On the Brink with Andi Simon
On The Brink is a podcast where the goal is to help you better "see, feel and think" about your business, your job, your personal life and your purpose. There will be great interviews and conversations with people who are deeply involved in change—consultants, change agents, managers transforming their teams, entrepreneurs just starting out and CEOs running well-established companies.
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Building Human-Centered Workplaces in the Age of AI
06/13/2025
Building Human-Centered Workplaces in the Age of AI
As our workplaces grow more complex and technology accelerates, one skill set is becoming more essential than ever: emotional intelligence. In this compelling episode of On the Brink, I spoke with Jeremy Williams, an emotional intelligence coach and consultant based in Paris, whose journey from sailing instructor to sales professional to global coach reveals how transformative emotional awareness can be—especially in our rapidly digitizing world. Jeremy’s mission is simple yet profound: help individuals and teams enhance their self-awareness, empathy, and influence to become better collaborators and leaders. His work focuses on helping fast-growth companies develop cultures where people can thrive—and it starts with how we manage emotions, especially the tough ones. Jeremy’s Journey: From the Sea to the C-Suite Jeremy began his career as a sailing instructor, where he discovered his passion for sharing knowledge. That passion carried him through various industries—from luxury motorcycles to real estate—before he transitioned into teaching business English in France. Eventually, he found his way into consulting with startups and tech companies. As these teams grew from five to fifty employees, Jeremy noticed a recurring issue: "soft skills"—now rightly called emotional intelligence—were the glue (or the gap) in how teams succeeded. It became clear: technical skills could only take a company so far. People needed to better understand themselves and each other. What Is Emotional Intelligence? As Jeremy explained, emotional intelligence isn’t a single trait. It’s a set of competencies that determine how well we relate to ourselves and others—especially when emotions run high. Drawing from the Genos model (based on Daniel Goleman’s pioneering work), Jeremy outlined six key competencies: Self-Awareness – Recognizing your own emotional state and its impact. Awareness of Others – Showing empathy and tuning into how others feel. Authenticity – Acting with integrity and consistency; “standing in your own truth.” Emotional Reasoning – Blending logic and emotion to make sound decisions. Self-Management – Managing your reactions, especially in challenging moments. Positive Influence – Inspiring others with your emotional tone and leadership. In practice, this means pausing before reacting, being present during meetings (no multitasking!), and responding constructively to tension. As Jeremy put it: “It’s how we positively deal with negative emotions.” If you prefer to watch our podcast, Peer Coaching for 60: A Simple but Powerful Model To foster these emotional competencies, Jeremy created the Peer Coaching for 60 program. It brings together four peers from different parts of an organization—or even different companies—for four one-hour sessions over four weeks. Each session gives one participant the “hot seat” to share a challenge, while peers actively listen, ask clarifying questions, and offer insights. Importantly, the participant steps away for part of the session to hear their peers discuss their issue candidly. It’s powerful, humbling, and affirming. The outcome? Better problem-solving, stronger connections, and a growing global network of emotionally intelligent professionals. How Emotional Intelligence Drives Engagement Jeremy’s work touches on a problem plaguing many companies today: low employee engagement. His prescription? Presence and intention. Leaders must “walk the talk”—not just display company values, but live them. Meetings should have purpose, with multitasking discouraged. He introduced the P.I.E.O. model to guide communication: Proof: What evidence supports taking action? Impact: What are the consequences of action or inaction? Energy: What resources are needed? Objective: How does this support company goals? Training employees to think and speak this way improves collaboration, productivity, and focus. AI and EQ: A Necessary Balance As we explored, AI is transforming business. But what it offers in speed, it lacks in humanity. AI pulls from averages and past data—but human insight, creativity, and relationships come from lived experience and emotion. Jeremy emphasized that the rise of AI only amplifies the importance of emotional intelligence. Roles focused on repetitive tasks will evolve. What will remain critical is how we build trust, nurture teams, and connect across cultures and experiences. Key Takeaways Emotional intelligence is your superpower in a world dominated by algorithms. Leaders must cultivate presence, empathy, and reflective decision-making. Peer coaching builds trust, insight, and leadership capacity in a scalable way. To improve engagement, simplify meetings, foster focused dialogue, and model authenticity. AI isn’t replacing us—it’s augmenting us. But what makes us human matters more than ever. Final Thoughts Jeremy’s parting message was one of optimism: Embrace this technological era. Be curious. Stay connected. Lead with empathy. And above all, invest in building emotionally intelligent cultures where people can grow and thrive. To learn more about Jeremy’s work, visit or find him on LinkedIn. And if this podcast inspired you, please share it—and let’s keep learning from each other. Where to learn more about Jeremy and his work: Jeremy’s Profile Website (Personal) Listen to these other podcasts or read the blogs about them: Connect with me: Website: Email: [email protected] Rethink: Smashing the Myths of Women in Business Women Mean Business On the Brink: A Fresh Lens to Take Your Business to New Heights Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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The Real ROI: People and Culture Drive Business Value
06/08/2025
The Real ROI: People and Culture Drive Business Value
In times of uncertainty, knowing what your business is worth—and how to protect or grow that value—can feel elusive. You are never sure what business you are really in. What should you do? How can you retain the value you have created and prepare for the next growth phase, or even the exit strategy? On this recent episode of On the Brink with Andi Simon, I had the pleasure of speaking with Dave Bookbinder. Dave is a business valuation expert whose groundbreaking work focuses on an often-overlooked truth: your people are your most valuable asset. Dave, the author of joined me to unpack how business owners can better understand, manage, and maximize the value of their companies—especially in a rapidly changing business environment. His key message? Valuation isn’t just a number. It’s a reflection of leadership, culture, and strategic clarity. Let me repeat that: Your business's value is a reflection of leadership, culture, and strategic clarity. What can Dave teach you about how to build and protect that value? The Human Side of Valuation Dave’s experience spans thousands of valuation engagements across industries. And while balance sheets highlight assets like patents and trademarks, human capital rarely makes the cut. “Every CEO says their people are their most valuable asset,” Dave points out, “but where do they show up on the balance sheet? They don’t.” That gap sparked his first book, The New ROI, which explores the critical link between culture, engagement, and enterprise value. His second, The New ROI: Going Behind the Numbers, draws from his award-winning podcast, Behind the Numbers, which focuses on how leadership and culture truly impact business performance. You will totally enjoy watching our video of the podcast Common Valuation Mistakes Dave shared some of the biggest pitfalls business owners face when it comes to valuing their company: Relying on rules of thumb: “Back-of-the-napkin” valuations based on hearsay can be wildly misleading. Dave recounted a client who declined a generous acquisition offer assuming better ones would follow. Years later, the business couldn’t command even half that valuation. Tax-driven financials: Many entrepreneurs minimize income to reduce taxes, only to struggle during a sale. Buyers don’t take your word for “adjusted EBITDA”—they want clean, auditable numbers. Unrealistic projections: Over-optimistic forecasts, especially those shaped like a hockey stick, often destroy credibility with buyers. “They’re buying the future,” Dave says. “And if your projections seem disconnected from market realities, they’ll discount for risk.” De-Risking Your Business to Maximize Value Buyers and investors are risk-averse. That’s why Dave emphasizes the need to "de-risk" your business: Clean financial statements: Avoid running personal expenses through the business. Have your books reviewed or audited by a CPA. Strong management team: If the business can’t run without you, it’s not scalable—or sellable. Documented processes: Institutional knowledge should live in systems, not just in people’s heads. “If your business can’t survive you getting hit by a bus,” Dave quips, “you don’t have a sellable business.” Exit Planning is a Process, Not an Event Whether you’re transferring ownership to a family member or preparing for an acquisition, Dave urges owners to think ahead. “Selling a business is like selling a house,” he explains. “You need to get an appraisal, clean it up, and understand what similar businesses are selling for.” He also warned that poorly integrated acquisitions often fail—not due to valuation issues, but because of clashing cultures. “Seventy-five to ninety percent of deals miss their synergy targets because they ignore people and culture,” he says. Why Culture is Core to Company Value As a corporate anthropologist, I know firsthand how culture shapes performance. Dave agrees. “It’s not that successful companies have a good culture—it’s that good culture drives success,” he said. When leaders overlook how work gets done—or try to impose a new cultural model without understanding the old one—they risk alienating key people and destroying value. Culture is the operating system of the business. Your People Are Your Value Dave’s work offers a refreshing, human-centric view of business valuation. Whether you're growing, planning an exit, or considering acquisitions, the lesson is clear: your people, your culture, and your credibility are the real ROI. If you’re curious to learn more, check out Dave’s books on : The New ROI: Return on Individuals The New ROI: Going Behind the Numbers The Valuation Toolbox for Business Owners and Their Advisors And tune into his award-winning podcast, Final Thought In today’s volatile market, it's not just about numbers—it's about narratives. The story you tell buyers, investors, or the next generation about your company must be grounded in reality, powered by culture, and led by people who are truly your greatest asset. To reach David Bookbinder and read his books: Dave’s Profile: Websites: (Portfolio) (Personal) (Portfolio) Email: Listen to these other podcasts or read the blogs about them: Connect with me: Website: Email: [email protected] Rethink: Smashing the Myths of Women in Business Women Mean Business On the Brink: A Fresh Lens to Take Your Business to New Heights Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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How Nicole Loftus Is Disrupting Venture Capital
06/01/2025
How Nicole Loftus Is Disrupting Venture Capital
In this inspiring episode of On the Brink with Andi Simon, I had the pleasure of interviewing Nicole Loftus, a powerhouse entrepreneur with a bold vision to democratize access to venture capital. As the founder and CEO of Pop Venture Enterprises, Nicole is doing more than imagining change—she’s building it. Nicole’s journey began, as many transformative ones do, with a disruption—not of an industry at first, but of her own life. Raised in a traditional, working-class Italian family near Chicago, Nicole was expected to follow a conventional path. But after a personal turning point, she realized she had more to offer. She turned her keen eye for observation into a career of innovation, disrupting a $26 billion industry with her first company, Zorch, and now setting her sights on venture capital itself. Disrupting an Antiquated System of Venture Capital Investments Nicole’s new venture, Pop Venture, challenges a venture capital model that has long excluded the majority of Americans—especially women and people of color. With only a small number of venture dollars going to diverse founders, she saw a deeply flawed system that was gatekept by geography, identity, and elitism. Her solution: a publicly accessible, SEC-approved fund that allows anyone to invest in promising companies for as little as $25. What makes Pop Venture unique is its transparency and accessibility. The investment process is broadcasted publicly on platforms like Peacock, and viewers are invited to weigh in on the businesses that receive funding. “We make venture popular,” says Nicole. This is venture capital for the people—by the people. The Locker: Empowering Founders with Verified Diligence Pop Venture isn’t just about funding—it’s also about empowering founders. Nicole created The Locker, a platform where entrepreneurs can submit their companies to a rigorous but founder-friendly diligence process. The goal? To showcase viable businesses with clear value and real potential, all in a transparent format the public can trust. This creates a win-win: investors see vetted opportunities, and entrepreneurs gain access to capital without the often-demoralizing hoops of traditional fundraising. Perhaps you like to watch our podcast on YouTube. Key Takeaways from the Conversation with Nicole Loftus Innovation Begins with Observation Nicole’s mantra