Salon CEO Mindset for Stylists
Successful Stylist Academy
<p> In the fast-paced world of hairstyling, it’s easy to feel stuck in “artist mode”...busy, talented, and booked, yet still overwhelmed and unsure how to scale. In this Successful Stylist Academy podcast breakdown, Ambrosia Carey shares how adopting a Salon CEO mindset can transform your income, schedule, and long-term business success without abandoning the artistry that made you fall in love with the industry. You’ll learn why mindset is a direct driver of revenue, boundaries, and growth strategy, how the comfort-zone trap can keep even high-performing stylists stuck, and why...
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The 5% Client Retention Rule That Can Double Your Income as a Hairstylist
Successful Stylist Academy
<p>Are you exhausted from constantly chasing new clients on Instagram, TikTok, and referral apps, but not seeing your income reflect how hard you work behind the chair? In this episode, Ambrosia Carey breaks down the data-backed 5% client retention rule and shows you how a tiny improvement in retention can boost your salon revenue by 25–95% without adding more days, longer hours, or triple-booking chaos. If you’re a hairstylist, colorist, booth renter, or salon owner who wants to build a sustainable, freedom-based beauty business, this conversation walks you through the difference...
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Where Does Our Money Go? The Waterfall Map for Salon Profits
Successful Stylist Academy
<p> In this episode of the Successful Stylist Academy Podcast, Ambrosia pulls back the curtain on one of the most confusing parts of running a profitable business as an independent stylist or salon owner: where your money actually goes. Instead of just looking at your bank balance and hoping for the best, she walks you through a simple “waterfall” visual so you can see how every dollar flows through your business, into costs, marketing, overhead, education, and finally: profit. You’ll learn realistic percentage benchmarks for each category, the most common money leaks that silently...
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Proven Ways to Amplify Your Income Using Hair Extensions
Successful Stylist Academy
<p> Offering extensions can transform your average ticket, attract premium clients, and position you as an expert. In this episode I break down how to use “scholarship” (free-labor) installs to sprint your social proof, fill your portfolio, and raise prices with confidence, without giving away the store. You’ll get scripts, a 7-day action plan, and the math to make it smart.</p> <br> <p> Get FREE access to our profit making webinar: </p> <br> <p> Get 20% off your first order & subscribe to Rooted Hair for ongoing deals & education: ...
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Burnout to Purpose: The Hairstylist’s Guide to Serving with HairAid
Successful Stylist Academy
<p> What is HairAid and how can a hairstylist actually change a life in one week? Ambrosia talks with Alannah Zilkowsky (HairAid project lead) and Corey/Hairdustry about HairAid’s volunteer-led projects in Cambodia, the Philippines, Indonesia, Thailand, and Guatemala. Learn how teams teach core foundational haircuts in less than a week, why graduates can earn income immediately, who can volunteer (you don’t need to be an educator), costs and logistics, real success stories, and why many stylists return feeling re-energized and burnout-free. If you’ve wondered how to use your salon...
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Why Your Time Is Worth More Than You Think
Successful Stylist Academy
<p> Your time is your most valuable and limited business asset. In this episode, Ambrosia Carey reveals how to calculate your true hourly rate, spot hidden time drains, and protect your schedule so your business actually works for you. Perfect for hairstylists, salon owners, and creative entrepreneurs ready to scale without burning out. </p> <br> <p> Get your free time tracker here: </p> <br> <p> Watch our FREE profit maker webinar here: </p> <br> <p> Key Take-Aways: </p> <br> <p> 1. No one talks about the one...
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The Mindset Shift Every Hairstylist Needs to Make More Money
Successful Stylist Academy
<p> As a hairstylist, increasing your income isn’t always about adding more, it’s about deepening the way you communicate, consult, and recommend. In this episode, we explore the mindset shifts and soft skills that make all the difference. You’ll learn how to remove the ick from sales by shifting your focus from pushing to partnering. From understanding the stories you tell yourself about selling, to crafting recommendations that actually help your clients feel seen and supported, this conversation goes deep into what it truly means to build trust behind the chair. We’ll talk...
