Episode 84: Fierce Women in Aesthetics: Traci Andreason RN
The Fierce Factor with Kaeli Lindholm
Release Date: 11/29/2021
Episode 297: The Turning Point: Stepping Out of Burnout and Into Confident Leadership with Jolee Hughes, NP-BC
The Fierce Factor with Kaeli Lindholm
In this episode, I’m sitting down with Jolee Hughes, NP-BC for a raw and honest conversation about what it actually takes to build a business that grows without consuming your entire life. If you’ve ever found yourself doing everything, carrying the weight of every decision, or secretly wondering how much longer you can keep pushing at this pace… this conversation will feel like a deep exhale. Jolee shares her journey from being the bottleneck in her business, burned out, overwhelmed, and afraid to let go, to becoming a confident, supported leader with a team she trusts. We talk about...
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Episode 296: The Identity Shift Every High-Level Woman Must Make in 2026
The Fierce Factor with Kaeli Lindholm
In today’s episode, I’m taking you behind the scenes of a conversation that’s been unfolding quietly, but urgently, inside the minds of high-level women across the aesthetics and wellness industry. After hosting our annual POP Leadership retreat and receiving an overwhelming wave of private messages about visibility, voice, and leadership, I realized it was time to revisit a topic I first explored over 260 episodes ago: finding, and owning, your truest, most powerful voice. This episode dives deep into the identity shift every high-level woman must make in 2026. Not the shift into...
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Episode 295: Real Estate, Acquisitions & Real Leadership: How Dr. Melissa Hubiak is Building Life-first Wealth
The Fierce Factor with Kaeli Lindholm
If you’ve ever wondered what it really looks like to build a thriving, multi-location aesthetic business while staying grounded, humble, and values-driven… this episode is your permission slip. Melissa Hubiak, MD is a quiet powerhouse, a contrarian thinker who has scaled her practice not by following the industry “rules,” but by rewriting them. From growing up with no electricity as the oldest of six, to navigating a pandemic right after a massive expansion, to purchasing multiple buildings and stepping into the role of CEO, Melissa has built her empire with resilience, creativity, and...
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Episode 294: The Future of Aesthetics
The Fierce Factor with Kaeli Lindholm
If you’re craving clarity in a noisy industry, if you want to grow without sacrificing your sanity, if you’re committed to excellence and hungry for sustainable, grounded success, this episode is for you. As we wrap up 2025, I’m sharing the real, unfiltered thoughts I’ve been wrestling with behind the scenes, observations from a year spent sitting with small groups of founders across the country, breaking bread, and talking about the realities of leadership in our evolving industry. And what I’ve seen is this: We are living in an era of performative success. Visibility is being...
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Episode 293: 90k in 90 Days Challenge
The Fierce Factor with Kaeli Lindholm
In this episode, I’m closing out 2025 with a real, honest conversation about what it takes to finish the year strong and set yourself up for an impactful 2026. I spent the entire day deep inside the numbers of my business, reviewing every program, every metric, every lever, and it reminded me how important it is for us as CEOs to pause, assess, and identify the one main constraint that’s actually holding us back. I’m sharing why so many of us get caught trying to fix problems that haven’t even happened yet, and how that tendency keeps us from addressing the simple but powerful issue...
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Episode 292: Stop Asking for Permission to Lead
The Fierce Factor with Kaeli Lindholm
In this episode, I’m getting real about the emotional rollercoaster that comes with being a CEO, especially as we close out Q4. Between the external chaos, the end-of-year pressure, and the constant push to perform, it’s easy to lose trust in the one thing that built your business in the first place: your own wisdom. I’ll share why so many high-achieving women find themselves second-guessing their decisions and outsourcing their confidence to “experts,” accountants, and Facebook groups — and how to break that cycle for good. We’ll talk about what it really means to lead through...
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Episode 291: Female Founder Forum, Part 2: Building Loyalty Programs That Actually Work
The Fierce Factor with Kaeli Lindholm
In this episode, we’re continuing the conversation from part two of our Female Founder Forum with three incredible founders—Gabrielle Hudson (Onyx Medical Esthetics), Lauren Grandanetti (Sunday Skin), and Morgan Kraut (MK Esthetics). Together, we’re diving deeper into what it really takes to design, price, and scale a membership program that drives loyalty, profitability, and lasting impact. We’re talking about the systems, strategies, and mindset shifts that transform memberships from a discount plan into a true growth engine for your business. You’ll hear how these women built...
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Episode 290: Female Founder Forum, Part 1: Building Loyalty Programs That Actually Work
The Fierce Factor with Kaeli Lindholm
In this special episode of The Fierce Factor Podcast, I’m bringing you Part 1 of our Female Founder Forum, where I sat down with three powerhouse women in aesthetics—Lauren Grandanetti of Sunday Skin, Morgan Kraut of MK Esthetics, and Gabrielle Hudson of Onyx Medical Aesthetics—for a raw, unfiltered conversation about building loyalty programs that actually work. We’re talking about the truth behind memberships, what makes patients stay loyal, and how to design programs that build community, protect your margins, and grow recurring revenue without discounting your value. This...
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Episode 289: From Overwhelmed to Disciplined
The Fierce Factor with Kaeli Lindholm
As we round the corner to the end of the year, I know how hard it can feel to stay motivated — especially when you’re leading a business, a team, and a vision that never stops evolving. In this episode, I’m opening up about what it really takes to stay consistent and focused when your energy dips and motivation fades. I’m sharing the mindset shift that changed everything for me — the one that helped me evolve from a high-achieving entrepreneur into a disciplined, impact-driven leader. These are the habits that carried me through the highs and lows of building a business and continue...
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Episode 288: What World-Class Brands Do Differently With Memberships
The Fierce Factor with Kaeli Lindholm
In this episode of The Fierce Factor, I’m unpacking the truth about loyalty programs, and why so many in aesthetics are missing the mark. We’ve been sold the idea that memberships and loyalty programs are the secret to patient retention. But here’s the reality: most are designed backwards. They rely on discounts, lock patients in with contracts, and create operational chaos — all while eroding profit and burning out your team. I’ll share what the world’s most trusted brands, think Costco, Starbucks, and Peloton, understand about loyalty that most aesthetic practices overlook....
info_outlineThis week I am sharing a very special Fierce Factor Encore episode. I’ve pulled out a few of my very
favorite interviews with Fierce Women in Aesthetics who create, inspire, and disrupt the status quo.
I’m really thrilled to share this absolutely badass episode with you today. Last year, I had the
honor of interviewing one of the aesthetic industry’s favorite nurse injectors, Traci Andreason
and I picked her brain on all the hot questions from growing an IG following into the tens of
thousands to converting social media leads to patients, to staying authentic and true to herself
when her industry is gripping her to look and act like everyone else on the market
And finally, priceless advice on how to leverage unique knowledge and expertise to monetize
online programs and products.
Traci is an RN and advanced nurse injector with a background in facial aesthetics. She is
currently studying for her NP degree while she treats patients at Ruma aesthetics in Utah. Traci
has authored several books and is on a mission to enhance the availability of high quality
education for nurse injectors.
I enjoyed this interview so much because Traci is someone who I have so much respect for. She
is a wife, mom, business partner, and student- and truly values authenticity in relationships.
She gives some raw advice about balance between acquiring new leads and actually attracting
the right people who will genuinely treasure her value.
Watch the podcast interview on YouTube here.
Enjoy!
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