The P.R.I.M.E. Show
The P.R.I.M.E. Show a.k.a the PR & Internet Marketing for Entrepreneurs Show is a premiere internet radio show/podcast designed with media professionals and business owners in mind. Get the latest trends, tips, and tools in offline & online marketing.
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40 - Speakers, Events, Virtual Assistants and More
10/27/2014
40 - Speakers, Events, Virtual Assistants and More
Special guests Cheryl Bruce of C-Suite Events and Stacey Shaw-Virgo of Branelle,LLC share tips and strategies for event registration and speaker management. Are you hosting and event? You will need the ultimate event concierge! Do you need a speaker for your event or conference? First impressions at your events are so crucial to initiating an experience and the event concierge will make the first touch point of your event a special one. Speaker coordination is a critical part of getting your speaker seen, paid and heard in the right platform.
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39 - Green Forever: Business Scents and Sense
10/20/2014
39 - Green Forever: Business Scents and Sense
Our special guest, Nikita "Natureboy" Floyd, shared the highs and lows of being the owner of successful landscaping business. Mr. Floyd recently received a Small Business of the Year award. He also shared two key pieces of advice for aspiring entrepreneurs. Mr. Floyd was also chosen as one of several entrepreneurs to lead the Entrepreneurs Academy at Bowie State University. Did you know that you have to have a license to apply fertilizer for someone else? Cathy E. Smith, aka Resource Rita, shared keep tips for capturing leads with his website, monetizing his business knowledge and re-purposing his show material.
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38 - Do you know your HISTORY?
10/06/2014
38 - Do you know your HISTORY?
Author Lennox Nelson, a screenwriter and author, served as special guest as he shared the backdrop behind his latest book – Ruby Rises. Ruby Rises is the second book in a series of Black Nancy books designed to teach Black youth about their history in a unique and compelling way. Mr. Nelson travels the country in schools and shares his books through interactive discussions. He challenges students to discover for themselves whether or not parts of his stories are fact or fiction. Mr. Nelson has created his own genre of books tune in to this episode to discover just what that genre is and how he has been making an impact with his stories.
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37 - Give Voice to the Expert Message
09/29/2014
37 - Give Voice to the Expert Message
Special guest, Zemira Jones, shared a number of strategies to assist you in becoming an “expert” in your field. Zemira shared key tips based on his 30+ years in the media industry as an Executive working with companies such as ABC, Disney and Radio One. He also has experience working with media powerhouses such as Oprah Winfrey, Michael Eisenberg and many more. Zemira explained the concept of multicasting in which you can monetize your expertise by converting your expertise into multiple platforms such as podcasts, eBooks, transcripts, audio, videos, radio and much more.
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36 - Reinventing Yourself in an Era of Disruption
09/22/2014
36 - Reinventing Yourself in an Era of Disruption
Join us as we interview Dr. Shirley Davis a keynote speaker, corporate trainer, and life coach. Dr. Davis, The Success Doctor, shares the four V's to success. She also shares key strategies to working with corporations as a consultant and keys to approaching a corporate executive. Dr. Davis shares three key tips for Reinventing Yourself as well as her knowledge and experience from her book of the same name. You are in for a real treat if you are interested in changing the direction of your life and your business.
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35 - Put Power Into Your Business with Personal Presence
09/15/2014
35 - Put Power Into Your Business with Personal Presence
Join host Cathy E. Smith with special guest Sophia J. Casey "Coach Casey." Cathy shares sources for coaches including sites for billing and delivering modules. Coach Casey share key tips for living your life and your business fully. Sophia shares how she connects with clients and assists them in getting to the root of what is holding them back so they can move forward. Sophia shares how she helps both federal and corporate clients change their work environment by working with both management and staff.
