#169: How to Clarify Your Message and Grow Your Business
Why That Worked – Presented by StoryBrand.ai
Release Date: 04/08/2024
#2: Top Gun Maverick—The Strategy Behind Its Billion-Dollar Success
Why That Worked – Presented by StoryBrand.ai
Some movies capture lightning in a bottle, but few soar as high as Top Gun: Maverick. With $1.4 billion in global earnings and record-breaking attendance post-pandemic, this film didn’t just work—it dominated. But why? Was it the nostalgia, the perfectly executed hero’s journey, or the relentless determination of its star, Tom Cruise? At a time when theaters struggled, Maverick reminded us why blockbuster films exist. It delivered spectacle, heart, and a story that resonated across generations. In this episode of Why That Worked, Donald Miller and Kyle Reed dissect the secrets...
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#1: Frameworks—The Invisible Structure Behind Every Great Idea
Why That Worked – Presented by StoryBrand.ai
Whether you realize it or not, frameworks structure the world around us. They help us make decisions faster, simplify complex processes, and are the reason so many bestselling books and billion-dollar businesses succeed. Without clear frameworks, progress can feel chaotic and goals seem unattainable. So, why are frameworks so effective, and how can you create one to make life and business simpler? In this debut episode of Why That Worked, hosts Donald Miller and Kyle Reed dive into the art and science of frameworks. They break down why frameworks are the driving force behind countless...
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Why That Worked PREVIEW—A New Podcast You Can’t Miss
Why That Worked – Presented by StoryBrand.ai
Starting January 6, 2025, the Business Made Simple Podcast feed will become home to an exciting new show: Why That Worked – Presented by StoryBrand.ai, hosted by Donald Miller, creator of the StoryBrand framework. Have you ever wondered why some brands, trends, or products become massive successes while others fade into obscurity? That’s exactly what this podcast will explore. Each week, Donald Miller, creator of the StoryBrand framework, and co-host Kyle Reed uncover the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can...
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#207: Geoff Woods—How to Use AI as a Strategic Partner to Grow Your Business
Why That Worked – Presented by StoryBrand.ai
AI is revolutionizing the way businesses operate—but how do you harness it effectively without getting lost in the noise? In this final episode of the Business Made Simple Podcast, Bobby Richards and James Sweeting sit down with Geoff Woods, author of The AI-Driven Leader, to unpack the practical ways small business owners can leverage AI as a strategic thought partner. Geoff shares the essential mindset shifts needed to embrace AI, from reframing limiting beliefs to asking the right questions that unlock its true potential. Discover how prompts like “How can AI help me solve this...
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#206: Hal Elrod—Simple Morning Habits That Can Change Your Life Before Breakfast
Why That Worked – Presented by StoryBrand.ai
Life’s curveballs can leave you feeling out of control, burned out, and off your game. And when your mornings feel chaotic, the rest of your day never seems to recover. Most people start their day hitting snooze, reacting to problems, and dragging themselves to work. But what if you could take back your mornings and start every day with clarity, purpose, and motivation? Imagine how much more you could accomplish if you were already firing on all cylinders before 9 a.m. In this week’s episode, Bobby Richards and James Sweeting sit down with Hal Elrod, best-selling author of The...
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#205: Dan Martell—How to Buy Back Your Time So You Can Earn More While Working Way Less
Why That Worked – Presented by StoryBrand.ai
Countless business owners unknowingly build a “prison” around themselves — a business that only works if they’re doing all the work. Every problem is their problem. Every fire is their fire. They’re working 60, 70, 80 hours a week — and for what? This is the hidden trap that swallows countless business owners whole. Here’s the truth: if you don’t break out of this cycle, you’ll end up resenting the very thing you created. So how can you effectively hand off critical tasks without your business falling apart? In today’s episode, hosts Bobby Richards and James Sweeting sit...
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#204: David Kessler—Why ADHD Minds Are Exceptionally Wired for Entrepreneurial Success
Why That Worked – Presented by StoryBrand.ai
Running a business is hard enough without feeling like your own brain is working against you. If ADHD has you stuck in cycles of procrastination, perfectionism, or overwhelm, you might wonder if you’ll ever get a handle on your own productivity. Many entrepreneurs struggle to balance their creative bursts with the structure and discipline needed for success. So how do you work with your brain instead of against it? And what if the quirks of ADHD are actually your greatest asset? In this episode, hosts Bobby Richards and James Sweeting sit down with David Kessler, co-founder of the...
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Introducing Why That Worked – Presented by StoryBrand.AI | Coming January 6th
Why That Worked – Presented by StoryBrand.ai
Get ready for an all-new podcast experience! Why That Worked – Presented by launches January 6th. Have you ever wondered why some brands, trends, and campaigns succeed while others fall flat? Host Donald Miller dives deep into the strategies behind today’s biggest successes, breaking them down into actionable insights you can use. Whether you're a business owner, marketer, or just someone fascinated by the "why" behind success, this show is for you. The first episode drops Monday, January 6th, right here. Don’t miss it—subscribe now wherever you listen to podcasts...
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#203: Cathy Heller—How to Reimagine Success and Create Abundance in Your Life
Why That Worked – Presented by StoryBrand.ai
What if the secret to abundance isn’t found in chasing external success but in reframing how you see and approach your life and business? For so many of us, achieving more doesn’t always equate to feeling fulfilled. How can you shift your mindset and embrace the abundance already around you? In this week’s episode, Cathy Heller, author of Abundant Ever After, talks with hosts Bobby Richards and James Sweeting and shares how reframing your relationship with abundance can transform your life and business. Cathy unpacks why aligning with your authentic self leads to true joy and...
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#202: Sean Cannell—YouTube Strategies That Actually Work for Coaches
Why That Worked – Presented by StoryBrand.ai
BIG NEWS! After three amazing years, the Business Made Simple Podcast will be ending, and starting January 6, 2025, this feed will become home to an exciting new show: Why That Worked – Presented by , hosted by Donald Miller. It’s been an honor providing you with the tools and frameworks to help you become a better business owner, and this new podcast will continue giving incredible value with actionable insights you can immediately apply. Stay subscribed to this feed so you don’t miss a single episode of Why That Worked starting January 6, 2025! -- YouTube...
info_outlineNeeding to clarify your message so more customers engage? Register for our upcoming StoryBrand Marketing Workshop May 7-8, 2024 at StoryBrand.com/Workshop. In this virtual workshop you will learn directly from Donald Miller and Dr. J.J. Peterson how to create a clear message and walk away with a 5-part marketing plan to help boost revenue and grow your business. Register now at StoryBrand.com/Workshop.
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Every savvy business owner knows that marketing is the key to survival, and your online presence is one of the most important parts of your marketing plan. It can turn casual browsers into buyers, and buyers into long-time customers. But you won’t build that loyal fanbase if your message is unclear or inconsistent. On top of that, you could end up wasting a lot of time and money on marketing that doesn’t work. So how clear is your current message, and how can you make it better?
In this episode of Business Made Simple, guest host Dr. JJ Peterson (host of Marketing Made Simple) and podcast producer Bobby Richards answer your questions about building your business through effective messaging and lead generation. They’ll reveal the key things missing from your website that are costing you money and the 3 questions your marketing MUST answer to be significantly more successful. You’ll also discover the 7 basic elements that make your marketing story more powerful. Tune in and get actionable strategies to clarify your message and make your business thrive!
Listen and follow to the Marketing Made Simple Podcast and get weekly tips from J.J. and April Sunshine Hawkins on how to make your marketing easy and make it work.
https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210
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