Libsyn Directory

E305. REP What is the story you are telling yourself?

Release Date: 04/10/2025

E309. Don't Pay for Ads Until You Do This

April Garcia's PivotMe

Marketing agencies are begging you to run LinkedIn ads. Here's why that might be the worst $5,000 you'll ever spend. April breaks down the exact conversation where she stopped a client from blowing his ad budget—and the 3 foundational fixes he needed first. Key Takeaways: 💸 The Cold Hard Math – Why LinkedIn ads cost 3-5X more than other platforms for B2B leads 🛑 The Busyness Paradox – If you're already overwhelmed, ads will drown you (not save you) 🪟 Storefront Theory – Why your profile is like a retail window (and Kyle's was empty) 🎯 The...

E308. ElevateUs: Help Create a Business Together

April Garcia's PivotMe

What if your $5 could plant the seed for the next great community leader? In this deeply personal episode, April Garcia shares the beer-with-Mike story that sparked ElevateUs—a 501(c)(3) turning small actions into generational change. Discover how mentorship + opportunity create chain reactions that transform entire communities. Key Moments: 🍻 The Birth Story – How a casual beer with Mike revealed the missing link in leadership development 💡 The ElevateUs Difference – Why this isn't charity, but an "opportunity multiplier" 📈 Lillian's Legacy –...

E307. REP: Why You Should Eat the Ugliest Frog First

April Garcia's PivotMe

Mark Twain famously said, "Eat a live frog first thing in the morning, and nothing worse will happen to you the rest of the day." In this episode, April Garcia dives into why tackling your hardest task first is the ultimate productivity hack—and how to stop letting procrastination drain your mental energy. Key Takeaways: ✅ The Frog Theory – Your "frog" is the task you dread most. Avoiding it costs more energy than doing it. ✅ Fear vs. Reality – Most frogs take less than 20 minutes to complete (but feel massive in your mind)....

E306. REP: The Hiring Paradox: Why Good People Aren't Good Enough

April Garcia's PivotMe

That "pretty good" hire you just made? It could be costing you 3X their salary in hidden losses. April reveals why most businesses accidentally hire for failure, and the exact framework she uses to build teams that 10X company value. Key Insights: 💸 The True Cost of "Good Enough" - How a single wrong hire can tank morale, productivity, and client relationships simultaneously 🎯 The Alignment Trifecta - Why skills + experience + cultural fit still isn't enough (and what to assess instead) 📊 KPI Trap - Most businesses measure the wrong indicators (here's...

E305. REP What is the story you are telling yourself?

April Garcia's PivotMe

What if the biggest obstacle in your life isn't your circumstances... but the story you keep telling yourself about them? In this eye-opening episode, April reveals how the narratives we unconsciously repeat shape our reality - and how to reclaim authorship of your life. Key Revelations: 🔥 The Fiction We Live By - How your brain turns random events into "facts" about who you are 🔥 The Replay Damage - Why repeatedly telling a negative story does more harm than the original event 🔥 Secret Story Audit - How to spot the invisible narratives running your life...

E304. REP: Calendar Audit

April Garcia's PivotMe

"Show me your calendar and bank account, and I'll tell you what's important to you." This brutal truth is about to confront every busy professional, entrepreneur and leader listening today. April takes you through a revealing audit of your last 30 days and next 30 days to expose the gap between what you say matters and where you actually spend your time. Key Takeaways: ✅ The Calendar-Bank Account Truth Test: Why these two documents don't lie about your real priorities ✅ The Priority Paradox: How we defend "important" things that never make our schedule ✅ Decade-End Reckoning: Why this...

E303. How to Price Yourself if People Pleaser

April Garcia's PivotMe

Fair to Others But Not Yourself? Why You Need That +10% Are you charging what's "fair" but forgetting to be fair to yourself? In this episode, April exposes the dangerous habit of undercharging that's sinking businesses and nonprofits – and why you need to add that critical +10% to protect your legacy. 🔥 Key Takeaways ✅ The Left-Lean Compensation Principle – If you naturally lean toward "fair" pricing (like 100K), you must add +10%) to avoid self-sabotage ✅ Giving Away the Farm – How well-meaning leaders bankrupt their businesses/nonprofits...

E302. Your Measuring Stick Cant Be in the Past

April Garcia's PivotMe

Are you measuring your life against your past instead of your future? Do you find yourself saying, “I’ve endured worse, so I can handle this”—even when you know deep down you deserve better? In this episode of PivotMe, April challenges you to stop using your past as a benchmark and start measuring your life against the future you’re creating. She shares why comparing your current situation to past struggles can hold you back and how to shift your mindset to focus on what’s truly good enough for Future You. It’s time to stop settling for “better than before” and...

E301. REP: Two Simple Tips to NOT Answer Work Emails at Home

April Garcia's PivotMe

In this episode of PivotMe, April shares two simple yet powerful strategies to help you stop answering emails at home. Too often, we blur the lines between work and personal life, keeping ourselves in "work mode" even when we're supposed to be present with our loved ones. These small but effective changes can make a big impact on your work-life balance, helping you reclaim your evenings and improve your relationships. What You’ll Learn in This Episode: 💡 Why answering emails at home can be harmful – It affects your sleep, stress levels, and relationships. 🚗 Tip #1: Answer emails from...

E300. REP: Multiply Your Impact

April Garcia's PivotMe

Are you ready to create a bigger impact than what you’re doing now? Have you been stuck in the "Starfish Story"—helping one person at a time—while knowing you're capable of so much more? In this episode of PivotMe, April dives into how you can expand your influence, reach more people, and create lasting change on a larger scale. She shares her own journey of feeling exhausted from one-on-one impact and how she intentionally shifted to a bigger audience to make a greater difference. It’s time to stop playing small. Let’s amplify your reach and magnify your influence. 🔥 Key...

More Episodes

Key Revelations:
🔥 The Fiction We Live By - How your brain turns random events into "facts" about who you are
🔥 The Replay Damage - Why repeatedly telling a negative story does more harm than the original event
🔥 Secret Story Audit - How to spot the invisible narratives running your life (hint: check your self-talk)
🔥 Editing Your Existence - The neuroscience behind rewriting limiting beliefs
🔥 From Victim to Hero - Transforming "This always happens to me" into "Here's how I overcame"

Powerful Moment:
"Your mind is constantly writing a novel about your life. The question is - are you the hero overcoming challenges, or the victim of circumstance? The pen is in your hands."

Actionable Steps:
✍️ Story Identification

Listen for "I always..." or "I never..." statements
Notice what you tell friends after setbacks
Track your automatic negative thoughts for 24 hours

🔄 Story Rewriting

Add "until now" to limiting beliefs ("I'm bad at public speaking... until now")
Create an "evidence log" disproving old stories
Write your ideal story in third person as if it's already true

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