The Micro-Fulfillment Opportunity with Julien Seret
The Logistics of Logistics Podcast
Release Date: 07/22/2022
The Logistics of Logistics Podcast
and discuss global giants - ICAT moves the world's largest cargo. Chris is the Director of Operations at ICAT Logistics Detroit where they handle the shipments that other companies don't, can't, and won't. Summary: Global Giants: ICAT Moves the World's Largest Cargo In this podcast, Chris Cser, Director of Operations at ICAT Logistics, takes us on a journey through the complex world of global logistics. Founded in 1992 in Baltimore, ICAT Logistics has expanded across the United States and Europe, specializing in handling unusual, high-value, and oversized freight that often falls outside the...
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and discuss the people-first approach to the future of logistics. Michael is a Partner at Hyde Park Angels (HPA), a leading early-stage investor based in Chicago. About Michael Sachaj is a Partner at HPA and manages and supports HPA’s investment opportunities through their lifecycle. Michael has led investment in a number of HPA’s top performing investments including ShipBob, FourKites, Paccurate, and Digit. Prior to joining HPA in 2013, Michael attended Northwestern University and worked at strategy consulting firm Booz Allen Hamilton supporting various government clients in the...
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and discuss tech-driven drayage: a PortPro perspective. Corey is the Chief Growth Officer and his team lead enterprise initiatives at PortPro, an innovative technology company that keeps the drayage industry moving efficiently with its operating platform built for drayage trucking companies, brokerages, and those that do both. About Corey Abbott , Chief Growth Officer and his team lead enterprise initiatives at PortPro, focusing on developing comprehensive products designed to enhance the customer experience, guided by their needs and feedback. Corey spent over a decade at STG Logistics, the...
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and discuss how carrier sales teams are being run the wrong way. Brent is the Co-founder of NextBoard, a carrier sales platform purpose-built for freight brokerages. About Brent Evens is the Co-founder of NextBoard, a freight tech startup helping brokers streamline carrier sales and build stronger, more efficient networks. He brings a diverse background in logistics, SaaS, and product strategy—including time at Delta Air Lines, where he worked on digital product initiatives that improved customer experience and operational performance. Before launching NextBoard, Brent also held...
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and discuss blind spots & bottlenecks: unmasking the hidden enemies of supply chain. Briana is the Vice President of Product Management for the 3PL market segment at SPS Commerce, the world’s leading retail network, connecting trading partners around the globe to optimize supply chain operations for all retail partners. About Briana Birkholz is the Vice President of Product Management for the 3PL market segment at SPS Commerce. With a passion for overcoming supply chain and logistics challenges, Briana is committed to addressing the distinct needs of customers through comprehensive,...
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and discuss the strategic COO: navigating disruption and driving change. Suketu is a partner and global chair for the Strategic Operations Practice at Kearney, a leading management consulting firm. About Suketu Ghandi is a partner and global chair for the Strategic Operations Practice at Kearney, a leading management consulting firm. Based in Chicago, his expertise covers a wide range of operations topics, with an emphasis on end-to-end supply chains and their redesign for four critical purposes, growth, cost, resilience, and sustainability. Noting that the key to maximizing their...
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and discuss unpacking cargo theft: trends and solutions. Danielle serves as Account Executive at Descartes MyCarrierPortal, the leading solution for carrier identity, onboarding, and monitoring in transportation. About Danielle Spinelli is an Account Executive at Descartes MyCarrierPortal. With a decade of experience in the logistics and transportation industry, Danielle brings a wealth of knowledge and expertise in carrier sales and vetting. Having worked as a Carrier Sales Broker for 8 years, Danielle honed a deep understanding of the supply chain and transportation landscape, building...
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and discuss booking more loads using AI. Anthony is the CEO and co-founder of , the leading truckload capacity management platform for freight brokers. About Anthony Sutardja As CEO & co-founder of Parade, leads product vision and strategy to enable logistics service providers to work smarter and faster with modern tools. His background in artificial intelligence, big data processing, and freight brokerage enables companies partnering with Parade to accelerate digital transformation by innovating with the status quo. Prior to , Anthony worked on a small team at Uber...