echoes the podcast’s tagline: “From observation to innovation.”She urges entrepreneurs to observe not only the market but themselves. Her breakthrough came from seeing what others overlooked—redundancies in the supply chain and outdated funding models—and being bold enough to reimagine them. Scale Requires Focus Nicole didn’t scale Zorch by chasing every opportunity. She created strict criteria for prospective clients and turned down deals that didn’t meet them. Her advice? Know your ideal customer, set your standards high, and stay focused. Disruptors Must Think Big Nicole’s story is a testament to the power of visualization. She imagined herself as an entrepreneur when it seemed impossible. Then she imagined a billion-dollar business model—and she built it. She now urges others to dream big and write it down.Your brain needs a plan. Listen for the Pain Points Through training like the Sandler sales method, Nicole learned to ask one critical question: “What’s your pain point?” This insight guided her innovations, whether for clients, suppliers, or herself. Anyone Can Be a Venture Capitalist Through Pop Venture, everyday Americans can now support the businesses they believe in—and share in their success. It’s not just financial inclusion; it’s financial empowerment. Why This Matters Now Nicole’s work comes at a time when trust in traditional financial systems is eroding, and entrepreneurs are seeking alternatives to inequitable funding models. Pop Venture is more than a fund—it’s a movement. With television access, founder-friendly tools, and crowd-powered capital, it’s putting the future of business in everyone’s hands. As we wrapped our conversation, I was reminded why I launched this podcast—to spotlight pioneers who see, feel, and think in new ways, and to help listeners find the courage to do the same. To Learn More: Visit to invest, apply for funding, or explore their founder resources. Watch Pop Venture episodes on Peacock (free or with subscription). Explore The Locker for verified diligence tools. Final Thought: Disruption doesn’t always start with technology. Sometimes it starts with a question: What if we did it differently? Nicole Loftus asked that question—and answered it with action. Want more stories like Nicole’s? Visit , read our books, or to explore how anthropology can help you discover your Blue Ocean. Connect with me: Website: Email: [email protected] Rethink: Smashing the Myths of Women in Business Women Mean Business On the Brink: A Fresh Lens to Take Your Business to New Heights Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Award-Winning Author
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Erika Baez Grimes: Purpose-Driven Business Transitions
05/18/2025
Erika Baez Grimes: Purpose-Driven Business Transitions
Are you ready to sell your business? It may be time to pass your family firm to the next generation. What do you do? Where do you begin? How can you ensure that you follow your values and transition your business with purpose, kindness, and profit? Maybe it is time to meet Erika Baez Grimes. What is the Human Side of Business Transitions? In this compelling episode of On the Brink with Andi Simon, we delve into the human side of business transitions with Erika Baez Grimes, a seasoned business broker, M&A specialist, and purpose-driven entrepreneur. Erika's extensive experience as a Senior Certified Mergers and Acquisitions Professional with Transworld Business Advisors, and as the founder of The BPH Group and The Buyer's Agency, makes her a trusted voice in the industry. Her mission is clear: to help people do good deals with good people—transactions rooted in legacy, emotion, and values, not just numbers. Erika and I first connected at the Entrepreneurs with Companies of Purpose event, and I knew she had a story to share right away. In this episode, she opens up about her journey from helping her grandfather run fashion boutiques in Orlando to rising as a respected voice in the business brokerage industry. Her early exposure to entrepreneurship gave her a lifelong passion for business and sales, a path she blended with her experience in banking and corporate leadership. Some Practical Advice is Essential to Transition your Business Throughout our conversation, Erika offers practical advice—and heartfelt wisdom—for business owners contemplating an exit and aspiring buyers looking to acquire a company. She discusses the "silver tsunami" of baby boomers preparing to retire, legacy businesses' emotional and strategic complexity, and the rising interest among women in acquiring established enterprises. Erika shares three essential things every seller should do before they decide to sell: Start the conversation early—if you're considering selling, it's time to talk. Work yourself out of the business—the more your business can run without you, the higher its value. Keep clean, transparent financials—they are the real story buyers will trust (or not). You might like to watch our podcast on But Erika also goes deeper. She highlights how business owners often feel lost after they exit. Their identity has been deeply tied to their company, and the vacuum that follows can be disorienting. That's why Erika emphasizes the importance of planning for the transaction and the transition. Who will you be when you're no longer the CEO? How Does Culture Share Your Succession Plan? We also explore how culture shapes succession planning, particularly in family firms. Erika works closely with multigenerational businesses and understands the delicate dynamics between personal relationships, employee loyalty, and strategic vision. She emphasizes the importance of finding the right buyer—someone aligned not only with the financials but also with the founder's legacy and values. Avoid Buyers Remorse For buyers, Erika offers clear guidance: prepare before you pursue. Get financing lined up, know your strengths, and approach the opportunity with transparency and intention. Sellers want to know their business will be in good hands. And increasingly, those hands belong to women—smart, driven, and ready to lead. Whether you're a seasoned entrepreneur looking to exit or someone considering buying their first business, Erika's insights are honest, helpful, and deeply human. This episode is a masterclass in purpose-driven dealmaking and the art of helping others transition from one chapter to the next with clarity, care, and confidence. Key Takeaways: Why the timing of a business sale is both emotional and strategic What makes a business attractive to buyers—and how to increase your value How Erika helps bridge the gap between a seller's legacy and a buyer's vision The growing role of women in M&A and business acquisition Why coaching and self-discovery are vital post-exit tools for sellers You'll leave this conversation with a clearer understanding of the M&A process, the questions you should be asking (whether buying or selling), and a renewed appreciation for the human side of business transitions. Contact Erika Baez Grimes: 📧 Email: 🌐 Website: 🔗 LinkedIn: Search Erika Baez Grimes More to Enjoy Additional resources for you: My two award-winning books: and Our latest book, , co-authored with Edie Fraser and Robyn Freedman Spizman All of our , particularly those on Blue Ocean Strategy and Culture Change Our website: Connect with me: Website: Email: [email protected] Rethink: Smashing the Myths of Women in Business Women Mean Business On the Brink: A Fresh Lens to Take Your Business to New Heights Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Award-Winning Author
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Women, #WorkSchoolHours Can Transform Your Life
05/10/2025
Women, #WorkSchoolHours Can Transform Your Life
Imagine a ten-year-old girl in New Zealand watching an army commercial and declaring, "That's what I want to be". This simple declaration set Dr. Ellen Joan Ford on a transformative journey, a journey of leadership, service, and a new way of thinking about work. Her story is not just inspiring, it's a call to action for all of us. Women are asking for flexible work for working parents. Our businesses want the talented women to be able to focus on both their families and their workday. It is a time for changing how businesses treat women. In this episode of On the Brink with Andi Simon, I had the pleasure of speaking with Dr. Ellen Joan Ford—a leadership expert, military veteran, and the creator of the global #WorkSchoolHours movement. Ellen joins us from New Zealand with a deeply timely and universally relevant message: the structure of work must evolve to meet the real needs of modern families. From the New Zealand Army to Leadership Thought Leader Ellen's story begins with a decade of service in the New Zealand Army, where she worked as an engineer officer and led soldiers at home and abroad. Her military career taught her discipline, courage, and—most importantly—how to lead. As she transitioned out of the military, she pursued an MBA and later a PhD in leadership, driven not by ambition but by a personal challenge. Her doctoral research focused on the leadership experiences of women in the military, surfacing both empowering stories and persistent gender-based inequities. Rather than stop with research, Ellen took action, advising the Chief of the New Zealand Army and presenting her findings to senior leadership. Her goal? To make the Army more inclusive—not just for women, but for everyone. The Birth of #WorkSchoolHours You will enjoy watching Ellen's podcast on : What began as academic research soon became a mission when Ellen was bombarded with personal stories from working parents. Over 500 parents shared their frustrations: being forced out of the workforce due to caregiving, missing irreplaceable moments in their children's lives, or being underpaid for the same responsibilities simply because they worked "part-time." One night, while breastfeeding her youngest son, Ellen had a powerful realization: "I don't want this for me or anyone else." This was the birth of the #WorkSchoolHours movement, a movement that is not just a response to a problem, but a call to action for immediate change. What Is the #WorkSchoolHours Movement? #WorkSchoolHours is not about working less—it's about working smarter. It's a flexible work philosophy that allows employees, especially parents, to align their work schedules with family commitments without compromising performance or pay. Ellen explains, "We live in a world where we're expected to parent like we don't have a job and work like we don't have children. That's not sustainable." Through her model of Belonging, Autonomy, and Purpose (BAP), Ellen offers a new way to lead and manage teams. Inspired by both anthropology and leadership science, BAP emphasizes: Belonging: Creating a work culture that acknowledges employees as whole people. Autonomy: Giving individuals the flexibility to manage their time and deliver results. Purpose: Helping people connect their work to something meaningful. Ellen argues that when leaders focus on these elements, they can reduce burnout, increase productivity, and retain top talent—especially working mothers and caregivers. This not only benefits the employees but also the businesses, as it leads to a more engaged workforce and better business outcomes. Her Book: A Practical Guide to Revolutionizing Work In her new book, #WorkSchoolHours: A Revolution for Parents, Workplaces, and the World, Ellen doesn't just talk about change, she provides a practical roadmap for it. With three powerful sections—what's Wrong, what's Possible, and How to Fix It—this book is more than a manifesto. It's a toolkit for those ready to revolutionize their workplaces. The book includes real-world examples from industries ranging from logistics to healthcare to manufacturing and provides actionable strategies for leaders who want to focus on outcomes rather than hours. Even more exciting? Ellen is giving away her e-book for free on her website, ellenjoanford.com, using the code today. This is just one small way she's walking the talk about accessible change. Why This Matters Now In the U.S., over 50% of the workforce is women, and over 40% of children are born to single mothers. Yet, most workplaces still operate on models developed over a century ago. As artificial intelligence and other technologies transform our professional landscape, isn't it time to rethink the outdated 9-to-5? Dr. Ford's call to action is both compassionate and commercially wise. As she says, "Happy people deliver better results." Her message is clear: when we redesign work around the realities of human life, everyone wins—parents, companies, and communities. Listen, Learn, and Lead Differently If you're a business leader, HR professional, or just someone juggling the demands of work and home, this episode will leave you inspired—and equipped—to take action. As a corporate anthropologist, I believe change happens through small wins. Ellen Ford shows us how powerful those wins can be when rooted in purpose. More to Enjoy Additional resources for you: My two award-winning books: and Our latest book, , co-authored with Edie Fraser and Robyn Freedman Spizman All of our , particularly those on Blue Ocean Strategy and Culture Change Our website: Connect with me: Website: Email: [email protected] Rethink: Smashing the Myths of Women in Business Women Mean Business: Over 500 Insights from Extraordinary Leaders to Spark Your Success On the Brink: A Fresh Lens to Take Your Business to New Heights Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Navigating the Management Maze: Tips for New Leaders
05/06/2025
Navigating the Management Maze: Tips for New Leaders
