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Brandfetti

A real talk no fluff podcast dedicated to helping brands stand out through copywriting, clever content marketing, and the understanding of consumer psychology. Join Anita Siek - founder and Director of Wordfetti, a strategic copywriting and communications house - as she sharp-shoots to your ears weekly practical copywriting, content, social media and online marketing advice and gives you a peek behind the curtains of how some of the best known brands in the industry have built their stand out brand through their language and copywriting.

info_outline How Nailing her Messaging Helped Her Grow her Revenue by 83% with Jaimi Rajendran 04/22/2025
info_outline The 3 Questions Every Buyer Asks (and what your copy MUST address) 04/15/2025
info_outline 3R’s to Grabbing Attention in Today’s AI-Fuelled World 04/08/2025
info_outline Where to Start With Copy if You Can’t Afford a Copywriter 04/01/2025
info_outline Ask me Anything Series | From productivity hacks to copywriters and AI 03/25/2025
info_outline 7 Ways to Weave Storytelling into Your Copy (Without Sounding Cheesy) 03/18/2025
info_outline Get More Hours Back in Your Business through AI with Kinsey Soderberg 03/13/2025
info_outline 5 Email Tweaks to Instantly Boost Your Open Rates & Sales 03/11/2025
info_outline Positive vs Negative hooks: the difference 03/06/2025
info_outline How to Land Media Features Without a Big Following—PR Secrets With Gloria Chou 03/04/2025
info_outline How I Use AI to Work Smarter (Not Harder) with Content 02/27/2025
info_outline From “I hate social media” to showing up with confidence with Sarah Marriott 02/25/2025
info_outline 3 types of posts that increase conversions 02/20/2025
info_outline Creating shareable content on social media | Club Coaching Call 02/18/2025
info_outline How to create a valuable lead magnet without overdelivering | Club Coaching Call 02/13/2025
info_outline The KEY to attracting your ideal customers 02/11/2025
info_outline How I break the overthinking loop 02/06/2025
info_outline Q&A: perfectionism, hiring, motherhood & business 02/04/2025
info_outline Here's what I'd do to revive a dead social media account 01/30/2025
info_outline Got the writer's block? Listen to this. 01/28/2025
info_outline 7 powerful questions to set your intentions for the new year 01/23/2025
info_outline 2025 marketing and content predictions 01/21/2025
info_outline How I prepared the business to run without me 01/16/2025
info_outline The highs and lows from taking 3 months "off" from the business 01/14/2025
info_outline Mindset, identity and what "success" truly takes with Jill Stanton 12/17/2024
info_outline Want a power-up in your productivity? Listen to this 12/03/2024
info_outline How Sandra Chau increased her course conversions by 40% with this simple strategy 11/26/2024
info_outline From plateau to business growth, momentum and alignment with Shon Iddles 11/19/2024
info_outline Human to human connection and how it helped Gillian Fox propel her course sales in 2024 11/12/2024
info_outline My "she got lucky" story, messaging and the power of detachment 11/05/2024
 
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