The Virtual Publicist Podcast
This Podcast is designed for Entrepreneurs, Small Biz Owners, and Publicists. As each episode will be under 30 min and will have a specific topic, each listener will walk away with new knowledge, advice and more confidence in how to maneuver within the PR world.
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It's More Than a Media Interview
03/14/2023
It's More Than a Media Interview
On episode 14, Candice Nicole discussed how “It’s More Than a Media Interview” and folks, don’t let anyone ever tell you differently! When you first hear that term we are sure your eyebrows rise as you may be saying “Then why am I investing or wanting PR?” We get it and that is the very reason why this show was created. In this episode, Candice provides you 5 reasons PLUS a bonus on why it’s more than an interview and encourages you to think about PR with a new mindset. Yes, being featured in the news is great, but do you understand the strategy? This episode is for you! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. This episode was edited by @vaderthevlln and original music by @anikanandvader. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist, and if you want to drop us a note via email, reach out via [email protected].
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New Tool on the Scene: OnePitch
02/23/2023
New Tool on the Scene: OnePitch
On episode 13, Candice Nicole speaks with the C0-Founder/COO of OnePitch, Jered Martin, and OnePitch Marketing Manager Kendall Aldridge! The mission of OnePitch is to change the way journalists and publicists connect meaningfully and relevantly with one another! Ultimately, they want to be able to assist journalists with the right media pitches! For those that are in the space of PR or even learning this space because you may need to learn some DIY ways as you’re building your PR budget, it can get very tedious reaching out to journalists, let alone trying to make sure your pitch is going to the correct person. With their platform not only can you create your media pitch, but also curate media lists, send follow-ups directly in your portal, keep up with your outreach history to the media + more! Oh, and of course, she will be asking what is next for OnePitch in 2023! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. To stay connected with OnePitch, please follow them @onepitchsaas! This episode was edited by @vaderthevlln and original music by @anikanandvader. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via [email protected].
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The Challenges of Building a Boutique PR Agency
11/10/2022
The Challenges of Building a Boutique PR Agency
On episode 12, Candice Nicole speaks with Regan Farley, Co-CEO of Intel Media Group. They are discussing the challenges of building a boutique PR agency! Yes, there are some beautiful moments when you find yourself building out a dream, but there are also incredible challenges when building and then having the nerve to try and sustain the growth!? This conversation is REAL and we hope you enjoy our transparency. As we discuss the challenges, we also provide solutions and share some insight/advice to those who are interested in building an agency or even freelancing with one. Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. To stay connected with Regan, please follow her @raethepublicist! This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via [email protected].
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A Conversation with Black PR Wire CEO
10/27/2022
A Conversation with Black PR Wire CEO
On this episode, Candice Nicole speaks with Bernadette Morris, CEO of Sonshine Communications + Black PR Wire. They discuss the importance of Black Media, the purpose of Black PR Wire, Bernadette’s 30 year career in PR/Comms, being able to thrive as a small business + much more! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. To stay connected with Bernadette, please follow @sonshinepr and @blackprwire! This episode was edited by @vaderthevlln and the original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via [email protected].
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Introducing, PROCON!
10/07/2022
Introducing, PROCON!
On this episode, Candice Nicole speaks with Keisha Brewer, CEO & Lead Strategist of The PR Alliance and also the Founder of PROCON! They discuss why this conference was created, the mission, the speakers, and who needs to be there. In addition, the two actually drop some great PR gems along the way as well! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via [email protected].
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PR Tips That Make You Go “Ahhhh”
10/05/2022
PR Tips That Make You Go “Ahhhh”
On this episode, Candice Nicole will share her 5 PR Tips and these are tips that will make you go “ahhhhh”- well, she sure hopes it does! As you will notice, Candice likes to give a certain amount of information as she never wants to overwhelm you as there is A LOT that can be covered when speaking about PR. However, these will be practical, great starting points for you to know, and also just keep in mind on your journey to learning more about PR or even how to handle your own! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via [email protected].
