Storied: San Francisco
In Part 2, we pick up right where we left off in Part 1, with Gina’s first official address in San Francisco. In talking about finding a place to live in The City, Gina mentions that all her friends either live in rent-control apartments they’ve been in forever, or they’re able to live in a place that someone in their family bought and has kept in the family. When she tells me where that first apartment in SF was, I let her know that my first place here, back in 2000, was less than a block away. As we’re name-dropping hotspots on the block, I have a brain fart and can’t remember the...
info_outlineStoried: San Francisco
Chances are, you’ve been to one of Gina Mariko Rosales’ events, even if you weren’t aware. In this episode, which kicks off our Asian-American/Native Hawaiian/Pacific Islander Heritage Month programming, meet Gina. Born in Daly City, she’s lived most of her life on the Peninsula and in San Francisco. But let’s talk about how she got to where she is today. Gina was born at Seton hospital in Daly City and her parents raised her in Pacifica. In her words, Gina “grew up with a bunch of skaters and surfers.” Sounds fun. But she was one of only a few Filipinas in her hometown. She was...
info_outlineStoried: San Francisco
Listen in as I chat with guests at 415 Zine’s 415 Day celebration at last week. Find the guests of this bonus episode: Mackenzie C Kirk Carrie Cotini Mike Bruno Allison/If n Wendy Stephanie (no online presence) Spike Fredo Laine Find 415 Zine on IG and . We recorded this podcast at Art Bar in April 2026.
info_outlineStoried: San Francisco
In Part 2, we pick up where we left off in Part 1. Todd has just learned the process of importing automobiles into the US. He had one under his belt. He was ready for more. He’d learned about older Japanese fire trucks and set his sights. He was still going to Japan frequently, and began to make “car friends” over there. As could be expected, there’s quite a subculture around cars in many countries, and Todd had found his in his home away from home. He found a tiny Japanese fire truck on an auction site, but the going price went out of his range of comfortableness. Normally, he’d...
info_outlineStoried: San Francisco
There’s a little red Japanese fire truck rolling around all over San Francisco. But instead of putting out fires, Kiri the Japanese Fire Truck is spreading joy and inspiring smiles. In this episode, meet and get to know Todd Lappin, the human being who brought Kiri from Japan to the US—Bernal Heights specifically. We start with Todd’s life story in Part 1. He has lived in the 94110 ZIP code for 34 years. But he’s originally from New Jersey. “Even after 34 years, New Jersey is like a stain that doesn’t wash out,” he says. He grew up in what he calls the “Ohio part” of the...
info_outlineStoried: San Francisco
For Part 2, we pick up where we left off in Part 1. Soleil was working in restaurants in Minneapolis, both front-of-house and back, and also starting writing about food around this time. There was a new food publication in Minneapolis at the time called Heavy Table, and Soleil offered to intern for them. At first, it was a lot of looking around for events for the publication to cover. Eventually, there were opportunities to do some writing, and Soleil pounced. That led to other chances to write, and the proverbial ball was rolling. They were also on food stamps at the time, which doesn’t...
info_outlineStoried: San Francisco
The story of Soleil Ho starts with their grandparents. In this episode, meet and get to know the food writer and member who’s been on my radar since they replaced longtime Chronicle food writer and mysterious human Michael Bauer. In Part 1, we dive into Soleil’s family story. It begins two generations back, when their grandparents came to the US from Vietnam in the Seventies. They were refugees from the US war in their homeland. On Soleil’s mom side, the grandparents brought Soleil’s mom and seven other children from Vũng Tàu to Freeport, Illinois. They had first ended up in a...
info_outlineStoried: San Francisco
In Part 2, we pick up where we left off in Part 1. We’re talking about Mission bars, and I share a story about the backroom at Delirium. Rae brings up similar stories of her own at places like Thee Parkside, and we agree that Parkside owner is the best. Rae shares a story that confirms it. She looks back on the years before she got her SSN grateful that Kerrang! allowed her to work. She says and I agree—those jobs don’t really exist anymore. The industry itself was misogynistic, but there was also a freedom to the job. They flew her to shows all over the place. And they paid her enough...
info_outlineStoried: San Francisco
Rae Alexandra has 35 stories to share with you, plus her own. In this Women’s History Month episode, meet and get to know Rae. She recently published a book with City Lights Publishing called Unsung Heroines: 35 Women Who Changed the Bay Area. It’s of course available at City Lights, but you can also find it at your local independent bookstore. I read the book and could not put it down. Only toward the end of the 35 essays did I start to recognize the women Rae features. I love history and I love learning and I have mixed feelings about the fact that there are so many rad women whose...
info_outlineStoried: San Francisco
Part 3 picks up right where we left off in Part 2. While she was still working that real estate job, Sonia was treating dating like a part-time job. She signed up on several dating sites (this was before swipe apps like Bumble). She went on many awkward coffee dates. Then a friend introduced her to a guy, and the two hit it off right away. They were inseparable from the moment they met, in 2008. They moved in a couple months later. In 2010, they got married, and had a kid shortly after that. But in the middle of all this amazing life shit, Sonia was smacked with a breast cancer diagnosis. She...
info_outlineIn Part 2, we pick up where we left off in Part 1. The “bootcamp” post-college and early career experience Hollis had at Creative Circus was interesting—she found herself seemingly taking it more seriously than many who’d come right out of a four-year program. She also balanced getting engaged and married in this time.
