SEO Happy Hour

SEO Happy Hour is an enthusiastic marketing driven podcast targeted to marketers, and small business owners wanting to learn and keep up to date on search and digital marketing trends. Hosted by the co-founder of We Do Web Content Alex Valencia, and joined by the powerhouse team of search experts and content marketers we bring you the best and true testaments to digital marketing for law firms and small businesses. Who should Listen: Anyone looking to drive leads to their web presence through SEO, Content Marketing, and Social. Lawyers Legal Marketers Doctors Small business owners Realtors, and more What we'll cover: Google Trends and Algorithms SEO SEM PPC Content & Content Strategy Social Marketing Trends Blogging Email marketing and lead nurturing Legal Marketing Come hang out with us weekly, grab a drink, sit back learn and have fun.

Learn from Three of Legal Marketing's Best SEO & Content Marketing Experts Part 1 12/17/2020

Learn from Three of Legal Marketing's Best SEO & Content Marketing Experts Part 1 Learn from the three legal industry's SEO and content marketing experts as they have a candid discussion and give you some insider information that will help your law firm or medical practice rank higher in Google and Bing /episode/index/show/seohappyhour/id/17234015

Getting Through the Pandemic with help from your PEO? 05/24/2020

Getting Through the Pandemic with help from your PEO? n the thick of the COVID-19 outbreak it is not just human lives at stake, but businesses as well. Many companies are overwhelmed with an abundance of state and federal mandates, as well as employee concerns that are changing the way we do business. /episode/index/show/seohappyhour/id/14546525

HR Outsourcing Companies Playing a Major role in helping businesses 05/14/2020

HR Outsourcing Companies Playing a Major role in helping businesses Professional employer organizations (PEOs), alternatively known as HR outsourcing organizations, are go-to partners when it comes to getting assistance with the administrative tasks that come with owning and operating a business. From help with payroll and human resources (HR), to employee benefits, risk management as well as helping with state and federal changes, such as the CARES act. PEO provide the back-office support to help your business navigate these unprecedented times. /episode/index/show/seohappyhour/id/14419811

"The Opioid Crisis: Mass Torts and Multi-Million Dollar Verdicts 10/14/2019

"The Opioid Crisis: Mass Torts and Multi-Million Dollar Verdicts The legal pressure on the pharmaceutical companies involved in America's opioid crisis is ramping up! I'm joined today by attorney Doug Zanes of Zanes Law, an Arizona-based injury law firm that serves clients nationwide. /episode/index/show/seohappyhour/id/11637158

SEO Happy Hour: Interview with Sensei Yaniv Crave Jiujitsu 07/17/2018

SEO Happy Hour: Interview with Sensei Yaniv Crave Jiujitsu In this episode of SEO Happy Hour, I decided to interview my friend and #jiujitsu teacher, Sensei Yaniv. Sensei Yaniv is a father, brother, husband, business owner and proof of process bringing promise. We dive in the process of life, jiujitsu, business and marketing. Sensei Yaniv Website: /episode/index/show/seohappyhour/id/6822368

Bait The Hook to Suit The Fish: How to Capture Your Ideal Clients 07/13/2018

Bait The Hook to Suit The Fish: How to Capture Your Ideal Clients In this episode of SEO Hour, we talk about capturing new leads and building our lists using lead magnets and bait. How to bait the hook to suit the fish. Are you using targetted content to get users to leave their contact info with you? In this episode I dive into several baiting I use internally and for my clients to create and grow my list and how I create content to now nurture that list using social media, email marketing and more. /episode/index/show/seohappyhour/id/6807756

leverage Google's Featured Snippets for Your Law Firm 04/18/2018

leverage Google's Featured Snippets for Your Law Firm In this episode of SEO Happy Hour we dive into the strategies we use to help our clients rank in the zero position on Google. Learn about rich snippets, content creation, link authority and more. /episode/index/show/seohappyhour/id/6495922

How to Develop a Kick-Ass Link Loving Law Firm Content Strategy 11/13/2017

How to Develop a Kick-Ass Link Loving Law Firm Content Strategy In this episode of SEO Happy Hour, we dive deep into developing a solid and proven content strategy for your law firm. We discuss, blogging, article writing, FAQ's, featured snippets, and foundational content. Our training is proven by our law firm website case study and content plan. Start watching now and learn how to take market share from your competitors. /episode/index/show/seohappyhour/id/5939365

