Libsyn Directory

S2-E29: Sponsor Games Day Two: How to Film a Winning Brand Video Under Pressure from Podhouse Studios San Antonio, TX

Release Date: 03/23/2026

S2-E57: Friendship Through Scales - The Miami Koi Show with Santana & Bristol

The Deep End with Eric Triplett

The episode centers on the inaugural , a high-end event designed to foster koi culture and education in South Florida. The organizers detail unique attractions, such as a banquet hosted on a yacht and a venue specifically engineered for aquatic displays, to highlight the "Miami flavor" of the competition. They address the logistical hurdles of launching a new show while expressing a desire to build a supportive hobbyist community that values quality Japanese fish. The conversation also explores the technical nuances of judging, the diverse categories of awards available, and the broader appeal...

S2-E56: How Great Contractors Connect With Great Customers Featuring Drew Ainscough of Incline Marketing

The Deep End with Eric Triplett

Eric and Drew talk about the intersection of craftsmanship and digital strategy. The discussion highlights the limitations of platforms like Yelp, where strict review policies can hinder a business's reputation, and emphasizes the complexity of Google’s advertising ecosystem. Ainscough explains how businesses can optimize their sales funnels by integrating social media presence with targeted performance campaigns to capture high-quality leads. Triplet shares personal anecdotes about maintaining a culture of care and using the "131 technique" to empower employees to solve customer problems...

S2-E55: Building a Better Reef: How Real Reef Rock Changed the Aquarium Game Featuring Gareth Scott

The Deep End with Eric Triplett

Gareth Scott, the founder of , talks with Eric during the LA Pet Fair. The conversation highlights how the company developed a sustainable, man-made alternative to harvesting live rock from natural coral reefs, which was once the industry standard. Scott explains the transition from importing Tonga branch rock to manufacturing calcium-based substrates in the USA to prevent environmental degradation and the spread of aquarium pests. The episode covers the technical aspects of their aquaculture process, including how they achieve a purple coralline aesthetic and ensure biological stability. Key...

S2-E54: Building a Business You Can Sell vs. Owning a Job

The Deep End with Eric Triplett

Eric and discuss the essential transition from simply owning a job to building a scalable business that can eventually be sold. They contrast their professional backgrounds, highlighting how strategic systems and team empowerment allow an entrepreneur to step away from daily labor while maintaining a profitable legacy. The conversation emphasizes the importance of high-level coaching and standard operating procedures to overcome common growth plateaus and avoid management burnout. By focusing on employee development and clear career ladders, they argue that business owners can foster a loyal...

S2-E53: Can Fish Really Fight Depression? Special Guest Evan Johnson

The Deep End with Eric Triplett

Evan Johnson, the founder of the nonprofit , shares how he provides natural aquariums to senior living facilities to combat depression and isolation among residents and staff. He cites specific research showing that observing fish can significantly lower stress hormones and improve mental health metrics like the PHQ-9 survey. Beyond the scientific benefits, the conversation highlights Evan’s entrepreneurial journey and his focus on expanding his mission across several countries. Key Takeaways: Incorporate aquariums or natural elements into your living and work spaces to help lower...

S2-E52: The Cost of Being the Face of the Brand with Mike Garvey

The Deep End with Eric Triplett

Eric and Mike Garvey from discuss the complexities of scaling a company when the founder serves as the primary personal brand. He recounts how his business, The Pond Digger, evolved from a solo identity into a team-oriented culture by intentionally highlighting his employees' diverse personalities. Triplett emphasizes that while being the face of a brand builds initial trust, it can eventually create a bottleneck if customers only want to work with the owner. The conversation explores strategies for succession and growth, such as introducing co-hosts or using timeless mascots to ensure the...

S2-E51: 25 Years Later: The Pond That Never Gave Up on Its Owner with Shad Dixon

The Deep End with Eric Triplett

This episode explores the enduring legacy of a water feature designed and constructed by Eric Triplett for his friend Shad Dixon twenty-five years ago. While many homeowners initially install ponds for aesthetic beauty or relaxation, the conversation reveals how these aquatic ecosystems become integral characters in a family’s life story. Over two decades, the pond remained a constant through major life transitions, including raising children, navigating divorce, and eventually caring for an aging parent. Despite years of varying maintenance, the original equipment and koi have survived,...

S2-E50: When Does Your Side Hustle Become A Distraction with Mike Garvey of Side Hustle Squad Podcast

The Deep End with Eric Triplett

Eric Triplett and discuss the complex transition from a side hustle to a legitimate business. Eric reflects on his decision to pause a coaching venture to refocus on his primary passion for aquatic ecosystem design and filtration technology. The conversation contrasts their professional journeys, highlighting how Mike built a business while serving as a state trooper, whereas Triplett turned a lifelong obsession with fish breeding into a career. They explore the motivations behind pursuing supplemental income, noting that some ventures serve as financial safety nets while others are purely...

S2-E49: Behind the Booth: The Pond Digger Team’s LA Pet Fair Experience

The Deep End with Eric Triplett

Enjoy a behind-the-scenes debrief from "The Deep End" podcast, where host Eric Triplet and his crew discuss their experience at the LA Pet Fair. The team explores the preparation and logistics required for the event, highlighting the transition from napkin sketches to handcrafted wooden plant displays. They credit the booth's success to a high-energy atmosphere, tropical soundscapes, and the centerpiece attraction: a massive Victoria lily. Each member offers a unique perspective on the fair, ranging from the challenges of security and humidity to the joy of educating new hobbyists. The...

S2-E48: The Mission Only Grows as Fast as the People Do - w/ Mike Garvey of The Side Hustle Squad Podcast

The Deep End with Eric Triplett

In this podcast, Eric and explore the transformative philosophy that scaling a business is fundamentally about scaling people. He recounts his professional evolution from a solo entrepreneur to the leader of a team, emphasizing that investing in employees is the only way to achieve a $50 million vision. Triplett explains how empowering staff to handle sales and technical decisions removes him as a bottleneck, ultimately fostering a culture of excellence and personal growth. The discussion highlights that setting high standards and providing daily motivation through team meetings are essential...

More Episodes

Eric and the Podhouse crew discuss their experience during the second day of the Sponsor Games, a collaborative event for content creators. Alongside his partners, Triplett describes a high-pressure challenge where teams had to follow a brand brief to script, film, and edit a sixty-second promotional video for Shure microphones in just over an hour. The group details their creative process, including selecting "money shots" and navigating the technical requirements of the brief while managing team dynamics. Following the production, industry expert Justin Moore provided critical feedback, highlighting common mistakes such as branding errors and lighting issues. The episode emphasizes the importance of clear communication and professional storytelling for contractors looking to build a personal brand. Eric concludes by encouraging listeners to overcome the fear of perfection and focus on delivering authentic value through video marketing.

Key Takeaways:

Embrace collaboration by being willing to take direction and work effectively with a team even if you are already an expert in your field.
Use storyboarding and sequential planning to maintain focus and maximize efficiency when working under strict time constraints.
Pay close attention to every detail of a project brief, such as the correct spelling of brand names and specific technical requirements, to ensure your work meets professional standards.
Prioritize clear and authentic communication of your value to quickly establish trust with potential partners or clients.
Stop overthinking and start producing immediately, recognizing that consistent action and delivery are the best ways to improve your skills over time.