The Social Small Talk
The Social Small Talk is a podcast for beauty brands trying to navigate the digital marketing world. Audra Brehm interviews beauty professionals from all over the world that have seen digital marketing change the industry. We provide insights on how to take advantage of digital marketing, specifically social media, to help beauty brands drive more traffic and revenue. We do all of this over a cup of coffee.
The MOP brand is a perfect example, Denise set out to build a culture. It was important to connect people and for everyone to feel included like they were a part of MOP. Now with social
Listening to Sarah Clifford’s story today should inspire you to try it out. Sarah turned her passion for health and wellness, into a skincare line, ALOA, two years ago. She already had a social media following, so her community was a great place to launch her brand. Sarah communicates with her customers and loves the relationships that can develop from TikTok. You can’t fake it on TikTok and Sarah shares about family, so followers become acquainted with her actual life.
Now she’s found the benefits of selling with Amazon and through her website and a few other mostly online retailers. Good For You Girls has experienced natural, organic growth and that has enabled
She shares advice that she learned along the way for anyone looking to start a new beauty brand. Chris-Tia values consistency, and knows that customers do too! Instagram is tgin’s numb
Listen to this conversation with Jamaliya Cobine, who explains why that question is so important.
Jamaliya loves the ever-changing nature of social media marketing. Although she’s never considered herself a marketer, she’s been helping people sell things since she was 15. Jamaliya values the importance of knowing your customer and implementing a customer-first motto.
Jamaliya realizes that ROI can be difficult to show at times, and that is why it is
Rochelle left a wall-street trajectory to join her mother’s skincare company and needed to help them transition to a new world of internet sales and digital marketing. She has put in the work with social media marketing and has learned what works and what doesn’t for her companies at June Jacobs.
Rochelle knows there’s not a one-size-fits-all approach to marketing in the ever-changing world of so
Kelley relies on knowing his brand and market to create successful marketing campaigns across various social channels. Each channel has a different demographic and ads should be targeted for s
Business owners start their businesses for many reasons, but it is time to make sure your company understands what your beliefs are how they should be talking about the business. Your culture depends on the vision, along with sales and marketing.
Get ready to dive in and write down your vision so that you can be more successful in
Jason and Audra discuss how to create clarity in your business and how you can show this on social media. Social media can be so beneficial to small to mid-sized businesses if done correctly. Jason and Audra discuss how to do this properly.
Joey explains why it is important to be human when selling, and not just sell for no reason. You always want to make sure you are helping your target audience and speak to their pain points.
To find out more about JB:
Whether you are new to being a business owner or a long time owner, come listen and get some pointers on how to get involved more and marketing your business better.