Sports Motivation Podcast
Learn the strategies, systems and mindset needed to perform and dominate under pressure. The Sports Motivation Podcast is hosted by Former NFL Running Back Niyi Sobo. Here you'll learn how to master your emotions, specific methods for setting and reaching your goals, and how to develop the mindset of the worlds greatest athletes.
info_outline
How the EGO keeps you stuck (without you even knowing)
08/07/2026
How the EGO keeps you stuck (without you even knowing)
Your ego is running way more decisions than you think, and it's not trying to help you win. In this episode I break down how the ego operates, why bad choices feel right in the moment and good choices feel wrong, and what to actually do about it. The ego isn't the enemy. It's part of being human, and you can't kill it off. What you can do is make it flexible instead of rigid. Right now it's probably running stiff, defending itself, convincing you that comfort is the same thing as correct. Here's the trap. When you flash out at someone, when you eat the fries on the diet, when you go for revenge instead of growth, that feels right because your ego is chasing comfort, not chasing what's actually good for you. And on the flip side, the moves that could change your life, a new team, a new contract, a new relationship, those feel wrong because your ego reads change as threat. It creates false urgency to get you to bail before you have to sit in the discomfort of doing something real. I give you a simple filter for this. Anger, pressure, urgency, those are ego signals. When you feel them, force yourself to wait. Take no action for 1-2 days and watch what actually needs to happen once the noise clears. And after any decision that blew up on you, ask yourself what the real motivation behind it was. If the honest answer is pressure, urgency, or need, that's your ego talking, not you. If you're ready to stop letting your ego run your decisions and want direct, personalized coaching to build real self leadership, book a call with me at imnotyou.com/coaching.
/episode/index/show/imnotyou/id/42360330
info_outline
Live like your parents are DEAD
08/04/2026
Live like your parents are DEAD
At 20, I found out my ex girlfriend was pregnant. I stared at the ceiling for an hour, drowning in guilt, shame, and the fear of what my church going family would think. I ended up back with her. Had another kid. Spent almost 10 years in an on and off toxic relationship, three failed engagements, all because I was chasing my dad's approval instead of building my own life. He was a devoted Christian who wanted me married, and he never seemed to care that we weren't right for each other. I wasn't even living my own beliefs, I was living his. In this episode I break down why so many of you are still doing the same thing: running your adult life on programming you inherited and never actually chose. I get into why re-evaluating everything you were taught isn't disrespect, it's required. And why living like your parents are dead, no longer needing their approval, is the only way you build a kingdom that's actually yours. Ready to stop performing someone else's standards and start building your own? Reach out for coaching by going to
/episode/index/show/imnotyou/id/42248220
info_outline
Reality Check: You think you're changing, but you are not (The realities of change)
07/31/2026
Reality Check: You think you're changing, but you are not (The realities of change)
You think you're changing. You're not. Most of what people call growth is just a new way to avoid pain. Your body is wired for survival, homeostasis. Change registers as a threat. So when your relationship fails and you try again, only to repeat the same patterns with new fears layered on top, that's not growth. When you overtrain, get injured, then pull back and call it wisdom, that's not growth either. It's avoidance dressed up as evolution. Real change requires four things: a genuine disgust with how things have gone, hyper awareness of your own patterns like a scientist studying a disease, a real strategy for new behavior, and a relentless spirit to carry it through. I break down why most people never actually change, and what it takes to break the cycle for real. Your challenge: spend 30 minutes today tracking the thoughts, fears, and emotions tied to the pattern that keeps repeating in your life. That's where hyper awareness starts. Ready to build a real system for change?
