Creatress of Freedom Podcast

Welcome to the Creatress of Freedom podcast! Where extraordinary women like you are ready to reclaim their divine feminine power and become a goddess who creates her own freedom. This is a space for women who refuse to be confined by society's expectations and rules, who know that they are destined for a big impact and are ready to become part of the revolutionary new way of doing life and business. So get ready to embark on a self-discovery and empowerment journey, like never before. Here we create a world where your dreams are not only possible but inevitable. So Queen, strap in it's about to get wild because you and I are going to create magic together. Follow along on Insta @annieknight_mentor

166. Sales Psychology Every Business Owner Must Master In 2026 01/04/2026

166. Sales Psychology Every Business Owner Must Master In 2026 Welcome Queen, If you’re getting interest but not bookings or conversions… If clients are saying “let me think about it,” ghosting, or questioning your prices… This episode will change the way you sell, forever. In this powerful, no-fluff episode of The Creatress of Freedom, Annie breaks down the Sales psychology every business owner must master in 2026 and why selling is never about price, and always about value, belief, and emotional connection. Fresh off a real client coaching call, Annie shares exactly why businesses fail to convert warm leads into paying clients, and the crucial piece most business owners are missing when they sell services, memberships, or high-ticket offers. This is not about being pushy. This is about understanding how humans actually make buying decisions. Inside This Episode, You’ll Learn... ✨ Why clients ghost after asking for pricing (and how to stop it) ✨ The #1 mistake business owners make when selling services or salon memberships ✨ The psychology behind price objections and why it’s rarely about money ✨ How your own money beliefs and energetics impact your sales ✨ Why staff confidence (or lack of it) directly affects revenue ✨ The difference between strategy-based selling and emotionally-led selling ✨ What 2026 business owners must master to scale sustainably This episode is especially powerful for salon owners, beauty professionals, and service-based entrepreneurs who want higher conversions, stronger client relationships, and more consistent revenue, without hustle or pressure. 🔗 Resources Mentioned 💎 Freedom Salon Manual (FSM) For salon owners ready to systemize, scale, and step into CEO mode. FSM gives you the scripts, sales psychology, client communication frameworks, and systems to increase profit, improve conversions, and get your time back. 👉 💎 Private Business Coaching with Annie For business owners ready for high-level strategy, mindset mastery, and personalised support. This is for the woman who wants deep transformation, clean systems, and next-level leadership. 👉 👀 Want to see Annie's new Biz just launched? Follow along here: 🤍 Let’s Connect Salon Owners 📍 📍 Everyone Else 📍 📍 If this episode hit home, take a screenshot, share it to your stories, and tag Annie, helping more women stop underselling themselves and start building businesses rooted in confidence, value, and freedom. /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/39598660

165. Fantasy Marketing Is Dead - What Smart CEOs Are Doing Instead in 2026 12/29/2025

165. Fantasy Marketing Is Dead - What Smart CEOs Are Doing Instead in 2026 Welcome Queen, In this episode of The Creatress of Freedom, Annie is calling out the fantasy marketing dominating the online business space, the kind that promises six-figure months through journal prompts, meditations, and “aligned energy” alone. While Annie deeply believes in energetics, mindset work, and feminine embodiment, she’s here to tell the truth most coaches won’t... you cannot manifest sustainable success without strategy, systems, and real business foundations. Through personal stories, real-life coaching experiences, and honest reflection, Annie breaks down why so many ambitious women feel stuck, burnt out, or disappointed after investing in “easy win” offers, and what actually creates long-term, scalable success. This episode is a must-listen for salon owners, service-based entrepreneurs, and high-achieving women who are ready to stop chasing shortcuts and start building businesses that truly support their freedom. 🎧 Inside This Episode, You’ll Learn: ✨ Why fantasy marketing is so seductive and why it keeps entrepreneurs stuck ✨ Why “quick wins” often lead to fast burnout and income dips ✨ How Annie lost thousands investing in misaligned mentorship and what she learned ✨ What to look for (and what to ask) before investing in coaching or mentorship ✨ How to build a business that supports freedom, flexibility, and long-term growth 🔗 Resources 💎 Freedom Salon Manual Who it’s for: Salon owners who want clear systems, strong foundations, and a no-BS approach to running a profitable, well-structured business. This is for you if you want clarity, confidence, and control without chaos. 👉 💎 Private Business Coaching with Annie Who it’s for: Established salon owners and entrepreneurs ready for personalized strategy, leadership support, and next-level expansion. This is high-touch, deep work for women serious about scaling correctly. 👉 👀 Wanna know about the new business Annie just launched? Check it out on Instagram: 👉 🤍 Let’s Connect For Salon Owners 📍 📍 For Everyone Else 📍 📍 📸 Share the Love If this episode resonated with you, take a screenshot and share it to your socials. Tag Annie and help spread the message... we’re done with fantasy marketing, we’re building real businesses. Don’t forget to leave a review and subscribe so you never miss an episode 🤍 /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/39551230