Every year, Hollis’s grad school organized portfolio reviews with advertising agencies in either New York or San Francisco. Luckily for all of us, the year it was her turn, Creative Circus took students to The City. Once here, they met folks from big firms, including one that offered her an internship. It was Hollis’s first visit to San Francisco.
And on that first time, I have to give her credit here—she went to North Beach, had drinks at Gino and Carlo’s and pizza next door at Golden Boy. I may or may not have spent New Year’s Day in a similar way last week. Just sayin’. Hollis’s takeaway from that first impression? “This is a really beautiful town.”
We go on another sidebar at this point about the very San Francisco phenomenon of the sun blinding us (I call it “lasers”), probably because of the hills here, right?
It was 2016. Her husband was working back in Georgia, but she called him up and told about the internship offer, which would last three months. He was in a meeting back East where he learned that his company’s West Coast salesperson was about to quit, and he was tapped to take over. The Universe, again, spoke.
The newlywed couple packed up their four-runner and headed west with their stuff and their dog.
Ahead of the drive, which would end in her husband’s first visit to SF, Greg’s grandma told him he had an aunt in The Bay, in Walnut Creek. Aunt Suzy’s house was their landing spot, from which they’d take BART into The City to look for a place of their own. Hollis had a friend from college who keyed her in on the Inner Richmond as a potential place to live. We go on yet another sidebar, this one about how Hollis grows actual vegetables at her Inner Richmond home.
They found a studio on Seventh Avenue and Lake Street and moved in with their dog, Mamut. A couple years later, they moved on up to a one bedroom, where they live to this day.
Hollis’s internship got extended six months, which was fortunate. Her husband’s job paid a Georgia salary. IYKYK. That internship became a job, and so they were able to stay, something the couple wanted to do. Her husband got a job based here, and it all worked out.
I try my hardest to forget what chronology is and jump ahead, but Hollis brings us back to pre-pandemic times. Her design job was corporate-y, but she enjoyed it nonetheless. She got an animation put up in Times Square in this era. Still, owing to the buttoned-up, corporate nature of the job, she was burning out. The Creative Circus invited her back to talk to students. But yet again, Hollis ended up one-on-one with a recruiter from REI. She respected the company and gave in.
A trip to Seattle, to REI HQ, later, the company offered Hollis a job on their brand team. She wasn’t thrilled to be leaving her adopted home in San Francisco, but it was a good opportunity. It was January 2020.
Fast-forward to March that year, and the movers were ready. Jobs were quit. Hollis and Greg had just returned to SF from a backpacking trip when REI told them that the movers were not coming, and that her job would start remotely a couple weeks out. Do y’all remember March 2020? How the lockdown was supposed to last “only” until April 1 (dude)? Yeah, so REI told Hollis that her job would be a little different than what they hired her to do. And then they told her, “Psych! JK. No job for you.” (I’m paraphrasing.)
Hollis did what any sane San Franciscan would do. She drove to Baker Beach, screamed at the Pacific Ocean, and came home and made a plan.
She’d had a going-away party already, for fuck’s sake. It was brutal. The world was upside-down. And it all turned out to be the kick in the pants she needed. Hollis started her own company.
We then go into the story of the open call for art to adorn San Francisco’s “I voted” stickers. The contest had come across her radar, and she filed it away for later. Then a relative sent it to her along with the suggestion that she give it a try. It turns out there were more than 600 applicants (in her estimation). The SF Department of Elections had a panel that narrowed that down to 10. And then it went to The People to decide. I remember all of this vividly. Needless to say, Hollis’s design won.
Hollis is also integral to the Clement Street Art Walk, which she runs with Fleetwood’s Nico. The next one will be on March 19. Fall this year will see the next Clement Street Art Fair. As of our recording, she didn’t have any art shows, but please browse Hollis’s website of beautiful work and buy some (and sign up for her newsletter). Follow Hollis on Instagram. Or just walk down Clement Street on any given day and chances are high you’ll see her. (I learned as we shot photos after our recording that Hollis designed the newly painted intersection crosswalk lines at Sixth and Clement.)
We end the episode rather uniquely, for this show anyway. Hollis asks me if I have a favorite flower. You’ll have to listen to find out. (#dahliatalk)
Photography by Jeff Hunt