On this episode of On the Brink with Andi Simon, I'm thrilled to welcome back Dr. Karl Hebenstreit—organizational psychologist, executive coach, speaker, and now the author of a powerful new book: Explicit Expectations: The Essential Guide and Toolkit of Management Fundamentals. Karl's insights will be eye-opening if you're a leader, manager, or anyone asked to take charge without much training or clarity. His central message? Everything is a conversation—and when expectations aren't explicit, confusion and conflict inevitably follow. From Enneagram to Explicit Expectations You may remember Karl from a previous episode where he shared his passion for the Enneagram. That framework, which focuses on motivation rather than just behavior, changed how he saw people and how they relate to one another. In today's conversation, we explored how that same thinking inspired his latest work—helping new managers step into their roles with clarity, confidence, and connection. Karl's journey into HR and organizational psychology wasn't always linear. Early in his career, he realized that promoting high-performing individuals into management often left them unprepared for what came next. "We promote people and assume they'll figure it out," Karl says. "But without guidance, they're left adrift." That recognition became the seed for his new book. Why We Get Expectations Wrong Karl shared a striking observation: most people operate from their internal "golden rule," assuming that others want to be treated like they are. But what if that isn't true? This insight draws from both the Enneagram and Karl's own coaching experience. Managers often expect others to intuit their expectations, only to be disappointed when those assumptions don't lead to desired outcomes. The solution? Make expectations explicit—hence the book's title. Explicit Expectations is more than just a how-to guide. It's a toolkit grounded in real organizational challenges, especially for newly promoted managers without formal training. It offers a structured way to define goals, conduct one-on-ones, manage performance, lead team meetings, and even handle terminations—all through the lens of clear communication and alignment. From Confusion to Clarity: Building a Living Agreement At the heart of Karl's approach is the Explicit Expectations Engagement and Alignment Guide—a tool that allows managers and employees to co-create clarity. It's not a static checklist but a living document that evolves as business conditions and roles change. It helps each party articulate their motivations, communication styles, and priorities. This idea resonated deeply with me. As a corporate anthropologist, I've seen firsthand how ambiguity breeds misalignment and disengagement. Karl's guide gives teams a shared language and mutual understanding, vital to navigating change—something we know is constant in today's fast-moving workplaces. A Simple but Powerful Question One of my favorite takeaways from our conversation is Karl's approach to team dynamics: "Just ask." Ask how someone prefers to receive feedback, what motivates them, and how they want to resolve conflict. These conversations don't require a PhD in psychology—just curiosity, empathy, and a willingness to listen. Karl emphasized that even without formal Enneagram training, managers can learn to tailor their approach by simply being explicit in conversations. The platinum rule—treating others as they want to be treated—starts with understanding what that looks like for each person. Embracing Differences to Build Stronger Teams Karl and I also explored how embracing cognitive and motivational diversity leads to stronger, more customer-centered organizations. He shared how teams begin to see the value of different Enneagram types and break free from the idea that there's one "right" way to lead or be led. This is especially relevant today as businesses navigate generational differences, hybrid work, and rapid digital transformation. As Karl puts it, "Your team is a microcosm of your customers." Understanding internal diversity helps you connect more authentically with external markets. You may prefer to watch our podcast video on Practical Tools for Real Change Karl's work is deeply relevant whether you're leading a startup or a legacy institution. His book offers practical tools—strategic planning, onboarding, feedback, coaching, accountability, DEI practices—all through the lens of clarity and alignment. These tools are not just about being a better manager; they're about empowering you to be a better communicator and collaborator, capable of driving real change in your organization. And yes, Karl now has an AI-powered training twin! His methods are available in person, virtually, or through AI-enabled programs. As I often say, the future is here—and Karl is helping us manage it better. His methods have the potential to inspire and motivate change, transforming the way we manage and communicate. Key Takeaways from the Episode: Unspoken expectations are a recipe for misalignment. Managers must articulate their needs and ask about others' preferences—don't assume. The Golden Rule is outdated—aim for the Platinum Rule. Understand others' motivations and communication styles to treat them the way you want to be treated. Build a living agreement. Use Karl's Engagement and Alignment Guide to create and revisit shared expectations as goals and roles evolve. You can find Explicit Expectations on or at your favorite bookstore. To learn more about Karl and his work, visit or connect with him on LinkedIn at . If you enjoyed this episode, don't forget to subscribe to On the Brink with Andi Simon, leave a review, and share it with a colleague. And remember: the words you use to create the world you live in. Let's make those words clear, kind, and explicitly aligned. By committing to these principles, we can all contribute to a more engaged and harmonious work environment. Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Meet India Gary-Martin, the New Chair of the Women Business Collaborative
04/28/2025
Meet India Gary-Martin, the New Chair of the Women Business Collaborative
This podcast is about an amazing woman and her journey from Wall Street to Purpose-Driven Leadership. Meet India Gary-Martin’s and listen to her amazing journey to Chair the . On this episode of On the Brink with Andi Simon, I had the great pleasure of speaking with India Gary Martin—an accomplished global executive, entrepreneur, and now the new Chair of the Women Business Collaborative (WBC). India’s story is more than a professional journey—it’s an inspiring narrative about opportunity, resilience, and leadership rooted in purpose. A Global Journey Rooted in Advocacy India began her career with ambitions far from Wall Street—initially pursuing drama at Spelman College, an all-women’s institution that helped shape her lifelong commitment to advancing women. A pivot to business led her to Wall Street, where she spent nearly 25 years rising through the ranks and across borders, holding CEO and CTO roles in major financial institutions. Her global career took her to London, Frankfurt, Tokyo, and Hong Kong, all while raising a family and nurturing a growing passion for justice and equity. Through it all, India remained grounded in one core belief: opportunity emerges when you stay open to change. Her career was not meticulously planned but rather built through taking chances—ones that would later translate into entrepreneurial ventures and global leadership roles. From Banking to Beauty: The Entrepreneurial Chapter India’s foray into entrepreneurship was sparked not only by her desire to chart her own path but by a wake-up call. After returning from a business trip, her young daughter barely recognized her. It was a moment of reckoning—and renewal. What followed was a bold leap: the launch of a green nail polish line that grew from two retail shops in London to 300 stores across Europe and the Middle East, including Harvey Nichols and Space NK. But success is never linear. Brexit disrupted the business, scaring off investors and forcing India to shut it down. “It was the hardest thing I’ve ever done,” she told me, “but I learned how to pivot, and that failure isn’t failure—it’s just learning.” Her next chapter returned her to her roots in leadership. With Leadership for Execs and Lucent Learning, India created scalable coaching and leadership development platforms for companies, governments, and nonprofits. She also launched Act Three, a community designed to support women in midlife transition. Each venture reflects her holistic vision of leadership: adaptive, inclusive, and deeply human. Carrying Forward a Vision: Honoring Edie Fraser The Women Business Collaborative (WBC), which India now chairs, was founded by the remarkable Edie Fraser, a visionary leader in her own right. Edie had a bold and clear mission: to accelerate progress for women in business by uniting the efforts of organizations, corporations, and individuals under a single collaborative umbrella. She recognized that too many were working in silos—fighting the same battles for equal pay, position, and power. Edie’s vision was both simple and powerful: we can go farther, faster, together. Her leadership transformed a concept into a movement, building a platform that now connects over 80 partner organizations, dozens of corporate champions, and countless advocates committed to equity. India Gary Martin steps into this legacy with both reverence and readiness, taking WBC into its next chapter of impact. You will enjoy watching our podcast with India : Why WBC, Why Now? India’s appointment as Chair of the Women Business Collaborative couldn’t have come at a more important time. As she told me, “WBC has a tremendous opportunity right now to be a beacon for women in business. It’s not just about convening—it’s about shaping the future.” With over 80 partner organizations, sponsors, and donors, WBC stands at the forefront of driving change. India brings to it not just experience, but a deeply reflective, philosophical approach to leadership. She believes that collaboration doesn’t mean compromising your mission—it means amplifying what unites us. “I don’t believe in pushing the boulder uphill,” she said. “We do this with ease because it’s who we are. It’s how we operate.” Leading by Redesigning the Container One of the most profound insights India shared during our conversation was about the importance of culture in shaping behavior. “People behave as the container creates,” she explained. Rather than focusing on fixing people, she argues, organizations should focus on fixing the environment in which they operate. This anthropological lens is close to my heart. Culture isn’t changed with a program or a policy—it’s transformed through trust, relationships, and the daily experiences that shape how people feel and behave. As India noted, work has become transactional. We must bring it back to being relational. A Call to Community As we wrapped up our conversation, India left listeners with three powerful takeaways: You are not alone. Find your tribe. WBC is one of them. Opportunity is everywhere. Even the stormiest moments will pass—every storm runs out of rain. We are better together. None of the changes we seek can happen in isolation. Collaboration is not a strategy—it’s a necessity. India also shared her excitement for the upcoming Women’s Capital Summit in New York City on May 21–22. This event is all about connecting women founders with funders—and building the future of shared success. “Founders and funders, please come out,” she urged. “This is a real moment for us.” Final Thoughts India Gary Martin’s story reminds us that the path to leadership isn’t always straight—but it is always full of opportunity if we stay open. She embodies the power of living with purpose, leading with vision, and building together. To learn more, listen to the full podcast on On the Brink with Andi Simon and be sure to check out WBC’s work and the Women’s Capital Summit. Let’s go further, faster—together. Other podcasts you will enjoy: Additional resources for you: My two award-winning books: and Our newest book, , co-authored with Edie Fraser and Robyn Freedman Spizman All of our , particularly those on Blue Ocean Strategy Our (come friend us) Our website: Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon,PhD CEO | Corporate Anthropologist | Author
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Organizations Must Embrace Human-Centric Design
04/19/2025
Organizations Must Embrace Human-Centric Design
