since 1997, including one designed for people who don't even have an undergraduate degree yet. The programs combine paid, year-long internships with layered mentorship and heavily subsidized graduate education, creating a model with remarkable retention rates in rural communities. Whether you're in North Dakota or not, this episode is full of transferable ideas for...
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S6:E11 - How Thinking Like a Futurist Can Benefit Small Towns with Rebecca Ryan
The Growing Small Towns Show
Rebecca sits down with futurist Rebecca Ryan for a conversation about why and how small towns need to stop planning for the past and start envisioning multiple possible futures. They discuss the PHOEBE energy assessment, the three futures framework, and why traditional stakeholder-based visioning often fails. It's one of those episodes that both challenges how you think while also encouraging you to work in your strengths, build trust over polish, and remember that the future isn't something that just happens to us—we happen to it too. About Rebecca: Rebecca Ryan is a noted top 50...
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S6:E10 - Connecting Students and Employers with the Career Carousel
The Growing Small Towns Show
This episode is about Oakes, ND’s first-ever Career Carousel, a speed-dating-style event that connected 52 high school juniors and seniors with 14 local employers for four-minute rotational conversations. The goal was to give students a safe, constructive space to practice professional interactions, learn about local opportunities like tuition reimbursement or who’s hiring in Oakes, and help employers connect with future talent. The pilot was a hit, which we’re tickled about, and we’re so excited because reaching even one student makes these efforts worthwhile. In this episode, we...
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S6:E9 - Growing Entrepreneurs in Small Towns with Andrew Button
The Growing Small Towns Show
What actually moves a small town forward? It’s not a lack of ideas, it’s a lack of execution. This episode digs into the mindset shift from planning to ownership, showing how consistent action, local investment, and focusing on the people who show up can create real momentum over time. It’s a practical, experience-based take on how we make things happen on the ground. About Andrew: After a 15-year career working in rural North America with the various businesses and economic development organizations, Andrew founded Mashup Lab (www.mashuplab.ca); a for-more-than-profit company...
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S6:E8 - Wisdom From 30 Years of Economic Development with Bob Wurl
The Growing Small Towns Show
What actually drives economic development in small towns? In this episode, Bob Wurl shares how community banking, long-term thinking, and a willingness to act—not just plan—have shaped his own small town’s success. It’s a practical look at what happens when people stop waiting for change and start building it themselves About Bob: Bob Wurl grew up in Hankinson, ND. He holds a B.S.B.A. degree with a major in Accounting from University of North Dakota and completed the Graduate School of Banking Program at the University of Wisconsin in 1995. He has 45 years of banking...
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S6:E7- Vacant Properties in Small Towns with Liz Kozub
The Growing Small Towns Show
Vacant and deteriorating properties are a challenge facing communities across the country—but small towns are not powerless to address them. In this episode, Liz from the Center for Community Progress shares practical strategies communities can use to inventory vacant buildings, navigate ownership challenges, and turn neglected properties into opportunities for revitalization. The conversation explores how data, partnerships, and creative thinking can help small towns reclaim the spaces that shape their future. About Liz: Liz Kozub is an Associate Director for Technical Assistance at the...
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S6:E6 - Foodies, Families and Unexpected Paths with Shawn and Aiden Ulmer
The Growing Small Towns Show
This episode features a local Oakes father/son duo and we’re so excited to introduce them to you! Shawn and Aiden Ulmer of the Angry Beaver Lodge share the story of a third-generation restaurant business and the unexpected path that brought Aiden back to Oaks. They discuss generational transitions, evolving bar culture, and the role local businesses play in creating community. This is a conversation about what draws people back to small towns and the active role communities can play in facilitating it. About Shawn and Aiden: Shawn grew up in Valley City, ND. He fell in love with the...
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S6:E5 - How Lack of Accessible Transportation is Impacting Aging in Place in Rural Communities with Nicole Jones
The Growing Small Towns Show
Nicole Jones is the founder of Little Red Riding Hood, Inc., and today she joins us to talk about the hidden crisis of senior transportation in rural communities. Her story shows how one human moment can spark a solution that strengthens healthcare access, local economies, and community belonging. This episode is a testimony to how one moment and one person can inspire change, and a reminder to protect those who came before us so we can be stronger, more whole communities. About Nicole: I am a 35-year-old who has made it her life's mission to help seniors in rural areas after finding a...
info_outlineBrooke Clay Taylor is a force. We are so excited to have her on the podcast because her story is so darn inspiring, and she’s just a really cool human. In this episode, Brooke shares her journey from growing up in a small town, moving to the big city for college and work, moving back to a small town for entrepreneurship and love, and then becoming an entrepreneur, mother, and cancer survivor.