/episode/index/show/imnotyou/id/42261330
info_outline
BARS: The Power of Emotional Flow (Excerpt from 50th Law)
07/30/2026
BARS: The Power of Emotional Flow (Excerpt from 50th Law)
Your mind won't shut off at night because there are stress loops still open in your brain and nervous system. This is what emotional flow fixes. Every night before bed, set a timer for 7 minutes. Grab a pen and paper or a voice recorder. Then let everything out, every thought, every emotion, every idea sitting in your head. Don't try to organize it. Don't try to do it right. Just keep the thought vomit going until the timer stops. I break down why emotional flow works, how it helps close the open loops keeping you buzzing and antsy at night, and why doing this consistently changes the quality of your sleep and your headspace the next day. Start tonight. See you in the Jungle. For more tools like this, grab the free Pressure Protocol training at
/episode/index/show/imnotyou/id/42261290
info_outline
DOMINATE your woman (just like you dominate your sport)
07/29/2026
DOMINATE your woman (just like you dominate your sport)
You dominate your sport but hand the keys of your relationship straight to your woman. You call it fairness. It's fear. Athletes and high performers build their careers on clarity, control, and uncompromising standards. Then they get into a relationship and turn into a pillow. Soft. Yielding. Compromising. Borrowing beliefs from Disney movies, social media, and politics instead of running their own process. The result: a sexless marriage, a platonic friendship dressed up as a partnership, and a woman who resents you for refusing to lead. I break down why the same principles that make you dominant in your sport, knowing what you want, building the process, executing with precision, are the exact principles missing from your relationship. This isn't about controlling her. It's about reclaiming the identity you already know how to build everywhere else in your life. If you're ready to stop denying your instincts and start leading like the Killa you already are on the field, email me ay and tell me a little about your situation.
/episode/index/show/imnotyou/id/42248175
info_outline
The game has changed...
07/17/2026
The game has changed...
Information is not your problem. Fear is. You have access to AI, YouTube, books, experts, every tool imaginable. And you're still not moving. This episode breaks down exactly why, and what the three things are that will actually determine whether you win from here. The bottleneck is no longer what you know. It's whether you can take in the right information, act on it consistently, and adjust in real time when it's not working. Most people fail at step two. They build the plan, they feel good about the plan, and then fear convinces them the plan is too dangerous to actually run. Niyi breaks down exactly how fear operates, what it's protecting you from, and why everything it's calling dangerous is actually required for the result you want.
/episode/index/show/imnotyou/id/42133805
info_outline
When the vision feels so far away, and you're unsure how it will play out
07/03/2026
When the vision feels so far away, and you're unsure how it will play out
You keep looking at the whole mountain instead of the next step. That's why you're stuck. In this episode, Niyi breaks down a simple mindset from Charlie Munger: you get ahead step by step, not in fast spurts. Using the analogy of a team down 3-0 in a seven-game series and a cross-country drive from Portland to New York, Niyi shows you how to stop drowning in the size of your goal and start focusing on the next milestone and the next best action. If you've been stuck in a pattern of overwhelm, procrastination, or avoidance around your big goals, this episode gives you a way out that doesn't require having it all figured out. Ready to break the pattern for good? Go to and book a call.
/episode/index/show/imnotyou/id/41952180
info_outline
Why You Keep Talking Yourself Out Of What You Want
06/26/2026
Why You Keep Talking Yourself Out Of What You Want
You're doing something right now that you don't actually want to be doing. Maybe you had a real idea about what you want, and somewhere between having it and acting on it, you talked yourself right out of it. Or maybe it's worse, you're walking around acting like you want something you actually don't. In this episode, Niyi breaks down what's really happening underneath that pattern: the desire that's real, the fear that isn't, and why the things you've probably already tried, forcing action, hyping yourself up, beating yourself up, don't work. He lays out what actually does, and why you can't see your own fear without help. This is exactly what DOMINANCE is built to solve. If you're done watching yourself talk yourself out of what you want, go to and book a call. Let's go find it together.
/episode/index/show/imnotyou/id/41811705
info_outline
The Self Worship Ritual | All Praise Be To You
06/19/2026
The Self Worship Ritual | All Praise Be To You
You've been told worship belongs to God, never you. Today we flip that. Because the same hand that made the ocean, the sunset, every flower that's ever stopped you in your tracks, made you too. So when I say worship yourself, I'm not asking you to replace God. I'm asking you to stop disrespecting His work. This episode is an interactive ritual, not a lecture. I walk you through eight places to look: your favorite physical trait, the part of you you've been taught to hate, the shame you've been carrying, the quality you love most, the one you've been told to hide, your superpower, your jungle quality, and the person your pain built. You answer out loud. You write a declaration. You say it until you mean it. By the end, you're not performing confidence. You're agreeing with what God already said about you. Find somewhere quiet. Put this on. Do the work. If this one hit you, go deeper. Head to and grab the Pressure Protocol free, your pre-game mental routine for staying calm and dominant under pressure.