In today’s rapidly evolving workplace, the disconnect between people and their work has never been more apparent—or more urgent to address. That’s why I was thrilled to welcome Brent Kedzierski, a renowned expert on the future of work and human-centric design, to the On the Brink podcast. Brent’s mission is clear: to improve the human condition at work, one experience at a time. With more than 35 years of experience—including as Head of Learning Strategy and Innovation at Shell—he brings unique insight into why digital transformation fails, how people resist change, and what organizations can do to rebuild engagement and purpose. The Future Is Human—And Already Here As William Gibson reminds us, “The future is already here. It's just not widely distributed yet.” Brent feels the same way. People often assume technology is the answer to productivity and innovation—but without human adoption and emotional investment, it falls flat. In fact, 90% of digital transformation initiatives fail, not because the technology is flawed, but because people aren’t prepared to embrace it. Why? Because humans are fallible, social, adaptable—and resistant to change without a clear purpose. It is that clear purpose that seems to be the hardest thing to get agreement on. Without focus, people wander all over, creating meaning when there is none. Understanding the Human Condition at Work Brent grew up in Pittsburgh, a city built on industry. Watching his family work in steel mills, he developed a fascination with why people work the way they do. That question still drives him. At Shell, he led global initiatives using simulations, virtual reality, and HR analytics to optimize human performance—but found again and again that vendors focused on tech, not people. In every successful transformation, Brent starts by understanding the human experience. As he puts it, people need: A reason to believe change is useful Tools that are easy to use Proof that change offers a relative advantage Compatibility with their current reality These four principles make up 80% of successful adoption. Engagement only happens when people see, feel, and believe that something will make their work—and their lives—better. And, trust me, if they don’t “see it” they have no idea what you are talking about. What Is Human-Centric Work Design? Human-centricity isn’t new. Since the 1950s, design theorists have argued for putting people at the center of systems. But Brent takes this further by introducing the Human Experience Model, which maps out the full work journey: Expectations – What workers anticipate about a task. Experience – What actually happens when they perform it. Adaptation – How they adjust in real time. Reflection – What they take away and how it shapes future behavior. When organizations ignore this model, they create what Brent calls “experience debt”—inefficiencies, stress, and disengagement that build up over time. As Brent said, “People only change when they see the value and feel a sense of urgency. Without that, even the best-designed systems fall apart.” Health, Wellness, and the Cost of Disconnected Work The toll of misaligned work isn’t just emotional—it’s physical and economic. Brent notes that 70% of all primary care visits today are stress-related. Poor workplace design contributes to chronic conditions, burnout, and even work-related suicide. He reminds us: “Contented cows give better milk”—in other words, healthy, supported humans produce better outcomes. Organizations that invest in worker wellness—clear communication, psychological safety, autonomy, and purpose—see higher engagement and productivity. And they reduce the enormous costs of turnover, illness, and missed opportunities. Watch the video of our podcast Lessons from the Field Brent shared powerful case studies, including one at Shell where digital procedures on iPads replaced outdated paper manuals. Initially resisted by veteran operators, the new system became a hit—not because it was faster, but because it gave workers a voice. Their field notes were finally visible to others, prompting action. In another project, avatars in a virtual training module used thoughtful communication techniques. The surprising feedback from Gen Z trainees? “I wish my supervisor talked to me like the avatar does.” What Comes Next? As we wrapped, Brent offered a teaser: the rise of AI and the flood of data pose a new challenge. By 2026, 90% of online content is expected to be AI-generated. Yet 80% of the data companies create today is never used again—a growing source of digital waste. To navigate this future, we must design systems that balance tech innovation with human needs. Brent calls this the move from Industry 4.0 to Industry 5.0—where technology elevates, not replaces, people. The Takeaway: See, Feel, Think—Then Change As a corporate anthropologist, I urge clients to change only after seeing what’s going on and feeling how it impacts people. Brent’s insights reinforce that truth: transformation isn’t about adopting the newest tool. It’s about designing work that empowers humans to thrive. Let’s rethink what work really is. Not a place, not a task, but a shared human experience. Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Gloria Bohan: From School Teacher to Travel Titan
04/13/2025
Gloria Bohan: From School Teacher to Travel Titan
How you might ask, did Gloria Bohan transition from being a Schoolteacher to an amazing Travel Titan. Welcome to a special episode of On the Brink with Andi Simon, where we spotlight remarkable women entrepreneurs in our series, Wisdom of Women Entrepreneurs with Purpose: Hear Their Voices. I'm thrilled to kick off this journey with Gloria Bohan, a true trailblazer in the travel industry and the visionary founder of Omega World Travel. Starting with Passion, Building with Purpose Gloria's story is nothing short of inspiring. In 1972, she was a schoolteacher with no business experience, let alone a background in travel. She had a passion for cruising and a desire to pay one employee. From those humble beginnings, she built a global travel management company that now books over $1 billion in annual sales. "I didn't have a grand vision," Gloria recalls. "I just wanted to survive. But I kept doing the things I needed to do—and opportunities began to evolve." This unexpected success is a testament to the power of determination and adaptability. Lessons from a Mentor and the Power of Relationships A turning point in Gloria's journey came through mentorship. A seasoned woman in the travel industry took Gloria under her wing, staying with her for six months to train her and guide her through the nuances of the business. "She was so determined," Gloria said, recalling how her mentor—even in a slightly askew gray wig—won customers through grit and charm. "Being around people like her helped me grow into the leader I became." This hands-on mentorship helped Gloria understand that great businesses are built not just on processes but on relationships—both with customers and employees. "People are watching you," she explains. "You must lead by example, be honest with yourself, and stay true to your values." If you want to watch our video, click Growing with the Industry, Innovating Through Change Over five decades, Gloria's company has grown by continuously adapting to change—from the deregulation of the airline industry in the late '70s to the rise of PCs and today's digital and post-pandemic travel landscape. "I didn't plan it," she says. "But I kept my eyes open. I stayed curious. When new opportunities came—whether it was bidding on government contracts or adopting emerging tech—I took them." That entrepreneurial spirit remains at the heart of Omega World Travel. Gloria believes that passion must be paired with constant learning and evolution. "No company can just be what they were," she emphasizes. "You must modernize, but never lose the values that made you strong." Success with Significance: Building a Business That Gives Back Gloria champions purpose more than anything. For her, success isn't just about profits—it's about people, community, and creating meaningful impact. Her commitment to a purpose-driven business model is not only inspiring but also a powerful reminder of the potential for businesses to make a positive difference in the world. "We're not in business just to be profitable," she says. "If we don't have buy-in from our people, we don't have purpose." Gloria ensures that her company gives back, from mentoring young talent to participating in community efforts like Junior Achievement and Habitat for Humanity. For instance, we have a program where our employees volunteer at local schools to teach students about the travel industry. Her team gets involved, learns, grows, and contributes—building a culture of purpose that transcends the office. The Entrepreneurial Spirit in All of Us As our conversation ended, Gloria reminded listeners that entrepreneurship isn't just about owning a business—it's a mindset. "Big companies need intrapreneurs," she says. They need people with ideas, creativity, and passion who bring innovation to everything they do. Whether you're starting your own venture or shaping change within a larger organization, Gloria's journey is a masterclass in how purpose and perseverance can take you from the brink to beyond. Final Thoughts Gloria Bohan's story is a beacon for women entrepreneurs and leaders everywhere. It reminds us that significance can—and should—go hand in hand with success. As we continue this series with women like Gloria, we hope their stories help you reframe your own. We hope these stories help you reframe your own. Let's change the story—together. To learn more about Gloria Bohan: Gloria’s Profile: Websites (Company) (Blog) Connect with me: Website: Email: [email protected] Rethink: Smashing the Myths of Women in Business Women Mean Business On the Brink: A Fresh Lens to Take Your Business to New Heights Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Unlocking the Power of Authenticity: Tammy Cho on Healing, Leadership, and Self-Love
04/05/2025
Unlocking the Power of Authenticity: Tammy Cho on Healing, Leadership, and Self-Love
What if your face could reveal your deepest emotional blocks? What if your burnout, self-doubt, or imposter syndrome were not flaws—but signals calling you back to your truest self? In a recent episode of On the Brink with Andi Simon, I sat down with the remarkable Tammy Cho, a self-love and energy leadership coach based in British Columbia. Tammy is not just a coach—she’s a healer, a mentor, and a guide who helps leaders and entrepreneurs reconnect with their authentic selves. Using a unique combination of face and body analysis, psychosomatic therapy, human design, and NLP, Tammy helps people understand the deeper emotional and spiritual patterns shaping their lives. From Burnout to Breakthrough Tammy’s journey began as a nurse and patient care leader in one of Canada’s largest hospitals. She spent 20 years in healthcare before burning out so severely that she landed in the ER—chest pains, numbness, and a terrifying sense of disconnect. But the real wake-up call came later. After the birth of her daughter, Tammy realized she couldn’t feel joy. Watching her baby hit a dangling toy for the first time left her numb. It took a visiting nurse to point out what Tammy couldn’t see: she wasn’t bonding with her child. This emotional void forced her to confront a lifelong pattern of emotional abandonment—beginning with being left by her mother at just 20 days old. This became the catalyst for deep personal transformation. Tammy dove into therapy, personal development, NLP, and energy healing. Despite financial success, she still felt unfulfilled. It wasn’t until she discovered psychosomatic therapy—a powerful approach that integrates body, mind, heart, and soul—that true healing began. If you enjoy watching the video, Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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How Does Dr. Chris Fuzie Create Great Leaders?
03/31/2025
How Does Dr. Chris Fuzie Create Great Leaders?
In this episode of On the Brink with Andi Simon, I am joined by Dr. Chris Fuzie, Ed. D, leadership expert and author of the thought-provoking new book . Together, we explore how leadership is evolving and how traditional distinctions between "leader" and "follower" no longer apply in dynamic, modern organizations. Dr. Fuzie shares insights from his 28-year career in law enforcement and his academic journey in organizational leadership. Dr. Fuzie is a seasoned leader, educator, and consultant with a passion for transforming organizations through innovative leadership practices. He introduces the concept of liminal space—a transformative, in-between zone where individuals often occupy roles of both leader and follower simultaneously. Through engaging storytelling and a practical behavioral framework, he challenges us to think differently about how we lead, how we follow, and how we cultivate organizational cultures of adaptability, accountability, and grace. Whether you're in the C-suite, a middle manager, or just starting your leadership journey, this episode offers fresh and applicable insights to help you navigate fast-changing times. In This Episode, You’ll Learn about Leaderology and Liminal Space: What liminal space is and why it matters for today's leaders and followers Why leadership is behavior, not position—and how followership is just as critical How Chris developed his Tessellations of Behavior model for strategic, tactical, and operational alignment The power of clearly defined behaviors like integrity, teachability, and grace in shaping organizational culture How the is working to elevate leadership and followership as scientific disciplines Why grace and empathy are essential tools for modern leadership in a world of rapid change and AI integration You will enjoy watching our podcast on. Other podcasts you will enjoy: Additional resources for you My two award-winning books: and Our latest book, , co-authored with Edie Fraser and Robyn Freedman Spizman All of our , particularly those on Blue Ocean Strategy Our website: Connect with me: Website: Email: [email protected] Books: Rethink: Smashing the Myths of Women in Business Women Mean Business On the Brink: A Fresh Lens to Take Your Business to New Heights Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Embracing the Future: How Matt Leta is Guiding Companies
03/23/2025
Embracing the Future: How Matt Leta is Guiding Companies
On a recent episode of On the Brink with Andi Simon, I had the pleasure of talking with Matt Leta, a visionary entrepreneur, author, and futurist who is helping organizations navigate the rapidly changing business landscape. Founder and CEO of The Future Group—home to Future Works, Future Horizon, and Future Quest—Matt joined me to share his bold vision for the future of work and how businesses can adapt and thrive in the age of AI and automation. A New Kind of Transformation What’s clear from my conversation with Matt is this: we are not heading back to the way things used to be. The fourth industrial revolution is here, and it’s rewriting the rules. Matt's experience in building digital products, advising startups, and working with giants like Apple and Google has led him to rethink how companies approach innovation. Rather than viewing AI as just another tool, Matt sees it as part of a broader cultural and structural shift—what he calls “next-gen digital transformation.” Matt believes we are entering a new age—what he calls the "age of intelligence." It’s not just about adding AI to business operations. It’s about creating a new business “brain,” where humans, software, and artificial intelligence work together in a symbiotic system. He compares this to the human brain’s evolution, where the reptilian brain, the limbic system, and the neocortex work in harmony. Businesses, he argues, must also evolve in layers—people, data/software, and intelligence—functioning as one. You will love watching our podcast on Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Al Must Transform Our Communication Strategy. Just Ask Dan Nestle!
03/16/2025
Al Must Transform Our Communication Strategy. Just Ask Dan Nestle!