164. Why I’m Starting a New Business (And What 2025 Taught Me About Community, Intuition & Expansion) 12/21/2025

164. Why I’m Starting a New Business (And What 2025 Taught Me About Community, Intuition & Expansion) Welcome Queen, In this deeply personal episode of The Creatress of Freedom, Annie Knight shares the full story behind her newest business venture & why it’s about so much more than money. After one of the hardest years of her life, navigating burnout, loneliness, identity shifts, and a deep desire for belonging, Annie opens up about the moments that led her here. From past experiences in network marketing and entrepreneurship, to learning hard lessons about leadership, intuition, community, and values, this episode is an honest reflection on growth, resilience, and alignment. If you’ve been feeling like something is missing… craving deeper community… wanting an additional income stream… or feeling called to expand beyond your current business or career, this episode will speak directly to you. Annie breaks down: Why she decided to start a new business now The non-negotiables she looks for in any opportunity How intuition and lived experience guide her decisions What freedom truly means, internally and externally And how this new venture aligns perfectly with her Creatress of Freedom brand. This episode is for the woman who knows she’s meant for more, more freedom, more support, more expansion and is finally ready to listen to that inner pull. Who This Episode Is For: Women craving deeper community and belonging Entrepreneurs feeling bored, stuck, or ready for expansion Anyone wanting an aligned additional income stream Coaches, creatives, and leaders who value intuition and integrity Women ready to build freedom on their own terms Ready to Learn More? If this episode sparked curiosity or lit something up inside you, Annie invites you to reach out directly. 💬 Send Annie a DM to ask questions, learn more, or explore whether this opportunity is aligned for you. A limited number of women will receive complimentary coaching support when they get started. If this episode resonated, take a screenshot, share it on your socials, and tag Annie, she’d love to celebrate you for listening and leaning into your next level. 💫 /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/39484910

163. The Psychology Of Your Salon Layout & How That's Impacting Your Revenue 12/14/2025

163. The Psychology Of Your Salon Layout & How That's Impacting Your Revenue 👉 👈 Welcome Queen, A Must Listen To! Are you accidentally blocking your own sales with the way your salon is set up? In this week’s episode, Annie breaks down the psychology of salon layout, how clients subconsciously make purchasing decisions, and the five principles every salon owner must use if they want retail flying off the shelves. This isn’t about “pushing products.” It’s about creating a premium client experience that builds trust, boosts results, and naturally increases revenue, without feeling salesy or forced. Whether your salon is big, tiny, home-based, or commercial… these layout shifts and psychological principles will completely change how your clients buy. Inside This Episode, You’ll Learn: ⭐️ Why your current retail setup is quietly killing your sales ⭐️ The psychology behind product placement & client purchasing behavior ⭐️ The 5 non-negotiable principles of a profitable salon layout ⭐️ The small shifts that create huge increases in retail performance ⭐️ The real reason clients walk out without the products they actually need ⭐️ How your OWN mindset may be sabotaging 50–80% of your potential If you’ve ever wondered why clients aren’t buying retail, even when they clearly need it, this episode will blow your mind. Your layout is speaking for you… it’s time to make sure it’s saying the right thing. Resources Mentioned 💎 Scripts, retail frameworks, KPI systems, the $1K consultation script & everything you need to scale a profitable salon. → The place for salon owners ready to get off the hamster wheel & step into CEO mode. 👈 💎 Private Coaching with Annie High-level mentorship for the salon owner ready for tailored support, strategy, mindset expansion & real-time accountability. Only 3 spaces left for 2026 → 💎 Annie’s transformational sacred container for the woman ready to step into her next-level identity, awaken her spiritual gifts & learn how to trust her own instincts, the 2026 self discovery journey. → /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/39344765