/episode/index/show/imnotyou/id/41699295
info_outline
Self Respect | Part 2
06/17/2026
Self Respect | Part 2
Self-respect isn't a feeling. It's a contract you make with yourself, and most people break it the second it gets uncomfortable. In Part 2, Niyi breaks down the two biggest mistakes that keep people stuck: making excuses for situations they know are wrong, and wasting years deliberating instead of moving. He gets into why self-respect in relationships isn't about leaving, it's about being willing to leave, and why some relationships simply don't survive once you stop tolerating disrespect. Real talk on the price you pay for confidence, a Frederick Douglass story that'll stick with you, and a wrestler making weight on his brother's birthday that perfectly captures what self-respect actually costs in the moment. Haven't heard Part 1 yet? Start here: (Apple) or (Spotify). Ready to do the deeper work? Get the free Pe game visualization training at .
/episode/index/show/imnotyou/id/41683485
info_outline
How to Handle Pressure Like Jalen Brunson: Why Wemby and the Spurs Couldn't Stop the Knicks in the Largest Comeback in NBA Finals History
06/12/2026
How to Handle Pressure Like Jalen Brunson: Why Wemby and the Spurs Couldn't Stop the Knicks in the Largest Comeback in NBA Finals History
Down 29 points. NBA Finals. Madison Square Garden. The whole city watching. And after the game, somebody asked Jalen Brunson straight up, did the thought of losing cross your mind? He said yes. And then he said something most people missed, because they were too busy celebrating the comeback. In this episode, I break down exactly what Brunson said after the largest comeback in NBA Finals history, and why it matters more for your development as a competitor than the comeback itself. This is not a game recap. This is a mental performance breakdown that every serious athlete needs to hear. Most competitors have been told their whole career to block out the negative thoughts, stay positive, and push through it. But that approach is exactly what causes athletes to tighten up in the moments that matter most. Brunson did something different. And I'm going to walk you through what it was, why it works, and how you can start training the same mental state before your next game. We get into: What Brunson said on Inside the NBA that nobody is talking about Why fighting your thoughts under pressure makes everything worse The difference between an athlete who shrinks in big moments and one who shows up How to build the mental state that makes you dangerous when everything is on the line The mental game is a skill. And like any skill, it has to be trained before you need it. If this episode hits for you, The Pressure Protocol is your next step. It's a free audio training and guided pre-game visualization track built specifically for competitors who want to stop fighting pressure and start using it. Three mental shifts and one visualization that change how you show up when everything is on the line. Go get it at
/episode/index/show/imnotyou/id/41619050
info_outline
You've Been Dealing With Wins and Losses Wrong (Here's How to Fix It) | Bar from Kansas Kash
06/10/2026
You've Been Dealing With Wins and Losses Wrong (Here's How to Fix It) | Bar from Kansas Kash
Kobe said it best: the key to mental toughness is not getting too high or too low. Stay even keel. But most competitors never actually figure out how to do that, because they never deal with their relationship to wins and losses. In this episode, we break down exactly how a Killa celebrates a win and how a Killa learns from a loss. Not the feel-good version. The real version. The one that actually makes you better. Most people celebrate wrong. They feel good, reward themselves, and let the win write checks their habits haven't earned. Most people process losses wrong too. They sulk, dodge accountability, blame outside circumstances, or rush to conclusions that protect their ego instead of building their game. Killas do something different. They collect data on their wins. They feel the pain of a loss without letting it attach to their identity. They take responsibility without shame. And they get back in the fight quickly, but not in a hurry. Rudyard Kipling said, "If you can meet with triumph and disaster, and treat those two impostors the same." That's the standard. Wins and losses are just information. How you use them is everything. All we do is learn and win. That's it. DOMINANCE DOMINANCE is a 9-month live coaching experience where Niyi Sobo walks you step by step through the internal work required to break the hidden patterns keeping you stuck, rebuild your identity from the root, and lead yourself at the highest level. This is not motivation. This is reconstruction. Ready to do the work? Enroll at imnotyou.com/coaching
/episode/index/show/imnotyou/id/41592800
info_outline
You gotta do more than TRY (Bar from Prepaid Choke)
06/05/2026
You gotta do more than TRY (Bar from Prepaid Choke)
You want that Super Bowl ring? Then trying is going to get you killed out here. I'm not talking about the literal Super Bowl. I'm talking about YOUR Super Bowl — whatever that thing is you're chasing that represents greatness in your sport, your career, your life. That thing you KNOW you're capable of but haven't grabbed yet. Here's the problem. You're trying. And trying is weak. Trying says I'm not sure. I might fail. I'll take action, but I don't really believe it'll work. That doubt bleeds into every rep, every decision, every moment that matters. It's like strapping 20-pound ankle weights on before the biggest game of your life. You're dragging yourself before you even start. Competition is not waiting for you to figure it out. Your opponents have already decided. And a lifestyle of trying is just a lifestyle of failing on repeat. In this episode I break down exactly what it takes to stop trying and start operating like someone who has actually decided to be great — how to clarify what's really required, build a real plan, and create the accountability systems that keep you moving whether you win or lose. And if you're ready to stop playing around and actually commit to the process — get into Killer Instinct. It's my system built specifically for competitive athletes who want clarity, structure, and the confidence to perform when it matters most. Go to and book a call with me. Let's get to work.