HTTP vs. HTTPS: 11/04/2017

HTTP vs. HTTPS: In this webinar Jordan and I go through the October Google update regarding non-secure websites and the SSL certificate. You'll learn the why, the how the reasoning and the benefits. /episode/index/show/seohappyhour/id/5910904

How to Increase The Ranking and Organic Value of Your Law Firm Website 06/06/2017

How to Increase The Ranking and Organic Value of Your Law Firm Website In this episode of SEO Happy hour, our team of SEO experts dive into a client case study. This is highly competitive a personal injury and SSD firm. In the video, we show you where we started to where we are today using all of our strategies including public relations. /episode/index/show/seohappyhour/id/5424481

SEO Happy Hour: Guest Eric Enge "Why Good Content Must Die" 05/12/2017

SEO Happy Hour: Guest Eric Enge "Why Good Content Must Die" In this episode of SEO Happy Hour, we have the pleasure of having SEO rockstar Eric Enge of Stone Temple Consulting with us. Eric, Jason and me go through content, SEO case studies and prove the value of good content. Eric drills down several SEO case studies and proves the ranking power of content and links working together for a cohesive and powerful digital strategy. How are you developing links and content for your business? What are social channels ad influencer relationships you using in your strategies? Watch now and learn how Eric and his team help their fortune 500 clients get results. Eric's Bio: Eric was named 2016 Search Marketer of the Year (Male) at the Landys (http://searchengineland.com/2016-landy-awards-winners-260063), and 2016 Search Personality of the Year at the US Search Awards (http://www.ussearchawards.com/2016-winners), and Stone Temple Consulting was also named Best Large SEO Agency of the Year at the US Search Awards. Eric has been speaking about digital marketing for more than a decade. He keynotes many conferences every year, including this year's Pubcon Las Vegas in a joint keynote with Gary Illyes. Eric is co-author of The Art of SEO (http://shop.oreilly.com/product/0636920032908.do), and also writes columns for sites such as Search Engine Land, and Moz. Eric is the Founder and CEO of Stone Temple Consulting (STC), a 70 person digital marketing agency based in Massachusetts, and STC offers content marketing, SEO, and social media services. STC's clients include some of the world's largest e-tail sites and brands. At We Do Web Content we develop SEO, Content and email strategies for developing leads and nurturing those leads. , Legal marketing, Content marketing, /episode/index/show/seohappyhour/id/5348609

SEO Happy Hour: The Difference Between Web Development and SEO 04/13/2017

SEO Happy Hour: The Difference Between Web Development and SEO In this episode, we talk about the difference between web development and SEO. Do you know the difference? When buying or updating your website, t is important to keep in mind that your designer and developer may not optimize your website for user experience, for technical issues like slow speed, 404 errors, meta data like h1 tags or duplicate content. Your web developer/designer may be designing and creating a custom website for you. Therefore, its imperative that if you are going from a current site to a new design or upgrade, make sure to ask or hire a technical SEO to run an audit and fix any current issues that may hinder the performance of your new website. Need help with an audit? Schedule one here: https://www.wedowebcontent.com/free-content-analysis /episode/index/show/seohappyhour/id/5264135

The Truth About Legal Directories 04/07/2017

The Truth About Legal Directories In this Podcast we will teach you how to Measure the Effectiveness of Legal Directories and Help Justify the Cost. In this video webinar Jason and I go through how to reverse engineer the value of the legal directories lawyers are being sold ion. Learn how to use the legal directories for indirect SEO value and get the scoop on choosing and negotiating with the directory sales people. /episode/index/show/seohappyhour/id/5246538

SEO Happy Hour: Blogging Strategies for law firms 03/31/2017

SEO Happy Hour: Blogging Strategies for law firms In this episode of SEO Happy Hour, I dig into legal blogging and share some unique tips that will help you get started creating a new blog in no time. Stop taking blogging advice and learn how to build ranking foundational content that ranks and drives traffic. /episode/index/show/seohappyhour/id/5222252

SEO Happy Hour

TOPICS