Episode 214 - How To Double Your eCommerce Sales Without More Traffic
Release Date: 12/23/2025
Episode 219 - Your Financial Advisor Will Be Better Because Of AI (Not Replaced By It)
The Digital Slice
In this episode of The Digital Slice Podcast, Brad Friedman and Bill is a veteran Air Force counterespionage officer who became marketing expert who's been in the lead gen game since before social media existed! As the creator of Kaleidico and Bill Rice Strategy Group, he's produced over 500,000 leads per year for clients, creating and exiting multiple successful companies along the way, while producing more than 9 figures for clients. But Bill's not your average marketing specialist. His transition from developing information warfare centers in the Air Force to launching one of the first...
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Episode 218 - How To Create Visuals Bots Can’t Replicate
The Digital Slice
If you need a reminder about the power of images and video in marketing and brand identity, you'll want to hear what Stewart Cohen has to say in today's slice of the digital marketing news, tools and tactics you need to succeed. Join Brad Friedman and Stewart Cohen as they chat about collaboration, storytelling, and the innate curiosity it takes to create digital content that differentiates brands while generating revenue. Stewart Cohen leads a boutique production company dedicated to delivering exceptional work and creating enjoyable, productive client experiences. Passionate about the power...
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Episode 217 - How To Escape The Groundhog Day Routine And Work Anywhere
The Digital Slice
Do you ever dream about being a digital nomad? Is traveling the world while running your successful business something you’ve always hoped to do? Brad Friedman and Karen King talk about doing just that during this week’s The Digital Slice Podcast. Karen King is a visionary entrepreneur, world traveler, and founder of Gold Star Pro, a platform and coaching program designed to help solopreneurs and coaches build scalable, location-independent businesses. With over a decade of experience in technology coaching and marketing, Karen specializes in simplifying business automation so her clients...
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Episode 216 - From The Google Gravy Train To AI Search
The Digital Slice
Do you wake up in the middle of the night, wondering if your business is in the #1 position in AI searches? Join Brad Friedman and Andreas Voniatis as they discuss whether today's SEO playbook is becoming obsolete as people increasingly use AI to research their needs and solutions. They discuss using data science to decode what AI wants to uprank your business everywhere your customers are searching. Andreas Voniatis is the founder of Artios, helping business leaders in ambitious B2B and technology companies achieve breakthrough website results. He’s the author of Data-Driven SEO with...
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Episode 215 - The #1 Mistake Killing Your Conversions (And How To Fix It)
The Digital Slice
Is your sales page bleeding money? When you look at your website analytics, do you wonder why you have thousands of visitors and very few conversions? Join Brad Friedman and Trevor Levine as they chat about the mistakes you are making that are killing your conversions. Trevor Levine is a certified Conversion Optimization Specialist, advertising copy wizard, and a protégé of living legends like Ryan Deiss, Jon Benson, and Jeff Walker. Over the years, he beat dozens of control letters, some of which were penned by famous copywriters. He improved email marketing campaigns and backend...
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Episode 214 - How To Double Your eCommerce Sales Without More Traffic
The Digital Slice
Do you feel you’re wasting ad spend! Listen and learn how to double your eCommerce sales without more traffic. Join Brad Friedman and Matthew Stafford as they discuss concrete ways to increase your eCommerce sales without spending more money. Over the past three decades, Matthew Stafford has been entrepreneurial and successfully built several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures. Matthew is the Managing Partner of Build Grow Scale and an equity owner of some in-house eCommerce brands. He has knowledge and...
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Episode 213 - The Biggest Email Marketing Mistakes (And How To Fix Them)
The Digital Slice
Unlock the secrets to email marketing that actually work. Stop treating your list like an ATM and start building real results! Join Brad Friedman and Cole VanDee as they dive deep into your Inbox and decipher what works and what doesn’t work in the emails we send. Cole is the Co-Founder of inboxingengine, a leading firm specializing in email marketing and consulting. Under Cole's leadership, InboxingEngine has generated over $106 million in found revenue for their clients. They have sent over 327 million emails with a 67% open rate, helping businesses dramatically scale their revenue through...
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Episode 212 - Build Trust And Credibility And Grow Your Business With Public Speaking
The Digital Slice
Have you always wanted to use public speaking to grow your business, attract clients, and add to your marketing toolbox? Join Brad Friedman and Leisa Reid as they chat about just that, and much more! Leisa Reid is the Founder of Get Speaking Gigs Now and CEO of the International Speaker Network. With a mission to transform public speaking into a soul-filling business growth strategy, she's the go-to "Talk Doula,” helping entrepreneurs create signature talks and secure bookings for a lifetime. Having rocked over 600 stages, authored 7 books, and graced the airwaves as a podcast host, Leisa...
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Episode 211 - Surviving The AI Tsunami: Strategies For Leaders & Innovators
The Digital Slice
Are you missing the biggest opportunity in history? Don’t sleep on this AI revolution. Discover what happens when AI becomes your Co-CEO. Join Brad Friedman and Michael Tchong as they chat about the AI revolution, the truth about the AI disruption and the 45 million jobs that are going to disappear. Michael Tchong is a serial entrepreneur, high-energy futurist and innovation expert known for his ability to decode the trends reshaping society. Throughout a pioneering career that spans advertising, publishing, technology and trend forecasting, he has launched five startups that helped drive...
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Episode 210 - Take Control Of Your Online Reputation In 2026
The Digital Slice
What if one misstep could jeopardize everything you’ve built as a CEO? Safeguarding your reputation and brand must be top of mind. In this episode of The Digital Slice Podcast, Brad Friedman and Ran Blayer dive deep into the world of corporate and reputation challenges, and the efforts it takes to amplify your message and put these challenges behind you. Since 2005, Ran has been advising top CEOs, business leaders, and brands on how to navigate through corporate and reputation challenges. He’s helped them digitally amplify their key messages and agendas, allowing them to achieve their...
info_outlineDo you feel you’re wasting ad spend! Listen and learn how to double your eCommerce sales without more traffic.
Join Brad Friedman and Matthew Stafford as they discuss concrete ways to increase your eCommerce sales without spending more money.
Over the past three decades, Matthew Stafford has been entrepreneurial and successfully built several businesses across various industries, including Concrete, Brick and Mortar Locations, POD, and Software-based ventures.
Matthew is the Managing Partner of Build Grow Scale and an equity owner of some in-house eCommerce brands. He has knowledge and expertise, enabling him to mentor thousands of store owners through paid eCommerce groups and live events.
His experience has also allowed him to help hundreds of eCommerce brands scale past the million-dollar mark, with many hitting the $10 million mark. To top it off, he's been speaking on stages about eCommerce optimization for the past seven years! In fact, before COVID-19, BGS hosted the largest yearly eCommerce-focused event in North America - BGS LIVE.
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