/episode/index/show/imnotyou/id/41549485
info_outline
Down 30: The Art of Dominating When Life Isn't Going Your Way
05/30/2026
Down 30: The Art of Dominating When Life Isn't Going Your Way
Everyone can perform when life is easy. The real question is: What happens when you're down 30 points? What happens when the bills are piling up, motivation disappears, the results aren't coming, and every part of you wants to quit? In this episode, I break down the essential skills required to dominate under pressure. Not dominance as a feeling. Not dominance as confidence. But dominance as the ability to keep moving forward until you get what you want. You'll learn: Why most people quit long before they fail How to regulate your body when stress takes over How to separate reality from the stories you tell yourself Why the meaning you attach to events determines your future How to identify self-sabotaging behaviors in real time The skill of responding to setbacks, losses, and adversity How to create momentum when none exists Why high-quality action matters more than motivation The mindset required to persist until completion The goal is not to win one game. The goal is to become the type of person who wins as a pattern. A lifestyle of dominance. A lifestyle of growth. A lifestyle of self-mastery. If you're tired of starting over, tired of quitting on yourself, and ready to develop the skills required to dominate in every area of life, this episode is for you. Ready to Go Deeper? I've opened applications for DOMINANCE: A System for Self-Mastery—my live coaching program designed to help competitors master their internal world, eliminate self-sabotage, and develop true dominance in every area of life. Apply for a call and see if you're a fit: imnotyou.com/coaching
/episode/index/show/imnotyou/id/41472240
info_outline
Self Respect
05/28/2026
Self Respect
This episode is built around one central truth: Self-respect is not a feeling. It’s an internal agreement. Most people think self-respect is confidence, discipline, or a list of good habits. But real self-respect goes deeper than behavior. It’s the internal standard that governs how you treat yourself, what you tolerate, the boundaries you enforce, and the choices you make when fear, emotion, or pressure try to pull you away from your worth. In this episode, I break down: What self-respect actually is Why many people unknowingly disrespect themselves How your worth became tied to external validation The connection between self-respect, boundaries, and enforcement The 3 Levels of Self-Respect The habits and patterns that quietly destroy self-respect How to build a life rooted in alignment, principle, and Self-leadership This is not motivation. This is about rebuilding the relationship you have with yourself. Because your life will always organize itself around the level of self-respect you truly have. If you’re ready to stop betraying yourself, stop living from fear, and develop real Self-mastery, apply for Dominance — my coaching system designed to help you understand your psyche, break destructive patterns, and lead yourself at the highest level. Apply here:
/episode/index/show/imnotyou/id/41446690
info_outline
The System For Dominance | Day 5: The Dominance Blueprint
05/22/2026
The System For Dominance | Day 5: The Dominance Blueprint
For years, I taught athletes and high performers how to access Killer Instinct — how to lock in, perform under pressure, and compete at a high level. But after going through one of the hardest seasons of my life, I realized something deeper: Performance strategies alone are not enough. Because no matter how ambitious, disciplined, or talented you are… if the patterns underneath the surface remain the same, your life will eventually reflect those patterns. Self-doubt. Pressure. Emotional inconsistency. Overthinking. Avoidance. Self-sabotage. Fear. Internal conflict. The inability to access your highest level consistently. And most people never truly transform because they never learn how to go inward and confront what’s actually driving them. That journey is what led me to create Dominance. Dominance is a transformational coaching experience designed to help you master your internal world, break destructive patterns, develop true self-leadership, and create alignment in every area of your life. This is not surface-level self-help. This is not temporary motivation. And this is not another “positive thinking” program. This is deep identity-level work for people who know there is another level inside of them — and are ready to do the work required to unlock it. In this episode, I break down: What Dominance really is Why most people stay stuck The hidden internal patterns sabotaging growth My personal journey that led to creating this system Who Dominance is for — and who it’s not for If something inside of you knows it’s time for another level… Apply for Dominance here: Spots will be limited, enrollment will only be open for a short time, and once this process begins, I do not plan on opening it again for a long time. It’s time to stop living beneath your true level. It’s time for Dominance.
