313. Growing Agritourism: Regan Joehl on Crafting Family Farm Experiences
Release Date: 12/10/2024
The Thriving Farmer Podcast
A Note from Michael: The Thriving Farmer Podcast is currently on pause as we navigate a busy season on the farm. While we’re taking this break, we’re excited to share Farm in Focus, a special series of short, focused conversations recorded earlier this year. These bite-sized episodes highlight practical insights from farmers and experts across the industry. We hope they’re helpful and encouraging as you continue your farming journey. What does it really take to run a small, year-round local market? In this Farm in Focus episode, Michael sits down with Emma de Long of Kneehigh Farm to...
info_outlineThe Thriving Farmer Podcast
A Note from Michael: The Thriving Farmer Podcast is currently on pause as we navigate a busy season on the farm. While we’re taking this break, we’re excited to share Farm in Focus, a special series of short, focused conversations recorded earlier this year. These bite-sized episodes highlight practical insights from farmers and experts across the industry. We hope they’re helpful and encouraging as you continue your farming journey. What does it take to plan, grow, and manage more than 600 crop varieties each year? In this Farm in Focus episode, Michael sits down again with Katie...
info_outlineThe Thriving Farmer Podcast
A Note from Michael: The Thriving Farmer Podcast is currently on pause as we navigate a busy season on the farm. While we’re taking this break, we’re excited to share Farm in Focus, a special series of short, focused conversations recorded earlier this year. These bite-sized episodes highlight practical insights from farmers and experts across the industry. We hope they’re helpful and encouraging as you continue your farming journey. Can one grass-fed cow truly become the heart of a food-independent farm? In this Farm in Focus episode, Michael sits down with Shawn and Beth...
info_outlineThe Thriving Farmer Podcast
A Note from Michael: The Thriving Farmer Podcast is currently on pause as we navigate a busy season on the farm. While we’re taking this break, we’re excited to share Farm in Focus, a special series of short, focused conversations recorded earlier this year. These bite-sized episodes highlight practical insights from farmers and experts across the industry. We hope they’re helpful and encouraging as you continue your farming journey. How can flax become a sustainable, versatile crop for modern farms? In this Farm in Focus episode, Michael sits down with Emma de Long of Kneehigh Farm to...
info_outlineThe Thriving Farmer Podcast
A Note from Michael: The Thriving Farmer Podcast is currently on pause as we navigate a busy season on the farm. While we’re taking this break, we’re excited to share Farm in Focus, a special series of short, focused conversations recorded earlier this year. These bite-sized episodes highlight practical insights from farmers and experts across the industry. We hope they’re helpful and encouraging as you continue your farming journey. How do you build—and keep—a thriving farm team? On this special Farm in Focus episode, Michael is joined by Katie Baldwin and Amanda Merrow,...
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info_outlineHow can a family farm balance tradition, innovation, and community connections?
In this episode, Michael chats with Regan Joehl, owner of Greene Fields Farm in Greenfield, Illinois. Regan, a fourth-generation farmer, has transformed his family’s 30-acre farm into a thriving seasonal destination for thousands of visitors each fall. From pumpkins and gourds to apple picking and premium mums, Greene Fields Farm offers an unforgettable experience while fostering a deeper connection to the land.
Tune in as Regan shares insights on crop management, marketing strategies, and creating a farm environment that keeps customers coming back year after year.
Episode Highlights:
- A Family Farm Legacy: How did Greene Fields Farm begin? [1:24]
- Diversification Decisions: Why did they start raising pigs? [11:15]
- Mum Production Tips: What size pots do they use for their mums? [15:26]
- Land Management: What kind of land and acreage are they working with? [21:39]
- Marketing Success: How does Greene Fields market their farm? [26:06]
- The Farm Team: What does the Greene Fields team look like? [30:56]
- Navigating Regulations: What challenges have they faced with government policies? [41:57]
Don’t miss Regan’s expert insights into creating a thriving farm business that combines tradition, family values, and innovative practices.
About the Guest:
Regan Joehl is a fourth-generation farmer and owner of Greene Fields Farm in Greenfield, Illinois. What began as a small pumpkin patch in 2016 has grown into a 30-acre farm that welcomes over 30,000 visitors each fall. Regan, his wife Christie, and their six children grow a variety of pumpkins, gourds, squash, premium mums, and apples, all while running a bustling seasonal farmstand. Dedicated to reconnecting families with the land, Greene Fields Farm has become a beloved destination for those seeking a slice of rural life.
Connect with Green Fields Farm:
- Website: Greene Fields Farm
- Facebook: Like Greene Fields Farm
- Instagram: Follow Greene Fields Farm
The Thriving Farmer Podcast Team would like to thank our amazing sponsor, Harvest Hosts!
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