Fullerton Unfiltered
A podcast show dedicated to those who are determined to take their business and their life to the next level!
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921. The Customer Journey Most Contractors Never Design
01/30/2026
921. The Customer Journey Most Contractors Never Design
Customer experience doesn’t happen by accident. It’s designed. In this episode, I sit down with Kristen Kiley from to break down how to intentionally map the customer experience from first contact through long-term retention. Recorded at Leanscaper, we walk through the key customer touchpoints most contractors overlook, how small gaps create big problems, and how designing the journey on purpose leads to better retention, referrals, and long-term growth. Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company). - Granum Academy Bootcamp Tour (use BRIAN25 to save!): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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920. Fleet Fuel Management Made Simple (Coast Pay Webinar Recording)
01/28/2026
920. Fleet Fuel Management Made Simple (Coast Pay Webinar Recording)
In this episode, I’m sharing a replay of our Coast Pay fuel card webinar and how smarter fuel management can save you real money. We cover tracking spend, setting controls, reducing waste, and keeping your fleet running efficient all season long. Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company). - Granum Academy Bootcamp Tour (use BRIAN25 to save!): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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919. State of the Snow Union: Leading Through the Hardest Part of Winter
01/26/2026
919. State of the Snow Union: Leading Through the Hardest Part of Winter
In this episode, I’m sharing a Snow State of the Union update and what it really takes to keep operations moving during challenging winter conditions. We’ll talk about expectations, preparation, communication, and how to lead strongly when the season gets tough. Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company). - Granum Academy Bootcamp Tour (use BRIAN25 to save!): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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918. Same Goal, Different Roles: Liz & Brian Debrief the Arizona LeanScaper Trip
01/23/2026
918. Same Goal, Different Roles: Liz & Brian Debrief the Arizona LeanScaper Trip
Brian and Liz reconnect after the Arizona LeanScaper trip for a real-life regroup and honest catch-up. They talk through what it looks like to reset together, communicate better, and stay aligned while running a snow business in real time, with all the pressure, moving parts, and decisions that come with it. Same goal, different roles, and learning how to win as a team in the middle of a tough season. Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company). - Granum Academy Bootcamp Tour (use BRIAN25 to save!): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card Webinar registration: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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917. Over the Cap: Surviving a Heavy Snow Season
01/21/2026
917. Over the Cap: Surviving a Heavy Snow Season
Snow contracts are tapped out, storms keep coming, and clients are feeling the pressure. In this episode, we break down how to pivot mid-season, reset expectations, protect your margins, and finish winter strong without losing great accounts. Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company). - Granum Academy Bootcamp Tour (use BRIAN25 to save!): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card Webinar registration: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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916. Stop Signing These Garbage Lawn & Snow Contracts (They’re Traps)
01/19/2026
916. Stop Signing These Garbage Lawn & Snow Contracts (They’re Traps)
If you’ve ever signed a contract and immediately felt that “uh-oh” feeling… this episode is for you. We’re talking about garbage contracts, hidden clauses, and the fine print that can quietly destroy your profit, your schedule, and your sanity. Just because a client is big doesn’t mean the deal is good, and in lawn care, landscaping, and snow removal, the wrong agreement can turn into unpaid work, chargebacks, endless scope creep, and zero leverage when things go sideways. Lawntrapreneur Academy (The #1 Resource for Starting, Growing and Scaling a Successful Lawn & Landscaping Company). - Granum Academy Bootcamp Tour (use BRIAN25 to save!): LeanScaper Revenue Intensive (Scottsdale, AZ Jan 20 & 21): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card Webinar registration: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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915. Liz Takeover: Holding It Down While He’s Out in the Storm
01/16/2026
915. Liz Takeover: Holding It Down While He’s Out in the Storm
In this solo episode, Elizabeth gives a behind-the-scenes look at what snow season really takes from entrepreneurs and their families. From sleepless nights and unpredictable schedules to the pressure of being the team people count on when weather hits, she shares the realities you don’t always see online. This isn’t about glorifying the grind. It’s about the responsibility, the flexibility, and the quiet support that keeps everything moving. Granum Academy Bootcamp Tour (use BRIAN25 to save!): LeanScaper Revenue Intensive (Scottsdale, AZ Jan 20 & 21): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card Webinar registration: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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914. First Who, Then What: The Secret to Building a Great Company!