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34 - myRBB.net: Bridging the gap between customers and trustworthy businesses
09/08/2014
34 - myRBB.net: Bridging the gap between customers and trustworthy businesses
The founder of Reliable Best Businesses LLC ( also known as ), Eric Nelson, served as the special guest along with Greg Gamby. was founded based on the need to find reliable businesses for the elderly and women and then expanded to business owners in general. What makes myRBB unique? A business cannot join the community without first undergoing a background check. Find out what they do to ensure the quality of businesses, once a business has joined the community. Tune in to find out what other type of services can best benefit your business exposure, marketing or serve as leads for clients.
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33 - Podcasts and PR Pitches
09/02/2014
33 - Podcasts and PR Pitches
The hosts of the P.R.I.M.E. Show, Cathy E. Smith and Barbara Holt Streeter, share how they help business owners promote their businesses. Each host shares her respective area of expertise and how to help you as a business owner. Cathy shares how she received the name of Resource Rita and the five keys to a great podcast. She also shares two of the latest changes with Facebook that will impact your engagement. Barbara, Mrs.PRProtocol, shares how to properly pitch to the media and how to get their attention. Tune in to here about the productive P's!
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32 - What is your retail business IQ?
08/25/2014
32 - What is your retail business IQ?
Special guest Roz Murray shares her knowledge and experience of serving as a consultant to retail store owners including restaurants, spas, fashion trucks, and art studios. Listen as Roz provides a summary of her background in the financial industry and how she assists retail stores in increasing their bottom lines. She shares three core elements that every retail business owner should consider in growing and maintaining their respective business. Retail IQ consulting provides clear, practical retail consulting support to create, manage and sustain profitable shops.
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31 - What's Hot! Key Marketing Strategies for Your Business
08/18/2014
31 - What's Hot! Key Marketing Strategies for Your Business
Cathy E. Smith and Guest co-host Gigi Biggins review some of the most popular marketing strategies that you must use to promote your business. In this segment to find out just what are the top 3 marketing strategies and how you can use them to expand your business and your brand! In addition to the top three strategies, we touch bases on the topic of webinar marketing. Tune in now to find out HOW!
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30 - Maximize Your Media Message
08/11/2014
30 - Maximize Your Media Message
Special guest Heather Piedmont of Heather Piedmont Media discusses the impact of your brand in the media. She works with clients to maximize their message online through effective press releases, blog writing and posting, social media writing and posting, proposal writing and research. Heather also specializes in research for radio show content and contacting guests on your behalf for guest appearance on your show. She has experience as a reporter and a White House intern just to name a few. She can help you create your own PLR product! Find out from this episode just how long a reporter takes to read your press release.
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29 - Managing Events and Joint Ventures Effectively
08/04/2014
29 - Managing Events and Joint Ventures Effectively
Managing Events and Joint Ventures EffectivelyGuest Lori Carroll of Carroll and Company shares tips and strategies to making the transition from an employee to entrepreneur as an event planner. Lori combines her events always with a charity in mind,based on her desire to give back. Carroll and Company serves as a one-stop shop for several services successfully without creating a sense of brand confusion. Lori talks about an upcoming three day event that is small, intimate and designed to share information and not just sell. Her ability to serve others and not always chase the money has help her to maintain a successful business full-time since 2005.
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28 - “Learn How to Attract Customers to Your Salon or Boutique”
07/28/2014
28 - “Learn How to Attract Customers to Your Salon or Boutique”
Special guest Giovanna Taylor, owner of The G Shop by Giovanna, shares her top three tips for providing customer service to her clients at her fashion lounge. Giovanna provides a customer experience with specialized appointments, “fashion shoots,” and personalized customer file. She also shares how she uses social media and online e-commerce platforms to obtain and retain her clients. Her customer appreciation events, fashion shows and special shopping for VIP customers help her stay at the forefront of fashion. She enjoys "TV watch" parties with her clients and maintains inventory of what's hot!
