John Lawson, Best-selling author and Speaker
The Run Sheet Podcast
John Lawson is a global speaker on Social Commerce, best selling author and go-to authority. In this episode John Lawson describes the moment he became a proper 'Speaker' - when he stole the show instead of moderating a panel at an event. John is living proof you can bring your favourite interests with you everywhere you go - even into your work. He finds a way to bring Beyonce and 'The Force' into his presentations in his unique storytelling style. John and he explains his process for preparing for his talks: * Start with a Google search. Do your research on the...
info_outline
Zara and Troy, Humour Australia
The Run Sheet Podcast
In this episode, Zara and Troy take us behind the scenes of speaking and MCing as a duo. ...
info_outline
Jon Yeo, TEDxMelbourne Licensee and Curator
The Run Sheet Podcast
In this episode, Jon Yeo speaks about his consulting business and philosophies and lets us in on his secrets as the TEDxMelbourne licensee and curator. ...
info_outline
Remo Guiffre, TEDxSydney Licensee and Curator
The Run Sheet Podcast
In this episode, I sneak Remo Guiffre into an empty conference room at Sydney's ad:tech event to ask him a few questions! ...
info_outlineJohn Lawson is a global speaker on Social Commerce, best selling author and go-to authority.
In this episode John Lawson describes the moment he became a proper 'Speaker' - when he stole the show instead of moderating a panel at an event.
John is living proof you can bring your favourite interests with you everywhere you go - even into your work. He finds a way to bring Beyonce and 'The Force' into his presentations in his unique storytelling style.
John and he explains his process for preparing for his talks:
* Start with a Google search. Do your research on the topic and industry.
* Read the blogs, groups, forums. Find where the people in the audience are. Hear their voice, take some of that language and put it into the presentation.
* Take your expertise and put it into their lingo.
* Remember the 'rule of 3' - chunk the sections THEN the content down into 3.
* Tell a story of what you need to learn. Don't just list the things they need to learn.
* Be aware of pacing.. don't exhaust the audience with rapid pace.
* Don't ignore the nerves. Push it right back out to the audience and they will feel it as energy.
* Difference between Keynotes and other forms of speaking. (hint: Keynote = inspiration)
* Leave the audience wanting more by leaving the stage with style .... THEN: be there for them at the event.
* The secret for keeping the audience with you after your talk.
* Book Vs no book?