01/14/2026
914. First Who, Then What: The Secret to Building a Great Company!
Most business owners chase the next strategy, marketing idea, or equipment upgrade, but Good to Great teaches a simple truth: first who, then what. In this episode, Brian shares why the right people matter more than the perfect plan and breaks down the 3-circle framework of Passion, Excellence, and Profit. If you want a stronger team, better customers, and real momentum, this one’s for you. LeanScaper Revenue Intensive (Scottsdale, AZ Jan 20 & 21): GROW 2026 - February 10-12 Dallas, TX: LMN & Coffee - Coast Pay Fuel Card Webinar registration: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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913. Where Profit Goes to Die: The Hidden Leaks in Your Bidding Process
01/12/2026
913. Where Profit Goes to Die: The Hidden Leaks in Your Bidding Process
You wanna know where profit goes to die? It’s not payroll. It’s not fuel. It’s your bidding process. That’s where most contractors quietly bleed money and don’t even realize it. You underbid to win the job, you guess instead of estimate, you forget overhead, drive time, admin, callbacks, and suddenly that “good contract” is just keeping you busy, not profitable. You didn’t lose the job. You lost the margin before you ever started. Winning bids doesn’t build wealth. Profitable bids do. If you don’t know your true numbers, your bids are just educated guesses and guesses don’t scale. LeanScaper Revenue Intensive (Scottsdale, AZ Jan 20 & 21): GROW 2026 - February 10-12 Dallas, TX: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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912. Things May Break But Don't Let It Break You
01/09/2026
912. Things May Break But Don't Let It Break You
Today we're gonna share about the last week and a half's activities, including broken equipment, employee challenges, and a host of real life topics that we've been dealing with as we've been running our snow operations. Things are gonna happen to you, but it's how you respond and react to those events that determine whether or not they make or break you. Enjoy! LeanScaper Revenue Intensive (Scottsdale, AZ Jan 20 & 21): GROW 2026 - February 10-12 Dallas, TX: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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911. The 2026 Marketing Blueprint
01/07/2026
911. The 2026 Marketing Blueprint
A forward-looking show focused on building a real, executable marketing plan for 2026. Hosted by Brian and Adam of l, this series breaks down strategy, systems, and brand positioning so business owners stop guessing and start marketing with intention. LeanScaper Revenue Intensive (Scottsdale, AZ Jan 20 & 21): GROW 2026 - February 10-12 Dallas, TX: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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910. 3 Things You Must Get Right to Win the New Year
01/05/2026
910. 3 Things You Must Get Right to Win the New Year
A new year doesn’t require a full overhaul — it requires clarity. In this episode, we break down the three areas that matter most right now: your budget, your strategy, and your people. If you want momentum early in the year instead of scrambling later, this is where it starts. GROW 2026 - February 10-12 Dallas, TX: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 (Use code LINKTRIAL for a FREE month). 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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909. A Look Back, A Leap Forward: Our 2025 Year in Review
12/24/2025
909. A Look Back, A Leap Forward: Our 2025 Year in Review
2025 stretched us, shaped us, and surprised us in the best ways. In this episode, Brian and Liz sit down to reflect on the wins, the lessons, the hard moments, and the growth that defined the year. From business and family to faith and future vision, this is an honest look back and a hopeful look ahead. GROW 2026 - February 10-12 Dallas, TX: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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908. Why Reading Self-Help Books Actually Works (And My Winter Reading List)
12/22/2025
908. Why Reading Self-Help Books Actually Works (And My Winter Reading List)
Winter is the quiet season where real growth happens. In this episode, I break down why self-help books actually work when you read them with intention, not just for motivation. We’ll talk about how to turn winter downtime into personal and business growth, why most people get nothing from the books they read, and how to apply what you learn so it actually sticks. I’ll also share my personal winter reading list and explain why each book has earned a spot as I prepare for the season ahead. GROW 2026 - February 10-12 Dallas, TX: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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907. What 500+ Businesses Taught Danny Kerr About Scaling the Right Way