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27 - Build Your Biz One Picture at a Time
07/20/2014
27 - Build Your Biz One Picture at a Time
Special Guest Karise Allen shared the B’s of building your business both online and in print. Karise has built a successful photography, website and graphic design business using the principles of branding, being authentic, being a servant, and being you (). Despite over 10K in photography equipment being stolen and the equipment serving as a primary tools for her business and funding her college education, she forged ahead to rebuild. Karise’s motto is to despite the situation always move ahead and “focus on the solution.”
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26 - Key Strategies for a Strong Web Presence
07/14/2014
26 - Key Strategies for a Strong Web Presence
Host Cathy E. Smith and guest co-host Jennene Biggins discuss a website checklist to make sure that your business website is user friendly and ways to help you build a strong customer list. They also share core questions to ask your web designer, if you are not a "techie." Both discuss three key marketing strategies that every business owner MUST have - mobile, social media, and video!
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25 - The Power to Make a Difference - Transpose the Movie
07/07/2014
25 - The Power to Make a Difference - Transpose the Movie
Special guest, Jimmy Jenkins, shares his the message behind his movie Transpose. Jimmy is one of the youngest writer/director/producers of a film being featured at a major movie theatre (AMC - Majic Johnson Theatre). He made the movie to make people think about their lives and the state of religion in our everyday lives. The movie was made to impact his immediate community and with his own personal funds because he is passionate about his craft. If you want to see a movie with a message and a well-produced first film -- go see Transpose! Check out the movie trailer for. Transpose on YouTube.
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24 - Your Wealth & Your Business
06/23/2014
24 - Your Wealth & Your Business
Partners in The Wealth Collaborative (Jahi Davis MBA, Jason Crump Esq., and Robert Waller) share information on how to get funding for your business, business credit, business planning and business continuity, trusts and wills, and business deductions that are beneficial to you as a business owner. Learn about their mission to assist people on managing their finances through each phase in their businesses and the true meaning of money and growing and maintaining it.
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23 - Share Your Knowledge: Generate Profit$ from Products
06/16/2014
23 - Share Your Knowledge: Generate Profit$ from Products
Special guest Joan Thompson Wilson, also known as The Corner Woman, shares her success tips in assisting her clients in creating products out of his/her “gifts.” These products include books, audio, webinars, and workbooks among a number of other ways to generate revenue sharing what you know. She also talked about evolving as a business owner and the need for different coaches as you grow in your business. Cathy shared tips on using to learn from free online classes and using Canva to create appealing graphics for your social media posts.
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22 - Your Credit, Your Job, and You
06/09/2014
22 - Your Credit, Your Job, and You
Our special guest is Sonya Smith-Valentine, the Financially Fierce woman, has been featured on NBC, ABC, and Black Enterprise Magazine and even fought and won a case against one of the three major credit bureaus. Sonya talks about the impact of your credit on getting a job, maintaining your current job, and getting a promotion. She shares key tips to maintaining financial wellness and why it is important no matter how much money you do or don’t have. No credit is just as bad as bad credit.
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21 - Making a Difference: The Impact of PR in Non-Profit
05/26/2014
21 - Making a Difference: The Impact of PR in Non-Profit
Special Guest Dána Drigo discusses her first PR non-profit project “Princes and Tiaras 2014 Prom Project” in the D.C. Area. This project is designed to provide prom dresses, suits, tuxedos, hair, make-up, and barber cuts to well-deserving seniors whom may already face financial challenges in their community. This project is done in such a way to preserve the identity of the seniors as well as start a relationship for future personal development. Dána runs a PR firm and she also offered great tips on press releases and the core elements of a press release.
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20 - "How is your social media delivered?"
05/19/2014
20 - "How is your social media delivered?"
Special Guest Jennifer Abernethy, author of "The Complete Idiot's Guide to Social Media," shared tips on promoting your book through social media. She also shared key tips on how a book opens up opportunities to speaking engagements, appearances, and media attention. Jennifer also shared key tips for engaging directly with people on social media especially Twitter and Instagram. Her responsiveness on social networks has led to media engagements and other opportunities for brand exposure.