/episode/index/show/imnotyou/id/41390755
info_outline
Why You Keep Repeating the Same Patterns | Day 4: The Dominance Blueprint
05/21/2026
Why You Keep Repeating the Same Patterns | Day 4: The Dominance Blueprint
DAY 4 of The Dominance Blueprint. Everybody says they want self-mastery. Everybody says they want change. Everybody says they want the truth. Until the truth becomes uncomfortable. In this episode, we talk about why awareness is so difficult… and why most people stay trapped in the same emotional loops, habits, fears, and patterns for their entire lives. Because the patterns sabotaging your progress do not want to be seen. They will distract you. Justify themselves. Convince you to avoid the truth. Convince you to stay unconscious. This is why people avoid conversations. Avoid data. Avoid accountability. Avoid silence. Avoid themselves. And even when they KNOW what they’re doing is hurting them… they still keep doing it. Why? Because true growth requires you to sit with what your awareness reveals. That is difficult. That creates resistance. That creates discomfort. But the resistance is not proof you’re failing. The resistance is proof you’re finally getting close to the truth. In this episode, I break down: Why awareness is painful Why most people unconsciously avoid the truth How emotional patterns protect themselves from exposure Why self-help and positive thinking fail long term What “hypnotic rhythm” really is How awareness slows life down enough for you to finally see the pattern Why awareness is the foundation of Dominance How awareness allows you to reclaim your true expression underneath the conditioning I also share lessons from my NFL experience and explain why veterans make the game look slow — not because the game changed, but because their awareness did. That same awareness can be developed internally. The more aware you become, the more clearly you begin to see: the masks the protectors the fears the conditioning the patterns that are standing between you and your true self And once you can truly see them… you can finally begin changing them. Tomorrow is the final episode of the series. I’m going to show you how to practically rebuild your internal world the same way you would rebuild your body in the gym. A systematic process for building elite awareness, retraining your patterns, and taking authority over your internal world. That is where Dominance truly begins.
/episode/index/show/imnotyou/id/41367415
info_outline
The Most Important Skill In Building Dominance | Day 3: The Dominance Blueprint
05/20/2026
The Most Important Skill In Building Dominance | Day 3: The Dominance Blueprint
DAY 3 of The Dominance Blueprint. Most people think dominance is confidence, motivation, positive thinking, or “feeling locked in.” But if that were true… why do you keep losing the feeling? Why do the same patterns keep returning? Why does self sabotage keep showing up? Why do you know what to do… but still don’t do it? Because positive thinking is not awareness. Positive thinking tries to override the signal. Awareness investigates it. In this episode, I break down the single most important skill in building Dominance: AWARENESS. Not meditation. Not empty mindfulness. Not “just think positive.” Real awareness. The kind that allows you to identify the loops, protectors, fears, and unconscious patterns that have been running your life beneath the surface. Because without awareness, you have no chance. You cannot lead what you refuse to look at. In this episode, we talk about: Why self-help often fails The difference between awareness and positive thinking Why your emotional reactions are signals, not enemies How protectors operate like overactive smoke alarms Why your patterns keep repeating The role awareness plays in destroying and rebuilding your internal world The questions you must begin asking yourself daily The goal is not to silence the signal. The goal is to understand what’s actually happening beneath it. Tomorrow, we go even deeper: Why awareness is difficult… and why most people stay trapped in the same patterns for life. If you’re ready to stop unconsciously obeying your conditioning and begin building real internal authority, this episode is for you.
