The Joinery Business Podcast
Joinery businesses are often low profit and long hours. We help you turn that around and achieve the goals you had when you first started in business. We will be providing you with weekly insights on how to turn your business profits up and your personal time down.
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Season 6 Episode 22 - Our Events Mantra and a Recap of the JBI
07/04/2025
Season 6 Episode 22 - Our Events Mantra and a Recap of the JBI
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. On June 26th and 27th we had our third, in person, Joinery Business Intensive, an event made specifically for our members. On today's episode Bruce goes over some of the value taken away from the JBI, our mantra around running events for business owners, as well as what we have planned for the future. If anything mentioned today sounds like something you’d love to attend, be sure to reach out on our Joinery Coach website. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What is the JBI? And how was this year different? How we run events and what we’re looking to achieve What's planned for the future Links:
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Season 6 Episode 21 - A Peak Inside Joinery Software with Mark Pearl from Maxcut Software
06/27/2025
Season 6 Episode 21 - A Peak Inside Joinery Software with Mark Pearl from Maxcut Software
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. One of the key aspects to running a joinery business is what software you choose to help run the business early on. On todays episode we have Mark Pearl from Maxcut Software in the hotseat to tell us a bit about Maxcut and its capabilities, and a bit of an inside view into constructing software for the cabinetry world. Maxcut is a great choice if you’re early in joinery and want to understand the software, and it even has a free version if you just want to try it out. Mark Pearl has some really great insights towards the joinery industry and offers a new perspective that you may not of heard before. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What is Maxcut Software? An interesting perspective on the Joinery Industry What Maxcut is looking to improve in the future Links:
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Season 6 Episode 20 - Shop Talk: Show Us Your Jigs
06/20/2025
Season 6 Episode 20 - Shop Talk: Show Us Your Jigs
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Welcome back to Shop Talk! Our segment of talking more joinery and carpentry specific, going into some of the more niche details of making joinery! Today's episode is a bit of a fun one on the topic of jigs and their many forms and uses! Join Bruce in the barn as he goes over his collection of jigs, how they’ve been useful, and how you might even make your own jigs! Be sure to join us in the comments and at the Joinery Business Hub on Facebook to share your own Jigs and the stories behind them! As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What is a Jig and how is it used? How Jigs can be far more useful than you think Bruce's collection of Jigs and where they came from! Links:
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Season 6 Episode 19 - Your Business Will Not Grow Past Your Abilities
06/13/2025
Season 6 Episode 19 - Your Business Will Not Grow Past Your Abilities
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Running a joinery business is not often something we see business owners train for. A misunderstood aspect of running a business is the ability to grow and learn, pick up skills, and expand your knowledge. as comfortable as it can be to think you’re as experienced and knowledgeable as you can get, you’d be surprised to see the results of trying to expand your abilities. On today's episode Bruce talks a bit about why expanding your abilities is vital to the long run of being a business owner, and some steps you can take to expand your business and your knowledge around running a business. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Why a willingness to learn is vital as a business owners How your business can’t expand past your own abilities Knowing your areas to improve can help you grow your business Links:
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Season 6 Episode 18 - How Bad Content is Costing You Clients with Tiffany Newman
06/06/2025
Season 6 Episode 18 - How Bad Content is Costing You Clients with Tiffany Newman
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Posting online is often an afterthought when it comes to marketing and running a business. We often see business owners upload poor quality pictures of benchtops or jobsites on social media and it’s time to accept that this is actually hurting your business more than you know. Today on the show our marketing expert Tiffany Newman goes over the ways this type of poor quality content is detrimental to business in 2025, and some easy ways you can go about tidying up your social media and making content that doesn’t cost you time. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Why the content on your social media is important How bad posts can be detrimental Easy solutions to keep your social media current Links:
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Season 6 Episode 17 - The Main Rules of Business Coaches: An Interview Australian Institute of Professional Coaches
05/30/2025
Season 6 Episode 17 - The Main Rules of Business Coaches: An Interview Australian Institute of Professional Coaches
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. The Joinery Coach has been coaching businesses big and small for well over 10 years at this point, along the way we’ve learnt and grown a lot when it comes to our coaching methods. Someone who knows more about business coaching than anymore is Joel Hudson from the Australian Institute of Professional Coaches. Today on the show Bruce and Joel have an extensive chat about their views on business coaching, what they see as a valuable way to approach business coaching, and why most business owners can benefit from coaching more than they may realise. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What makes coaching joinery business unique What makes a good business coach? Why business coaching is often underrepresented. Links:
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Season 6 Episode 16 - Why Traditional Marketing Doesn't Work in the Joinery Industry
05/23/2025
Season 6 Episode 16 - Why Traditional Marketing Doesn't Work in the Joinery Industry
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. When it comes to marketing, joinery has always had it a bit different than other businesses. As a service it fits into a lot of roles such as shop fitting or home improvement. But still, compared to other businesses, it’s considered to be quite niche, making marketing a hard nut to crack. In today's episode Bruce goes over why taking a traditional approach to marketing can often be unsuccessful, and gives some keen tips and perspectives to keep in mind on your marketing journey. In this episode we discuss: Why a traditional approach to marketing isn’t successful What new approaches to marketing can you take? Marketing joinery for todays market Links:
/episode/index/show/thejoinerybusinesspodcast/id/36515115
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Season 6 Episode 15 - Stop! That New CNC Machine Will Not Speed Up Production!
