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#175: From Concept to Launch—How to Simplify Your Product Creation Process with Kyle Reid

Business Made Simple Podcast

Release Date: 05/20/2024

#198: Donald Miller Returns—The Simple Framework that Will Revolutionize the Way You Coach Small Businesses show art #198: Donald Miller Returns—The Simple Framework that Will Revolutionize the Way You Coach Small Businesses

Business Made Simple Podcast

As a business coach, you might have all the passion and wisdom in the world, but if you don’t have a clear, step-by-step framework, things can get messy—fast. Without a reliable system, helping your clients get consistent, meaningful results is essentially a gamble. You end up reinventing the wheel for each client which creates an exhausting grind for you and an unpredictable experience for your clients. So, how do you move from just giving good advice to offering a proven, repeatable system that guarantees results?    In today’s episode, Donald Miller returns to share how the...

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#197: Seth Godin—How to Craft a Business Strategy that Future-Proofs Your Brand show art #197: Seth Godin—How to Craft a Business Strategy that Future-Proofs Your Brand

Business Made Simple Podcast

Feeling overwhelmed by your to-do list? Download The Small Business Owner’s Quickstart Checklist for free at  and start streamlining your operations, clarifying your message, and building a business that works for you.   --   If you think more followers or a bigger ad budget will fix your business, think again. Too often, business owners mistake tactics for strategy. They focus on short-term wins—like growing a social media following or driving quick sales—but forget to ask the most important question: “Where are we going?” Without a clear strategy, all the...

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#196: Donald Miller—How to Stop Giving Free Advice and Start Charging for Your Expertise show art #196: Donald Miller—How to Stop Giving Free Advice and Start Charging for Your Expertise

Business Made Simple Podcast

How do you start charging for your advice without feeling weird about it? A lot of business owners have the expertise to coach others, but turning that knowledge into a successful coaching business can feel daunting and awkward. How do you know if what you’re offering is worth the price? The real challenge isn’t what you know—it’s learning how to package that knowledge into something people are willing to pay for. Without a clear plan, it’s easy to get stuck in “free advice” mode and miss the opportunity to build a business around the insights you already have.   In...

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#195: How to Get Over Your Camera Fears and Be Yourself on Video show art #195: How to Get Over Your Camera Fears and Be Yourself on Video

Business Made Simple Podcast

Feeling overwhelmed by your to-do list? Download The Small Business Owner’s Quickstart Checklist for free at and start streamlining your operations, clarifying your message, and building a business that works for you.   --   Video marketing can do wonders for your business—if you're comfortable getting on camera. For many, though, creating videos feels awkward and overwhelming. We freeze up, obsess over tiny details, or just have no idea where to start, leaving us feeling defeated before we even hit record. If you’re tired of watching hours of footage, only to realize you...

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#194: Why Your Business Desperately Needs a Project Manager show art #194: Why Your Business Desperately Needs a Project Manager

Business Made Simple Podcast

You’ve got the vision and the drive to grow your business, but there’s a massive obstacle holding you back: chaos. Tasks pile up, deadlines blur, and you find yourself juggling too many things at once. How many times have you wished you had more time to focus on the bigger picture? Without someone to manage the daily grind, it can feel like you’re constantly putting out fires instead of strategizing for growth. What if the answer isn’t more hours in the day, but a single, essential hire?   In this episode, host Bobby Richards talks with Sam Buchholz, a project management expert...

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#193: Nicole Burke—How to Get Out of the Weeds and Start Delegating So You Can Scale Your Business show art #193: Nicole Burke—How to Get Out of the Weeds and Start Delegating So You Can Scale Your Business

Business Made Simple Podcast

You’ve built a business you're proud of, but are you spending too much time in the weeds? When small tasks pile up, you might feel like you’re doing everything except what actually grows your business. With every email and customer support issue you handle, you're losing time that should be dedicated to sales and marketing—the lifeblood of your revenue. So, how do you know when it’s time to delegate and finally scale?   In this episode of Business Made Simple, hosts James Sweeting and Bobby Richards sit down with Nicole Burke, founder of Gardenary, to chat about how she built a...