162. Walking Into 2026 With Staff: What Salon Owners MUST Know About Leadership, Profit + Respect 12/07/2025

162. Walking Into 2026 With Staff: What Salon Owners MUST Know About Leadership, Profit + Respect 👉 👈 Welcome Queen, In this powerful, no-fluff episode of Creatress of Freedom, Annie dives into the hard truth so many salon owners avoid: the reason your staff are disrespecting you, costing you money, and running your business instead of you… is because you’ve been allowing it. This episode is your wake-up call and the blueprint, for stepping into real CEO leadership before 2026 hits. If you’ve been dealing with unaligned staff, money leaks, clients being repelled, or team members who talk back, change prices, ignore systems, or flat-out disrespect you… you’re going to feel VERY seen here. You’ll hear real stories from Annie’s recent business diagnostic sessions, the exact patterns that are holding salon owners back, and why leadership, systems, and aligned hiring are non-negotiable if you want profit, freedom, and a business that doesn’t drain your soul. This is the episode every salon owner needs when they’re finally ready to stop tip-toeing around staff, reclaim authority, and build a salon that actually makes money and runs without constant chaos. Inside This Episode You’ll Learn: Why salon staff become disrespectful (and why it’s not “just their personality”) How misaligned team members block your money, clients, growth, and opportunities What’s actually happening when staff undercharge or change prices (spoiler: it’s theft) How to stop enabling bad behavior and step into CEO leadership The energetic + financial impact of keeping the wrong staff on your team Why confrontation feels hard and how to navigate it without fear The essential leadership, money, and operational skills every salon CEO must master Resources Mentioned: Book a FREE 90-Min Business Diagnostic Session Discover exactly where you're leaking money, what’s holding your salon back, and the exact roadmap to fix it. 👈 FSM - The Freedom Salon Manual Your 12-month coaching + systems program for building the profitable, freedom-driven salon you’ve been dreaming of. 👈 Private Coaching High-level 1:1 mentorship for the salon owner who wants tailored strategy, deep support, and rapid, personalized growth. 👈 Evolve Annie’s transformational group program for the woman ready to step into her next-level identity, heal & awaken her spirituality by going on a self discovery journey. 👈 Connect with Annie Instagram For all things salon owner related: For all things spirituality & personal development growth: FacebookFor Salon Owners - For Spirituality & Personal Growth - /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/39311160

161. The Selling Retail Ick & Why It Feels Salesy 11/30/2025

161. The Selling Retail Ick & Why It Feels Salesy Welcome Queen, Are you stuck in the “retail ick” that so many salon owners struggle with? Does selling retail feel pushy, awkward, or salesy… even though you KNOW it’s part of delivering a premium client experience? In today’s episode, Annie is shaking the table... lovingly, of course. 💅 If you’ve ever avoided recommending products because it feels uncomfortable, this episode will feel like a full-body wake-up call. You’ll hear real stories from real clients who wish their stylist or therapist had offered guidance… and how not having that conversation is actually a disservice to the clients who trust you. It’s time to get out of your own way, stop assuming what your clients do or don’t want, and finally learn how to communicate with integrity, confidence, and clarity without feeling like a salesperson. Inside This Episode, You’ll Learn: ✨ Why selling retail feels salesy and how to permanently shift that belief ✨ The psychology behind client expectations (and what they’re really thinking) ✨ The TikTok trend that sparked a major conversation in the industry ✨ How to communicate like a true professional with confidence, integrity, and zero ick ✨ The exact questions you should be asking in consultations to increase trust, results, and income Resources Mentioned 💎 Your complete salon business system. Scripts, consultations, client psychology, retail frameworks, everything you need to build a profitable, high-performing salon. 💎 Private Coaching with Annie Ready for high-level guidance, expansion, and hands-on support? 💎 Your space to grow, embody, and become the next-level version of you personally. If you want the mindset, energetics, and identity work behind sustainable success, Evolve is your home. Connect with Annie 📲 Come say hi in the DMs, I LOVE hearing from you! 📸 Instagram For Salon Owners: 📸 Instagram for all things Spiritual/ Personal Development: 👉 Facebook: / 🎧 Screenshot & tag the episode so Annie can celebrate you tuning in! /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/39191615