05/16/2025
Season 6 Episode 15 - Stop! That New CNC Machine Will Not Speed Up Production!
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Within any industry it can be really hard to avoid what’s called “shiny object syndrome"; the concept of being easily distracted by new hardware or equipment thinking it’ll solve your problems. As a business owner it’s really important to be aware of this and call yourself out when you feel it applies. A new CNC machine may seem nice, but if you look more realistically, it may actually be more of a misstep than a positive one. On todays episode Bruce goes over some key mindsets you can apply to avoid shiny object syndrome, and what you can look at in your business to improve rather than the CNC. In this episode we discuss: How to avoid shiny object syndrome Why the new CNC won’t solve the problem How to improve efficiency without looking at equipment Links:
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Season 6 Episode 14 - How to Not Let The Economy Affect Your Business
05/09/2025
Season 6 Episode 14 - How to Not Let The Economy Affect Your Business
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. It’s true that as a business owner it can often feel like your main battle is against the economy itself, and while true the economy affects your business, that doesn’t mean there’s nothing you can do to stop it. On today's episode Bruce goes over why it’s important not to approach the economy with a defeatist attitude, and gives you some keen advice on how to out-smart a constantly fluctuating economy, and create a more consistent revenue stream. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Why multiple revenue streams is important How the economy doesn’t control your business Why it’s important to remain in control Links:
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Season 6 Episode 13 - Episode Replay - Learn The 9 Foundations You Need Working To Make Your Joinery Business Thrive
05/02/2025
Season 6 Episode 13 - Episode Replay - Learn The 9 Foundations You Need Working To Make Your Joinery Business Thrive
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Setting up a good foundation for your business is key to making your business thrive and grow. In episode 1 of The Joinery Business Podcast, I'm here to help you figure out the general elements of your business that you need to look out for and improve. There are 9 drivers that create a strong foundation of business which all work hand-in-hand to make your joinery business a successful one. I'm going to walk you through these today to help give you an idea on how to build a strong foundation that will make your joinery business a profitable investment. In this episode we discuss: Bruce’s experience with the joinery business industry. The definition of business growth. Bringing in sales into your business that you can do comfortably and sustainably. 9 drivers for creating a strong foundation for your business. The importance of managing tasks efficiently. The benefits of the foundations working in your business. Links:
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Season 6 Episode 12 - Creating the Perfect Daily Management Board with Nigel Newman
04/25/2025
Season 6 Episode 12 - Creating the Perfect Daily Management Board with Nigel Newman
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. When running a business day to day, it can be easy to fall into mindless or monotonous routines, enough so that some of the more menial tasks like cleaning and organization can fall to the wayside. On today's episode Nigel goes over how to create and maintain a daily management board that will keep your staff on track, and stop cleaning tasks from feeling like an afterthought. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: The importance of putting together a daily management board How failing to keep a clean work-space can effort work-flow Why falling into old routines and harm work quality Links:
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Season 6 Episode 11 - Why Time to Complete Your Jobs is Blowing Out
04/18/2025
Season 6 Episode 11 - Why Time to Complete Your Jobs is Blowing Out
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Time blowing out on projects is a common issue we see at the joinery coach, and although there could be any number of reasons causing this, a key issue to look at is the small things. But what are the small things causing time to blow out? Today on the show Bruce and Tiffany go over some of the key reasons time is blowing out on projects, taking a look at some of the more managerial issues, but also some perspectives on factory-flow that you may not have thought of. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Why taking a look at your factory flow is important Blocking time and why it’s important Problem solving and troubleshooting issues. Links:
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Season 6 Episode 10 - Episode Replay - Hotseat with Mitchell Black From FineCut Joinery
04/11/2025
Season 6 Episode 10 - Episode Replay - Hotseat with Mitchell Black From FineCut Joinery
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Today's episode is an episode replay from Season 3 when we have Mitchell Black from FineCut Joinery on the Hotseat! Mitchell is a very skilled business owner. Today he talks to us a bit about his views on the industry and what advice he has for joinery business owners.. Mitchell also talks about his history in the joinery industry, and how he started from an unlikely place. There’s a lot of joinery business owners can learn from Mitchell's story, and from how he got from where he started to where he is now! As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: How to keep up with a growing industry Mitchell's story in the joinery industry FineCut Joinery’s impact on the industry What to do when you’re feeling stuck Links:
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Season 6 Episode 9 - The April Fool Bruce & Reilly Movie Review Show
04/01/2025
Season 6 Episode 9 - The April Fool Bruce & Reilly Movie Review Show