In this thought-provoking episode of On the Brink with Andi Simon, we welcome Dan Nestle, a strategic communications expert and AI enthusiast, to explore the transformative role of artificial intelligence in marketing, branding, and storytelling. With over 20 years of corporate and agency experience, Dan has been at the forefront of digital and content innovation, helping businesses adapt to the rapidly evolving communications landscape. As AI tools become more sophisticated, many professionals are left wondering: Will AI replace human creativity? Can AI-generated content be authentic? How can businesses use AI without losing their unique voice? Dan tackles these pressing questions, offering real-world insights into how AI can serve as a powerful assistant—rather than a replacement—for communicators, marketers, and business leaders. During our conversation, Dan shares his fascinating career trajectory, from teaching English in Japan to leading global corporate communications teams. Now, as the founder of Inquisitive Communications, he helps organizations navigate AI’s impact on content strategy, storytelling, and audience engagement. He also provides a step-by-step breakdown of the AI tools he uses daily to streamline content creation, repurpose valuable insights, and enhance branding efforts without sacrificing authenticity. We’ll discuss the importance of curiosity in embracing new technologies, the fear and hesitation many professionals feel around AI, and why adopting AI-driven workflows can save time, increase efficiency, and improve creativity. Whether you're a seasoned marketer, an entrepreneur, or just starting to explore AI’s potential, this episode is packed with actionable strategies to help you integrate AI into your communications and branding efforts. Get ready to rethink how you approach content in the age of AI, and learn why being human is still the most valuable differentiator in a tech-driven world. If you prefer to watch the video of our podcast, . About Dan Nestle 🔹 Founder, Inquisitive Communications – Helping marketing & communications professionals navigate AI. 🔹 Host, Trending Communicator Podcast – Recognized by PRWeek as one of the Top 25 Movers & Shakers in Communications Technology. 🔹 Global Experience – With 20+ years in corporate and agency roles, Dan brings a global perspective to AI-driven branding and content. 🌐 Website: 🔗 LinkedIn: 📸 Instagram: @TrendingCommunicator You will enjoy these other podcasts: Additional resources for you My two award-winning books: and Our latest book, , co-authored with Edie Fraser and Robyn Freedman Spizman All of our , particularly those on Change Matters and on Blue Ocean Strategy Our website: Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi SImon, PhD CEO | Corporate Anthropologist | Author
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Empowering Women in STEM: Rashmi Chaturvedi's Journey
02/24/2025
Empowering Women in STEM: Rashmi Chaturvedi's Journey
In this inspiring episode of On the Brink with Andi Simon, host Andy sits down with Rashmi Chaturvedi, a trailblazer in the technology space and an advocate for women in STEM. Rashmi shares her remarkable journey—from her early beginnings in India to becoming a respected leader in digital transformation and entrepreneurship in the United States. Early Beginnings & Bold First Steps Rashmi opens up about her initial challenges as a young professional arriving in the U.S. with little knowledge of the local work culture. Fresh from completing her master’s degree in India, she took a bold leap by applying for a role at Nextel. A series of unexpected events—starting with a delayed connecting flight and a van accident—set the stage for a defining moment. Despite arriving late at a closed office, Rashmi’s determination led her to insist on speaking with someone. A senior executive, who happened to be the only one still working in a lit corner office, not only listened but immediately offered her the job. This serendipitous experience taught her the importance of persistence and trusting one’s gut. You will enjoy her video on : Climbing the Corporate Ladder at Nextel & Disney After proving her mettle as a database administrator at Nextel, Rashmi’s journey took her to Disney, where she immersed herself in a culture known for both technical excellence and inclusivity. At Disney, she encountered one of her most influential mentors—a senior woman whose authoritative presence and drive left a lasting impact. Their informal yet transformative mentorship sessions (often initiated in unexpected places like a restroom) helped Rashmi expand her perspective from strictly technical expertise to a broader understanding of business strategy and customer-focused innovation. This period not only reinforced her technical abilities but also ignited a passion for leadership and holistic business thinking. Entrepreneurship & Building KAYGEN. After a decade with Disney, personal challenges at home—most notably caring for her ailing daughter—became a turning point. Realizing the need for a more flexible work-life balance, Rashmi embraced her entrepreneurial spirit. With encouragement from her supportive husband, she launched her own data management practice, which later evolved into KAYGEN. The company, whose name is inspired by the Japanese word Kaizen (continuous improvement), reflects her vision of blending technology with business strategy to drive sustainable competitive advantages. Under her leadership, KAYGEN has grown exponentially, even earning recognition on the Inc. 5000 list. Empowering Women in STEM A key theme throughout the conversation is mentorship and the importance of representation. Drawing on her own experiences of isolation in male-dominated tech environments, Rashmi has launched the UpTempo Careers program. This initiative focuses on guiding women returning to or advancing in STEM fields through job coaching, mock interviews, and mentorship from top executives. By fostering a community where women see themselves represented in leadership roles, she believes that more women will feel empowered to pursue and thrive in STEM careers. Key Takeaways Perseverance Pays Off: Rashmi’s early experience at Nextel is a testament to the power of persistence. Mentorship is Vital: Finding role models and nurturing relationships can transform a career. Embrace Change: Whether it’s a career pivot or launching your own company, change can lead to growth. Invest in Community: Supporting underrepresented groups in STEM builds a stronger, more inclusive future. To learn more about Rashmi and her journey visit her here: LinkedIn: https://www.linkedin.com/in/rashmic/ Her website at: (KAYGEN) Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Isn't It Time For Work that is Worth It?
02/17/2025
Isn't It Time For Work that is Worth It?
The intersection of purpose and profit is redefining modern careers, and our latest episode of On the Brink with Andi Simon explores this compelling shift with guest Georgii Enthoven. A Harvard MBA and global business leader, Georgi shares her fascinating career journey, insights from her upcoming book Work That’s Worth It (launching April 8), and the importance of intentional careers that merge contribution with compensation. The Future of Work: Purpose and Profit Go Hand-in-Hand As capitalism reaches a tipping point, thought leaders worldwide, are exploring how businesses and careers must evolve. A growing number of professionals are no longer satisfied with choosing between financial success and meaningful work. Instead, they are finding ways to achieve both. Georgina, who once struggled to balance her personal drive for impact with a high-earning corporate career, realized that the key isn’t an "either-or" approach—it’s "and." Purpose and profit can and should coexist. This realization led to her book, which offers guidance on building careers that sustain both personal well-being and global impact. How to Build a Career That Matters During the podcast, Georgi outlined a framework to help professionals align their work with their values: Identify a Problem Worth Solving: Careers should be built around real-world challenges that inspire action. Whether it’s sustainability, social justice, or healthcare innovation, finding a mission-driven focus is key. Merge Ambition with Impact: Many professionals, like Georgina, initially succeed in high-paying jobs but feel unfulfilled. Shifting toward work that aligns with personal values doesn’t mean giving up success—it means redefining it. Intentionality is Essential: The modern workforce spends approximately 90,000 hours on their careers. Georgina emphasizes that these hours should be spent wisely, creating lasting contributions while ensuring financial stability. Learn from Trailblazers: The book Work That’s Worth It features inspiring companies like Client Earth (holding governments accountable for environmental policies). The stories provide a roadmap for anyone seeking to build a business or career with impact. If you prefer to watch the video, click Why This Matters More Than Ever The demand for purpose-driven businesses is growing rapidly. Companies that align with ethical and social goals are attracting top talent, loyal customers, and long-term success. The rise of B Corps and social enterprises demonstrates that impact-driven business models are here to stay. What’s Next? Georgi Enthoven’s Work That’s Worth It is set to be a must-read for professionals seeking to balance financial success with making a difference. As a leader in purpose-driven business development, she will continue guiding individuals and organizations to rethink the way they approach their careers. Final Takeaways Work Should be Intentional: Careers should contribute meaningfully to both personal and societal well-being. Success is About Impact, Not Just Income: The highest earners don’t always feel the most fulfilled. Find a balance. The Future is Purpose-Driven: Businesses that prioritize both sustainability and profit will shape the next generation of success stories. If you’re looking to build a meaningful career, don’t miss this episode of On the Brink with Andi Simon. Listen now and be sure to grab a copy of Work That’s Worth It on April 8! Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon CEO | Corporate Anthropologist | Author
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Embracing Whole-Body Transformation with Barbara Holifield
02/10/2025
Embracing Whole-Body Transformation with Barbara Holifield
I recently had the pleasure of interviewing Barbara Holifield—a seasoned Jungian analyst, psychotherapist, and somatic psychology expert—on my podcast On the Brink with Andi Simon. Barbara’s insights, drawn from decades of experience and personal transformation, left a deep impression on me, and I’m excited to share our conversation with you. In our discussion, Barbara introduced me (and hopefully you) to the powerful idea that our body is not just a collection of parts but a unified whole, and that true transformation begins when we tune into our physical sensations as much as our thoughts. What is a "Whole Body Transformation?" In her new book, Being with the Body in Depth Psychology, Barbara explores the profound importance of accessing the inwardly felt body in depth psychotherapeutic process to enhance the experience of affective life. She draws her insights from philosophical perspectives, neuroscientific and infant research, developmental theory, and trauma studies. What she discovers is a comprehensive overview of embodiment. From her experience, Barbara offers clinical vignettes to demonstrate the critical value of working with bodily felt implicit relational memory. This approach is particularly important with those who have suffered developmental trauma. A Journey of Personal Transformation During our conversation, Barbara shared how her own experiences with trauma and adversity led her to a path of self-discovery and healing. What struck me was her belief that by “dropping the story”—that is, stepping away from the often-limiting narratives we create about our experiences—and instead fully experiencing our bodily sensations, we can connect with a more authentic and grounded version of ourselves. Barbara explained how modern life tends to push us to compartmentalize our experiences, but she reminded me that our mind, heart, and gut are deeply interconnected. Our earliest, instinctual responses, rooted in our sensory and emotional experiences, are just as important as our cognitive interpretations. Key Take-Aways from Our Interview The Body as an Integrated Whole: Barbara challenged the idea that our bodies are just a collection of parts—like a car with separate components. Instead, she stressed that our physical, emotional, and cognitive experiences are all interconnected. This holistic perspective not only helps us understand trauma and adversity but also empowers us to transform those experiences by engaging with our whole selves. Transformation Through Mindful Presence: A central theme of our conversation was the transformative power of mindfulness. Barbara emphasized the importance of pausing to feel and acknowledge our physical sensations, especially during challenging moments. By doing so, we can break free from the limiting stories we tell ourselves and access a more balanced, authentic response to life's ups and downs. Enhanced Communication and Relationship Building: Relationships often falter when we let our personal narratives—filled with assumptions and unspoken grievances—take over. Barbara shared how simply expressing our true feelings; by communicating the physical sensations and emotions we experience in the moment, can lead to deeper empathy and understanding. This approach not only fosters healing in ourselves but also strengthens our bonds with others. You might enjoy this video of our interview on . Practical Steps I’m Taking to Better Understand My Body and My Mind Inspired by Barbara’s wisdom, I’ve started incorporating a few practices into my daily routine, and I’d love for you to try them as well: Mindful Sensation Check-Ins: I now make it a point to pause throughout the day and check in with my body. I notice my breath, the tension in my shoulders, or the steadiness of my feet. This small act of awareness helps me stay connected to my body, especially during stressful times. Journaling My Sensory Experiences: After particularly emotional moments, I take a few minutes to jot down the physical sensations I felt. This practice has helped me differentiate between the story my mind creates and the raw, embodied experience of my emotions, providing clearer insights into my responses. Engaging in Embodied Movement: Whether it’s through yoga, authentic movement, or a mindful walk, I’ve found that engaging in activities that connect me with my body has been transformative. Appreciating simple moments—like a sunrise or a heartfelt connection with a friend—reminds me to experience life fully and authentically. Reach out and contact us if you want to see how a little anthropology can help your business grow.
