Facebook Ads That Work: Visibility, Targeting and Sustainable Marketing with Natalie Alaimo
Travel Agent Achievers Podcast
Release Date: 11/15/2025
Beyond the Booking: A New Way Travel Advisors Can Create Meaningful & Intentional Travel Experiences
Travel Agent Achievers Podcast
In this episode, Roslyn Ranse is joined by Sahara Rose De Vore, Founder and CEO of The Travel Coach Network, a global community focused on bringing a more human-centred and emotional approach to travel. Together they explore how travel professionals can deepen client relationships through intentional conversations, personal branding, and understanding the emotional drivers behind travel. Many travel advisors are already guiding clients through milestone moments, life transitions, and deeply personal journeys. This episode introduces another lens on the client experience without changing who...
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What Archery Taught Me About Running a Travel Business
Travel Agent Achievers Podcast
What can learning archery teach you about running a travel business? In this episode of the Travel Agent Achievers Podcast, Roslyn Ranse shares a personal story about stepping away from work, trying something completely new, and the unexpected lessons it revealed about business growth, asking for help, and the power of community. After recently discussing body burnout, Ros took time away from her business to spend a few hours outdoors with her family at a local archery open day. What began as a simple weekend activity quickly became a powerful reminder of how many travel advisors approach...
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Body Burnout, Prolonged Stress & High-Functioning Women in Business with Filipa Bellette
Travel Agent Achievers Podcast
As we move into 2026, many travel advisors and agency owners are quietly running on empty. Not because they don’t love what they do, but because their bodies are carrying years of prolonged stress, responsibility and pressure from running a travel business through constant change, disruption and recovery. In this episode of the Travel Agent Achievers Podcast, Roslyn Ranse is joined by Filipa Bellette, co-founder of Chris & Filly Functional Medicine and author of Ending Body Burnout, for an important and timely conversation about what burnout can look like when you’re still functioning,...
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Turn Imposter Syndrome into Your Superpower with Christine Corcoran
Travel Agent Achievers Podcast
In this episode of the Travel Agent Achievers Podcast, Ros is joined by Christine Corcoran, confidence coach and best-selling author of Turn Impostor Syndrome into Your Superpower. Together, they explore why imposter syndrome shows up so strongly for experienced professionals, particularly travel advisors navigating pricing conversations, client objections, leadership and growth. Rather than trying to eliminate fear, Christine reframes imposter syndrome as a signal that you are stretching beyond your comfort zone. This episode dives into the role language plays in confidence, how fear is wired...
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Behind the Scenes of a High-Touch, High-Volume Travel Business with Ali Raymer
Travel Agent Achievers Podcast
High-touch service doesn’t happen by accident. It’s built through systems, boundaries, and smart decisions behind the scenes. In this episode, Roslyn is joined by Ali Raymer, a senior travel advisor based in the US with Picture This Travel, for an honest, advisor-to-advisor conversation about what it really takes to deliver a personalised client experience while managing a high volume of bookings. Together, they pull back the curtain on the mechanics behind a high-touch travel business. From protecting the parts of the role that truly matter, to letting go of tasks that no longer serve...
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Booked + Busy: How to Build an Email System That Actually Converts
Travel Agent Achievers Podcast
In this episode of the Travel Agent Achievers Podcast, Roslyn is joined by email marketing specialist of Moxie & Forth, Kaytee Fisher to unpack what it really takes to build an email system that converts without overwhelm or burnout. Kaytee shares why email marketing remains one of the most powerful and underrated sales tools for travel advisors, how consistency beats perfection every time, and why storytelling and personality matter more than ever in an era shaped by AI and automation. Together, Roslyn and Kaytee explore the foundations of a sustainable email strategy, how travel advisors...
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Your 2026 Business Dashboard: The KPIs Every Travel Advisor Needs
Travel Agent Achievers Podcast
This year isn’t about doing more. It’s about knowing what’s actually working. In this solo episode, Roslyn kicks off 2026 by sharing a calm, CEO-level approach to KPIs and how travel advisors can use them to gain clarity, reduce overwhelm, and make confident business decisions. Rather than tracking everything or chasing vanity metrics, this episode focuses on the small set of numbers that genuinely reflect business health, client behaviour, conversion, and sustainability along with providing practical tips to ensure this is something you do every month. In this episode, you’ll...
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Facebook Ads That Work: Visibility, Targeting and Sustainable Marketing with Natalie Alaimo
Travel Agent Achievers Podcast
In this episode, Ros chats with Facebook and Instagram Ads Strategist Natalie Alaimo about how travel professionals can use paid ads to increase visibility, attract their ideal clients, and grow their business sustainably. They discuss the difference between visibility and conversion, how to balance organic and paid strategies, what it takes to attract ready-to-book leads, and how small-budget advertising can support your long-term marketing goals. Key Topics: Qualified visibility vs vanity metrics Organic reach decline and what to do about it How Meta’s new AI targeting works ...
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Why families aren’t booking with travel advisors and how to change that.
Travel Agent Achievers Podcast
Recent research released shows an area in travel, that has a unique opportunity right now. Family and multigenerational travel. The research I read showed that currently only 19% of families book through a travel advisor even though 92% plan to travel this year! In this episode, Ros explores the data behind this gap and what it means for you as a travel professional. Discover how to communicate your value clearly, connect with families before they book online, and build trust through storytelling not sales. Grab the Connect Your Value mini workbook for Travel Advisors Connect with Roslyn:...
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Redefining Success: Building a Travel Business That Supports Life’s Next Chapter with Lyndall Collins
Travel Agent Achievers Podcast
In this inspiring episode, Ros sits down with long-time friend and award-winning itravel advisor, Lyndall Collins, to talk about what it really means to build a travel business that grows and adapts with life. With over 30 years in the industry and more than 14 years running her own successful home-based business, Lyndall shares her journey from starting out in retail travel, to raising her daughters while working from home, to being named one of itravel’s Top 3 Mobile Advisors in 2024. Lyndall opens up about the transitions she’s experienced from juggling young kids while growing her...
info_outlineIn this episode, Ros chats with Facebook and Instagram Ads Strategist Natalie Alaimo about how travel professionals can use paid ads to increase visibility, attract their ideal clients, and grow their business sustainably.
They discuss the difference between visibility and conversion, how to balance organic and paid strategies, what it takes to attract ready-to-book leads, and how small-budget advertising can support your long-term marketing goals.
Key Topics:
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Qualified visibility vs vanity metrics
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Organic reach decline and what to do about it
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How Meta’s new AI targeting works
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Creating lead magnets for “ready-to-book” clients
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Low-cost ad strategies ($5–10/day)
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Building simple funnels and follow-up sequences
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Real client stories and practical examples
Your time is limited, competition is rising and clients need more touch points than ever. Ads can help you stay visible, attract the right clients and build a marketing system that works quietly in the background while you focus on bookings, sales and service.
Links:
Join Natalie’s 5 Day Facebook Ads Challenge - https://nataliealaimo.thrivecart.com/readytobuy/
Learn more at https://nataliealaimo.com/
Follow Natalie on Instagram: @natalie_alaimo