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Building A Business And A Leader, An Interview With Alex Natskovich, SPaMCAST 821

Software Process and Measurement Cast

Release Date: 07/28/2024

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Software Process and Measurement Cast

In January of 2024, JRoss Publishing brought Mastering Work Intake by and I to the world. The activities supporting the book have been a blast! One of the common problems we have observed as we have spread the message is that often those with the biggest work intake problem get mesmerized by the symptoms and fail to see the root cause of the problem. When this happens the symptom becomes the root cause causing people and organizations to spend significant amounts of time and money fixing the wrong problem. To borrow a line from Manfred Mann, they are “.” We will discuss this topic in a...

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The Software Process and Measurement Cast Crew are off for an adventure. We will be back on December 8th with new content. In the interim, we share four gems from our back catalog of over 800 interviews, essays, and conversations. You can check out the entire catalog at . Our final trip down memory lane with Paul Gibbons. This week we step back to SPaMCAST 582 from January 2020. In this episode, Paul and I discussed his new book I. The interview started by exploring the high-level factors that influence change and then spun down into areas such as the future of work, biases, and...

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The Software Process and Measurement Cast Crew are off for an adventure. We will be back on December 8th with new content. In the interim, we share four gems from our back catalog of over 800 interviews, essays, and conversations. You can check out the entire catalog at . Today we return to June 202 (SPaMCAST 605) for a conversation with Jodie Kane. Jodie and I discussed involving product owners in retrospectives. Jodie suggests the answer should not be cut and dry but rather context-driven.   Master Work Intake! Join one of two upcoming Mastering Work Intake Workshops to help you learn...

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The Software Process and Measurement Cast Crew are off for an adventure. We will be back on December 8th with new content. In the interim, we share four gems from our back catalog of over 800 interviews, essays, and conversations. You can check out the entire catalog at . We return to August 2019 for a two-parter, with Al Shalloway. This was a long interview. We originally spread over SPaMCAST 559 and SPaMCAST 560. Today both parts are united.  The conversation with Al was full of huge ideas, concepts, and calls to action. Al and I talked about the troubles dogging classic agile, the...

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Software Process and Measurement Cast

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More Episodes

The Software Process and Measurement Cast 821 features our interview with Alex Natskovich. We talk about the attributes of a leader when building a business but even more importantly learning to be a leader. Success requires knowing how to handle the transitions.

Alex’s Bio

Alex is a seasoned engineering leader and CEO. Born in Belarus, he harbored a lifelong dream of becoming an engineer. After graduating from university, he moved to the USA.

During the initial years, he resided in New York, working as a software engineer in various companies. One of the most notable was the startup Conductor, where he joined as the 5th employee. It has now evolved into the leading global SEO and content intelligence platform. During his tenure there, Alex was responsible for building and maintaining an industry-leading link-building system. Simultaneously, he embarked on building his own company, MEV (named after the mega-electron-volt) – a strategic software development partner for fast-growing companies. Afterward, he decided to settle in the Bay Area.

While at the helm of his company, he assisted esteemed companies such as Cartier, Novo Nordisk, Daiichi Sankyo, and Avadel in overcoming complex business challenges through software solutions. Additionally, he aided numerous startups in developing stable and scalable digital products, making them attractive for acquisition.

Alex is passionate about empowering businesses with the right technology. He firmly believes in the power of teams. Building a high-performing team, in his view, necessitates being open-minded and always striving to thoroughly understand the team’s objectives and needs for success. This solution-oriented mindset and team focus form the cornerstone of his company.

 

Website: https://mev.com/

LinkedIn: https://www.linkedin.com/in/natskovich/ 

Email: [email protected]

Learn To Tame Your Work Intake Beast!

Work Intake Summer Camp is in session!  Like a swimming pool, there is always time to join the fun. Jeremy Willets and I are celebrating summer in the northern hemisphere with a summer camp. We’ll look at the primary causes of work intake problems… and how to solve them! Join us for an entertaining and informative LinkedIn Live event. The next weekly session begins at 11:30 EDT on July 31st (LinkedIn).

 

 

Each session will:

  1. Define one work intake problem per session, 

  2. Identify how to recognize the problem, 

  3. Offer a pragmatic approach to tackling the issue, and

  4. At least one scary story of work entry gone wrong (this is summer camp)

We would like you to register at our Maven page https://bit.ly/3HEsKK7 so we can remind you when the session goes live. If you register we also have a Work Intake Problem Worksheet that we use in our workshops that we will email.  However, if you’d rather not register on Maven you can set a reminder on LinkedIn (Session 7). In either case, we will announce when the sessions go live on LinkedIn.

Replay Week 1: Goal Conflict 

Replay Week 2: Need Outstrips Demand

Replay Week 3: Pay Practices

Replay Week 4: Project Thinking v Product Thinking

Replay Week 5: Urgency v Importance

Replay Week 6: Classes of Service

Share the invitation with others, wear sunscreen, and be kind to your fellow campers!  

Re-read Saturday News

Three main ideas struck me during this read of Chapter 9 of Flow. Chapter 9 is titled: Cheating Chaos. The chaos we are working to cheat is the random energy pushing us in random directions from inside and outside ourselves. Creating order provides a space for optimal experience and flow. 

Logistics note:  Including this week, we anticipate completing this re-read in 4 weeks. Are there recommendations for the next book in the Re-read series?

Buy a copy and read along – https://amzn.to/4b5kPmb 

Week 1: Preface and Logisticshttps://bit.ly/3WLjFHU 

Week 2: Happinesshttps://bit.ly/4dUSpNg 

Week 3: Consciousnesshttps://bit.ly/4bEu3pN 

Week 4: Enjoyment and The Quality of Lifehttps://bit.ly/4eeknDQ 

Week 5: The Conditions Of Flow 

Week 6: The Body In Flow

Week 7: The Flow Of Thought

Week 8: Work As Flow

Week 9: Enjoying Solitude and Other People

Week 10: Cheating Chaos

Next SPaMCAST 

The Software Process and Measurement Cast will feature Jeremy Willets and me discussing Urgency versus Importance. We thought the Work Intake Summer Camp discussion was so important (not just urgent) that we decided to share it.

We will also have a visit from Jeremy Berriault, the Evolutionary Agilist.