160. A Client No Shows & Her IG Story Is Boomeranging Cocktails WTF? 11/23/2025

160. A Client No Shows & Her IG Story Is Boomeranging Cocktails WTF? 👉 👈 Welcome Queen, This week’s episode of The Creatress of Freedom Podcast dives into one of the most activating situations every salon owner knows too well: A client no-shows… You check Instagram… And there she is... out drinking with her friends. Cue the frustration. The rage. The “WTF is wrong with people?” moment. But Queen… the trigger you feel? It’s not about the client. It’s about the deeper wound that moment is poking at and in this episode, we’re going all the way in. 🔥 Annie breaks down the mindset, boundaries, self-worth patterns, and energetic leaks that make these moments feel so personal. And more importantly… she teaches you how to shift into leadership so situations like this stop costing you money, time, and peace. In this episode, you’ll learn: Why that no-show triggers you more than the lost income How your nervous system responds to clients breaking boundaries The difference between compassion and self-abandonment Why enforcing your policies feels “mean” and how to shift that How to move from stylist energy → CEO energy The real reason you keep re-learning the same lesson How clarity, structure, and consistency protect your income Chapters 01:37 The Story Behind the No-Show 03:24 Understanding Client Behavior and Compassion 07:19 The Importance of Upholding Boundaries 10:54 Learning from Business Lessons 13:57 The Role of Systems in Business Success 17:52 Mindset and Strategy in Entrepreneurship 🚀 Step into real CEO leadership 🚀 If this episode stirred something inside you… that’s your sign. It’s time to stop leaking energy, leaking money, and leaking confidence in your business. Step into Your blueprint for becoming a fully supported, fully resourced salon CEO. Inside you’ll get ✨ 150+ done-for-you systems, scripts, and policies ✨ No-show, cancellation & boundary-setting templates ✨ CEO leadership coaching & mindset support ✨ A full year of guidance as you transform how you run your salon 👉 📲 For the woman who wants deep support & quantum leaps in her salon. Annie’s 12-month private salon coaching container is for the salon owner ready for personalized strategy, emotional mastery, and full CEO embodiment. If you’re ready to lead at the highest level… 👉 🔮 Want deeper personal evolution, inner work & feminine embodiment? Then you’ll love Annie’s transformational program designed to expand your identity, elevate your mindset, and reconnect you with your intuition, power, and feminine leadership. This is the space where: ✨ Old patterns break ✨ New identity activates ✨ Confidence skyrockets ✨ And your business aligns with who you really are If you’re ready to go on a self disocvery journey and evolve as the whole woman.... 👉 This episode is your mirror. Your activation. And your reminder that boundaries are not a punishment, they’re part of your power. Loved this episode? Screenshot, share, tag @yourhandle, and leave a review. Your voice helps more women rise into leadership, wealth, and freedom. /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/39093005

159. One Tiny Tweak That Could Add $96K to Your Salon, Without More Clients, Ads, or Hours 11/16/2025

159. One Tiny Tweak That Could Add $96K to Your Salon, Without More Clients, Ads, or Hours 👉 👈 Imagine unlocking an extra $96,000 in your business without raising your prices, working longer hours, or spending a cent on marketing. Sounds impossible? Annie’s breaking down exactly how it’s not. In this power-packed episode, Annie pulls back the curtain on one of the most common & costly mistakes salon owners make when managing staff. She calls it a “money leak,” and if you have a team, it’s almost definitely happening in your business right now. What You’ll learn: ✨ The tiny tweak that could add $96,000+ to your salon’s annual revenue ✨ How to identify and stop “downgrading” from draining your profits ✨ Why emotional leadership keeps you stuck and how to step into your CEO energy ✨ The truth about integrity in sales (and why selling is serving) ✨ The mindset shift every salon owner needs to make to scale with ease Annie’s 22 years in the industry and her no-fluff coaching style make this episode a must-listen for any salon business owner ready to step into their next income level without burnout, hustle, or guesswork. CHAPTERS 03:10 Identifying Money Leaks in Business 06:07 The Impact of Downgrading Services 08:25 Understanding the Value of Proper Consultations 11:06 The Importance of Leadership and Staff Training 13:38 Confronting Difficult Conversations 16:22 Taking Control of Your Business Step into your next level? 👇🏻 Your freedom, income, and peace are one decision away. Join Annie inside her signature program for salon owners ready to grow, scale, and lead like CEOs. 📲 Business Diagnostic Session: 🔗Join FSM: 💬 Connect with Annie on Instagram: 💻 Connect with Annie on Facebook: For all other content - Spirituality & personal development Head to & ⭐ Leave a review/ write a comment on the episode & share your biggest takeaway, it helps more Queens find this podcast and step into their freedom. You were never meant to play small... Go make that $96K, babe. Let’s go! 🚀 /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/38977745

