Expert Edge Podcast
The Experts Edge Podcast is where experts come to command the stage, position themselves as authorities, and scale their business up. Join host Colin Boyd, as he discusses influence, persuasion, and communication with the industry's leading experts. Are you ready to increase your influence and leverage your passion into a successful business? You're in the right place.
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How Avoiding AI Is Silently Destroying Your Business w/ Billy Sticker
05/13/2025
How Avoiding AI Is Silently Destroying Your Business w/ Billy Sticker
If AI still feels like a novelty or a “nice-to-have”… this episode is your wake-up call. In this Expert Edge episode, Colin sits down with Billy Sticker—a multi-7-figure entrepreneur who’s helped generate over $450 million for his clients—to break down how not using AI is quietly sabotaging your time, team, and bottom line. You’ll learn: How to use AI tools like ElevenLabs and Claude to clone your voice, repurpose content, and automate busywork without losing authenticity. Why most entrepreneurs are working way too hard—and how to build systems that scale, using tech that’s finally caught up to your vision. A simple video strategy (powered by AI) that can position you as the go-to expert in your niche—even if you hate being on camera. Billy also shares the heart behind his latest venture, —a mission-driven agency that helps businesses implement AI using highly trained virtual teams from Zimbabwe. If you want to save time, scale smarter, and stay ahead of the curve without getting buried in tech overwhelm, this conversation will show you the path. Learn more at Follow Billy on Instagram: Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram: TOOLS COLIN RECOMMENDS: - Check out Colin's Virtual Studio Setup: - Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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The Truth About Why Coaches Are Failing on Instagram - And How To Fix It w/ Brock Johnson
05/06/2025
The Truth About Why Coaches Are Failing on Instagram - And How To Fix It w/ Brock Johnson
If your Reels are tanking, your growth is crawling, and your strategy is still stuck in 2021… you’re not alone. Most coaches and creators are making a handful of simple—but costly—mistakes that are crushing their Instagram performance and leaving money on the table. In this episode of the Expert Edge, Colin sits down with Instagram growth expert and co-founder of InstaclubHub, Brock Johnson, to unpack what’s actually working right now on the platform—and what’s flat-out killing your growth. With over 700K followers and a multi-7-figure business built on Instagram, Brock brings the data, the strategy, and a whole lot of clarity. You’ll learn: Why your Reels aren’t getting seen (and what to change right away). The most underused Instagram features that boost engagement without burning out. How to design a 30-day Instagram strategy that drives leads and converts followers into buyers. If you’ve ever felt like you're playing catch-up with the algorithm or wasting hours creating content that flops, this episode will give you the clarity and confidence to post with purpose. Check out Brock’s training, membership, and Instagram resources here: Follow Brock on Instagram: Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram:
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The Truth About Why Most Expert Businesses Fail (And How To Be Wildly Profitable) w/ Jon Acampora & Colin Boyd
04/29/2025
The Truth About Why Most Expert Businesses Fail (And How To Be Wildly Profitable) w/ Jon Acampora & Colin Boyd
What if the secret to a thriving expert business isn’t going viral, launching fast, or reinventing your offer every quarter—but building something that’s simple, steady, and built to last? In this episode, Colin sits down with Jon Acampora, founder of Excel Campus, who quietly built a 7-figure business teaching (yes) Microsoft Excel. Together, they unpack the overlooked strategies that fuel long-term growth—without burnout, complicated tech, or constant reinvention. You’ll learn why slow growth is often smarter growth, how Jon uses YouTube and evergreen webinars to generate daily sales, and the surprising power of solving one problem really well. Jon also shares the exact mindset shifts that helped him resist comparison, stay focused on value, and build a business that fits his life—not the other way around. If you’re tired of chasing hype and ready to build something real, this episode will give you the clarity and confidence to commit to the long game. Your business doesn’t need to be loud to be profitable—it just needs to work. You can check out Jon’s training and free resources at , or find him on YouTube, Facebook, or Instagram under @ExcelCampus. Download the "Make Your Offer Irresistible: 10-Point Checklist" here: Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram:
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Access More Confidence and Certainty When You Speak On Stage
04/22/2025
Access More Confidence and Certainty When You Speak On Stage