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Money Moves for Creative Entrepreneurs
Successful Stylist Academy
<p> In this episode, we sit down with Carrie Scott, Financial Advisor with Cetera Investors, to talk about building real, sustainable wealth as a creative business owner. Whether you’re a hairstylist, solopreneur, or growing your side hustle, this conversation is packed with approachable tips on setting up financial systems, the biggest mistakes creatives make with money, how to plan for slow seasons and long-term wealth, shifting from hustle mode to intentional money moves. Carrie breaks down complex topics with warmth, clarity, and zero judgment. This is the episode every creative...
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Building Your Marketing Message
Successful Stylist Academy
<p> Struggling to market your creative business or attract high-quality clients? In this episode, we join Jodie Brown who walks through the exact steps to define your ideal client, clarify your brand message, and choose the right marketing channels to grow your business. Learn why niching down helps you stand out, how to stop overthinking your content, and how to use repetition to build reputation. Whether you're a hairstylist, salon owner, or creative entrepreneur, this episode will help you simplify your strategy and create marketing that actually works. </p> <br> <p>...
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The Path from Stylist to Salon Owner
Successful Stylist Academy
<p> In this episode of the Successful Stylist Academy Podcast, we sit down with one of our Business Collective attendees, Vanessa Gross, to share her real, raw journey from working behind the chair to opening the doors of her very first salon. We dive into what inspired her leap, the mindset shifts she had to make, and the systems that helped her scale. If you’ve been thinking about salon ownership or looking for motivation to grow, this is the conversation you need to hear. </p> <br> <p> Get FREE access to our profit making webinar: </p> <br> <p>...
info_outline<p> In our fast-paced world as a hairstylist, it’s easy to feel like you’re constantly chasing the next trend, trying to stand out in a saturated market, or possibly even struggling to maintain a steady client base. In today’s episode, we’re diving deep into the challenges every hairstylist faces, from balancing creativity with profitability, and uncovering actionable strategies to not just survive, but truly thrive in the industry. Whether you’re a seasoned pro or just starting out, this conversation is designed to help you connect with your clients on a deeper level and find more fulfillment behind the chair. </p>
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<p> Join our Waitlist HERE </p>
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<p> Binge watch our 3 hour Successful Hairstylist Workshop. Download today and get lifetime access to our annual upgrades. </p>
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<p> Key Take-aways: </p>
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<p> 1. Personalized Follow-Ups: After a client’s appointment, send a personalized text or email thanking them for their visit, or a hand-written card if you really want to stand out. Include a specific compliment or mention something personal they shared. </p>
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<p> 2. Studies show that addressing someone by their name makes interactions up to 10 times more memorable. “Hi [Mackkenzie], it was great seeing you today! I hope you enjoy your new haircut. Don’t forget to use the serum we talked about for added shine. Looking forward to your next visit!” </p>
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<p> 2. Have clear and intentional communication: Understand your clients needs, repeating things back to them, and showing appreciation. </p>
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<p> 3. Host a VIP night or a small client appreciation event. This ties into the profit of emotion or time being the greatest, long-term profit of all. </p>
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<p> 4. Customize a haircare plan for your clients: Detail recommendations based on tips, products, and added value. </p>
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<p> 5. Host a private “bring your own tools night” and spend focused time on helping people with learning how to style their hair. </p>
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<p> 6. Consistency with your story and brand, for example booking extra time for a new client. </p>
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<p> 7. How do you show up on social media. Do you engage with your clients or potential clients when you have a gap in your day? </p>
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<p> 8. Make a special note on clients to remind yourself to bring it up when they come back in. </p>
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<p> 9. Referral and rewards program: word of mouth can increase our new client acquisition by 50% </p>
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