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19 - Pure Nuphoria: Creating a Customer Experience Thru Social Media
05/12/2014
19 - Pure Nuphoria: Creating a Customer Experience Thru Social Media
Guest Candice Camille of Pure Nuphoria Bed & Breakfast discusses the rebranding and re-opening of her business. She discusses online marketing and social media such as Facebook, Twitter, Pinterest, Instagram, which she uses to engage her clients and answer questions about health and wellness. Candice uses her venue to host First Fridays, Ladies Night In, health and wellness, and author retreats.
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18 - The Making of a Entrepreneur: Gabrielle Williams
05/05/2014
18 - The Making of a Entrepreneur: Gabrielle Williams
Guest: Gabrielle Williams ofJewelz of Jordan shares practicaltips for entrepreneurs at any age. She is young, wise and making it happen. She has appeared as one of the youngest TEDx (TED Talks) speakers, NBC and many others.
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17 - Meet Me Monday: Business Networking with a Twist
04/28/2014
17 - Meet Me Monday: Business Networking with a Twist
Guest Micheline Bowman, with over 20 years in TV media, gives tips on making connections in a unique and powerful way. She also provided a new way to look at the word DIET. With her unique flair and engaging way of making words more powerful, she shares how to make the most of your speaking and writing skills. Turn everyday words into powerful acronyms that impact the lives of others. Making connections, Managing media and moderating events are the order the day for Micheline.
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16 - Tips from the PR Professor: Public Relations with a Purpose
04/21/2014
16 - Tips from the PR Professor: Public Relations with a Purpose
Aprill O. Turner, also known as the PR Professor, provides key tips for dealing with the media especially during a crisis. She specializes as a PR and media trainer to students, non-profits, faith-based, and political organizations. Aprill provides advice for any new business owner who wants to start his/her own PR firm. Don’t miss an opportunity to learn from the PR Professor and Mrs.PRProtocol!
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15 - Women are you ready to Work Your Package?
04/14/2014
15 - Women are you ready to Work Your Package?
Special guest Ayanna Mobley Castro, author and founder of the Work Your Package book and event, discussed her mission to empower women. Ayanna talked about women using the power within to enhance their lives and reach their goals. We discussed real women issues such as infertility, support, self-esteem,beauty, health, suicide and relationships.
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14 - Your Internet Radio Show or Podcast: Talk Your Way to Ca$h
04/07/2014
14 - Your Internet Radio Show or Podcast: Talk Your Way to Ca$h
Special Guest: Raven Blair Davis "The Queen of Internet Radio Conversion"
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13 - "Learn How to Rock Your Business B.I.G. Online"
04/02/2014
13 - "Learn How to Rock Your Business B.I.G. Online"
Join guest co-host Gigi Biggins and special guest Keisha Lewis. Keisha explains what it takes to hold a large virtual conference and why she decided to do it B.I.G. (She also share key tips on creating Twitter ads, Facebook edge rank, Just unfollow (Twitter app), Infusionsoft and more. #socialmedia #infusionsoft #Twitter #Facebook #Pinterest
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12 - Are You Socially Engaged?
03/26/2014
12 - Are You Socially Engaged?
Guest Co-host Jennene Biggins and Show Co-host Cathy E. Smith share key strategies for maximizing mobile marketing and measuring your social media/online marketing return on investment. Learn the latest changes to Facebook and Twitter. Check out search and analytics sites such as and Social-searcher.com.
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11 - Uncuffed: How are You Handling Your Business?
03/19/2014
11 - Uncuffed: How are You Handling Your Business?
Special Guest Caprice Smith an empowering business coach and the newly crowned Mrs. Corporate America speaks about five core strategies for living "Uncuffed"(in Freedom) and four keys things that every business owner needs for success.
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