Does the thought of public speaking leave you with sweaty palms and a racing heart? In this episode, Colin breaks down the psychology behind speaking anxiety and reveals five powerful strategies that transformed him from a nervous presenter into someone who genuinely looks forward to speaking opportunities—strategies that have directly contributed to millions in revenue. You'll discover why focusing on helping others instantly dissolves fear, how to make any presentation feel like a natural conversation, and the mindset shift that helped Colin confidently speak to 5,500 people at his first major paid presentation. Plus, learn a practical three-step exercise you can use moments before speaking to ground yourself and access unshakable confidence. Whether you're pitching to clients, leading team meetings, or speaking on stage, these techniques will help you access the confidence that already exists within you. Stop hiding your brilliance behind speaking anxiety and start showing up as the authority you truly are. Your ability to speak with confidence isn't just a nice-to-have skill—it's often the difference between building a thriving business and remaining invisible in today's noisy marketplace. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram:
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Overcoming Subtle Self-Sabotage Patterns with Julia Kristina
04/15/2025
Overcoming Subtle Self-Sabotage Patterns with Julia Kristina
What if your biggest obstacle to success… was you? In this episode, I’m joined by therapist and coach Julia Kristina to unpack the sneaky, subtle ways high performers sabotage themselves — even when things are going well. If you’ve ever found yourself procrastinating, overthinking, or shrinking back just as momentum starts to build, you’re not alone. Julia shares a refreshing, practical perspective on how to break these patterns and create real inner safety so your success doesn’t feel like something you have to survive. Here’s what we dive into: Why high achievers self-sabotage (without even realizing it) How to separate your identity from your results so failure doesn’t derail you Tools to build emotional scaffolding so you can grow without burning out If you’re ready to stop over-functioning and start trusting yourself through every stage of growth, this episode is for you. Check out Julia Kristina's free 25 Power Thoughts here: Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Managing Stress While Being a Highly Sensitive Entrepreneur w/ Sarah Boyd
04/08/2025
Managing Stress While Being a Highly Sensitive Entrepreneur w/ Sarah Boyd
Are you a highly sensitive entrepreneur who feels EVERYTHING deeply? If so, you're not alone. Many coaches, course creators, and online business owners have a unique ability to connect, create, and serve at a deep level—but this often comes with a downside: stress, overwhelm, and burnout. In this episode, I sit down with my wife, Sarah Boyd, to discuss how highly sensitive entrepreneurs can manage stress, protect their energy, and build a thriving business without burning out. Sarah, a leadership coach and author of Turn Down the Noise, shares research-backed strategies designed to help you reset, recharge, and find joy in your work again. You'll discover: - The #1 reason highly sensitive entrepreneurs struggle in online business - Why taking a "Business Sabbath" can reset your dopamine and boost creativity - How scheduling time for play actually makes you more productive - Simple, science-backed strategies to protect your energy in a noisy digital world If you've ever felt overwhelmed by the relentless pace of online business, this episode is a must-listen. Tune in now, and grab your copy of Turn Down the Noise at Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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How to Be Confident When Having a Conversation with a Stranger – Part 2
04/01/2025
How to Be Confident When Having a Conversation with a Stranger – Part 2
In Part 2 of our conversation series, we dive even deeper into the art of connecting with others and turning casual conversations into meaningful, lasting relationships. If you've ever felt like you're stuck in "small talk" and can't quite break through to real connections, you're not alone. But the good news is—there's a simple shift you can make that will change everything. In this episode, I walk you through the next level of conversation mastery: How to instantly read the room and adjust your approach to create rapport quickly. The power of asking the right questions to guide conversations toward genuine connection. Why being intentional with your words (and silence) can dramatically improve your impact. Whether you're at a networking event, a business meeting, or just trying to connect with people on a deeper level, these strategies will make your conversations more fluid, meaningful, and, yes—less awkward. If you want to stop feeling like a deer in headlights when talking to strangers, this episode is for you. Let’s take your conversation skills from awkward to amazing! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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How to Be Confident When Having a Conversation with a Stranger – Part 1