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#192: Kim Scott—The Hidden Cost of Being Too Nice in Leadership show art #192: Kim Scott—The Hidden Cost of Being Too Nice in Leadership

Business Made Simple Podcast

What’s the real cost of being too nice? It’s more than you might think. Many leaders, especially small business owners, fall into the trap of “ruinous empathy”, which is the failure to provide essential feedback due to the fear of hurting someone's feelings. Avoiding difficult confrontations might feel like the right thing to do—but it’s actually a fast track to mediocrity.    Join hosts Bobby Richards and James Sweeting as they sit down with Kim Scott, author of Radical Candor, to dive into the dangers of avoiding tough conversations. In this episode, Kim shares her...

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#191: Tiffany Aliche—Why Financial Freedom Isn’t as Important as You Think (And What to Aim for Instead) show art #191: Tiffany Aliche—Why Financial Freedom Isn’t as Important as You Think (And What to Aim for Instead)

Business Made Simple Podcast

Many people believe that financial freedom—accumulating enough money to never work again—is the ultimate goal. But for most entrepreneurs, this dream feels out of reach, which leads to frustration and financial stress. The constant pressure to build wealth and achieve financial freedom can leave you feeling like a failure if you don’t hit that big number. So what if financial freedom isn’t the answer? What if there’s a more realistic and sustainable way to manage your money and build security?   In this episode, hosts James Sweeting and Bobby Richards talk with Tiffany Aliche,...

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#190: Amy Porterfield—Is It Time to Add a Digital Course to Your Existing Business? show art #190: Amy Porterfield—Is It Time to Add a Digital Course to Your Existing Business?

Business Made Simple Podcast

Are you leaving money on the table by not offering an online course? A lot of business owners feel overwhelmed by the idea of turning their knowledge into a digital product, worried it might be too complex or could cannibalize their bread-and-butter services. The doubts—about your teaching ability or the sheer effort involved—can make you question if creating an online course is the right move.   In today’s episode of the Become a Better Business Owner series, host Bobby Richards brings in digital course expert Amy Porterfield to shed some light on the issue for our course-curious...

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#189: Donald Miller—Cash Crisis? How to Generate Quick Revenue When Times Get Tough show art #189: Donald Miller—Cash Crisis? How to Generate Quick Revenue When Times Get Tough

Business Made Simple Podcast

Cash flow is the heartbeat of any business. But what do you do when revenue takes a sudden hit and the money isn't coming in as expected? Whether it's a seasonal dip, unexpected expenses, or a major disruption like a pandemic, every entrepreneur feels the pressure when cash flow slows down. These times can be stressful and can even threaten the survival of your business. So, what can you do now to ensure your business stays afloat when money is tight?   In this week’s episode of the Become a Better Business Owner series, hosts Bobby Richards and James Sweeting send out the "coaching...

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More Episodes

Do you find it difficult to take your product ideas from the drawing board to the market? When it comes to new products, too many teams encounter obstacles like missed deadlines, inflated budgets, and a final product that doesn’t align with the original vision. These pitfalls can be frustrating and destroy would-be successful product launches and growth plans. So how can businesses streamline the product development process? What steps should you take to turn visionary concepts into tangible, market-ready products without losing clarity or momentum along the way?

 

In this week’s episode, guest hosts James Sweeting and Bobby Richards talk with Kyle Reid, Senior Vice President of Design and Development at StoryBrand and Business Made Simple. Kyle shares a simple 5-step process he has perfected over years of launching successful products. From the first meeting to the final launch, Kyle’s method helps keep projects on track, within budget, and true to the original idea. Tune in and learn how to apply these strategies to your own initiatives to elevate your approach to project management, teamwork, and execution!

 

Access the product brief template mentioned in this episode for FREE at SmallBusinessFlightPlan.com

 

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