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Embracing Authenticity in the Age of AI: Meet Vladimer Botsvadze
02/03/2025
Embracing Authenticity in the Age of AI: Meet Vladimer Botsvadze
In the latest episode of On the Brink with Andi Simon, I sat down with Vladiimer Botsvadze—a true pioneer in digital transformation and marketing innovation—to discuss building a personal brand in an era dominated by AI and automation. Our conversation weaved together inspiring personal anecdotes, actionable insights, and a clear message: authenticity and human connection remain the bedrock of success, even as technology reshapes our world. Vladimer’s journey is nothing short of remarkable. Originally from Georgia, he moved to the United States at the age of 18 and quickly discovered that building a personal brand was essential to thrive in New York City. When traditional social media platforms were in their infancy, Vladimer understood that face-to-face networking and self-education were crucial. He frequented the New York Public Library, attended physical networking events, and embraced the frenetic pace of the city to carve out his unique niche. This early commitment to personal growth paid off—by leveraging platforms like Twitter, he grew his following exponentially, demonstrating that persistence and authenticity can break down even the toughest barriers. You might love to watch our podcast on Throughout the podcast, Vladimer emphasized the shift from traditional marketing to a new paradigm where customer engagement and community-building take center stage. In today’s digital landscape, brands are no longer just logos or products; they are vibrant communities built on trust, interaction, and authentic storytelling. Vladimier’s own experience is a testament to this transformation. By sending over 130,000 tweets and actively engaging with his audience, he not only built a vast following but also fostered genuine relationships. His advice is simple yet profound: “Be interactive, show gratitude, and build community.” This approach, he explained, is crucial because in a world where 90% of internet content is predicted to be generated by AI, the human element becomes a key differentiator. Another central theme of our conversation was the rapid evolution of technology. Vladimer drew parallels between historical disruptions—such as Blockbuster’s failure to adapt to the digital revolution—and the current transformative power of generative AI tools like ChatGPT, Midjourney, and Perplexity. He cautioned that while these tools are reshaping content creation and marketing, it is essential to balance automation with authenticity. For Vladimir, the true power of AI lies in its ability to augment human creativity rather than replace it. His message to marketers and brands is clear: adapt to the digital revolution now or risk being left behind, much like those who once clung to outdated technologies. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Building Podcasts to Run the Media for Tomorrow
01/27/2025
Building Podcasts to Run the Media for Tomorrow
On this episode of On the Brink with Andi Simon, we explore the fascinating world of podcasting—its past, present, and potential future. Joining me are two extraordinary guests: Chad Parizman, founder of Adder Communications and a podcast consultant with years of experience helping brands harness the power of audio, and Mark Schaefer, a renowned marketing expert, author, and podcaster. Together, we delve into the transformative role of podcasts in today’s rapidly evolving media landscape. Meet our Guests: Mark Schaefer and Chad Parizman Podcasting’s Emergence and Growth Podcasting has exploded, with over 4.2 million podcasts worldwide and a steadily growing audience. Chad’s journey began at Pfizer, where he introduced podcasting as a tool for internal and external communications. His experience revealed podcasting as a medium with endless possibilities for storytelling, marketing, and engagement. He emphasized that podcasts aren’t one-size-fits-all—they can be interview-based, documentary-style, seasonal, or entirely unique. The key, according to Chad, is to let the content dictate the format, not the other way around. Mark’s introduction to podcasting stemmed from curiosity and a desire to expand his expertise beyond blogging. His strategy? Start small and sustain joy. “To stand out,” he explains, “you’ve got to be great and passionate about what you’re doing.” Over 13 years, Mark’s podcast evolved with rotating co-hosts, reflecting his belief in relevance—matching passion and skills to the needs of the audience. Why Podcasting Works Both guests agree: podcasting is about authenticity, trust, and human connection. Unlike polished social media or video content, podcasts offer a raw and personal experience. As Mark points out, “A podcast is one of the last bastions of truly human, authentic, and trusted content.” Chad adds that technology, including AI tools, is making it easier than ever to focus on creating compelling content while automating time-consuming tasks like editing and research. The Future of Podcasting Relevance and purpose remain at the heart of successful podcasts. As Chad notes, listeners are increasingly drawn to niche content tailored to their interests, often willing to pay for it through subscription services. Mark believes podcasting will remain a critical medium for building authentic relationships, both for individuals and brands. AI also looms large in podcasting’s future. While tools like voice synthesis can assist with production, Mark and Chad agree that the human element will always be essential for building trust and emotional connections. Key Takeaways Podcasting’s Personal Connection Podcasts thrive on authenticity and human connection. Great podcasts make listeners feel like they’re part of a meaningful conversation, not just an audience. Creative Formats for Great Podcasts Break away from traditional weekly interviews. Experiment with formats like solo episodes, seasonal releases, or well-researched documentary-style series. The Future of Podcasts is Niche Listeners are seeking content that resonates deeply with their interests. Building a small but loyal audience is often more impactful than chasing mass appeal. AI Can Enhance Podcasting From editing to show notes, AI tools streamline production, freeing creators to focus on storytelling and delivering value. However, authenticity remains key. Monetization Through Passion and Purpose Podcasts with clear goals and dedicated followings are increasingly supported through subscriptions and direct listener funding. Be top of heart, not just top of mind. Podcasting’s Future is Bright With a growing listener base and its unique ability to build trust, podcasting is poised to remain a dominant medium for content creation and marketing. Final Thoughts Podcasting is no longer just a hobby; it’s a powerful medium for storytelling, brand building, and connecting with audiences on a deeper level. Whether you’re a podcaster, a listener, or considering starting your own show, this episode offers insights into how to thrive in this exciting and ever-changing space. Let us know your thoughts—where do you see podcasting heading next? Other Podcasts you will enjoy include: Additional resources for you: My two award-winning books: and Our latest book, , coauthored with Edie Fraser and Robyn Freedman Spizman All of our , particularly those on Blue Ocean Strategy Our website: Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Transforming Communities and Careers: Advocating the Trades
01/19/2025
Transforming Communities and Careers: Advocating the Trades
On the latest episode of On the Brink with Andi Simon, we explore the innovative and impactful journeys of two remarkable guests: Shanna Greathouse, founder and CEO of Pigybak, and Joe Manofsky, chairman, president, and co-founder of One Step Ahead Ohio. These two changemakers are reshaping how we think about skilled trades, community development, and career pathways in ways that are inspiring and deeply transformational. Shanna Greathouse: Transforming Communities Through Technology Shanna Greathouse’s entrepreneurial journey is rooted in her love for community and her passion for creating equitable solutions. As the founder of Pigybak, she’s revolutionizing the way homeowners and tradespeople connect. Leveraging AI-driven technology, Pigybakprovides a marketplace where contractors can streamline their scheduling while homeowners access affordable, collaborative home services. The company’s unique "group deal" model encourages neighborhood collaboration, reducing costs and fostering a stronger sense of community. Drawing from her background in consulting and analytics, Shanna turned her observations of inefficiencies in the trades and home services industry into an innovative platform. Her deep commitment to supporting local tradespeople—many of whom are small business owners from underrepresented groups—adds a layer of purpose to Pigybak’s mission. For Shanna, the initiative isn’t just about home services; it’s about empowering tradespeople, rebuilding neighborhoods, and creating sustainable opportunities for growth. Joe Manofsky: Advocating for Workforce Development in Ohio Joe Manofsky’s path to philanthropy and advocacy began in his hometown of Youngstown, Ohio, where community values shaped his drive to give back. As the co-founder of One Step Ahead Ohio, Joe leads a nonprofit that focuses on eliminating executive salaries, ensuring transparency, and directly supporting local families and nonprofits in Northeast Ohio. His initiatives extend to workforce development through the Skilled Labor Foundation, which aims to address the skilled trades shortage. Joe’s vision includes early career exploration programs for middle school students, exposing them to the vast opportunities in skilled trades. By creating events that connect students, parents, and trades professionals, Joe and his team hope to shift the narrative around the trades, demonstrating that these careers are viable, lucrative, and vital to our economy. Through transparency, collaboration, and advocacy, Joe is transforming the perception of skilled trades, ensuring they are recognized for their significance and potential. Shifting the Trades Narrative To Build Better Communities Together, Shanna and Joe are tackling a shared challenge: changing the perception of skilled trades. Whether it’s through gamifying trades to highlight their athleticism and skill or hosting community events that connect stakeholders, their work emphasizes the importance of collaboration and storytelling. As Andi Simon noted during the episode, this movement is about rebranding the trades, creating pride in these careers, and highlighting their critical role in community development. Why These Programs Matter In a time when workforce shortages are impacting industries from construction to healthcare, the work of innovators like Shanna and Joe is more important than ever. Their stories inspire action—whether it’s supporting local tradespeople, exploring workforce development grants, or simply rethinking the career paths we advocate for in our communities. Takeaways for Listeners For Homeowners: Pigybak offers a way to support local tradespeople while collaborating with neighbors for affordable, community-driven solutions. For Advocates: One Step Ahead Ohio demonstrates how transparency, collaboration, and grassroots initiatives can drive change in workforce development. For Everyone: By raising awareness about the skilled trades, we can help young people see the potential for meaningful, successful careers outside of traditional college pathways. As I like to remind us, “Take your observations and turn them into innovations.” Shanna and Joe are perfect examples of this philosophy in action, using their insights to create solutions that empower individuals and strengthen communities. Catch the full episode to learn more about their inspiring work and discover how you can contribute to transforming the trades in your community. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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How Can Dr. Robin Hills Teach You How to Grow Your Emotional Intelligence?
01/14/2025
How Can Dr. Robin Hills Teach You How to Grow Your Emotional Intelligence?
