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498 REVISIT CALEB JORDAN LEE - Filmmaker Extraordinaire!

The Wedding Biz

Release Date: 04/01/2024

516 MEGHAN ELY: Aligning Your Brand for Luxury Wedding Publicity show art 516 MEGHAN ELY: Aligning Your Brand for Luxury Wedding Publicity

The Wedding Biz

Longtime listeners of the podcast will likely be familiar with today’s guest as she has been on the show several times already! Join Andy as he welcomes back Meghan Ely, the owner of ! Meghan is a longtime industry speaker and writer and is a wedding pro educator with regular contributions to Wedding Planner Magazine, The Knot, Wedding Business Magazine, Catersource, and SpecialEvents.com. Meghan joins Andy for this episode to discuss defining and achieving luxury in the wedding industry. With years of experience and numerous accolades, including but certainly not limited to being recognized...

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515 ROBERT SHERMAN: How to Build Loyalty and Retain Employees show art 515 ROBERT SHERMAN: How to Build Loyalty and Retain Employees

The Wedding Biz

Andy is so thrilled to be welcoming his business partner, Robert Sherman, to the show! Robert is Andy’s business partner at and is also the owner of , a legendary entertainment company established over 55 years ago. Together, Andy and Robert tackle the topic of employee retention, discussing how to keep employees engaged, happy, and loyal over the long term. Robert shares some valuable insights from his decades of experience, explaining how hiring for company culture is just as crucial as hiring for skill sets and emphasizing the importance of communication, ensuring that employees not...

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514 TARA GUERARD: Global Tastemaker with Southern Hospitality show art 514 TARA GUERARD: Global Tastemaker with Southern Hospitality

The Wedding Biz

If you have been a longtime listener of the podcast, then today’s voice may sound familiar to you as it is her ! Andy is so thrilled to welcome back , owner and creative director of headquartered out of Charleston, South Carolina (and with an additional office in New York City). Tara is recognized as one of the nation's leading tastemakers globally, and she is here to share some exciting updates since she was last on the show. Listen as she and Andy reflect on the profound changes brought about by the pandemic and how it has influenced their approach to client relationships. Tara shares her...

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513 ANDREA EPPOLITO: AI for Wedding Professionals show art 513 ANDREA EPPOLITO: AI for Wedding Professionals

The Wedding Biz

Andy is thrilled to once again be sitting down with , a renowned luxury wedding planner and author of . Andrea shares her initial hesitation toward AI and recounts how she dedicated daily time to understand and leverage this technology, highlighting its comparison to the invention of the internet in terms of impact. Hear Andrea's take on how AI, particularly ChatGPT, can serve as a powerful creative assistant, sifting through data, spotting patterns, and offering insights that would take humans weeks to uncover. She stresses the importance of training AI to emulate one's personal style,...

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512 REVISIT COLIN COWIE: The Gold Standard: Giving Your Customers What They Didn’t Know They Wanted show art 512 REVISIT COLIN COWIE: The Gold Standard: Giving Your Customers What They Didn’t Know They Wanted

The Wedding Biz

Join Andy as he revisits his with this week! Having had celebrity clients such as Oprah Winfrey, Jennifer Lopez, Ryan Seacrest, Kim Kardashian, Lil Wayne, Nicole Kidman, and Demi Moore, this episode’s returning guest has enjoyed quite the career so far. has also had many corporate clients such as Dom Pérignon, Warner Brothers, CBS, Whitney Museum of American Art, Architectural Digest, and so many more! Colin is also a published author, having written books such as , , and . Colin, as he discusses with Andy in this episode, is all about making sure that he delivers the ultimate experience...

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511 LIENE STEVENS: Current State of the Wedding Industry and Investing in Yourself show art 511 LIENE STEVENS: Current State of the Wedding Industry and Investing in Yourself

The Wedding Biz

In this truly enriching episode, join Andy as he connects with Liene Stevens, the acclaimed author, behavioral psychologist, and CEO of Think Splendid! Liene brings a wealth of knowledge from her extensive experience in the global wedding market, having collaborated with clients across 97 countries and revolutionized operations for numerous luxury brands and resorts! Tune in as Liene shares her unique journey from an unexpected promotion at a nonprofit right out of high school to becoming a key player in negotiating the release of hostages with the U.S. State Department! Her unorthodox path...

