Social Studies Show: Episode 32- Germany Lancaster
Release Date: 04/24/2025
Social Studies Show: Episode 36- Omari McNeil
Social Studies Show's podcast
On this episode of the Social Studies Show, we have Omari McNeil — Associate Director of Content Partnerships at Canvas Worldwide for Genesis Motors America. Omari works at the intersection of luxury, culture, and multi-platform storytelling — helping shape how Genesis shows up across television, digital, social, and experiential spaces. Working inside luxury advertising, Omari takes us through the ins and outs of that industry and what comes with that responsibility. Summary The video is an episode of the Social Studies Show featuring Omari McNeil, the associate director of content...
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Social Studies Show: Episode 35- Bryan Reid
Social Studies Show's podcast
"Today on The Social Studies Show, we’re digging into how culture, creativity, and commerce intersect inside experiential marketing, gaming, music, and action sports. Our guest, Bryan Reid, has spent 15+ years shaping global brand moments for names like Call of Duty, adidas, Burton, Xbox, Pretty Lights, Tony Hawk Pro Skater, and more. From DE&I work inside Activision to launching community-driven programs like Burton Culture Shifters, Bryan’s career is rooted in building experiences that move culture forward.
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Social Studies Show: Episode 34- Olukoya Davis
Social Studies Show's podcast
Today on The Social Studies Show, we’re exploring how culture, creativity, and commerce intersect to shape opportunity in music, sports, and advertising. Our guest, Olukoya Davis, has spent over 20 years building bridges between culture and commerce — helping artists, athletes, and brands tell stories that move people and markets. Currently, he is Senior Director of West Coast Sales at Vevo, where he drives revenue and partnerships across CTV and digital platforms. Before that, he served as Vice President of Brand Partnerships at the NBPA, and held leadership roles at Roc Nation,...
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Social Studies Show: Episode 33- Breaking into Entertainment Photography
Social Studies Show's podcast
The Social Studies Show: Breaking Into Entertainment Photography In this episode, we're diving deep into the world of entertainment photography — not just the hype, but the how. I've been to the panels, scrolled through the think pieces, and watched the rise of online photo coaches. But what’s often missing is a real-world breakdown of what entertainment photography actually takes — the different lanes (gallery, key art, press, behind-the-scenes), how to break in, how to stay in, and how to shoot work that ends up on billboards, posters, and national campaigns. To help us unpack it all,...
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Social Studies Show: Episode 32- Germany Lancaster
Social Studies Show's podcast
Germany Lancaster is an Art Director, creative strategist, and all-around idea machine. She’s worked with some of the biggest brands—Toyota, Lululemon, Microsoft—bringing bold visuals and culture-forward storytelling to life. From ad campaigns to passion projects like Black Girl Beach Day, Germany’s all about making creative work that actually means something. She’s also big on mentorship, helping the next wave of creatives break into the industry without losing themselves in the process. Expect real talk, a little sass, and a whole lot of insight.
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Social Studies Show: Episode 31- Jason Brown
Social Studies Show's podcast
Welcome to The Social Studies Show, where we dive deep into the intersection of advertising, culture, and creative careers. Today’s guest is Jason Brown—a visionary marketing executive, cultural curator, and champion for the next generation. With over two decades of experience at the crossroads of sports, media, entertainment, and technology, Jason has become an expert of innovation and cultural relevance. From leading marketing for iconic brands like Foot Locker, PepsiCo, and NTWRK, to guiding creators and legacy companies through his consultancy, JBRC Strategic, Jason’s influence is...
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Social Studies Show: Episode 30- David Mesfin
Social Studies Show's podcast
On this episode of the Social Studies Show! Today, we’re thrilled to introduce David Mesfin - a visionary Creative Director at Innocean, specializing in automotive campaigns for Genesis, Hyundai, and Kia. With over 15 years of expertise, he has orchestrated award-winning campaigns for major events like the Super Bowl, FIFA, and the NFL, launched global brands, and directed the acclaimed documentary Wade in the Water, a powerful exploration of Black surf culture that has earned worldwide recognition and distribution deals with Amazon, PBS and Comcast generating 163 million media...
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Social Studies Show: Episode 29- CALPAK BTS
Social Studies Show's podcast
This episode of the Social Studies Show offers a behind-the-scenes look with Photographer / Director - Stan Evans and the real-world challenges of executing high-stakes billboard campaigns and video productions. In a field crowded with photo coaching programs and online resources, the show stands out by focusing on practical lessons and personal stories relatable to creative professionals. The episode covers key aspects like pre-production, where careful preparation and balancing brand guidelines with creativity are essential. It explores the sacrifices often required to meet tight deadlines,...
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Social Studies Show: Episode 28- Fred Sands IV
Social Studies Show's podcast
Welcome to another exciting episode of the Social Studies show! Today, we are thrilled to introduce our special guest, Fred Sands IV, an exceptionally talented Art Director and Graphic Designer hailing from the vibrant city of New York. Fred Sands, IV has an impressive background, having served as the Design & Production Coordinator at PAPER Magazine, where he honed his creative skills to perfection. But Fred's creative journey doesn't stop there. His personal work is deeply rooted in nostalgia and culture, and his primary objective is to craft designs that seamlessly blend innovation with...
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Social Studies Show: Episode 27- Reggie Casagrande
Social Studies Show's podcast
In this episode, we're thrilled to introduce you to Reggie Casagrande, an integrated marketing powerhouse whose expertise in brand development, strategy, and digital communications is nothing short of awe-inspiring. With over a decade of experience under her belt, Reggie has carved a unique path in the industry, leaving an indelible mark on culture, entertainment, and sports marketing. What sets Reggie apart is her incredible ability to breathe life into brands, effortlessly connecting them to the very essence of society. Her journey was sparked by a peripatetic childhood, growing up as a...
info_outlineGermany Lancaster is an Art Director, creative strategist, and all-around idea machine. She’s worked with some of the biggest brands—Toyota, Lululemon, Microsoft—bringing bold visuals and culture-forward storytelling to life. From ad campaigns to passion projects like Black Girl Beach Day, Germany’s all about making creative work that actually means something. She’s also big on mentorship, helping the next wave of creatives break into the industry without losing themselves in the process. Expect real talk, a little sass, and a whole lot of insight.