Building a Brand That Attracts the Right Opportunities with Gary & Kim Evans
Release Date: 01/22/2026
The Women Who Hold Us: Self-Trust, Receiving & the Power of Female Friendship with Kara Campbell
Play It Brave Podcast
There is an awakening happening in women right now. It isn’t simply about making more money, building a bigger business, or becoming more successful. It’s the question underneath all of it: Is this actually how I want to live? This week, D’Arcy sits down with her friend Kara Campbell — coach, gatherer of women, and founder of the Momentum mastermind — for a conversation about what happens when women stop proving, controlling, and doing everything alone... and start trusting themselves enough to receive. Kara shares the 63-hour labor that shattered her illusion of control and gave her...
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HOW I WENT FROM $4,500 TO $10,500 IN 6 WEEKS
Play It Brave Podcast
Sometimes your work grows faster than your identity does. In 2012, I had spent years charging $4,500 for wedding photography when a dream client called me just 27 days before their Sundance wedding. When she asked what I would charge for the weekend, I heard myself say a number I'd never said before: $7,500. She said yes. Two weeks later, I booked my first $10,500 wedding. I didn't suddenly become twice as talented in six weeks. The work had been happening for years. My skill, eye, experience and judgment had already changed. My identity simply hadn't caught up. In this short episode of Play...
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How I Lead My Clients Through a Major Transformation
Play It Brave Podcast
You can know exactly why you do something and still keep doing it. You can know where the pattern came from. You can have journaled about it, talked about it, analyzed it, named it—and then Tuesday comes around and there you are, doing the thing again. Because understanding a pattern and changing a pattern are two different skills. In this episode, I'm taking you inside the work I've fallen completely in love with: how I lead a client through a major Breakthrough. Not a quick mindset shift. Not another affirmation pasted over something you don't actually believe. The deeper work of finding...
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You’re Not Lazy: Why You Can’t Jump from Stuck to Motivated
Play It Brave Podcast
If you’ve ever tried to force yourself out of procrastination, you know how well that works. You can know exactly what to do. You can have the time. You can want the result so badly it aches — and still find yourself answering emails, returning something to Nordstrom, or deciding the junk drawer has to be dealt with right now. That isn’t laziness. Laziness would be doing nothing, and you are doing a great deal. You’re just not doing the one thing that matters. Which means the problem was never your character. It’s the state you’re in. In this first Rewire Friday, D’Arcy...
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Starting Over at 48: I Fired My Team, Ended My Biggest Love, and Flew to India
Play It Brave Podcast
For the first time, the whole story of the last two years — told from the other side. In this episode: The heroine’s journey — the map: the hero comes home with the treasure; the heroine realizes she is the treasure, and she is the home The launch that cracked it open: 21 yeses where 90 used to say yes — and the sentence that took over December 2024: the call that was harder than the breakup — and why it turned out to be the first brave decision of the rebirth THE VALUES AUDIT — five signs your season is a values change, not a collapse: (1) the wins land flat, (2) you’re...
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Content Is Dead: Why the Creator Economy Is Over — and the Artist Economy Is Next
Play It Brave Podcast
Most photographers aren’t studying photography anymore — they’re studying Instagram. In this solo episode, D’Arcy confesses to a decade of studying the wrong things — algorithms, funnels, hooks — and makes the case for what comes after the creator economy: the artist economy. It starts with Gene Kelly, soaked to the skin and swinging off a lamppost, and the strange grief of watching real devotion. Inside: The sentence the whole episode is built on — you cannot consistently photograph what you refuse to cultivate within yourself. How apprenticeship became consumption The 4...
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The 3 Love Blocks Keeping High-Achieving Women Single with Sanaiyah Gurnamal
Play It Brave Podcast
Success came easy. Love didn't. If you've built the business, the body of work, the beautiful life — and love is still the one thing that won't land — this conversation was recorded for you. D'Arcy sits down with self-love and relationship expert Sanaiyah Gurnamal — two-time TEDx speaker and host of Project Loving Myself (a Spotify Top 50 podcast with 1M+ downloads) — to name the three love blocks that keep high-achieving women single or stuck: the People Pleaser, the Commitment-Phobe, and the Runaway Bride. In this episode: why women who fight for everything never learn to receive...