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510 REVISIT JOSE VILLA & LAURIE ARONS – Discuss Working Together As Photographer & Planner/Designer and More! show art 510 REVISIT JOSE VILLA & LAURIE ARONS – Discuss Working Together As Photographer & Planner/Designer and More!

The Wedding Biz

Listen in to this revisit as Andy chats with two guests, both of whom have been featured on the podcast multiple times in the past. Laurie Arons is a planner and designer of and has been featured in numerous magazine publications and has been listed in Vogue, Harper’s Bazaar, and Martha Stewart Weddings as one of the top worldwide planners. Her clientele is made up of trendsetters such as Sophia Coppola, Vanessa Getty, and Christy Turlington as well as prominent business moguls like Gary Friedman, Frank Caufield, and Eddie DeBartolo. Laurie has also created and runs a very successful...

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509 SUSAN LACZ/Ridgewells Catering: Quality and Culture in Business show art 509 SUSAN LACZ/Ridgewells Catering: Quality and Culture in Business

The Wedding Biz

Join Andy this week as he sits down with , the CEO of . With a career spanning over three decades, Susan has been a pivotal force in the catering and events industry, steering Ridgewells Catering through significant transformations and challenges. Listen in as Susan shares her inspiring journey, starting with her early influences, notably her grandmother, whose culinary skills and hospitality left a lasting impression on her. She discusses her initial foray into the food business, from working at a deli in Wyckoff, New Jersey, to bartending in Washington, D.C. Her passion for sales and...

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508 KERRY BRACKEN & JENNIFER ROCHER/LAVENDER & ROSE: A Marriage of English Charm and French Elegance show art 508 KERRY BRACKEN & JENNIFER ROCHER/LAVENDER & ROSE: A Marriage of English Charm and French Elegance

The Wedding Biz

Andy welcomes Kerry Bracken and Jennifer Rocher of this week! Lavender & Rose is an exclusive event planning company based in the enchanting French Riviera. Join Andy as he explores their captivating journey and how they have crafted bespoke weddings in the stunning locales of Southern France and Paris! Listen as Jennifer and Kerry share personal stories of how they first got into wedding planning, with Jennifer bringing her local French expertise and Kerry contributing her British flair after moving to France in 2007. They reveal how their partnership began organically, evolving over...

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507 TORI WILLIAMS: From Glam Services to Global Recognition as an Event Curator and Designer show art 507 TORI WILLIAMS: From Glam Services to Global Recognition as an Event Curator and Designer

The Wedding Biz

Andy is so honored to bring Tori Williams of Tori Williams Events onto the show today! Tori is a world renowned luxury event curator who has showcased her work on major television networks such as Lifetime, Bravo, and The Food Network, and she is even the star of the VH1 original series My Celebrity Dream Wedding! She joins Andy today to discuss everything from childhood influences to pivotal moments that shaped her career! Tori shares her journey from cosmetology to becoming a sought-after event curator and designer. With a client list featuring names like Tyler Perry Studios and the Atlanta...

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More Episodes

“I resonate with the client that wants to make you a part of their family throughout the wedding weekend.” Listen as Andy and his guest Caleb Jordan Lee discuss Caleb’s early passion for travel and filmmaking, Caleb starting his LLC at sixteen and why he decided to film weddings, plus much more on this episode of The Wedding Biz.

Caleb is a brilliant filmmaker and the owner of East West Production, a full-service event filmmaking company with award-winning coverage. Caleb’s work has been showcased in publications such as People’s Magazine, particularly for shooting Nick Jonas and Priyanka Chopra’s wedding. He has also been featured in Vogue, Martha Stewart Weddings, and Brides Magazine, and Harpers Bazaar named Caleb as one of the world’s top filmmakers.

