Womaness - Keeping Women Unstoppable
The Story of a Brand
This episode is brought to you by and . In this inspiring episode, dives into the remarkable journey of , the visionary founder of , a pioneering brand in the menopause market. From her early days at to the bold leap of leaving in 2010 and stepping into the entrepreneurial world, Sally shares the challenges and triumphs of creating a brand dedicated to women experiencing menopause. Here are the main themes of this episode: * The Genesis of Womaness: Sally Mueller recounts her career transition from Target to entrepreneurship, driven by a quest to find suitable products...
info_outline
Small Co Capital - Building & Funding a Brand with Afif Ghannoum
The Story of a Brand
This episode is brought to you by and . In this illuminating episode of “,” sits down with entrepreneur to delve into his journey of founding and scaling businesses, with a keen focus on his ventures, and . Through Afif’s experiences, we explore the multifaceted challenges of entrepreneurship, particularly around the crucial aspect of raising capital. Here’s what you can expect from this deep dive: * Entrepreneurial Insight: Afif shares his journey, shedding light on the hurdles and triumphs of building a business from the ground up. His story is a...
info_outline
NOA Home - The Art of Bootstrapping
The Story of a Brand
This episode is brought to you by and . In this inspiring episode, explores the entrepreneurial journey of , Co-Founder and CEO of . Kopeck shares his story of growing a $50,000 investment into a remarkable $23 million revenue over four years. It’s a tale that underscores the essence of entrepreneurship, including the critical importance of trust, risk-taking, and the undeniable power of human connections. Join us as we explore the highs and lows of building a brand that’s as much about family values as it is about offering quality, artisanal products to the market. ...
info_outline
Digital Stronghold - Where Men’s Interest Brands Go to Thrive
The Story of a Brand
This episode is brought to you by and . Welcome to another enlightening episode in which dives deep into the journey of , a visionary entrepreneur and partner at . The Digital Stronghold is a multi-brand platform supporting leading digitally native men’s apparel, accessories, and grooming brands in accelerating their growth. Mike shares his fascinating career trajectory, valuable insights from his tenure with , and current endeavors shaping the future of men’s interest brands. Below are the key highlights of our conversation: * Gratitude and Reflecting on a...
info_outline
Troop - Superfood Mushrooms in a Gummy!
The Story of a Brand
This episode is brought to you by and . In this inspiring episode, dives into the fascinating world of entrepreneurship with a unique twist – mushrooms. His guests, Co-Founders and , are the innovative minds behind , a company reshaping how we view and consume mushrooms. Their story is not just about mushrooms; it’s a tale of resilience, innovation, and the power of a robust support system. Main Themes: * The Birth of Troop During Challenging Times: Discover how Stephanie and Jake embarked on their entrepreneurial journey amidst the COVID-19 lockdown, transforming...
info_outline
Franne Golde - Franne Golde’s Journey from Songwriting to Fashion Innovation
The Story of a Brand
This episode is brought to you by and . Welcome to today’s episode, in which , Founder of , discusses the fascinating journey of , Founder and CEO of and a former songwriter who danced her way into the fashion industry and established a thriving specialty retail brand. Franne Golde is a women's apparel brand that created the "Magic" Pants and other figure-flattering basics for the office or wherever life takes you. She is a former songwriter who turned her love for fashion into a thriving business. In this interview, we explored: - How her roots in music influenced her...
info_outline
Brightland - For the Love of Food & Cooking
The Story of a Brand
This episode is brought to you by and . In this enlightening episode, takes a deep dive into the world of food and beverage with , Founder, CEO, and visionary behind . Join us as we uncover the passion, challenges, and innovative strategies behind building a brand that’s as much about quality and sustainability as it is about its products. Brightland makes artfully crafted ingredients to help pour on a little bit of the good life. Best known for our iconic olive oils, we source all our products directly from small, family farms in and . Key Highlights: Entrepreneurial...