158. How to Grow Your Business When Everyone’s Saying “The Economy Is Bad” 11/09/2025

158. How to Grow Your Business When Everyone’s Saying “The Economy Is Bad” 👉 👈 Let’s get honest, Queen, how many times have you heard someone say, “It’s just the economy right now” when talking about their slow business? In this fiery episode, Annie gets real about the stories business owners are clinging to and how the “bad economy” excuse is keeping so many powerful women from showing up in their full potential. Through real talk and personal reflection, she breaks down how fear spreads through conversations, how our environment shapes our beliefs, and why the economy isn’t actually what’s holding you back, your energy and leadership are. If you’ve been feeling uncertain, slowing down your income, or doubting your ability to grow in this climate, this episode is your reminder that leaders don’t wait for good times to rise. They decide to thrive no matter what. What You’ll Learn in This Episode: Why “the economy” has become a safe story for business owners to hide behind. The danger of surrounding yourself with people who speak fear instead of possibility. How to shift your energy and leadership when things feel uncertain. How Annie reframes fear-based thinking into grounded, profitable action. What it really means to lead your business from belief, not panic. Chapters 02:30 - Why 2025 has felt heavy (and what that really means) 06:10 - The “bad economy” story that’s keeping you stuck 09:45 - How your circle shapes your beliefs about success 12:00 - The two types of conversations every entrepreneur faces 15:20 - Shifting from fear to possibility 17:30 - Why mentorship and environment matter more than ever 19:00 - Your next steps to rise and reclaim your power Resources + Next Steps: 🔥 Book a Salon Biz Diagnostic Session with Annie → 🔥 Apply for Private Mentorship - high-touch coaching for women ready to scale their business and embody true leadership → 🔥 Join The Freedom Salon Manual (FSM) - Annie’s 12 Month mentorship for salon owners ready to scale with clarity and profit → 🔥 Connect with Annie on Instagram → @ (for salon related content) & @ for all else! 🔥 Connect with Annie on Facebook→ personal facebook page , for salon content head to ! Leaders don’t wait for certainty, they create it. This is your reminder that no matter what’s happening outside, you’re in full control of what happens inside your business. Let’s fucking go. 🔥 /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/38727580

157. The Lie You’ve Been Told About Salon Profit & How to Rewrite Your Story 11/04/2025

157. The Lie You’ve Been Told About Salon Profit & How to Rewrite Your Story Welcome Queen… who told you it has to take five years before you see profit in your salon? Who told you that struggle and burnout are “just part of the journey”? In this powerful, no-BS episode, Annie pulls back the curtain on one of the biggest lies in the hair & beauty industry that success has to be slow and painful. Through her own story of going from $80K in debt to $95K in profit within a year, she’s here to show you that it doesn’t have to be that way. If you’ve been hustling for months (or years) with nothing to show for it but exhaustion, this is your permission slip to stop struggling and start leading. Annie dives deep into the mindset, the missing business foundations, and the energetic shifts that turn chaos into clarity and profit into your new normal. What You’ll Learn in This Episode: The toxic belief that’s keeping so many salon owners stuck in survival mode. Why you DON’T have to wait 12 months (or 5 years!) to make a profit. The difference between fake profit on paper and real money in your bank account. The exact mindset shift that took Annie from debt, burnout, and tears to thriving freedom. What foundations your salon actually needs to grow. Why stubborn independence keeps you broke and what creates quantum leaps. How this one type of fear could be what’s really holding you back. Chapters 00:00 Introduction to Business Diagnostics 05:50 The Importance of Business Foundations 12:00 Investing in Coaching for Success 18:09 Overcoming Self-Sabotage and Fear of Success 💌 Want Support to Fast-Track Your Growth? 💎 Book a Salon Biz Diagnostic Session with Annie → 💎 Join The Freedom Salon Manual (FSM) - Annie’s 12-month mentorship for salon owners ready to scale with ease and profit → 💎 Apply for Private Coaching → 💎 Connect with Annie on Instagram → @ (for salon related content) @ for all else! 💎 Connect with Annie on Facebook → salon content head to ! personal/holistic facebook page , You don’t need another five years of “figuring it out.” You need the foundations, the mindset, and a mentor who’s walked the path before you. /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/38725865