This episode explores what it really looks like to design your life with intention, build community by being a “villager,” and choose authenticity in both business and life.
About Brooke:
Brooke Clay Taylor has made a life of clearing hurdles, but she’d be the first to tell you she didn’t jump a single one alone. Born into a farming family in Franklin, Ind., and raised on a ranch in Perkins, Okla., anyone reading the plot to date might’ve said Brooke’s story was more Lifetime than real-life, more Hallmark than even half-believable.
When a high school guidance counselor told Brooke her average grades and would-be first-generation college student status made her a better candidate for job training than higher education, Brooke leaped anyway. She landed with bachelor’s and master’s degrees and firm footing for a career in strategic communications.
Her career, and later, love, took Brooke from Oklahoma City to Charlotte, Austin to Nashville. She left Music City for Payne County when the fairy tale proved fiction, trading the keys for a middle-Tennessee Craftsman to a red-dirt-speckled horse barn. With three figures in her bank account, Brooke jumped again: This time to launch Rural Gone Urban, a strategic communications business to support farmers, ranchers and agriculture clients worldwide with her digital prowess.
She married Damon — a fellow Perkins kid and junior high crush come full circle — in a snow globe scene, and together, they made a home on the shores of Lake Tenkiller in Eastern Oklahoma.
The next summer, they welcomed their daughter, Elsie, the same day Brooke was diagnosed with breast cancer.
Despite extensive treatment and being declared cancer-free, it returned two years later. And it was angry.
Whether in finding the courage to take the first step into a lecture hall she allegedly didn’t belong or the infusion center to face another round of chemo, Brooke credits her support system for never letting her fall. She founded the Rural Gone Urban Foundation to help women jumping hurdles — the B students, the big dreamers, the start-overers, and especially the women in the ring with cancer — who don’t have the support that has propelled her at every leap.
In this episode, we cover:
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Leaving big-city success to build something meaningful in a small town
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Receiving a cancer diagnosis the day her daughter was born
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Building a nonprofit as a vehicle for legacy, not just charity
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The quiet tension of being nationally respected but locally unseen
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Why pain comparison silences connection—and how to change it
Links + Resources Mentioned:
Rural Gone Urban website: https://ruralgoneurban.com/
Rural Gone Urban Foundation: https://ruralgoneurban.org/
Sponsor Spotlight:
The Yellow Bird is a longtime favorite and friend of Growing Small Towns and our Executive Director, Rebecca. The Yellow Bird is a family-owned, all-natural skincare company committed to keeping things pure, simple, and safe. Their products are made with real ingredients you can pronounce (and actually read on the label), free from synthetic chemicals, and gentle enough for the whole family—especially anyone with allergies or sensitivities.
Founded by Nicole, who grew up in a home that prioritized holistic living, The Yellow Bird was born from a simple truth: what we put on our skin matters. Their mission is to make effective, affordable skincare using minimal yet powerful ingredients like coconut oil and essential oils. You can shop their full line online, including on Amazon.
Use https://www.theyellowbird.co/?ref=REBECCAUNDEM for a discount when you shop!
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Each season, we feature a select group of Small Business Partners—brands that share our mission to celebrate small-town life and big ideas.
With a 4–6% average Facebook engagement rate (well above the industry average), 2,600+ loyal followers, and 45,000 monthly content views, we have an amazing, highly engaged audience of people who can’t wait to learn more about you.
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We want to hear from you!
We really, really do, and if you’ll let us, we’d love to feature your actual message.
Some of the best parts about radio shows and podcasts are listener call-ins, so we’ve decided to make those a part of the Growing Small Towns Podcast. We really, really want to hear from you! We’re have two “participation dance” elements of the show:
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“Small town humblebrags”: Call in and tell us about something amazing you did in your small town so we can celebrate with you. No win is too small—we want to hear it all, and we will be excessively enthusiastic about whatever it is! You can call in for your friends, too, because giving shout-outs is one of our favorite things.
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“Solving Your Small-Town People Challenges”: Have a tough issue in your community? We want to help. Call in and tell us about your problem, and we’ll solve it on an episode of the podcast. Want to remain anonymous? Totally cool, we can be all secretive and stuff. We’re suave like that.
If you’ve got a humblebrag or a tricky people problem, call 701-203-3337 and leave a message with the deets. We really can’t wait to hear from you!
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Thanks for tuning into this week’s episode of The Growing Small Towns Show! If the information in our conversations and interviews has helped you in your small town, please click on the images below for Apple Podcasts, Stitcher or Spotify, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver relevant, helpful content, but it will also help us reach even more small-town trailblazers just like you!