Caleb speaks about his first year in business and how his sister’s wedding was the catalyst for his business boom. He speaks about how important he feels relationships are with the creative partners and planners and how he works with the planners to create the best product.

Listen as Caleb shares a story about Nick Jonas and Priyanka Chopra’s wedding and how iconic his shot of her walking down the aisle with her 70 foot train was. Caleb also discusses how he and his team edit and how everything plays a part in getting the perfect film for his clients.

Caleb shares the work he does commercially and how he brings emotion to each small snippet, and he talks about the challenges he faces when telling a client’s story, his perspective on social media, the equipment he uses, and how he keeps up with the constant technology change. Caleb started as a teenager and has been in the industry for over ten years. His is a success story you don’t want to miss!

If you enjoy this revisit with Caleb Jordan Lee, then please don’t keep it to yourself! Share the episode with some good friends who might also get something out of it, and be sure to also leave a top review wherever you listen to the show, as that really helps the show out! Lastly, don’t forget to follow The Wedding Biz on Instagram and subscribe to the podcast so that you never miss a new episode when it drops!

 

Have you heard about Stop and Smell the Roses with Preston Bailey on The Wedding Biz Network? Listen as Preston shares the secrets, tools, and technologies behind his extraordinary ability to create a theatrical environment out of any space. Also, don't forget about Sean Low's podcast The Business of Being Creative, where Sean discusses the power of being niched, pricing strategies, metrics of success, and so much more. You can find both shows on The Wedding Biz Network.

 

SUPPORTING THE WEDDING BIZ

Become a patron and support Andy and the show! If you are so inspired, contribute!

 

Time Stamps

[01:27] - Today’s episode is a revisit of Andy’s 2020 interview with Caleb Jordan Lee of East West Production!

[02:49] - Caleb shares where he grew up and how he ended up back in the area.

[03:40] - Caleb speaks about how family values have shaped the man he is today.

[05:08] - Caleb began shooting videos in the Himalayas, transitioned to weddings, and found passion and success.

[08:31] - Caleb talks about where the idea of filming weddings came from.

[09:42] - Hear how Caleb's career blossomed through learning from experienced mentors and prioritizing relationships, particularly with wedding planners.

[12:16] - Caleb discusses his process and how it’s all about his relationships with planners.

[13:24] - Caleb realized the importance of scaling his business wisely, opting for quality over quantity in client experiences.

[14:18] - Caleb speaks about how he works with the planners when getting to know the clients.

[16:04] - Caleb shares about some standout events he has done throughout the years.

[17:58] - Caleb discusses the experience he had when filming Nick Jonas’ and Priyanka Chopra’s wedding.

[21:09] - Caleb speaks about catching Priyanka walking down the aisle with a 70′ train and how iconic it was.

[23:08] - Caleb talks about how he and his team edit film.

[25:10] - We learn that Caleb's journey into the hospitality market stemmed from his love for weddings and capturing the essence of experiences.

[27:49] - Putting together a reel of his work and trying to put all the parts together to create a story is the hardest thing Caleb does.

[28:37] - Caleb shifted his wedding videography style to focus on capturing genuine, intimate moments, tailored to each client's preferences.

[31:01] - Discover that Caleb hasn't encountered major disasters in his wedding videography career, though drone flights remain nerve-wracking.

[32:44] - Caleb discusses how he views the business side of his company.

[33:51] - Caleb shares his perspective on social media and he uses it in his business.

[36:29] - What equipment does Caleb use, and how does he handle the constant changes with technology?

[38:26] - Caleb feels successful if he can bring other people up with him.

[39:59] - Andy reveals where Caleb can be found online.

 

LINKS AND RESOURCES


Vimeo Links:

Reel
Lake Como, Italy
Amanzoe, Greece
Mallorca, Spain
St. Barths
Château de Vaux-le-Vicomte


Find Caleb:

Caleb’s Instagram Page
East West - Website
East West - Instagram Page


Follow The Wedding Biz on Social:

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The Wedding Biz Network

The Music Makers

 

Support The Wedding Biz by clicking here.


Title Sponsor: This episode is sponsored by Kushner Entertainment.