/episode/index/show/imnotyou/id/41356365
info_outline
Why Positive Thinking Doesn't Work| Day 2: The Dominance Blueprint
05/19/2026
Why Positive Thinking Doesn't Work| Day 2: The Dominance Blueprint
Most athletes think their problem is confidence, discipline, focus, or mindset. So they try positive thinking. Visualization. Motivation. Meditation. More work. More pressure. And sometimes it helps… For a little while. Then the same fear, tension, self-doubt, overthinking, and self-sabotaging habits come right back. Why? Because those patterns were never random. They were built years ago to protect you. In Day 2 of The Dominance Blueprint, I break down why traditional mindset work often fails athletes, and why trying to “fight” your negative thoughts and emotions usually makes them stronger. You’ll learn: Why pressure-filled habits become wired into your system How fear of failure and disapproval shape performance Why self-criticism becomes addictive The hidden connection between childhood pressure and present-day performance anxiety Why your bad habits aren’t “bad”, they’re protective The real reason athletes start hating the sport they once loved This episode will completely change the way you look at confidence, mindset, and self-mastery. And tomorrow, we’ll talk about what actually works.
/episode/index/show/imnotyou/id/41345895
info_outline
What Dominance Really Is (And What's Blocking It) | Day 1: The Dominance Blueprint
05/17/2026
What Dominance Really Is (And What's Blocking It) | Day 1: The Dominance Blueprint
This is Day 1 of a 5-part series on Dominance.....and Dominance isn’t what you think it is. It’s not control. It’s not force. It’s not grinding yourself into the ground trying to prove something. Dominance is a state of being. It’s you, fully expressed, fully present, fully in control of your internal world. You’ve felt it before. In business, when you’re locked in and creating effortlessly. In sport, when everything clicks and you’re unstoppable. No fear. No pressure. No noise. Just you. And then… it disappears. You go back to the default: Pressure. Doubt. Self-judgment. That constant feeling that something’s off, even when you’re winning. That’s not dominance. That’s conditioning. In this episode, I’m breaking down what dominance actually is, why you keep losing access to it, and what’s really driving your behavior underneath the surface. Because until you understand what’s happening inside you… You’ll keep chasing something you can’t hold. CTA: Pay attention today: What emotions keep showing up for you? How do you feel when you win? What pressure is always there in the background? Tomorrow, we break down what people try to do to create dominance, and why it never works.
/episode/index/show/imnotyou/id/41326420
info_outline
Become a Legend, Be The Realest (Bar from Kansas Kash)
05/15/2026
Become a Legend, Be The Realest (Bar from Kansas Kash)
“The game loves me… so if I leave, she’ll probably drop a tear.” That line isn’t just about talent — it’s about how you show up. In this episode, we’re talking about what it really means to be the realest — not in the eyes of fans, followers, or other athletes… but in your own eyes. Because the realest thing you’ll ever see isn’t another athlete. It’s the man in the mirror. Right now, too many athletes are caught up in admiring others… studying them, worshipping them, measuring themselves against them — instead of turning that same energy inward and building something real. In this episode, I break down what it takes to earn your own respect: Knowing exactly who you are and what you stand on Getting clear on what you want and the vision you're chasing Understanding what’s required to actually become elite Having a real plan and process — not just motivation Knowing how to improve, daily Being prepared for when it gets tough And most importantly… knowing how to respond to failure and success This isn’t about empty affirmations. This is about building a level of conviction so strong — through daily action, consistency, and pressure — that when you look in the mirror, you don’t have to convince yourself… You know. You know you’re the realest. And when you live like that? The game respects it. The game rewards it. The game loves you back. If you're ready to stop looking outward and start building real internal dominance… Apply for 1-on-1 coaching: 👉 imnotyou.com/coaching
/episode/index/show/imnotyou/id/41304225
info_outline
Reality Check: Your Woman Shouldn’t Be Stressing You Out (Bar from Wallie The Sensei)
05/12/2026
Reality Check: Your Woman Shouldn’t Be Stressing You Out (Bar from Wallie The Sensei)
ou say you want more. More success. More discipline. More results. But your life doesn’t reflect it. You’re chasing goals… while entertaining relationships that drain your energy, distract your focus, and create unnecessary chaos. But Women aren’t the problem. Your standards are. Your leadership is. Your willingness to tolerate misalignment is. It is not normal, and it is not acceptable, to be in a relationship that brings confusion, stress, and instability into your life. And if you are? That’s on you. In this episode, I break down: Why most men sabotage their goals through poor relationship management The truth about leadership in dating and relationships How to properly vet and assess a woman before committing Why you must define roles, standards, and expectations early How to stay focused on your purpose without getting distracted This is a wake-up call. You don’t need to avoid women. You need to lead your life first, then lead your relationships. CALL TO ACTION If you’re ready to raise your standards, take control, and build a life that actually reflects your goals… Apply for coaching: This is for men who are done tolerating chaos, and ready to move with clarity, structure, and dominance.
