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Drive Clarity with Rob Sender

The Take Home Podcast

Release Date: 10/24/2025

Glass vs Rubber with Veronica Oviedo show art Glass vs Rubber with Veronica Oviedo

The Take Home Podcast

In this final episode of Season 6, I was joined by former student, long-time supporter of our sport management program, and outstanding Trinity University alumna (class of 2013), Veronica Oviedo. She is currently the Director of Marketing at Spurs Sports and Entertainment.  During our conversation Veronica spoke glowingly of mentors, of great leaders she's worked with, who shaped her outlook and approach to leadership. She "doesn't think titles matter" and the regular listeners will hear direct connections to , and specific references to the tool and - all of which have been important...

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The Take Home Podcast

In episode 7's Living Leadership segment, I was joined by my long time friend, partner of our sport management program, and outstanding Trinity University alumnus (class of 2000), Terris 'T' Tiller. T is the Director of Alumni Career Engagement at Trinity and returned back home after a distinguished career on the U.S. Modern Pentathlon team and long-time team member at the United States Olympic and Paralympic Committee.  During our conversation Terris emphasizes the need for leaders to create spaces that allow others to be seen, spaces to know they are valued. He considers equity and...

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The Take Home Podcast

In episode 6 of season 6, I lecture on chapter 6 from the 10th edition of Peter G. Northouse's "Leadership: Theory and Practice." During the segment, I describe the Path-Goal leadership approach, highlight the basics of how Path-Goal theory works, and conclude with strengths and criticisms of the model. Before the lecture, I was joined by Nick Cowell for the Living Leadership segment. Nick was the head women's soccer coach at Trinity from 1991-98 during which he lead the Tigers to an amazing record of 117-3-8  and developing six all-Americans. After leaving Trinity he coached at Baylor...

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Drive Clarity with Rob Sender show art Drive Clarity with Rob Sender

The Take Home Podcast

This week I was so lucky to sit down with Rob Sender, Trinity University alumnus '99, for the Living Leadership Interview segment. After leaving Trinity he earned a Master's degree in Sports Sales from Baylor University which segued into a first job in Minor League Baseball. Following many years on the agency side, Rob has found a home as the Senior Brand and Marketing Director with the Dallas Cowboys. The conversation weaves from managing one of the most iconic brands in the world, his time and Trinity, and his thoughts on the Situational Leadership model, his leadership philosophy, and...

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The Take Home Podcast

In episode four's Living Leadership segment I'm joined by a Trinity alumnus ('99) and Executive Vice President at SPORTFIVE. Before moving to SPORTFIVE, Josh had a long career at Genesco and has worked on sport marketing consulting for most of his post-Trinity life.  During our conversation, Josh details why relationships are key to a leader's success, that great leaders are first great followers, and the value of saying yes to opportunities. He cares deeply about role modeling, and surrounding himself with curious, life-long learners. Josh also emphasizes the power in seeking new...

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The Take Home Podcast

Episode 3 of Season 6 begins with the Living Leadership Interview segment. This week I had the joy to discuss leadership philosophy, the skills great leaders utilize, and the importance of lifelong learning with Trinity alumnus Kyle Porter.  Kyle is the Director of Player Performance with the Colorado Rapids who play in the Major League Soccer (MLS) Western Division. Before joining the Rapids in 2022, he worked as the Assistant Director of Sports Performance at Grand Canyon State University, the Director of Soccer Performance at FC Arizona, and owned and operated Porter Athletic...

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The Take Home Podcast

In episode 2, of Season 6, after the Living Leadership segment, I provide a brief lecture on Kouzes and Posner's "The Leadership Challenge," during which I describe the fundamentals of leadership, the characteristics of admired leaders, and highlight the Five Practices (or behaviors) of Exemplary Leaders. In the Living Leadership Interview segment, I discuss leadership philosophy with Libby Kruse, the Vice President of Partnership Sales at Minnesota Timberwolves & Lynx and Trinity University alumna ('14).  Libby describes her personal leadership journey, coming from Minnesota to play...

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The Take Home Podcast

Season 6 kicks off with the Living Leadership Interview. In the segment, I was lucky to sit down with Marco Ferruzzi to discuss his leadership philosophy and how he sees it playing out in his day-to-day.  Marco is the Sporting Director for San Antonio Futbol Club (SAFC) and is also the parent of a Trinity sport management alumna! He is a San Antonio native and after graduating from Keystone High School, we attended the University of North Carolina to play soccer. After a long professional playing career, Marco obtained his USSF coaching 'A' license and got the opportunity to join the...

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The Take Home Podcast

This spring I'm releasing bonus episodes of The Take Home. No new lectures on leadership, instead I'm sharing the amazing podcasts created by the students in my Leadership for Sport Professionals class. This final bonus episode of Season 5 features "Leadership in Motion" which was produced and created by Luke Pfeiffer, River Rocha, Jordan Arce. Here are their liner notes: Lou Simon, an entertainment industry veteran and former collegiate baseball player, is the founder of Game Ready Enterprises and the creator of the Game Ready Softball Series. In 2021, he launched The League, a nonprofit...

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Students Take Over: Outside the Lines with Harrison, Christian, and Zander show art Students Take Over: Outside the Lines with Harrison, Christian, and Zander

The Take Home Podcast

This spring I'm releasing bonus episodes of The Take Home. No new lectures on leadership, instead I'm sharing the amazing podcasts created by the students in my Leadership for Sport Professionals class. In this bonus episode of Season 5, I'm sharing "Outside the Lines" which was created and produced by Harrison Durow, Christian Green, and Zander Guckian. Here are their liner notes: In this episode of Outside the Lines, we interviewed Maryellen Durow, a Hall of Fame volleyball player at the University of Northern Iowa and a varsity coach and athletic director in her own right, about how her...

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More Episodes

This week I was so lucky to sit down with Rob Sender, Trinity University alumnus '99, for the Living Leadership Interview segment. After leaving Trinity he earned a Master's degree in Sports Sales from Baylor University which segued into a first job in Minor League Baseball. Following many years on the agency side, Rob has found a home as the Senior Brand and Marketing Director with the Dallas Cowboys.

The conversation weaves from managing one of the most iconic brands in the world, his time and Trinity, and his thoughts on the Situational Leadership model, his leadership philosophy, and principles. He describes the impact of mentors he had at Trinity and those in his professional life since. Rob indicates that one can become a great leader through being exposed to lots of different leadership styles and leader personalities and at the end of the day curiosity should be the "coin of the realm." I truly appreciate how he describes the need to tinker, the need to "test and learn" and why all of us should manage our networks. 

The episode concludes with my lecture on chapter 5 of the 10th edition of Peter G. Northouse's "Leadership: Theory and Practice." During the segment, I provide an overview of Hersey and Blanchard's Situational Leadership Model, discuss details about the connection between a leader's style and the follower's developmental level, and why it's essential that leaders engage in conversations with their team members.

Let me know your reactions to my chat with Rob. Reach out to both of us on LinkedIn and let's keep the conversation going.