Introducing ITV’s Play Time - the groundbreaking new TV show championing SEND children with Céin McGillicuddy and Andy Kinnear
Release Date: 11/09/2025
The SENDcast
As we approach the end of 2025, we want to take a moment to express our heartfelt thanks to you - our wonderful listeners! It has been another remarkable year with 52 episodes recorded, 35 new guest speakers and 100,000 downloads. Thank you for being part of this journey! I’m excited to share our latest episode of the SENDcast, where we explore the concept of "sticky learning" with the legendary Dr. Susie Nyman! A recently retired curriculum manager with 29 years of experience, Susie shares her insights on how to make learning truly resonate with students, especially those with special...
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Have you heard of the TV show The Assembly? I’m thrilled to announce that the series director, Céin McGillicuddy and his creative partner Andy Kinnear, have joined Dale on the podcast to discuss their brand-new pilot show on ITV – Play Time! Play Time features six neurodivergent comedians visiting a primary school and are challenged, in the course of one school day, to create and perform an original stage play that’s based entirely on the ideas of a group of 6 to 8 year old school children, many of them from the school’s SEND department. Céin and Andy share their behind-the-scenes...
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info_outlineHave you heard of the TV show The Assembly? I’m thrilled to announce that the series director, Céin McGillicuddy and his creative partner Andy Kinnear, have joined Dale on the podcast to discuss their brand-new pilot show on ITV – Play Time!
Play Time features six neurodivergent comedians visiting a primary school and are challenged, in the course of one school day, to create and perform an original stage play that’s based entirely on the ideas of a group of 6 to 8 year old school children, many of them from the school’s SEND department.
Céin and Andy share their behind-the-scenes experience of creating Play Time, their inspiration for the show and why they feel it’s important to make inclusive shows like this. Positive representation of SEND in mainstream media, such as Play Time, helps normalise these experiences and reduces the sense of ‘other’ often associated with SEND.
“Play Time is about listening to children that don't usually get heard.”
The show is now available on ITVX and YouTube and will be broadcast on ITV tonight at 11.15pm. Make sure you watch this heart-warming, feel-good show. We hope you enjoy watching it as much as we did! Please tell your friends and family and spread the word!
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Watch the show on
ITVx, YouTube or ITV
Live on ITV
Sunday 9th November at 11.15pm
Watch the Trailer here: https://vimeo.com/1122234831/b93216bdcb
Would you like Play Time to come to your school?
If anyone listening likes the idea of the comedians visiting their school in a future episode, no matter where in the UK you are, please do feel free to drop Céin an email on cein@nannycaddie.co.uk.
About Céin McGillicuddy
Céin McGillicuddy is the comedy writer/director behind comedies Top Coppers, Sexy Murder and Law Man as well as the director of the most recent two series of the BAFTA winning Horrible Histories. Working across both scripted and unscripted, Céin was also the showrunner and series director behind the return of cult hit GamesMaster in 2021 as well as series directing the bold new interview series The Assembly on ITV. Following a late-stage diagnosis for autism, he was inspired to combine his work in comedy and on The Assembly to co-create Play Time; a brand new, charming comedy entertainment format that champions neurodivergent adults and children. Out now on ITVX and YouTube.
About Andy Kinnear
Andy Kinnear is a freelance comedy Editor and writer. A 15 year editing career working on Bafta winning Comedy and Entertainment from Facejacker and Derren Brown, through to scripted comedy such as Harry & Paul, Trying, Cuckoo, Here We Go and Smoggie Queens has established him as one of the most sought after Editors in the industry. His writing partnership with Céin Mcgillicuddy includes cult hit Top Coppers, Sexy Murder and Law Man and their most recent collaboration: Play Time - a brand new, charming comedy entertainment format that champions neurodivergent adults and children. Out now on ITVX and YouTube.
Contact Céin
https://www.instagram.com/ceinmcg/
Contact Andy
Useful Links
- B Squared Website – www.bsquared.co.uk
- Meeting with Dale to find out about B Squared - https://calendly.com/b-squared-team/overview-of-b-squared-sendcast
- Email Dale – dale@bsquared.co.uk
- Subscribe to the SENDcast - https://www.thesendcast.com/subscribe
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