03/25/2025
How to Be Confident When Having a Conversation with a Stranger – Part 1
So many struggle with something that has the power to change everything—conversation. The fear of rejection. The worry of not belonging. That awkward moment when you don’t know what to say next. We’ve all been there. But here’s the truth: Your ability to make genuine connections will impact your success more than any marketing tactic ever will. In this episode, I break down three simple but powerful strategies to help you engage in conversations with confidence, ease, and real impact: - How your body language shapes the way people perceive you before you even say a word. - A subtle shift that creates deeper, more natural connections. - The key to guiding conversations effortlessly, so they feel engaged instead of forced. If networking, small talk, or meeting new people has ever felt intimidating, this episode is for you. Let’s make conversations feel natural—and even enjoyable. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram:
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Overcoming Discouragement, Failure and Feeling Stuck
03/18/2025
Overcoming Discouragement, Failure and Feeling Stuck
After seeing so many talented coaches and course creators feeling stuck, discouraged, and uncertain, I knew we had to have this conversation. The truth is, the energy in the world right now—fear, uncertainty, disillusionment—is affecting all of us. But here’s the key: challenges don’t define you; they shape you. In this episode, I break down the three biggest mindset traps that keep experts from breaking through: Believing that setbacks mean failure – How one painful business loss led me to restructure and scale to millions. Comparing yourself to others online – Why the most "successful" people you see are struggling more than you realize. Waiting for the “right” time – The deeply personal story of why I stopped waiting and took action—even in the hardest season of my life. If you’re feeling stuck or like your breakthrough is always just out of reach, this episode will give you the perspective shift you need. The economy may be uncertain, but your ability to adapt and serve is what truly matters. Let’s dive in. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram:
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How To Break Through A Revenue Ceiling
03/11/2025
How To Break Through A Revenue Ceiling
After being stuck at $400,000 in annual revenue for four frustrating years, I discovered some strategies that finally shattered my income ceiling. In this candid episode, I'll reveal the practical shifts that changed everything for my business growth. You'll discover the six proven strategies that create massive breakthroughs: Expanding your audience aggressively, Investing seriously in paid traffic, Increasing conversion rates through data analysis, Strategically raising prices, Adding aligned new programs (with an important caution), Increasing the velocity of what's already working. Whether you're stuck at five, or six figures or trying to break through to seven, this episode provides the practical blueprint to finally shatter your revenue ceiling. Let's cuts through the noise with actionable advice that works across all coaching business models, focusing on the fundamentals that create sustainable growth rather than shiny object strategies. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram:
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How To Sell a 'Non-Money-Making' Offer
03/04/2025
How To Sell a 'Non-Money-Making' Offer
Not all coaches help clients make more money—but that doesn't mean you can't command premium prices. In this value-packed episode, Colin tackles the common challenge faced by relationship coaches, parenting experts, health advisors, and other transformation experts: how to sell your offer when your results aren't directly tied to dollars and cents. Drawing from his own journey as a life coach and the success stories of his students, Colin reveals three powerful strategies that will help you articulate value in a way that resonates deeply with potential clients: Learn to showcase the full transformation (beyond the surface-level benefits) Create a unique process that positions you as the only solution Master the art of helping clients quantify their own value (with the exact questions to ask) Whether you're struggling to fill your programs or simply want to increase your prices, this episode provides the practical framework to communicate the true worth of your services—even when you don't help people make money directly. Listen now and discover how to turn "I can't afford it" into "I can't afford NOT to work with you!" Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! For all the show notes and links: Connect with Colin on Instagram:
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3 Quick Money Making Strategies For 2025
02/25/2025
3 Quick Money Making Strategies For 2025