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and discuss beyond the rails and roads: the state of intermodal. Anne is the President & CEO at the Intermodal Association of North America (IANA), North America's leading industry trade association representing the combined interests of the intermodal freight industry. About Anne Reinke became the Intermodal Association of North America’s third President & CEO in December of 2024. Immediately preceding her appointment at IANA, Anne was President & CEO of the Transportation Intermediaries Association for four years. Anne has a long career in transportation policy,...
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and discuss stop selling, start influencing: Tom Augenthaler's logistics marketing gameplan. Tom helps companies tell stories that make the customer the hero. Having customers and influencers talk positively about your company is one of the best ways to attract and win new business. About Tom Augenthaler is the Founder and CEO of . On the website, shares his ideas and knowledge of influencer marketing with others looking to learn about this powerful strategy. is a pioneer in the space and has been working with influencers since 2007 while with Hewlett Packard, and as a consultant...
info_outlineJulien Seret and Joe Lynch discuss the micro-fulfillment opportunity. Julien is the Vice President of Network Supply Chain at Attabotics, the world’s first 3D robotics supply chain system for modern commerce.
About Julien Seret
Julien Seret is Attabotics’ Vice President of Network Supply Chain, where he oversees the fulfillment and delivery services business model. He is working with Microsoft, Accenture, and other partners to deliver a multi-tenant supply chain model that leverages data, the cloud, and shared pay-for-use robotics facilities, to allow consumer goods to reach customers next or same-day at the cost of standard delivery. The first fulfillment and delivery centers will start operations this year. Prior to Attabotics, Julien held multiple senior leadership roles at SoftBank, most recently serving as the Vice President of Global Product. With a focus on growth and scalability, he created and brought to market new robot-based products and services, in multiple markets including retail, hospitality, commercial cleaning, logistics and material handling.
About Attabotics
Attabotics is the world’s first 3D robotics supply chain system for modern commerce. Inspired by the framework of ant colonies, Attabotics replaces the rows and aisles of traditional fulfillment centers with a patented storage structure and robotics shuttles that utilize both horizontal and vertical space, reducing the company’s warehouse needs by 85 percent. By empowering retailers to place fulfillment centers near high-density urban areas, Attabotics helps create jobs and decrease carbon emissions by closing the last-mile delivery gap. Attabotics has been adopted by major brands including luxury department store Nordstrom and other retailers across apparel, food and beverage and home goods. Attabotics is based in Calgary, Alberta, Canada with fulfillment centers across the United States and Canada.
Key Takeaways: The Micro-Fulfillment Opportunity
- Julien Seret is the Vice President of Network Supply Chain at Attabotics, the world’s first 3D robotics supply chain system for modern commerce.
- In the podcast interview, Joe and Julien discussed the micro-fulfillment opportunity – and some of the challenges that comes with it.
- Increasingly consumers expect same-day, and next-day delivery, which means inventory must be located close to consumers who typically live in urban and suburban neighborhoods.
- Since warehousing space in urban and suburban neighborhoods is expensive and hard to find, 3PLs who manage fulfillment for brands are buying/leasing smaller locations hence the term micro-fulfillment.
- Micro-fulfillment locations are by definition smaller so they must use their space more efficiently.
- Attabotics has developed a 3D robotics supply chain system that enables warehousing companies to save up to 85% of their space. Example: a micro-fulfillment company that is using 100,000 square feet can reduce the space used to 15,000 square feet.
- The Attabotics robotic warehousing sortation and fulfillment system interfaces with existing and future warehouse management systems.
- Attabotics’ unique structure configuration enables full sortation, sequencing and buffering capabilities within the existing footprint – stripping out the cost and space requirements for external sortation and providing this functionality within the existing footprint of the structure.
- The configurable geometry of the Attabotics system allows any robot to pick any bin. The system is extremely dense and is completely scalable.
- Robotic functions, including storage, retrieval, inventory, sortation, returns/replenishment, buffering capabilities, and workstations, etc.
Learn More About The Micro-Fulfillment Opportunity
Network Supply Chain Animation Video