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Today for April Fools, Bruce and Reilly decide to take a different approach to the podcast and force each other to watch some obscure movie of their choosing. Reilly made Bruce watch Horse Sense and movie about a rich snob learning to be kind and caring, and Bruce made Reilly watch Where The Buffalo Roam, a movie about Hunter S Thompson bumbling around annoying everyone. This is just a silly episode meant as a bit of a laugh, next week The Joinery Business Podcast will be back to its regularly scheduled programming. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Is Horse Sense or Where the Buffalo Roam a better movie? What’s Bruce’s thoughts on Shower Curtains? Does Bruce like every movie about horses? Links:
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Season 6 Episode 8 - Motivation vs Discipline
03/28/2025
Season 6 Episode 8 - Motivation vs Discipline
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. It’s easy to become motivated when it comes to business, the issues often come from the struggle of turning that early motivation into discipline. Creating a consistent and logical throughline from that initial motivation can be difficult, so on the show today Bruce and Tiffany talk about the difference between motivation and discipline and why slow and steady can often come out better. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: How to turn motivation into discipline Why slow and steady can be better than the rush from motivation Creating consistency in your work ethic Links:
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Season 6 Episode 7 - The Importance of Making Business Fun
03/21/2025
Season 6 Episode 7 - The Importance of Making Business Fun
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Working as a business owner can mentally feel like a tough nut to crack at times due to the stress it can cause. Maybe you’ve hit a point where every day feels somewhat the same, maybe you’ve become overwhelmed with work and stress, maybe your workers are finding their morale a bit low. Whatever it may be, it's important to take some time to figure out how to keep business feeling fun for you and your employees. On today's episode Bruce goes over some things you can implement in your business to keep business feeling fun, whether it’s some form of incentive, gamifying your work, or taking mental time to separate yourself from stress. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: How to gamify your business Why team based goals can be better than competition Why it’s important for business to make you happy Links:
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Season 6 Episode 6 - Why Social Media is Key for Recruitment
03/14/2025
Season 6 Episode 6 - Why Social Media is Key for Recruitment
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. Social Media is often a great tool used in marketing and branding your joinery business, and although a lot of you are aware of its use towards recruitment, are you aware of just how great a tool it can actually be in finding the people you need? Today on the show Tiffany goes over some key methods and ideology around using social media as a tool for recruitment, and why utilising it in the correct ways can go miles in optimising the search for the right people. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Using social media for recruitment What platforms you can use outside of the usual job seeker websites Why online recruitment will be key in 2025 Links:
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Season 6 Episode 5 - Episode Replay: What's Your Problem? - "I Haven't Got Enough Time"
03/07/2025
Season 6 Episode 5 - Episode Replay: What's Your Problem? - "I Haven't Got Enough Time"
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. This episode is a replay of season 3 episode 24 “I haven’t got time” I hear this often. Let's get real! If now is not a good time .. when is? What is wrong with right now? Are you being real with yourself when you say these words? Too many people convince themselves some other time will be better than right now .. and many people say this to themselves forever. Pretty soon, 30 years have gone by and you have still not started. In today's podcast I did into this “problem” I hear far too often and also too often see people continue to struggle. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Why “I haven’t got enough time” isn’t a valid excuse How to treat every task with the same level of importance How always looking to improve is vastly important Links:
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Season 6 Episode 4 - The Power of Adding Your Personality To Your Branding
02/28/2025
Season 6 Episode 4 - The Power of Adding Your Personality To Your Branding
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. On today's episode Reilly hops on to talk a bit about his perspective on the joinery industry, and an aspect of branding and marketing that he feels joinery business owners often miss out on. Video content and creating an important audio-visual personality for your brand can be a really important aspect of having your joinery business stick in consumers mind, and today Reilly goes over why this is important, and why simply being yourself on camera can go miles in potential clients minds. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: How to market for the start of the year What’s new in marketing for 2025 What The Marketing Joint is doing new Links:
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Season 6 Episode 3 - Why Marketing In 2025 Is Going To Be A Game Changer
02/21/2025
Season 6 Episode 3 - Why Marketing In 2025 Is Going To Be A Game Changer
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. On today's episode Tiffany and Clare are in the barn to talk a bit about the best way to go about marketing your joinery business at the start of the year, the best ways to approach social media, as well as what 2025 has in store in terms of new technologies. The marketing Joint is also looking to make a few big changes for 2025 and we couldn’t be more excited about the months ahead. Tiffany and Clare spend some time going over what’s new, but if you want to learn more be sure to reach out at the link below: As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: How to market for the start of the year What’s new in marketing for 2025 What The Marketing Joint is doing new Links:
/episode/index/show/thejoinerybusinesspodcast/id/35362525
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Season 6 Episode 2 - Brad Cairns and Lynn Thomson from Quantum Lean - Awesome way to kick off 2025!