12/19/2025
907. What 500+ Businesses Taught Danny Kerr About Scaling the Right Way
Danny Kerr joined the Fullerton Unfiltered Podcast to discuss his organization's training sessions and Breakthrough Academy's approach to providing franchise-level support to small businesses without requiring franchise purchase. The conversation covered Breakthrough Academy's unique coaching methodology, their staff structure, and their impact on helping over 500 businesses, along with their focus on systemizing and scaling operations. Danny and Brian discussed the challenges of business scaling, the importance of financial metrics and accountability, and the value of peer support and mentorship in achieving business growth. If you want to learn more about Breakthrough Academy, click the link: GROW 2026 - February 10-12 Dallas, TX: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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906. Live LMN Demo Replay: Systems, Numbers, and Decisions That Scale
12/17/2025
906. Live LMN Demo Replay: Systems, Numbers, and Decisions That Scale
In this episode, I’m sharing a replay of a live LMN demo where I walk through exactly how we use LMN to run our lawn and landscaping business. No theory, no fluff, just real screens, real numbers, and real decisions that impact profitability, pricing, scheduling, and growth. If you’re already using LMN or thinking about it and want to see how it actually works inside an operating company, this episode will give you a clear look behind the scenes and plenty of takeaways you can apply right away. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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905. The 2025 Commercial Snow Equipment Setup That Shows Up
12/15/2025
905. The 2025 Commercial Snow Equipment Setup That Shows Up
We’re pulling back the curtain on our 2025 commercial snow setup and the equipment we rely on in real storms. Plows, salters, trucks, our new Isuzu, what’s working, what we’ve learned, and why this setup shows up when it matters. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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904. Five Ways We’re Making Our Snow Removal Business Better Through Winter
12/12/2025
904. Five Ways We’re Making Our Snow Removal Business Better Through Winter
In this episode, we break down five ways we’re actively improving our snow removal business during the winter season. From ditching the 9–5 mindset and operating 24/7, to increasing pre-storm communication, managing expectations upfront, and being available when clients need us most, this conversation dives into what actually moves the needle in snow operations. If you want a more professional, reliable, and stress-free winter season, this episode is packed with real-world insight you can apply immediately. LMN Webinar Demo — Saturday, December 13 Go "Under The Hood with Brian's actual LMN account. Register here: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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903. Visionary vs Dreamer: The Real Difference Nobody Talks About
12/10/2025
903. Visionary vs Dreamer: The Real Difference Nobody Talks About
This episode dives into the gap between dreaming and truly leading. Anyone can dream. A visionary builds, executes, and brings the dream into reality. We talk about how to shift from ideas to action, what separates high-level leaders from wishful thinkers, and how to become the kind of person who makes things happen instead of hoping they happen. Perfect for entrepreneurs ready to step into their next level. LMN Webinar Demo — Saturday, December 13 Go "Under The Hood with Brian's actual LMN account. Register here: Cycle CPA Webinar Discover how professional bookkeeping and financial systems can help you grow your landscape business with clarity and confidence. Register here: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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902. It Will Get Better, or I Will Get Better at Handling It — One or the Other
12/08/2025
902. It Will Get Better, or I Will Get Better at Handling It — One or the Other
This morning was one of those days where nothing goes as planned. The salter broke down, the clock was ticking, and it felt like everything that could go wrong did. But here’s the truth — it will get better, or I’ll get better at handling it. One or the other. In this episode I share the chaos, the frustration, and how we still pulled it together and got the job done. Because in this business, you learn to adapt, overcome, and keep moving forward. LMN Webinar Demo — Saturday, December 13 Go "Under The Hood with Brian's actual LMN account. Register here: Cycle CPA Webinar Discover how professional bookkeeping and financial systems can help you grow your landscape business with clarity and confidence. Register here: 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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901. From LAL to GROW: Marty Grunder on Scaling, Service, and Building a Business That Lasts