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7 Favorite PR Tools & Resources
09/13/2022
7 Favorite PR Tools & Resources
In episode 8, Candice shares her 7 favorite PR tools & resources! As you know, there could be more to share but she wanted to share her top with you! All of the tools and resources shared are ones that Candice personally uses as well and she is definitely not in the business of steering you wrong :) No worries if you’re in PR, a small biz owner, or even an entrepreneur, she breaks down the difference and how they can all be used to your benefit. We hope you enjoy! Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via [email protected].
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Is Hiring a Publicist or PR Agency Worth the Investment?
09/07/2022
Is Hiring a Publicist or PR Agency Worth the Investment?
On this episode, we are going to discuss Hiring a Publicist or PR Agency and is it worth the Investment. Our host was recently tagged in a video of a man questioning and as she watched the video she become very concerned by the comments as she takes what she does very seriously. With her 15 years in PR, Candice knows from experience that it IS worth the investment! However, you have to be ready to make the investment and moreover, know WHY you’re making that investment into yourself or your business. We are going to dive into the 5 reasons why investing in PR is worth it and after this episode, you will feel more confident in making your decision. Please make sure to follow @thevirtualpublicist IG page, as well as the host, Candice Nicole via @theecandicenicole, and maybe check out the CNPR page @candicenicolepr as well. This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via [email protected].
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How To Become An Ideal PR Client
08/16/2021
How To Become An Ideal PR Client
In this kickoff of Season 2, Candice Nicole will share 7 ways to become an ideal PR client + some examples of real life experiences with current & former clients as well. If you’re looking to hire a Publicist or PR Agency, this episode is for you! Know anyone looking to hire? Please share with them so they are ready to go when it’s time to sign the dotted line.
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Buzzin' Over Digital Coins
04/06/2020
Buzzin' Over Digital Coins
The fifth episode of The Virtual Publicist Podcast is titled “Buzzin’ Over Digital Coins” and features Natasha “Tottie” Weston” who is a Content Creator & Lifestyle Maven! Natasha will answer the questions of why digital products, how to create and sell, how to stay consistent & more! As always with our episodes, we are provide FREE resources to use as we want all of you to know you can make it happen! Digital is here to stay!
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Maneuvering Your Visibility During a Crisis
03/30/2020
Maneuvering Your Visibility During a Crisis
The fourth episode of The Virtual Publicist Podcast is a special episode titled “Maneuvering Your Visibility During a Crisis”. Candice will provide insight on what individuals in certain industries can do right now to gain visibility.
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Everything Email Marketing: Part 1
11/22/2019
Everything Email Marketing: Part 1
The third episode is titled “Everything Email Marketing” Part 1 which will highlight all things email marketing. Our Special Guest is a Digital Marketing Expert, Danielle Shortt who will prove that Email Marketing is supposed to be fun!
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The Wonderful World of PR Hacks
11/15/2019
The Wonderful World of PR Hacks
The second episode is titled “The Wonderful World of PR Hacks” which will highlight 7 tips on creative ways to hack your experience with PR and make it a bit easier! They are a mix of FREE solutions or a very low cost. Candice Nicole shares her 5 favorites and then highlights 3 bonus PR hacks that were provided by PR Colleagues. The listener will walk away feeling confident in these tips, just needing to implement all of the great gems that were shared with their business or brand!
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The 3 P's of Publicity
10/31/2019
The 3 P's of Publicity
In the first episode of The Virtual Publicist Podcast, the host Candice Nicole provides a Welcome to the Podcast, quick background on how it was created, what to expect and then get into the "The 3 P's of Publicity". Season One of The Virtual Publicist Podcast will be dedicated to Small Biz Owners and assisting with growing and sustaining visibility during the Holiday season. This episode was edited by @vaderthevlln and original music by @anikanandvadermusic. To stay connected with The Virtual Publicist Podcast on Social Media, follow @TheVirtualPublicist and if you want to drop us a note via email, reach out via .
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