02/14/2025
Season 6 Episode 2 - Brad Cairns and Lynn Thomson from Quantum Lean - Awesome way to kick off 2025!
The Joinery Business Podcast is sponsored by Maxcut Software - a small software business focusing on the Cabinetry Industry. Estimate, cut, and complete cutlist jobs efficiently and easily—without breaking the bank. Download the free community edition Maxcut Software to try it out and see what MaxCut can do. On today's episode we do a deep dive with Brad and Lynn from Quantum Lean! At the joinery coach we’ve been following Quantum Lean for many years as we feel a lot of our philosophies and advice surrounding woodworking and joinery very much align. In this chat Bruce, Brad, and Lynn go over their point of views surrounding joinery business coaching, and challenge each other perspectives. Follow the link below to learn more about Quantum Lean: As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: How Brad and Lynn got into coaching joinery businesses Brad’s perspective on Lean Why it’s important to own your factory instead of rent Links:
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Season 6 Episode 1 - How We're Starting 2025 with a BANG!
02/07/2025
Season 6 Episode 1 - How We're Starting 2025 with a BANG!
Hello and welcome to the first podcast of 2025! In our opening episode for the year, Bruce goes over what will be different in 2025 for the joinery business podcast, as well as the joinery coach! This is going to be a really big year with a lot of positive changes, and we’re excited to go over what will be different and what to look forward to! if you want to learn more about starting out 2025, and how to make the changes you need to your joinery business, be sure to reach out to us at: As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What’s new at The Joinery Coach How we’re improving the Joinery Business Podcast Why we’re excited for 2025 Links:
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Season 5 Episode 47 - Wrapping Up 2024 Part 2 of 2
12/20/2024
Season 5 Episode 47 - Wrapping Up 2024 Part 2 of 2
This week's episode is part 2 of 2 for our end of year wrap-up of the podcast as well as The Joinery Coach. This week we’re focusing solely on The Joinery Coach, what we looked to accomplish through the year, what we feel we’ve achieved, as well as our biggest take away from clients. 2024 was a great year for The Joinery Coach with a big influx in clients, progression in our learning structure, as well as some of our biggest client successes. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What The Joinery Coach learned from 2024 What some of our biggest client take-aways were What we felt was our main accomplishment this year Links:
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Season 5 Episode 46 - Wrapping Up 2024 Part 1 of 2
12/13/2024
Season 5 Episode 46 - Wrapping Up 2024 Part 1 of 2
This week's episode is part 1 of 2 for our end of year wrap-up of the podcast as well as The Joinery Coach. This week we’re focusing solely on the podcast, what Bruce, Nigel, and Tiffany think went well, what were our favourite moments, as well as highlighting the guests we had this year. 2024 was our best year of the podcast yet and we can’t wait to bring you more amazing content and advice next year, with more guests, topics, and higher production value. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What were our favourite moments on the podcast this year Highlighting the guest features each quarter Saying our appreciations for the greater teams involvement in The Joinery Business Podcast. Links:
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Season 5 Episode 45 - Recapping 2024 with The Marketing Joint
12/06/2024
Season 5 Episode 45 - Recapping 2024 with The Marketing Joint
This week on the podcast, as we look to wrap up the year, Clare decided to give an end of year wrap up for The Marketing Joint, going over what the adjacency accomplished this year, as well as go over what to expect next year with The Marketing Joint! This year has been a great year for The Marketing Joint, and we’re always looking to improve things for next year with some exciting new announcements and steps towards the new year. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What The Marketing Joint accomplished in 2024 What to look out for with The Marketing Joint in 2025 A big announcement for The Marketing Joint Links:
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Season 5 Episode 44 - Get To Know Us: Meet Reilly Poling
11/29/2024
Season 5 Episode 44 - Get To Know Us: Meet Reilly Poling