12/05/2025
901. From LAL to GROW: Marty Grunder on Scaling, Service, and Building a Business That Lasts
In this episode, Marty Grunder joins us to talk about what it really means to build a legacy business that lasts for decades. We dive into the vision behind annual conference coming up in February, the leadership and culture drivers that set winning companies apart, and a recap of the biggest lessons and breakthroughs from LAL. Whether you're scaling from your first crew or leading a multimillion-dollar company, Marty’s practical wisdom and long-game mindset will push you to think bigger, lead better, and build something that truly endures. LMN "Under The Hood" Webinar (Saturday, December 13, 7AM EST): Register at 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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900. Drafting on Your Team and Making the Hard Calls This Winter
12/03/2025
900. Drafting on Your Team and Making the Hard Calls This Winter
In today’s episode Brian breaks down why late fall and early winter is the perfect time to evaluate your support team and make the tough decisions your business needs. From upgrading bookkeepers and accountants to tightening up internal roles, this is your permission to draft on your team and level up. Brian also recaps debris from the first snowstorm of the season and two early salt runs, sharing what worked and what needs tweaking before winter hits full swing. Tune in for a practical, honest catch-all episode to keep your operation sharp heading into the busy season. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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899. Setting the 2026 Budget: The Most Important Thing You Can Do Before Year-End
12/01/2025
899. Setting the 2026 Budget: The Most Important Thing You Can Do Before Year-End
In this episode, we dive into our annual budget review and build out our full 2026 budget inside LMN for Brian’s Lawn Maintenance. I walk you through why this is the most important end-of-year task, how it shapes your pricing and profit for next season, and why getting your numbers dialed in now sets you up to win big in 2026. Let’s get our ducks in a row and go into the new year with clarity, confidence, and a rock-solid plan. 💥 Special Black Friday / Cyber Monday Savings from Lawntrepreneur Academy Take advantage of limited-time discounts on the industry’s best training, contracts, and business-building resources. 🔥 Exclusive Codes: LINK Membership – 30% Off: Use code LINK30 Courses & Contracts – 30% Off: Use code SAVE30 Whole Ball of Wax – $400 Off: Use code SAVE400 These deals won’t last long—grab the tools that will help you grow and level up your business. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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898. The Tools That Win Winter: EarthWay Spreaders, Polar Tech Shovels, and Faster Snow Work with Mitch Furr
11/28/2025
898. The Tools That Win Winter: EarthWay Spreaders, Polar Tech Shovels, and Faster Snow Work with Mitch Furr
In this episode, we dive into the gear that actually moves the needle when the snow starts flying. From spreaders to Polar Tech shovels and the must-have tools that keep you efficient on site, we break down what really helps you work faster and smarter. Special guest Mitch Furr joins the show to share his real-world insights and the equipment upgrades that make a difference when every minute counts. 💥 Special Black Friday / Cyber Monday Savings from Lawntrepreneur Academy Take advantage of limited-time discounts on the industry’s best training, contracts, and business-building resources. 🔥 Exclusive Codes: LINK Membership – 30% Off: Use code LINK30 Courses & Contracts – 30% Off: Use code SAVE30 Whole Ball of Wax – $400 Off: Use code SAVE400 These deals won’t last long—grab the tools that will help you grow and level up your business. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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897. Decide, Declare, Deliver: The Belief Shift That Changes Everything
11/26/2025
897. Decide, Declare, Deliver: The Belief Shift That Changes Everything