Welcome to On the Brink with Andi Simon, the podcast dedicated to helping you see, feel, and think in new ways so you can thrive in today’s fast-changing world. Each episode, we bring stories and insights designed to spark innovation and personal growth. This episode explores the transformative power of emotional intelligence (EI), featuring insights from a renowned business psychologist, Dr. Robin Hills, who has impacted the lives of hundreds of thousands across the globe. In this episode of "On the Brink," we talk with Dr. Hills, a business psychologist and director of " about the crucial role of emotional intelligence (EI) in today's tech-driven world. We explore how EI aids personal and professional growth, especially amidst AI advancements and the pandemic's impact. Robin shares his journey into EI, emphasizing its importance in navigating emotions and relationships. Of great importance in understanding EI today is the generational challenges, the influence of technology on emotional skills, and the need for comprehensive EI education. The episode underscores the irreplaceable human qualities of empathy, creativity, and emotional awareness. If you prefer to watch the video, click Let’s dig further into EI. Emotional intelligence is about being smart with your feelings—combining thinking and emotions to make sound decisions and build authentic relationships. At its core, it involves self-awareness, self-regulation, empathy, and social skills. Developing EI is a lifelong journey, and it starts with recognizing your emotions and understanding how they influence your decisions and relationships. With practice, individuals can learn to respond wisely to emotions, even in challenging situations. Emotional Intelligence is essential to succeed in today's fast-changing world. In today’s world, EI plays a critical role in navigating the complexities of life and work. As technology continues to advance, our emotional intelligence becomes even more essential, setting us apart from artificial intelligence. While AI can enhance our capabilities, it cannot replicate human creativity, empathy, or the ability to build meaningful connections. By embracing technology as a complement to our human skills, we can unlock new opportunities for growth and innovation. Developing EI requires a conscious effort to manage distractions, such as digital devices, and prioritize real-world interactions. It’s important to foster emotional learning at all stages of life and create environments that value and nurture emotional intelligence. This includes teaching children the importance of empathy and social skills, as well as encouraging adults to reflect on their behaviors and adapt to changing circumstances. Key takeaways from this episode include: Cultivate self-awareness by regularly reflecting on your emotions and behaviors. Practice self-regulation by pausing before reacting and choosing responses that align with your values. Foster empathy and connection by actively listening and seeking to understand others. Listeners are encouraged to explore additional resources on emotional intelligence and consider how they can apply these principles in their own lives. Dr. Hills has two books available: "The Authority Guide to Emotional Resilience in Business" and "The Authority Guide to Emotional Resilience in Business," both published in The Authority Guide Series. By improving your emotional intelligence, you can lead more effectively, build stronger relationships, and adapt to the challenges of a rapidly evolving world. Thank you for joining this episode of On the Brink with Andi Simon. Remember, change begins with seeing, feeling, and thinking differently. For more insights, explore books like On the Brink, Rethink, and Women Mean Business. Together, let’s turn observations into innovations and unlock our potential for growth and success. Until next time, have a wonderful day! Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Join Kevin Cirilli to Meet the Future
01/13/2025
Join Kevin Cirilli to Meet the Future
In this compelling episode of On the Brink with Andi Simon, I welcome Kevin Cirilli, a visiting media fellow at the Atlantic Council, an accomplished journalist, and a futurist thinker and founder of 's meet the future.. Kevin shares his remarkable journey from a young journalist covering high-profile stories to becoming a thought leader in technology, and global innovation, and creator of 's meet the future. Our conversation is further enriched by the presence of Edie Fraser, my co-author of Women Mean Business, who introduces Kevin with a heartfelt endorsement of his forward-thinking leadership. A Journey Rooted in Integrity and Passion Kevin begins by recounting his upbringing in Delaware County, Pennsylvania, where he developed an early fascination with news, technology, and storytelling. His journey into journalism was unexpected but transformative. While attending Penn State University, he joined the Daily Collegian, where he discovered his passion for reporting. Covering crime stories and student government campaigns, Kevin honed his storytelling skills and learned the importance of trust and integrity in journalism. He shares a pivotal moment when his coverage of the Penn State child abuse scandal led to his first professional opportunity with Politico. Despite initial challenges, Kevin’s dedication to seeing stories through to completion—and his commitment to truth—earned him recognition as a rising star in journalism. If you prefer to watch our podcast, click : The Unexpected Path to Covering Trump Kevin discusses his unique experience covering Donald Trump’s 2016 presidential campaign. What began as an assignment to cover Trump’s hacked Twitter account evolved into a historic role as he followed the candidate across the country. Kevin shares anecdotes about the whirlwind nature of Trump rallies and the moment he realized the profound impact of his reporting when Trump won the presidency. He reflects on his time as Bloomberg’s Chief Washington Correspondent, where he reported on the intersection of global business and politics, gaining unparalleled insights into world affairs. A Shift Toward Geopolitics and Technology As Kevin’s career progressed, he felt a growing desire to explore broader issues beyond traditional politics. His fellowship with the Atlantic Council allowed him to focus on the intersection of geopolitics, technology, and security. He emphasizes the importance of understanding how emerging technologies like AI, space exploration, and quantum computing are reshaping global dynamics. Kevin advocates for freedom and ethical innovation, stressing the need to ensure that the creators of critical technologies share democratic values. Introducing “Meet the Future” Kevin introduces his latest venture,, 's meet the future, a platform dedicated to fostering dialogue about the challenges and opportunities of tomorrow. Initially starting as a mentorship program, 's meet the future has quickly established itself at the intersection of all things future -- markets, crypto, robots, space, quantum computing, workforce, artificial intelligence, and more. His newsletter mtf NOW is one of the most read daily future tipsheets and mtf's young professionals fellowship program mentors students from five different universities. mtf has partnered with tech platforms, think tanks, non-profits, and media platforms. Kevin says the mission for 's meet the future is clear: embrace freedom to meet the future's challenges and opportunities. He envisions 's meet the future as a platform that inspires the next generation of leaders while sparking meaningful conversations about the technologies shaping our lives. Kevin Cirilli's Passion for Storytelling In a surprising twist, Kevin reveals his foray into theater with the creation of a new play, The Man in the Red Hat. This creative endeavor reflects his deep commitment to storytelling and his belief in the power of narrative to inspire change. While details remain under wraps, Kevin describes the writing process as a joyful and transformative experience, offering a new medium for him to explore his ideas. Lessons and Takeaways Throughout the episode, Kevin shares valuable lessons from his journey: Follow Your Interests: Pursue what excites you, even if the path is unconventional. Embrace Change: Be willing to pivot when opportunities arise. Prioritize Integrity: Success comes from staying true to your values. Have Fun: Joy and passion are essential for long-term fulfillment. Final Reflections As the conversation concludes, Andi and Edie celebrate Kevin’s inspiring vision for the future. They highlight his ability to translate complex global issues into accessible insights, emphasizing the importance of embracing freedom, innovation, and collaboration. Kevin’s journey, filled with unexpected doors and transformative experiences, serves as a powerful reminder of the impact one person can have on shaping the future. To learn more about Kevin Cirilli and subscribe to his Meet the Future newsletter, visit . This episode is a must-listen for anyone interested in geopolitics, technology, and the transformative power of storytelling. Kevin Cirilli’s story is one of resilience, curiosity, and the relentless pursuit of knowledge, making it a perfect fit for the On the Brink with Andi Simon audience. Reach out and contact us if you want to see how a little anthropology can help your business grow. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Jennifer Leslie: Transform your Business with Self Awareness
12/29/2024
Jennifer Leslie: Transform your Business with Self Awareness
Self-awareness is a game-changer in leadership, and Jennifer Leslie is proof of that. In this episode, Jennifer, a human resources executive, author, and meditation teacher, shares her inspiring journey and groundbreaking work in creating conscious leadership programs. Her message is simple but powerful: to lead others effectively, you must first understand and lead yourself. Jennifer's unique perspective on leadership, rooted in her early career in catering and event management, is truly enlightening. Managing teams of up to 250 individuals, she developed a fascination with understanding people’s strengths and creating environments where everyone could thrive. Transitioning into HR, Jennifer combined her operational expertise with a deep passion for empowering individuals to excel. Check out Jennifer's video podcast Five years ago, Jennifer's leadership approach underwent a pivotal transformation when she enrolled in the Inner MBA program. This collaborative initiative by Sounds True, NYU, and Wisdom 2.0 emphasizes conscious business practices, encouraging leaders to prioritize self-care as a foundation for better leadership. Jennifer took this mindset back to her organization, where she developed a 12-workshop leadership program designed to foster listening, tough conversations, and feedback skills—cornerstones of effective leadership in today’s fast-paced workplace. Jennifer's workshops play a crucial role in empowering leaders to navigate the pressures of modern work environments. She observes that leaders are often afraid to confront tough situations, but Jennifer’s workshops equip them to face challenges with courage and authenticity. By teaching leaders to embrace discomfort, Jennifer ensures they can have honest, impactful conversations that drive growth and build trust. Jennifer's work is a testament to the power of collaboration. In addition to her workshops, Jennifer contributed to the book Leading with Self-Awareness, a collaborative effort by the Changing Work Collective. In her chapter, Jennifer shares a transformative moment that occurred while listening to a sermon from her father, an Episcopal priest. Inspired by the phrase “Be bold,” she reexamined her career and committed to stepping outside her comfort zone. Her chapter provides practical tools to help others do the same, making the book a powerful resource for anyone seeking personal and professional growth. Jennifer’s story reminds us that leadership is not just about commanding teams but about creating connections, fostering inclusion, and empowering others to succeed. Her approach aligns with modern leadership principles emphasizing humility, transparency, and collaboration over command-and-control methods. For Jennifer, being bold means rethinking her leadership style and helping others reimagine theirs. She encourages leaders to ask themselves, “What are you giving up if you don’t take a step forward today?” Her message resonates in a world where work and leadership are rapidly evolving. Jennifer’s work demonstrates that conscious leadership is about more than just achieving business goals—it’s about transforming workplaces into environments where individuals can truly thrive. Her innovative leadership programs and insights from Leading with Self-Awareness provide a roadmap for anyone ready to embrace change, take bold steps, and lead with intention. Key Takeaways: Self-awareness is the foundation of effective leadership. Listening and tough conversations are essential skills for creating inclusive and successful teams. Being bold means stepping out of your comfort zone and embracing change with courage. Leadership is about creating environments where everyone feels valued and can contribute their best. Reach out and contact us if you want to become a woman entrepreneur with a business that has both great profits and significance. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Award-Winning Author
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Sue Willoughby: Transforming Lives with Equus Coaching
12/16/2024
Sue Willoughby: Transforming Lives with Equus Coaching
This podcast for On the Brink with Andi Simon is about how Sue Willoughby helps women over 40 transform their lives using her approach, Equus Coaching.Sue Willoughby is on a mission to help women over 40 tackle their challenges and build better lives. Through her business, Willoughby Coaching, she uses a unique method called Equus Coaching, where clients work with horses to learn more about themselves. These sessions focus on non-verbal communication, leadership, and personal growth, helping women make big changes in their lives. Sue Willoughby's Journey to Equus Coaching has not been Easy Sue’s journey hasn’t been easy. She grew up with a single parent who struggled with alcoholism. This taught her to be strong and face tough situations, even when she didn’t feel confident. Coming out as gay at 17 was another challenge, and by 19, she faced such deep struggles that she attempted suicide. For a while, her life felt like it was spinning out of control. Things turned around in the 1990s when Sue met her partner. They moved across the country, and Sue started to rebuild her life. She went back to school, found a new career, bought a home, and became a real estate investor. During this time, she reconnected with her love for horses, which had always been a source of comfort during tough times. Her Goal is to Guide Other Women Today, Sue uses what she’s learned to guide others. Through Equus Coaching, she helps women understand themselves better and overcome what’s holding them back. Horses, she says, are amazing teachers because they respond to how we act and feel, even when we don’t say a word. Sue also practices what she teaches. She’s done all kinds of exciting things, like being a DJ, stand-up comedian, actor, pilot, and Roller Derby referee. These experiences help her connect with her clients, showing them how stepping out of their comfort zones can lead to amazing growth. Now living near Seattle, Sue shares her life with a horse named Moose, two Dachshunds named Benny and Buddy, and a VW Bus she calls Arlo. Her story is proof that it’s never too late to make a change and live the life you want. If you prefer to watch our podcast, click Other Podcasts you will enjoy include: Additional resources for you My two award-winning books: and Our latest book, , coauthored with Edie Fraser and Robyn Freedman Spizman Our website: Reach out and contact us if you want to become a woman entrepreneur with a business that has both great profits and significance. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Lotus Buckner