For years, I thought making money as a coach or course creator had to be complicated—big launches, fancy tech, and endless prep. But the truth is, you’re probably sitting on untapped income right now. You don’t need more time or resources; you just need simpler strategies.In this episode, I share three quick, practical ways to start making fast, easy money using what you already have. If you’re ready to simplify your business and boost your income without overcomplicating the process, this episode is for you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. Check out the Podcasts featuring Colin & Sarah: Part 1: Part 2: For all the show notes and links: Connect with Colin on Instagram:
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How To Step Into A More Abundant Identity
02/18/2025
How To Step Into A More Abundant Identity
For years, I thought success was all about your strategy—the perfect offer, the perfect pitch, the perfect marketing process. But the truth is, your business will never outgrow your identity. If you see yourself as someone who just “gets by,” you’ll always hit an invisible ceiling—no matter how many strategies you try. In this episode, I break down three key shifts that will help you step into a more abundant identity. If you’re ready to break through, this episode is for you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. Check out the Podcasts featuring Colin & Sarah: Part 1: Part 2: For all the show notes and links: Connect with Colin on Instagram:
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[Case Study] Scaling to $1M+ & Predictable Growth Using One Presentation w/ Verena Tschudi & Lauren Monique
02/11/2025
[Case Study] Scaling to $1M+ & Predictable Growth Using One Presentation w/ Verena Tschudi & Lauren Monique
Scaling a coaching business doesn’t have to mean working more hours. Just ask Verena Tschudi and Lauren Monique—two coaches who hit roadblocks before finding their breakthrough with Sell From Stage Academy®. Verena was stuck at $200K-$300K per year, and Lauren struggled to scale beyond one-on-one coaching. The game-changer? One high-converting presentation. In this episode, they share how this strategy helped Verena break past $1M and gave Lauren predictable growth in her business. If you’re ready to scale smarter, don’t miss this one! Sell From Stage Academy is currently open for just a few days. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Connect with Lauren Monique on Instagram:
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How to build an automated client machine
01/28/2025
How to build an automated client machine
Imagine waking up to find new clients already signed up for your program—before you’ve even had your morning coffee. That’s the magic of an automated client machine: a system that scales your business, drives consistent growth, and gives you the freedom to focus on what matters most. In this episode, I break down the common mistakes that keep coaches and experts stuck in manual, one-to-one work and share how to transition to a scalable, on-demand system. If you’re ready to build a business that works for you (even while you sleep), this episode is a must-listen! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram:
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The psychology of high converting offers
01/21/2025
The psychology of high converting offers
Having a great program isn’t enough—it’s your offer that makes people say, “I need this in my life.” In this episode, I share the story of how my first program flopped, the game-changing lessons I learned from refining my offer, and how those lessons helped me create a multi-million-dollar success. If you’re struggling to sell your incredible program, the problem isn’t the content—it’s the way you’re packaging it. Tune in to learn the psychology behind a high-converting offer and discover how to make yours irresistible. This is a must-listen for anyone struggling to sell their program! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Creating Prosperity and Ease w/ Cathy Heller
01/14/2025
Creating Prosperity and Ease w/ Cathy Heller
As coaches and experts, we often strive for more—a bigger business, greater impact, financial freedom—but true prosperity begins within. What if abundance isn’t something you chase but something you become? In this episode, I’m joined by Cathy Heller to explore a fresh, aligned approach to abundance. We unpack how your mindset shapes your results, why stepping into your power creates ripple effects for others, and what it really means to open yourself to effortless prosperity. If you’re ready to shift from hustle to flow and step into the life you’re meant to lead, this episode is for you! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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How Keep Customers For Life w/ Joey Coleman
01/07/2025
How Keep Customers For Life w/ Joey Coleman
What’s the key to keeping clients coming back? For coaches and experts, it’s all about how you handle those critical first 100 days. Research reveals that if clients feel connected and valued early on, they’ll stick around for years to come. In this episode, I sit down with customer experience expert Joey Coleman to explore how you can elevate your client relationships from day one. We dive into unexpected strategies that foster trust, create meaningful connections, and set the stage for long-term loyalty. If you’re ready to transform how you engage with clients, this is the episode for you! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Kajabi
