CarlGould-#70secondCEO-Clear Communication Gets you Through a Crisis
Release Date: 10/13/2020
Carl-Gould-#70secondCEO-Decide Where You Are as an Entrepreneur
Carl Gould #70secondCEO
Decide Where You Are as an Entrepreneur Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.First off, decide where you are because when you're trying to make a mark, it's time to be bold, it's time to be provocative, it's time to take risk. You know, if you're trying to make a mark, you're not trying to just get customers. That's not your goal. Because you think you can do it better, so you are out to poach customers, right? If I've got cupcakes, I'm going to try to find people who like cupcakes. Well, guess...
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Carl-Gould-#70secondCEO-Entrepreneurs Fall into Two Catagories
Carl Gould #70secondCEO
Entrepreneurs Fall into Two Catagories Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Entrepreneurs tend to fall in two categories. First category I call is they want to make a mark. They have an idea, they've got a dream, there's something that they want to do, they want to put their stamp on their community or in their industry or in the world, right? I have a better way to make cupcakes. I just make cupcakes better. I want to show the world how good my grandma's cupcakes were. So you open...
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Carl-Gould-#70secondCEO-What Stage can The Owner Step Back
Carl Gould #70secondCEO
What Stage can The Owner Step Back Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. It starts in stage four to some degree, stage three, right? If you are, let's say you run a real estate office and you don't want to be the one going out, sitting at somebody else's kitchen table on the evenings and weekends, trying to get listings and, you know, showing houses on the weekend. You can hire a bunch of realtors that will do that for you. And you're like the managing partner, right? Or if you're a law...
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Carl-Gould-#70secondCEO-The Majority of Businesses are Stage 2 3
Carl Gould #70secondCEO
The Majority of Businesses are Stage 2 & 3 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. The overwhelming majority of businesses are in stage two and three, right? 98.6% of businesses have less than 20 employees. 96% of businesses are under 1 million, and they tend to be stage two and stage three businesses. Once you get into stage four and above, these are businesses that do well over a million dollars. To go from stage three to four, you have to have a layer of employees called management, and...
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Carl-Gould-#70secondCEO-The Diagonal Opposite Quadrant
Carl Gould #70secondCEO
The Diagonal Opposite Quadrant Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results We actually have a formula that will help somebody understand what their blind spots are. There are four quadrants in a business: strategy, business development, operations, and finance. There are subcategories underneath those, but those are the four main ones. And you tend to be strong in one. You tend to be okay in the other two. There tends to be one that you have a blind spot in. And we call it the diagonal...
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Carl-Gould-#70secondCEO-Benchmark Your Business
Carl Gould #70secondCEO
Benchmark Your Business Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. You always wanna know what your competitors are up to because that's how you'll be compared for sure. One of the things that we like to do with our clients is to have them say, "I want to be different." How do I differentiate myself? How do we stand out? We've found that innovation in one industry comes from the front lines of another industry. So I want to find out, I want to benchmark myself against my competitors. I want to...
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Carl-Gould-#70secondCEO-Am I Like Them
Carl Gould #70secondCEO
Am I Like Them Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Decides if I like another person is, am I like them? Person in this room, professional. We're here at the BMW conference. We have things in common. When we build rapport, we are looking for sameness, likeness, and commonality. That's the definition of rapport It doesn't mean we don't have to have stuff in common. I don't have to say the values of you.I don't have to do the same things outside of work that you do. When we're together, I...
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Carl-Gould-#70secondCEO-Meet People Where They Are
Carl Gould #70secondCEO
Meet People Where They Are Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Right, have you heard the expression, imitation is the highest form of flattery. So we want to meet people where they are, be as flexible as possible, and speak their language. If we do that, we're the lead dog. Most people are wrapped up in their PowerPoint or their presentation, or did I set it right? You know, am I wearing the right clothes? Am I here on time? And they're in their own heads. We want to escape that and be there for...
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Carl-Gould-#70secondCEO-Body Language
Carl Gould #70secondCEO
Body Language Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. 93% of what gets you hired or not, closes the sale or not, your team follows you or not, is your body language. It's how you carry yourself. And I was at the networking event last night, right? Yeah, yeah, yeah. So I saw some good body language and some less than stellar body language. Like, I don't want to be here. For some of you, last night was not eating, not the network. Right? You know what I'm talking about? I'm like, oh, I'm out...
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Carl-Gould-#70secondCEO-What You Say Almost Dosent Matter
Carl Gould #70secondCEO
What You Say Almost Doesn't Matter Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. What you say almost doesn't matter. This survey has been around for a while. You may have seen it before. Anyone know how much your words influence another person to your point of view? 20%, 10, 15, 20, 10, 15. Average amount, you're all right. It's 7%. You can get it; I couldn't give it away too early. You got it. 7%, which means you can attend meetings, give speeches, and appear...
info_outlineWhat is the key to staying together as a company, even in a crisis? Listen to Carl Gould your #70secondCEO and find out!
Read the full transcript:
Hi Everyone, Carl Gould here your #70secondCEO, just over a minute of investment per day for a lifetime of results.
During crises, there is uncertainty, and uncertainty is very unnerving to people. And so, you can provide certainty just by being open and honest. Here's the situation, here's what we're doing, here's my plan, we do plan on making it through. Here's what we're gonna look like on the other side. And when you layout your forecast, you can share with them. Here is the plan folks. And we will get through this and that's our plan to fight this every step of the way.
And in almost all cases there's always gonna be somewhere, people just, they don't care and they are out of there. But if you let them know, here's what we're working through. Every company goes through challenges from time to time. It's not like if you go to another company they’re never gonna have a problem, we all have problems. So, if you're upfront with them that will help galvanize the team and a lot of times, these times of stress actually bring companies together.
Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.