info_outline
Fly By Jing - Expanding Palates and Minds
The Story of a Brand
This episode is brought to you by and . In this episode of “,” delves into the compelling story of , Founder, CEO, and visionary behind the modern Chinese food brand . From the brand’s humble beginnings to its place on the shelves of major retailers, Gao’s journey is a narrative of personal and professional evolution, marked by leadership, innovation, and a deep commitment to authenticity. Join us as we explore: Personal Growth and Leadership Jing shares insights on personal growth, self-acceptance, and the evolving role of a CEO in empowering and supporting the...
info_outline
Keyspan - The Journey to a Healthier Future with Nate Taylor
The Story of a Brand
This episode is brought to you by and . In this captivating episode of “,” Ramon Vela interviews , CEO and Founder of , about the transformative potential of personalized healthcare. It’s an episode packed with insights, ideas, and inspiration for anyone looking to navigate the changing landscapes of health and wellness in the 21st century. Join us as we explore: * Discover Nate’s personal health journey, which led him to question traditional healthcare practices. He now focuses on prevention and addressing underlying health issues rather than relying on quick fixes or...
info_outline
TryNow - How "Try Before You Buy" Is Shaping the Future of Online Shopping
The Story of a Brand
This episode is brought to you by and . In this episode, dives into the burgeoning e-commerce strategy of “try before you buy” with , Founder, and CEO of . TryNow reshapes online shopping and drives brand loyalty and sales. We unpack the significance of this approach, its impact on consumer confidence, and how it’s becoming an antidote to the challenges posed by inflation and changing consumer behaviors. Join us as we explore: * We start with Benjamin Davis, the founder and CEO of Try Now, sharing his gratitude towards an investor, Ryan, who saw potential in the...
info_outlineThis episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands.
In this inspiring episode, Ramon Vela dives into the fascinating world of entrepreneurship with a unique twist – mushrooms.
His guests, Co-Founders Stephanie Moyal and Jake Mellman, are the innovative minds behind Troop, a company reshaping how we view and consume mushrooms.
Their story is not just about mushrooms; it’s a tale of resilience, innovation, and the power of a robust support system.
Main Themes:
* The Birth of Troop During Challenging Times: Discover how Stephanie and Jake embarked on their entrepreneurial journey amidst the COVID-19 lockdown, transforming their mushroom passion into a thriving business.
* Gratitude and Support: The founders emphasize the crucial roles of gratitude, family support, and self-belief in navigating the ups and downs of starting a new venture. They share anecdotes highlighting how these elements were instrumental in their success.
* Demystifying Mushrooms: Stephanie and Jake discuss their mission to make mushrooms more appealing and accessible through innovative products like gummies. They delve into the challenges and rewards of educating the public about mushrooms' health benefits and potential, aiming to destigmatize this versatile ingredient.
* Sustainability and Quality: Learn about Troop’s commitment to sustainability, from choosing eco-friendly packaging to sourcing premium mushrooms. The founders detail the meticulous research and development process that goes into creating their unique mushroom gummies, including custom molds that embody the essence of their brand.
* Education and Networking: The importance of continuous learning, networking, and strategic planning for budding entrepreneurs. Stephanie and Jake share valuable insights into how they navigated the complexities of product development and market introduction with no prior experience in the mushroom industry.
* Health Benefits and Applications: The conversation also covers mushrooms' potential health benefits, from digestive support to mental health and immune system enhancement. The founders discuss their approach to product development, focusing on vegan-friendly, potent extracts made through a triple extraction method.
* Looking Forward: As Troop grows, Stephanie and Jake reflect on their journey and plans. They highlight the importance of quality, consumer education, and expanding their product line to include offerings with immune-boosting and stress-reducing properties.
Closing Thoughts:
Stephanie and Jake’s journey with Troop is a testament to the power of innovation, dedication, and the impact of reimagining traditional ingredients for modern consumers. This episode is a must-listen for anyone interested in entrepreneurship, health, and wellness or looking for inspiration.
Remember to check out Troop’s mushroom gummies and other products by visiting Trytroop.com and learning more about how they’re changing the health and wellness industry game.
For more on Troop, visit: https://trytroop.com/
For our listeners, a 20% discount for Troop, use promo code: Ramon20
Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond!
If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this!
*
Today’s Sponsors:
Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/
Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link.
SARAL - The Influencer OS for Brands: http://storybrandoffer.com/
Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.