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HIGHLIGHT: How To Become More Charismatic
12/31/2024
HIGHLIGHT: How To Become More Charismatic
What makes someone a leader worth following? As a coach or expert, stepping into that role means you’re declaring yourself as a guide, a leader—but that alone isn’t enough. You need a spark that attracts people to you, a quality that makes you stand out: charisma. We’ve all seen it, even if we can’t quite define it. So, how do you develop that magnetic presence? In this fan-favorite episode, I break down what charisma really is and share practical steps to help you cultivate it. Don’t miss this one—it’s a must-listen for anyone looking to inspire and lead! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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HIGHLIGHT: Simplify Your Messaging w/ Donald Miller
12/24/2024
HIGHLIGHT: Simplify Your Messaging w/ Donald Miller
Many coaches overcomplicate their work—whether it’s their online courses, their systems, or especially their messaging. The truth is, when your messaging is unclear or overly complex, your audience will quickly tune out. In this week’s replay episode, I sat down with Donald Miller, a master at simplifying messaging and a household name in the expert business space. Together, we dive into actionable strategies that will help you cut through the noise and deliver a message that sticks. Here’s what you’ll learn: How to simplify your messaging into a clear and powerful tagline so you own a problem and become the go-to solution. 3 mental shifts Donald made that propelled him to become one of the most respected leaders in the expert business. 3 practical hacks to get out of a tight spot, whether it’s cash flow issues or other business challenges. And much more! Don’t miss this episode! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Discover Your Theme For 2025
12/17/2024
Discover Your Theme For 2025
As coaches, the way we approach our business & personal growth has a profound impact on the direction we take. Because of that I thought it was necessary and important to dedicate an entire episode on reflection and goal-setting to prepare for an incredible 2025. From choosing your word of the year to acknowledging both wins and challenges from the past year, we explore how to harness momentum and leverage for growth. You'll learn how to reflect on your successes, tackle fears holding you back, and answer questions that will set you up for success in 2025. Tune in! Here’s a sneak peak of a few questions: If you were to make 2025 the best year you ever had, what would need to happen for that to occur? What’s the one project you know you need to do but haven’t yet because of fear? What parts of you must come out even more in the next 12 months to allow yourself to be the fully expressed version of yourself? Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Part 2: Big Business lessons from this year w/ Sarah & Colin Boyd
12/10/2024
Part 2: Big Business lessons from this year w/ Sarah & Colin Boyd
As promised, here is part 2 of the big business lessons we learned after reflecting back on 2024. While part 1 covered the first 3 lessons, part 2 dives deep into the final 6 lessons we learned. We cover topics that are responsible for up to 50% of our business to how to make sure your business and you are growing WITH your partner/spouse so that there are no unnecessary conflicts that might hinder your and your business’ growth. Make sure you tune into this one as we jump immediately into Lesson 4. Pre-order Sarah’s new book “Turn Down The Noise” with special limited bonuses: Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Part 1: Big Business lessons from this year w/ Sarah & Colin Boyd
12/03/2024
Part 1: Big Business lessons from this year w/ Sarah & Colin Boyd
As a coach and expert, there’s going to be a ton of “lessons learned” along the way. The sooner you can recognize them the better. But oftentimes there are bigger picture lessons that require a bigger lens to really understand them. That’s why at the end of each year, my business partner (who happens to be my wife) and I always take time to reflect on the past year. We look back at what worked and what didn’t work. As well as the lessons learned. That’s what I want to share with you today during part 1 or this 2 part series - Business lessons from this past year. Sarah & I go over the first 3 lessons during this episode. Don’t miss this! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Develop A Momentum Mindset
11/26/2024
Develop A Momentum Mindset