/episode/index/show/imnotyou/id/41197950
info_outline
Podcasts, Books & Social Media Are Making You WEAK
05/08/2026
Podcasts, Books & Social Media Are Making You WEAK
You’re not lacking information. You’re drowning in it. Every time you hit a problem, you reach for something external...another podcast, another book, another scroll session, hoping it’ll give you the answer. And sometimes it does. But here’s the truth… You’ve trained yourself to depend on outside information instead of developing your own. That’s the weakness. Because real growth doesn’t come from how much you consume, it comes from how well you can observe, understand, and lead yourself. In this episode, I break down: Why most “learning” is actually just consumption How podcasts, books, and social media create dependency The difference between knowledge and real wisdom A simple daily system to start learning from your own life How to track your patterns, emotions, and behaviors to create real change If you’ve been “learning” but not seeing results, this episode will shift everything. CALL TO ACTION If you’re ready to stop consuming and start becoming... If you want structure, accountability, and a system to actually apply what you know… Apply for coaching: This is for those who are done playing student… and ready to become a Killa.
/episode/index/show/imnotyou/id/41197640
info_outline
How to be the BIG DOG (Bar from Philthy Rich)
05/01/2026
How to be the BIG DOG (Bar from Philthy Rich)
"Everybody wants to be a big dog… until it’s time to do big dog shit." - Philthy Rich In this episode, we’re cutting through the fantasy of success and getting real about what it actually takes to become and stay dominant. It’s not about your first win, your first $100K, or your early momentum...it’s about who you are after you lose it, after you get tested, after it gets hard. We break down the different stages you might be in right now; hungry and coming up, chasing the next level, or still searching for your first real breakthrough, and expose the one thing holding all of you back: avoiding the hard decisions you already know you need to make. This episode is about tapping into that God-given instinct to dominate, and understanding that instinct means nothing if you don’t have the courage to act on it. Not more podcasts. Not more planning. Execution. Pressure. Standards. Change. Because becoming a real competitor, a true Killa, requires you to: Face the fears you’ve been avoiding Make uncomfortable, high-stakes decisions Raise your standards and live by them Execute under pressure until the job is done At the end, you’ll be challenged to identify your next real move, the one you’ve been putting off, and step into it. 🎵 Featured track: FOD x GAFFLE BOYZ by Philthy Rich If you’re ready to start moving like a big dog, it’s time to take action. For coaching, go to and start executing at the level you know you’re capable of.
/episode/index/show/imnotyou/id/41123100
info_outline
Ego Mastery, Part 2: What a Loyal and Aligned Ego Looks Like
12/12/2025
Ego Mastery, Part 2: What a Loyal and Aligned Ego Looks Like
In Part 2 of the Ego Mastery series, we break down what an aligned, trained ego actually looks like in elite athletes and peak performers, and how it shows up under real pressure. You’ll learn: What’s happening internally when an athlete is calm, decisive, and locked in Why aligned performers experience low mental noise and faster decision-making How mistakes become data instead of danger The difference between pressure that sharpens and panic that hijacks Why elite performers conserve energy, adapt in real time, and show up when it matters most We also break down what prevents ego alignment, including: No clear vision or higher purpose Lack of structure, plans, and direction for the ego Corrupted internal rules and meanings (the Superego) Unresolved childhood wounds and trauma Protective mechanisms and body-based stress responses that sabotage performance This episode shows you why you can only ride your ego so far, and why real dominance requires clarity, leadership, and alignment from the inside out. Coaching If you’re ready to build true calm, confidence, and consistency under pressure, and train your ego to work for you instead of against you, apply for 1-on-1 coaching.