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Letting the Good In: How to Stop Pushing Away the Things You Actually Want
Play It Brave Podcast
What if the biggest thing standing between you and the life you want isn't a lack of opportunity, talent, or strategy, but your ability to receive? In this episode, I'm exploring a question that has fascinated me for years, both in my own life and in my work with clients: Why do we struggle to receive the very things we say we want most? Love, support, visibility, money, rest, belonging. So often, when those things finally arrive, something inside us pushes them away. I share personal stories, powerful insights from my Receiving Map sessions, and lessons from neuroscience and consciousness...
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From Burnout to Resonance – Building an Elevated Brand from the Inside Out: Live Coaching Call with Kristen Marie
Play It Brave Podcast
What does it actually look like to evolve from a successful photographer into a fully embodied luxury brand? In this deeply personal episode of the Play It Brave podcast, I’m taking you behind the scenes with my client and dear friend, Kristen Marie, as she walks through a massive identity shift, creative rebirth, and business rebrand. Kristen has been photographing weddings and adventure elopements for over eight years, and after years of success in the elopement world, her body finally told her something had to change. Together, we talk openly about burnout, redefining success, and the...
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How I Prep to Shoot a 4-Day Wedding (and Tell the Actual Story)
Play It Brave Podcast
In this episode, I’m pulling back the curtain on how I approach photographing a high-level, multi-day destination wedding—from the mindset I bring, to the creative direction, to the very real pressure behind the glamour. After more than two decades in this industry, I don’t just show up and “document” a wedding. I direct it. I shape it. I craft it into a visual story that feels cinematic, intentional, and deeply personal to the couple. If you’ve ever wondered how to elevate your work from delivering a gallery to creating a story that stops people in their tracks, this episode is...
info_outlineOn today’s episode of the Play It Brave podcast, I’m sitting down with one of my favorite creative power couples in the photography industry, Gary Evans and Kim Evans. We talk about what it really looks like to rebrand with intention, build a cohesive identity, and grow multiple businesses together without losing alignment—or your relationship—in the process.
This conversation weaves together the emotional and practical sides of entrepreneurship: branding beyond logos, finding your voice in the education space, building an email list that actually converts, and creating offers like retreats that feel meaningful and expansive. We also dive into collaboration, working as a couple, and why asking for help can completely change the trajectory of your business.
What we talk about in this episode:
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Why branding is foundational, not optional, when building a sustainable business
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How to create a cohesive identity that actually reflects who you are
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The role visual identity plays in client trust and perception
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Finding your unique voice in a crowded education space
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Using email lists and freebies as powerful (and aligned) growth tools
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Why retreats can be such a transformative offering for photographers
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The magic that happens when collaboration is rooted in alignment
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Working with your partner’s strengths instead of against them
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Prioritizing family and relationships while growing a business
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Why reaching out for help can fast-track your growth in the best way
This episode is a beautiful reminder that success doesn’t have to be chaotic or lonely—and that when your brand truly reflects who you are, it can open doors you never even knew to knock on.
Meet Gary & Kim
Here's our story - we met, despite living in separate countries, by a complete twist of fate that led Gary to help a friend at the same wedding show where Kim had a booth. Gary scoped her out and said she's "right up my street" and 18 months later, after multiple flights, over 50,000 miles, Gary sold his photography company, house, and just about everything else and moved from the UK to Ontario, Canada.
We had to completely rebuild his business in Canada, sold our decorating and floral design business, rejigged the photography, built Pop Up Weddings, a wedding subscription box, I Do Box....
When I say we're serious business builders, we're not lying.
With every business move, we analyze + plan + move forward. We release what is not profitable and focus on the projects that are making bank.
That's our story - we are serial creators. And you get two for the price of one. We're a dynamic team, each with individual strengths that we can use to supercharge your business. Gary is a technical whiz, anything photography we got you. Kim is a marketing, systems and logistics queen. She'll figure out how to make it work, attack any issues like a pitbull and cheer you on while you reach your biggest goals.
Connect with Gary & Kim
Gary & Kim’s website
Gary & Kim’s Instagram
The off-camera flash freebie course
The Tulum retreat + mood boards
Gary’s photography website
Lovely Weddings