Have you ever noticed that during some seasons in your business everything seems to happen easily with little resistance. You easily scale your business to the next level and you're attracting the right person or the right thing exactly when you need it? And then other times it feels so challenging that you want to quit? This my friends is the difference between having momentum and not having it. In order to get momentum, you need to first have a momentum mindset. I’ve laid out 3 simple but powerful strategies during this episode that will help you cultivate momentum with ease. Tune in! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Increase Conversions With Physical Products w/ Jacqueline Snyder
11/19/2024
Increase Conversions With Physical Products w/ Jacqueline Snyder
As coaches we are always looking at ways to enhance the customer experience. One of the easiest ways to do this is by adding a physical product into the mix. This could be one that they asked for by adding it to their cart via an order bump or it can be one that comes to them completely unexpectedly. Both versions work extremely well at enhancing their experience. In an effort to really help you with the implementation of this, I brought “Product Boss” Jacqueline Snyder on to the podcast to give you a bunch of examples and ways to bring them to life for you business & your customers. Tune in! Jacqueline’s podcast: theproductboss.com/podcast Jacqueline’s instagram: @theproductboss Jacqueline’s course: Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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How To Thrive In A Down Market
11/12/2024
How To Thrive In A Down Market
A down market is one of the scariest things for most coaches. But have you ever noticed that there are some coaches that seem to never skip a beat while others struggle or disappear completely? That’s because some coaches have some safeguards in place that allow them to never really have to worry about down turns. They may have their own strategies, but I can share with you the 3 big ones that have allowed our top line revenue to continually climb while others hit the panic button. Make sure you tune into this episode where I share 3 big strategies with you. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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How To Increase Your Stage Presence
11/05/2024
How To Increase Your Stage Presence
If you’ve been to any number of live events, you’ve certainly sat through your fair share of ‘blah’ presentations and phenomenal ones. I can almost guarantee that the ones that didn’t pique your interest or capture your attention were by speakers that had little to no stage presence. For coaches, stage presence is crucial. It doesn’t matter if you're presenting on a virtual stage or a live stage. Both require stage presence in order to get the most out of your presentation. The question then lies in how does one exude this stage presence? I share all of that during this episode of The Expert Edge. Make sure you tune in! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels https://colinboyd.co/optima
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Facebook & Insta Ads - What’s working right now w/ Tara Zirker
10/29/2024
Facebook & Insta Ads - What’s working right now w/ Tara Zirker
Every coach knows they need leads and sales. That is obvious. What’s not obvious and agreed upon for the most part is where to go about getting those leads and sales. For my money (literally) nothing compares to Facebook paid ads. Organic is nice, but too slow for my liking. I like to know that results and sales are going to pore in almost the second I start a new ad. So how do we crush it with Facebook ads while others are saying it’s “dead”. Tune in to this episode where I discuss everything Facebook Ads with Ads expert Tara Zirker! Follow Tara here: Successful ads accelerator program: Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Define Your Own Success
10/22/2024
Define Your Own Success
Everybody has their own definition of success. Some may be monetary, while others may be physical, spiritual, emotional, relational, etc… And your definition may change as time goes on. It’s a fluid definition. What’s important is that you know which metric determines your success for that particular season you are in. During this episode I share with you exactly how to make sure that you're acting congruently with your success metric for that particular season. This goes a long way towards creating ease and happiness in life & business. Make sure you tune in! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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Expand Your Influence
10/15/2024
Expand Your Influence
The amount of influence you have as a coach or expert is directly proportional to how much you make and how large of an impact you have. I can attest to this as well. As my influence expanded so many doors started to open. So naturally it seems like a good thing we should continuously try to increase, right? But how do we go about doing that? I dedicated this whole episode to the 3 big ways you can expand your influence to earn and impact more. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I’d love to hear from you. For all the show notes and links: Connect with Colin on Instagram: Get a free trial of Colin's favorite ALL-IN-ONE Course, Content and Email System: Optima Funnels
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