E82: The Art & Science of Game Prototyping with Leif Johansen
Release Date: 02/11/2025
Building Better Games
Ready to take your game development career to the next level? Join the Game Dev Leadership Accelerator: In this special Q&A episode for Episode 100, we're answering your most pressing questions from the Game Production Community Discord! Join Ben Carcich as he dives into critical topics that every game development leader faces, from navigating project pivots to building a healthy team culture. We'll explore: ✅ When to scale your team up (or down) ✅ How to prepare for meetings and ensure they are actually valuable ✅ Why "safe" project pivots don't exist and what to do instead ✅ The...
info_outlineBuilding Better Games
Stuck in slow loops and broken systems? The Game Dev Leadership Accelerator can help you make lasting change. Sign up to learn more: Why do most teams default to two-week sprints, even when they're wrong? In this episode, Ben Carcich breaks down a simple model with three dials that you should use to tune your iteration length. He explains why iteration length is a product lever, not a calendar convenience for your leadership, and how choosing the right rhythm for your team can reduce thrash, increase learning speed, and improve value delivery. What you’ll learn in this episode: The...
info_outlineBuilding Better Games
Is there a way to predict whether a game will hit or flop? In this episode, Ben is joined by Colan Neese, who has spent a lot of time looking at how audiences relate to products at companies like Twitch and Nielsen. Colan's work at Mind Game Data is focused on "puzzling through the problem of anticipating which games are likely to take off at launch and which seem to be headed nowhere". The conversation challenges the conventional wisdom about what drives a successful launch, revealing why our data-driven approaches have been too narrow to anticipate success. In this episode, you’ll learn:...
info_outlineBuilding Better Games
🎮 There are tons of “game dev tools” out there promising to fix your problems… but too often, teams end up serving the tool instead of the tools serving them. In this video, I’ll break down a simple, practical guide to streamline your process. You’ll learn not just what you need, but why it matters whether you’re running a team, starting a game studio, or pushing an R&D project forward. ✨ What you’ll learn in this episode: The Power of Vision → Why a clear, shared vision is your best defense against wasted effort. (And how to avoid traps like jargon, prototype...
info_outlineBuilding Better Games
Setting goals is harder than you think. In this episode, Ben Carcich is joined by Melissa Phillips, founder of Games Leadership, to dive deep into a topic that leaders often approach with little understanding: goal setting. From a professional perspective, goal setting is about helping people find fulfillment in what they are doing. Melissa discusses how goals have evolved from a basic survival need to a more complicated, individualistic pursuit. What you’ll learn in this episode: Why money is a terrible goal The problem with only having giant goals The importance of celebrating small...
info_outlineBuilding Better Games
Are live service games truly dying, or are we just seeing a new era of evolution? In this episode, we sit down with game designer and product thinker Ryan Scott to unpack the difficult world of live service titles. Ryan brings a wealth of knowledge from his time working on major titles, sharing his unique insights on what makes a live service game thrive or fail. We dive deep into the concept of "switching costs," the importance of meeting specific player needs, and the delicate balance between mastery and novelty that defines a game's longevity. 🎮We talk about: Live service games -...
info_outlineBuilding Better Games
Do you need game publishing to ship your game successfully? What does a leader in a publishing organization truly do? Join us for a conversation with Elizabeth Howard, an industry veteran with over 20 years of experience across Aspyr, 2K, and Bungie, where she led publishing and production. Elizabeth views game development and publishing as two parts working together to ship games, defining publishing as everything outside of dev. This episode explores the nature of game publishing, the historical dev-pub divide, and the need for greater integration and shared goals in today's complex market....
info_outlineBuilding Better Games
How will the game industry adapt? Are we hurtling towards a gig economy? In this powerful conversation, we sit down with Trent Kusters, co-founder and studio head of League of Geeks, to talk about the future of our industry. Trent takes us on a deep, honest exploration of the game industry’s current state, from platform power struggles and algorithmic curation to the erosion of full-time game dev careers. This vital conversation goes beyond just metrics, delving into the human element, sustainability, and the legacy we're creating for the next generation of talent. Here's what we'll...
info_outlineBuilding Better Games
What does it truly take to deliver a great game consistently in an industry known for its challenges and complexities? Join us for a conversation with Steve Sargent, Head of Production at Blind Squirrel Games, a veteran with over 35 years of experience in the game industry, including work on iconic titles like BioShock: The Collection and Mass Effect Legendary Edition. Steve dives deep into the art and science of game production, sharing the things to do, and also what to avoid, from his extensive career. You'll learn: The core role of production Why reporting can actually add value - if...
info_outlineBuilding Better Games
Game production lives and dies on planning—but most teams are still building like it’s 2010. In this episode, Ben is joined by Jeanne-Marie Owens and Jesse Houston of Critical Path to reveal better ways a studio can function based on decades of experience. From the myth of the “critical path” to the illusion that things will magically come together in the final stretch, they explain why “figure it out later” kills projects, how lack of real commitment cripples teams, and what it actually takes to build a dependable studio culture. Hint: It’s not a short list of “values.” This...
info_outlineWhat if everything you thought about prototyping was wrong? Many teams rush to validate an idea too soon, but what if the real secret to success is building a studio that learns better? In this episode, Leif Johansen breaks down the myths of prototyping and how studios can create a structured approach to experimenting with game ideas.
Key Takeaways:
- Stop Searching for the “Perfect Prototype” – The best teams prioritize many small, fast failures over one high-stakes prototype.
- Prototyping Is a Science and an Art – The most successful studios create intentional experiments that map out their design space before committing to a vision.
- Build a Learning Machine, Not Just a Game – A strong studio isn’t just about good ideas—it’s about a team that knows how to test and refine them.
- Innovation Comes from Small Fixes, Not Big Ideas – World of Warcraft and Apex Legends didn’t just win by reinventing the wheel; they won by refining existing formulas with micro-improvements.
- Hiring Too Fast Can Kill Your Game – Too many studios hire for downstream roles (art, animation) before locking in core mechanics, creating inefficiencies and wasted resources.
👉 Connect with Leif Johansen
- Leif Johansen LinkedIn: https://www.linkedin.com/in/leif-johansen-52139141
Our Discord community is live! Join here to engage with leaders and producers in game dev looking to make our industry a better place: https://discord.gg/ySCPS5aMcQ
Interested in an online course on becoming a better game producer? Check it out here: https://www.buildingbettergames.gg/succeeding-in-game-production
Subscribe to our newsletter for game development insights: https://www.buildingbettergames.gg/newsletter
Follow & Subscribe:
- Ben’s LinkedIn: https://www.linkedin.com/in/benjamin-carcich/
- YouTube Channel: https://www.youtube.com/@buildingbettergames
- Spotify Podcast: https://open.spotify.com/show/6QD5yIbFdJXvccO8Z5aXpm
🚀 Support the Show! Help us create more amazing content by joining us on Patreon: https://www.patreon.com/BBGOfficial