156. The Apartment That Held My Healing: Reflections on Grief, Growth, and Gratitude 11/02/2025

156. The Apartment That Held My Healing: Reflections on Grief, Growth, and Gratitude Welcome Queen, In this intimate & emotional solo episode, Annie opens her heart to share a deeply personal chapter, her final days inside her home in Crete, Greece. After 552 days, she’s handing back the keys to the apartment that witnessed her tears, her breakthroughs, her healing, and her rebirth. This isn’t just a story about moving house, it’s about letting go, trusting divine timing, and honoring every version of yourself that you’ve become along the way. Through raw reflection and grounded spirituality, Annie explores: - The sacred process of closing cycles and surrendering to the unknown - What it means to hold gratitude even through grief and uncertainty - Navigating loneliness, healing, and nervous-system regulation while living abroad - How intuition and divine timing guide us, even when we don’t have the next step mapped out - The powerful reminder that endings are always gateways to something greater If you’ve been walking through a season of transition, heartbreak, or deep change, this episode will speak to your soul. Chapters 00:00 Emotional Reflections and Transitions 09:14 Navigating Challenges in a Foreign Land 17:02 The Healing Power of Home 23:03 Embracing the Unknown and Future Possibilities Connect & Continue the Journey If you’re navigating a season of change and desire deep support, Evolve, Annie’s 12-month sacred container, is open for early enrollment for the 2026 intake. Inside Evolve, you’ll learn the tools, nervous-system practices, and spiritual frameworks that help you bridge the gap between who you are now and who you’re becoming. 👉 👈 Let’s Connect You don’t have to walk your healing journey alone, come connect with me! I’d love to hear your reflections, share energy, and celebrate your growth. 🌸 Facebook: 🌙 Instagram: If you're a Salon Owner: 🚀 Facebook: 🔥 Instagram: 💻 Freedom Salon Manual Coaching Space: Let’s keep expanding together, one breath, one breakthrough, one beautiful chapter at a time. /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/38806935

155. Your Repelling Staff & Here’s How To Fix It And Grow Your Salon Fast 10/28/2025

155. Your Repelling Staff & Here’s How To Fix It And Grow Your Salon Fast First Things First - Welcome Queen, if you’ve ever felt stuck trying to find the right staff, wondering why your energy feels off, or questioning if all your effort is ever going to pay off, this episode is your wake-up call. Annie is bringing the fire and the truth bombs about mindset, energetics, and strategy in salon business growth. She’s diving deep into why quick fixes don’t work, why your “staff shortage” might actually be an energy shortage, and how to stop self-sabotaging your success. From shifting out of scarcity thinking to calling in dream team members with ease, this episode will completely change how you see your business (and yourself). It’s not about being perfect, it’s about showing up, doing the thing, & rewiring your mindset so your business can finally expand. Inside This Episode: The real reason salon owners struggle to find staff (hint: it’s not Seek or Facebook). How your energy might be repelling the very people you’re trying to attract. Why “quick-fix” $27 courses aren’t helping you grow and what actually will. How to shift your mindset from expense to investment (in staff, coaching, and yourself). Real stories from Annie’s clients who went from “no one’s applying” to a full team literally overnight. The truth about self-sabotage, subconscious beliefs, and how your thoughts create your business reality. Chapters 00:00 Introduction and Mindset Shift 03:08 The Importance of Business Diagnostics 05:35 Overcoming Staff Recruitment Challenges 10:51 Mindset and Energy in Business 16:20 Investing in Your Business 21:15 Transformative Coaching Experiences 🔗 Links Mentioned in This Episode: Book your Salon Biz Diagnostic Call → Apply for Private Coaching → Join the Freedom Salon Manual (FSM) → Say Hi on Instagram, head to @ (for salon related content) & @ for all else! Or head to my personal facebook page , for salon content head to ! /episode/index/show/93ae20b6-c5f4-4c3b-be56-ae652849a33c/id/38725520