12/09/2024
Lotus Buckner
In this episode of On the Brink with Andi Simon, I had the pleasure of speaking with Lotus Buckner, founder and CEO of HLB Talent Solutions and author of The Joy of HR. Lotus is a dynamic leader in the human resources field with experience spanning corporate environments, startups, and everything in between. Her insights on HR's evolution and intentional leadership are essential for understanding today’s workplace. Lotus Buckner's Transformational HR Journey Lotus’s path to HR began during college when she stumbled upon a management and HR concentration. After taking her first HR class, she discovered her passion and launched a career that has spanned nonprofits, healthcare, universities, and startups. Her first role at a nonprofit hospital turned into an 11-year journey where she advanced from intern to head of HR, managing significant growth and leading efforts through the COVID-19 pandemic. Her experiences have shaped her understanding of how HR functions differ across industries. From resource-heavy corporations to scrappy startups, she emphasizes how organizations require distinct approaches to people management. This adaptability is a key theme in her book. If you prefer to watch our podcast, click Finding Joy In the Corporate vs. Startup HR In larger organizations, HR often revolves around specialization, with leaders focusing on well-defined roles. In contrast, startups demand versatility and a generalist mindset, with employees wearing multiple hats. Lotus embraced this shift when she transitioned to leading HR for Chowbus, a food delivery tech startup. She describes startups as spaces where creativity and adaptability are paramount, which prepared her to establish her consulting business. During her corporate career, Lotus often encountered leaders who viewed HR as the solution to culture change. She notes, however, that true cultural shifts require the engagement of everyone in the organization, not just HR. Reach out and contact us if you need work on becoming a woman entrepreneur with a business that has both great profits and significance. XfwsFCuF4RtszJp9ovnh From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Nori Jabba Shares with Women How to Master Your Voice
12/02/2024
Nori Jabba Shares with Women How to Master Your Voice
I love to bring back great guests to our podcast, On the Brink with Andi Simon. Recently, I had the pleasure of reconnecting with Nori Jabba, an insightful author, speaker, and advocate for empowering women through their communication skills. With her extensive experience and deep understanding of the challenges women face in leadership roles, Nori's insights are invaluable. In 2023, she joined our podcast to discuss her groundbreaking first book, which shed light on the unique obstacles women face in leadership and offered actionable strategies to overcome them. Women, It is Time to Master Your Voice Now she has a chapter in a new book, that is available today on Amazon and Barnes and Noble, among others. Her chapter is about how women have to go beyond finding their voice to mastering that voice. During our conversation, Nori shared her journey, highlighting the importance of resilience, confidence, and, most notably, the power of voice. Her work encourages women not only to find their voice but also to master it. This mastery, Nori argues, is essential for women to lead and influence others effectively. Her current research focuses on how the way women speak directly affects how they are perceived, heard, and followed in professional settings, providing practical strategies for improvement. One of the key takeaways from our discussion was Nori's exploration of "verbal mastery." Her latest work emphasizes that it's not just about speaking up but mastering how we communicate. Verbal mastery goes beyond just having a voice at the table. It's about how women can manage or lead depending on how they verbally present themselves—whether they speak with authority or empathy or engage others confidently or openly. This work is particularly relevant in today's professional world, where effective communication is one key essential to a woman's success. Why Mastery? People Hear What They Want To! In her chapter, Nori explains that verbal mastery matters in leadership because people hear what they want to hear. When women speak, others are constantly evaluating whether they trust them, whether they'll follow them, and whether they believe in what they're saying. The challenge for women leaders is to recognize this dynamic and adapt their communication accordingly, not only to be heard but also to inspire trust and command respect. If you prefer to watch the video, Reach out and contact us if you want to become a woman entrepreneur with a business that has both great profits and significance. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Kimber L. Maderazzo: A Personal Journey to Enhance the Lives of Others
11/18/2024
Kimber L. Maderazzo: A Personal Journey to Enhance the Lives of Others
In a recent episode of On the Brink with Andi Simon, I had the pleasure of sitting down with Kimber Maderazzo, a remarkable leader whose journey through the Beauty and Cosmetics industry is nothing short of inspiring. Kimber's story is one of perseverance, talent, and an unyielding drive to succeed despite daunting challenges. A Journey of Innovation and Leadership Kimber's career spans over 25 years in the Beauty and Cosmetics industry, a field where she has worn many hats—from starting out at a makeup counter at the age of 14 to eventually finding herself in the boardroom of the world's leading acne brand. Her path was not linear or easy, but it was driven by a clear vision and a love for what she does. Kimber has consistently delivered innovation-driven revenue growth throughout her career in small and medium-sized enterprises (SMEs) and Fortune-ranked companies. She has successfully defended against industry giants with significantly larger budgets, staged an 8-point market share comeback, and modernized business models to resonate with younger audiences, resulting in a nine-digit top-line impact. These achievements are not just numbers on a balance sheet—they are milestones that reflect Kimber's deep understanding of market dynamics and her ability to anticipate and adapt to changes. One of the most notable aspects of Kimber's career is her success in developing global expansion strategies, particularly in the lucrative Mexican and Chinese markets. This international perspective indicates Kimber's broader approach to business—one that is calculated, focused, and always focused on the long-term impact. If you prefer to watch our podcast, : Finding Your Way at Every Stage in Your Life's Journey While many in the business world often rush to achieve academic credentials early in their careers, Kimber's journey was different. She earned her MBA in her 40s, long after she had already begun making significant contributions to her industry. Kimber's journey is a powerful reminder that success is not tied to a specific timeline. Her experience shows that talent, hard work, and a willingness to take calculated risks can propel you forward, even if you need to follow the traditional path. Kimber's story particularly resonates with those who may feel like they are "late bloomers." Her message is clear: it is never too late to pursue your goals, and you should always appreciate the value of your experiences, no matter when they occur in your life. Learn more about Kimber Maderazzo here: Kimber L. Maderazzo Profile: Website: Reach out and contact us if you want to become a woman entrepreneur with a business that has both great profits and significance. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Ilene Rosenthal: Inspiring a Revolution in Children's Education
11/10/2024
Ilene Rosenthal: Inspiring a Revolution in Children's Education
In a recent episode of On the Brink with Andi Simon, I welcomed Ilene Rosenthal, the visionary CEO and founder of Footsteps2Brilliance, an educational technology company redefining early literacy and financial education for students across the U.S. Ilene and I explored how technology is revolutionizing the education sector, enabling transformative learning opportunities that bridge gaps and engage students in innovative ways. Bringing Education into the Fifth Industrial Revolution Ilene’s journey led her to create “Learn With Me,” the first transmedia educational program, eventually nominated for an Emmy. This innovation bridged educational media and interactive learning, setting the foundation for Footsteps2Brilliance. With her extensive background, Ilene has scaled her vision nationwide, serving over a million children to date. She has designed the Footsteps2Brilliance platform to be device-agnostic, ensuring accessibility on smartphones, tablets, and computers—essential for reaching diverse student populations in both urban and rural communities. If you prefer to watch her video, you will love her story. I you would like to listen to other podcasts about women entrepreneurs creating companies of purpose: Reach out and contact us if you need work on becoming a woman entrepreneur with a business that has both great profits and significance. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Five Great Business Strategies To Build Emotional Connections
11/03/2024
Five Great Business Strategies To Build Emotional Connections
In this episode of "On the Brink with Andi Simon," we engage in an insightful conversation with Chantal Cornelius, the founder of . Together we delve into the intricate art of marketing strategies tailored for service-based businesses, particularly coaches and consultants. With over two decades of experience in the field, Chantelle's expertise is rooted in a unique approach that emphasizes fostering emotional connections with clients to create lasting and impactful relationships. Why Should You Foster Emotional Connections in Business? Chantal begins by sharing her personal and professional journey in the marketing world, painting a vivid picture of how she transitioned from a traditional marketer to a strategic advisor focused on helping service-based businesses thrive. Her early years were marked by learning the conventional aspects of marketing and understanding client expectations. However, through years of hands-on experience, Chantal discovered that the most effective way for businesses to resonate with their audiences was through meaningful emotional connections. This revelation led her to refine her approach and establish five key strategies at the core of her work today: Certainty, Connection, Contribution, Growth, and Significance. You might like to watch the interview : Reach out and contact us if you need work on improving your business. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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Why is the Lipstick Journey Such an Awesome Company Helping Cancer Patients Thrive
10/27/2024
Why is the Lipstick Journey Such an Awesome Company Helping Cancer Patients Thrive
In the latest episode of On the Brink with Andi Simon, we're thrilled to feature Anna Warner-Mayes, an inspiring entrepreneur whose company, The Lipstick Journey, is making waves with purpose and profitability. Anna's story is a testament to resilience, passion, and a deep commitment to making a difference. Her journey, marked by multiple cancer diagnoses and countless treatments, is a source of inspiration for all of us. Anna's decision to channel her adversity into something powerful and uplifting, The Lipstick Journey , is a beacon of hope and empowerment. Her company, with its unique 'buy one, give one' lipstick initiative, is a living proof that even in the face of adversity, we can make a difference. How Can Lipstick Turn Into a Caring Community for Cancer Patients? The Lipstick Journey stands apart from typical beauty brands in its commitment to giving back to a community that has supported Anna through her own battles. Each lipstick purchase goes beyond the buyer to reach a cancer fighter, serving as a reminder of beauty, strength, and connection in the face of struggle. The concept is simple but powerful: each product bought gives a lipstick to someone battling cancer, offering them a small, meaningful moment of self-care and solidarity. As Anna shares on the podcast, 'Lipstick was always a little touch of normalcy for me, a way to brighten my day despite the challenges I faced.' This gesture embodies her desire to uplift others through beauty and kindness, and it's a call for all of us to come together and support those in need. As Anna has : "What sets me apart from others is my mission while fighting cancer myself. For every lipstick purchased, one gets donated and when someone purchases, I allow them to choose the recipient. This has been extremely rewarding and heartfelt as some of the recipients send me personal notes. In my mission to help thrivers know they don’t fight alone, I get the support from them knowing I also do not fight alone." Listen In or watch on Reach out and contact us if you need work on improving your business. From Observation to Innovation, Andi SImon, PhD CEO | Corporate Anthropologist | Author
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TaRita Johnson Tackling the Challenges of DEI and Belonging
10/21/2024
TaRita Johnson Tackling the Challenges of DEI and Belonging
In this episode of On the Brink with Andi Simon, we had the pleasure of sitting down with TaRita Johnson, Senior Vice President of Talent and Diversity at The Right Place, a Michigan-based economic development organization. Throughout her career, TaRita has championed diversity, equity, and inclusion (DEI) and has helped organizations grow by embracing a more diverse workforce. She shared her insightful journey, revealing diversity's critical role in creating thriving, successful workplaces, and she introduced us to her powerful leadership model: VOICE. Watch this podcast TaRita's Journey: A Commitment to Building Inclusive Communities From the beginning, TaRita's path has been shaped by her passion for promoting equity and opportunity. She shared with us how her early career experiences, paired with her background in education, shaped her belief that talent comes from all walks of life and that it's the role of leaders to create environments where all individuals feel valued and heard. Having spent years working in roles that intersect leadership, human resources, and diversity efforts, TaRita emphasized how essential it is to build intentional communities within organizations. She explained that DEI is not just a strategy but a core component of business success, enabling organizations to unlock new perspectives, ideas, and approaches. This philosophy has driven her work at The Right Place, where she is tasked with developing programs that help businesses attract, retain, and elevate diverse talent pools. In her role, TaRita tackles not only the recruitment aspect of diversity but also the equally important work of fostering belonging within an organization. She stressed that companies must focus on hiring individuals from diverse backgrounds and creating inclusive environments where employees feel empowered to contribute their full selves. VOICE: Vision, Open to New Ideas, Intentional Community, Compassion, Emotional Intelligence One of the most intriguing aspects of our conversation was TaRita's introduction to her leadership philosophy, which she sums up with the acronym VOICE. She explained that This framework serves as a guide for how leaders can foster diversity and inclusion in the workplace while empowering their teams to thrive. From Observation to Innovation, Andi Simon, PhD CEO | Corporate Anthropologist | Author
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