As we get close to wrapping up for the year, this week on the podcast we continue our Get To Know Us series by finally introducing our podcast editor and producer; Reilly Poling! In this more unorthodox episode, Reilly talks to Bruce about his background in media production, how he started with the joinery coach and editing the podcast, as well as what Reilly offers to The Joinery Coach behind the scenes. Despite not having a strict background in joinery, having an outside perspective towards joinery in terms of content production has proven invaluable as it offers an understanding of what potential clients are looking for. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Reilly's background in sound and video production Reilly's contributions to The Joinery Coach and The Marketing Joint Why an outside perspective is important in marketing a business Links:
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Season 5 Episode 43 - Learning New Perspectives on Joinery with Rob Turner from Vision Drafting Services Australia
11/22/2024
Season 5 Episode 43 - Learning New Perspectives on Joinery with Rob Turner from Vision Drafting Services Australia
Today on the show Rob Turner from Vision Drafting Services Australia joins Bruce in The Barn to talk to us about his background in joinery, what Vision Drafting Services Australia is all about, and how he believes drafting services can be an essential service to any joinery business. Rob has a very unique and interesting perspective on the industry as Vision Drafting Services Australia is actually based in Poland, where Rob learned a lot about Poland's culture around cabinetry, and gained a lot of fresh insights into the industry. If you want to learn more about Vision Drafting Services Australia, be sure to follow the link below: As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: What Vision Drafting Services Australia is all about Rob’s background in joinery and cabinetry Why drafting services can be essential in any business Links:
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Season 5 Episode 42 - Episode Replay: The Issue With I'll Get There In The End
11/15/2024
Season 5 Episode 42 - Episode Replay: The Issue With I'll Get There In The End
Today's episode is a replay of one of our favourite episodes of last year, Bruce wanted to do a quick talk about the common phrase "we'll get there in the end" and why he views it as a damaging frame of mind for any business owner. The idea of trying to reach your goal “in the end” somewhat implies that until retirement your business has been struggling, which isn't a great result. As a business owner, wouldn't it be great to reach what you view as "in the end", right now? instead of striving for some concept of the future, why not aim for right now? In today's episode Bruce goes over his views surrounding this frame of mind, and some general tips on how to get out of it and why. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Why having the frame of mind “I’ll get there in the end” is damaging Why you should be striving for right now rather than later How to get out of this frame of mind Links:
/episode/index/show/thejoinerybusinesspodcast/id/33927132
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Season 5 Episode 41 - Marketing Is Not a Magic Pill It's a Health Care Plan
11/08/2024
Season 5 Episode 41 - Marketing Is Not a Magic Pill It's a Health Care Plan
Marketing is essential when it comes to increasing engagement and exposure for your business, but often we see clients view it more as a quick solution rather than more of a health care plan. Marketing often requires a little bit of planning and maintenance in order to be truly effective, and in today's episode Tiffany talks about why this is important, and why it’s not as scary as you might think. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: How to maintain an effective marketing campaign Why marketing isn’t a short term solution Links:
/episode/index/show/thejoinerybusinesspodcast/id/33813462
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Season 5 Episode 40 - An Incredible Chat With Spoke Joinery and Spoke Building and Interiors
11/01/2024
Season 5 Episode 40 - An Incredible Chat With Spoke Joinery and Spoke Building and Interiors
In today's episode Bruce has the owners of Spoke Joinery & Spoke Building and Interiors in the hotseat to talk a bit about their improvements in the past 18 months, as well as their background in joinery. Spoke is an interesting business with a lot of history, they’ve made a vast amount of improvements over the past 18 months. Micheal, Gail, and David have a lot to say about the industry and have a lot of keen pieces of advice that will help the industry progress. As always, if you have any thoughts about today's podcast be sure to head over to the Joinery Business Hub on Facebook! In this episode we discuss: Why Spoke Separated Joinery and Interiors David and Gail's background in the industry What improvements the business has made in the past 18 months. Links:
/episode/index/show/thejoinerybusinesspodcast/id/33702762