In this episode I take you behind the scenes of my LAL 2025 keynote and walk through the core framework that’s shaping the entire talk. We dig into what it really means to decide on a new direction, how declaring it publicly reshapes your identity and environment, and why delivering through daily action is the bridge between belief and breakthrough. If you’re ready to challenge the hidden assumptions holding you back, this conversation will help you rewrite the story you’re living. 💥 Special Black Friday / Cyber Monday Savings from Lawntrepreneur Academy Take advantage of limited-time discounts on the industry’s best training, contracts, and business-building resources. 🔥 Exclusive Codes: LINK Membership – 30% Off: Use code LINK30 Courses & Contracts – 30% Off: Use code SAVE30 Whole Ball of Wax – $400 Off: Use code SAVE400 These deals won’t last long—grab the tools that will help you grow and level up your business. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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896. The Snow Ops Expansion Episode: Why This Winter Is Different
11/24/2025
896. The Snow Ops Expansion Episode: Why This Winter Is Different
This week I break down why this winter is different for us and how we’re doubling down on snow. We just invested in another Boss VBX+ salter and added our second Snopower F14 plow, and I’m sharing the strategy behind the upgrades, the mindset shift, and what it means for delivering next-level service all season long. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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895. Building Better People: Leadership Lessons with Brad Stephenson of New Castle Lawn & Landscape
11/21/2025
895. Building Better People: Leadership Lessons with Brad Stephenson of New Castle Lawn & Landscape
In this episode, Brian sits down with from New Castle Lawn & Landscape to talk about the real secret behind scaling a successful green-industry company: building people. Brad shares how his Pennsylvania-based team has grown by focusing on leadership development, mentorship, and creating a culture where people step up instead of check out. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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894. The Power of Training, SOPs, and the Greenius Platform at Brian's Lawn Maintenance
11/19/2025
894. The Power of Training, SOPs, and the Greenius Platform at Brian's Lawn Maintenance
This year at Brian’s Lawn Maintenance, we took a step forward by investing in real training and implementing real systems. Utilizing the platform and establishing robust SOPs has eliminated guesswork, ensured consistency across crews, and enhanced the quality of our work. Everyone now follows the same standards, processes, and expectations. When you invest in training, you’re not just upgrading your team — you’re building a business that’s scalable, profitable, and runs smoother than ever. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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893. BillyGoat Talk: Tools, Tips & Upgrades for Next-Level Cleanups
11/17/2025
893. BillyGoat Talk: Tools, Tips & Upgrades for Next-Level Cleanups
Hit play for a deep dive into everything . In this episode, we break down must-have equipment, smart upgrades, and real-world tips for dominating both spring and fall cleanups. Whether you’re leveling up your current setup or looking to add new tools to the fleet, this conversation will help you work faster, cleaner, and more profitably all season long. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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892. Battery Powered, Brand Fueled: How Andrew is Growing His Lawn Biz with Electric Gear + Social
11/14/2025
892. Battery Powered, Brand Fueled: How Andrew is Growing His Lawn Biz with Electric Gear + Social
In this episode, we're joined by — a rising lawn care pro who’s making waves by going electric. We chat about how he’s integrating battery-powered equipment into his daily operations, why it's working for his crew, and how the shift is impacting both productivity and perception. Plus, Andrew shares how he’s growing his brand online, building community, and using social media to attract customers and inspire others in the industry. 🌱 LINK Membership Be part of a community where your success isn’t diminished by helping others succeed. Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business. 👉 🔗 Helpful Links & Resources 📬 Free Newsletter Stay up to date with Brian’s latest tips and updates: 🎥 Follow Brian Online 📘 Resources to Grow Your Business 🧠 LMN Mastermind Sessions Try LMN Landscape Software — use code BRIAN for special savings: 💼 Business Services – Save $200 with code: BRIAN – Direct Mail Marketing – Marketing & Branding Experts - Fuel and Fleet Cards 🔧 Top Tools & Equipment – Affiliate Partners Use code: BRIANS10 to save 10% at the links below: – + Free Shipping! – Save 10% – Promo Code Brian50 saves 50% at signup (Brians10 - Save 10%)
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