/episode/index/show/imnotyou/id/39389725
info_outline
Ego Mastery, Part 1: Ego is NOT the enemy
11/21/2025
Ego Mastery, Part 1: Ego is NOT the enemy
You’ve been lied to about the Ego. “Ego is the enemy.” “His ego got in the way.” “Get rid of your ego.” Wrong. Your ego isn’t a villain — it’s a survival system you created as a child. It’s your internal brand, the identity you built to stay safe, get approval, avoid shame, and maintain control. The problem? The same strategies that protected you then are sabotaging you now. In this episode, you’ll learn: • What the ego actually is • How and when it was formed • Why it protects you the way it does • How ego strategies create anxiety, procrastination, pressure, and self-criticism • And most importantly, how to retrain your ego so it works for you instead of against you Ego mastery is the foundation of high performance, emotional strength, discipline, and dominance. And if you want real change...deeper confidence, calmer pressure, stronger results...you need someone who can help you see the blind spots your ego hides from you. If you’re ready to dominate from the inside out, book a free consultation for 1-on-1 coaching:
/episode/index/show/imnotyou/id/39130780
info_outline
You Gotta DIG To Find The Diamonds (Bar from Killa Fonte)
11/14/2025
You Gotta DIG To Find The Diamonds (Bar from Killa Fonte)
In this episode, Killa Fonte breaks down why you feel stuck....not from lack of talent, but from avoiding the pain required to grow. Learn how to embrace discomfort, use pain to uncover your limiting beliefs, organize your plans, execute with discipline, and reward yourself like a true professional. Dig deep and find the diamonds in your own dirt.
/episode/index/show/imnotyou/id/39041880
info_outline
Why the pressure keeps getting to you (Master The Fundamentals)
10/17/2025
Why the pressure keeps getting to you (Master The Fundamentals)
When the heat’s on, most people panic. They get “happy feet.” Just like a quarterback in the pocket — they lose composure, abandon their fundamentals, and start scrambling for survival. That’s when mistakes happen. Bad throws. Missed opportunities. Chaos. In this episode, Niyi breaks down why pressure exposes your lack of systems, how panic hijacks your performance, and what separates calm, dominant leaders from emotional amateurs. You’ll learn how to: Recognize when you’ve got “happy feet” in life or business Reconnect to your fundamentals when pressure spikes Build the systems and rituals that make you dangerous under stress Lead yourself like a pro, even when everything’s on the line If you’re tired of reacting, rushing, and losing control — this one’s for you. It’s time to return to your training and move with poise. Apply for private coaching:
/episode/index/show/imnotyou/id/38622970
info_outline
The secret to building sustainable discipline and better habits
10/03/2025
The secret to building sustainable discipline and better habits
Most people try to build discipline by doing everything at once—and end up burning out. In this episode, I break down a smarter approach: how to build sustainable discipline by mastering one habit at a time and turning it into a pillar of your identity. You’ll learn the mechanics that stop people from staying consistent, the mindset shifts you need to make discipline a muscle instead of an on/off switch, and a proven process for building habits that actually stick. 👉 Next step: and I’ll help you create a personalized plan to reach your goals.
/episode/index/show/imnotyou/id/38461570
info_outline
Signs you have the "Victim Mentality" and how to get rid of it
09/26/2025
Signs you have the "Victim Mentality" and how to get rid of it
Victim mentality isn’t just weakness—it’s a mindset that keeps even strong people stuck. In this episode, learn the difference between being victimized and living with a victim mentality, and how to root it out if you want real success. You’ll Learn: The difference between victimized (event) vs. victim mentality (mindset) Signs you’re trapped in victim thinking How Killas take full responsibility and move with power Next Steps: Book a free consultation to create a clear plan and start moving toward your goals:
/episode/index/show/imnotyou/id/38372550