1166. Discerning God’s Path for Your Business
Release Date: 09/08/2025
The Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
The fastest path to sales doesn’t always require launches, campaigns, or sales pages. In fact, your biggest growth lever may be hiding in plain sight: feedback loops. In this episode of The Kelly Roach Show, Kelly shares how to create simple yet powerful feedback loops with your clients, team, prospects, and market so you can turn insights into instant offers that sell right away. From monetizing event sponsorships to closing gaps in your daily sales system, this episode will show you how to leverage real-time feedback to increase conversions, grow revenue, and futureproof your business....
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The past few years have brought massive change, disruption, and transformation in both life and business. Many entrepreneurs are standing at a crossroads, asking: what is the right path for me in this next era? In this episode of The Kelly Roach Show, Kelly shares insights from a Legacy Leaders mastermind conversation about making aligned business decisions rooted in discernment, not comparison. She unpacks how to balance ambition with peace, prune and simplify when necessary, and lean into God’s guidance as the ultimate compass for your entrepreneurial journey. You’ll learn why bigger...
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For years, memberships were considered a “downsell” - a place to stash people who couldn’t afford your high ticket offer. But in today’s market, simplicity, low risk, convenience, and trust are what drive most buying decisions, especially when people are brand new to your brand and ecosystem: which is why this new million-dollar membership model is exploding. In this episode of The Kelly Roach Show, Kelly breaks down exactly how to craft a powerful trust-building offer that actually accelerates high-ticket sales. You’ll learn how to design a membership that gets quick wins in 30...
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In this episode of The Kelly Roach Show, Kelly unpacks the timeless principles of selling that have fueled millions of dollars in sales - principles that never expire and can be applied in your business right now. You’ll learn: How to shift from chasing leads to cultivating relationships with best buyers The critical role of retention, renewals, reactivations, and referrals in sustainable growth How to grow market share with current clients instead of constantly relying on new acquisition These strategies don’t depend on algorithms, ad spend, or complicated funnels. They’re...
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In this special episode, Kelly is joined by her 11-year old daughter, Madison Roach, for a heartfelt conversation on courage, resilience, homeschooling, and chasing big dreams. From dance auditions to starting her first girls’ club, Madison shares wisdom beyond her years - reminding us all that the journey is just as important as the outcome. If you’re a parent, an entrepreneur, or someone looking for inspiration to keep going, this episode is for you. Timestamps: 7:09: Why faith and family time made homeschooling a powerful choice for Kelly's family 10:07: Favorite homeschool classes...
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With AI commoditizing information, service-based entrepreneurs are left asking: how do we stand out and build offers that last? In this episode of The Kelly Roach Show, Kelly shares the four key elements you need to futureproof your offers so your business thrives no matter how the market evolves. This conversation will help you rethink how you design, deliver, and scale your programs. Timestamps: 0:24 – The ultimate goal of every service-based business 2:05 – The first key: specialization and becoming a category leader 4:17 – The second key: building stronger community in the age...
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In this episode of The Kelly Roach Show, Kelly welcomes back longtime client, friend, and powerhouse entrepreneur Julie Ciardi. Together, they dive into the Trust-Building Offer model and how it’s transforming the online business landscape. Julie shares her journey from IBM VP to online entrepreneur, the struggles she faced before finding success with live launching, and how the new trust-building model has skyrocketed her results while giving her more freedom than ever. If you’ve been feeling stuck with old strategies that no longer work, or you’re ready to discover a model that scales...
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In this episode of The Kelly Roach Show, Kelly shares the timeless strategy that has fueled her growth to multiple 7 and 8-figure businesses: filling the gap in your market. She breaks down how to identify what your audience needs most, how to build offers around those needs, and why becoming obsessed with solving client problems better than anyone else is the key to category leadership. This episode walks you through how to: Increase daily sales through trust-building offers, accelerator offers, and upsell systems that work in unison (without extra ad spend or massive launches) Avoid...
info_outlineThe Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
What does it really take to scale toward $100 million while staying aligned with your values, vision, and calling? In this candid episode of The Kelly Roach Show, Kelly pulls back the curtain on the real journey to her $100M goal: the messy pivots, crushed dreams, and the moments of divine direction that shaped her path forward. You’ll hear how she went from running six companies at once with no clear “one thing” to identifying thecornerstone of her next era of growth. She shares why she walked away from the idea of scaling her high-ticket coaching model to $100M, faith-led...
info_outlineThe Kelly Roach Show: Entrepreneurial Strategy for Faster Business Growth, Effective Leadership, & High Performance Mindset
If you’ve ever felt the pressure of being “left behind” because you’re not jumping on every new trend, tool, or AI breakthrough — this episode is for you. In this episode, Kelly shares why the most powerful, profitable business strategies are often the most timeless, and how chasing every new tactic can actually stall your growth. In this conversation, you’ll learn: Why trusting your own intuition in business is more important than ever. The psychological trap of feeling “behind” — and how it sabotages entrepreneurs. How to filter trend-based noise so you can focus on...
info_outlineThe past few years have brought massive change, disruption, and transformation in both life and business. Many entrepreneurs are standing at a crossroads, asking: what is the right path for me in this next era?
In this episode of The Kelly Roach Show, Kelly shares insights from a Legacy Leaders mastermind conversation about making aligned business decisions rooted in discernment, not comparison. She unpacks how to balance ambition with peace, prune and simplify when necessary, and lean into God’s guidance as the ultimate compass for your entrepreneurial journey.
You’ll learn why bigger isn’t always better, how to create the right conditions for success in this season, and why giving yourself permission to evolve may be the most important strategy of all.
Timestamps
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0:04 – The importance of discerning the right path for your next era
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2:24 – The danger of “me too” marketing and how brands self-commoditize
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3:38 – Stick to one business or pursue multiple paths?
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5:54 – Why focusing deeply on one business may not be “settling” but strength
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7:40 – Discerning between ambition, culture, and God’s calling
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11:10 – Bigger isn’t always better: why small can be powerful and purposeful
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20:40 – Kelly’s own focus for 2026 and the importance of pruning
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22:28 – Creating the conditions for success in your current season
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25:21 – Invitation to the Legacy Leaders mastermind event in Miami
Resources:
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Grab a copy of Conviction Marketing: Your Guide to Influence, Authority and Market Leadership Online: https://www.amazon.com/Conviction-Marketing-Kelly-Roach/dp/B09S259DWK
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Grab a copy of Discerning the Voice of God by Priscilla Shirer: https://www.amazon.com/Discerning-Voice-God-Revised-Recognize/dp/1462774040
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Legacy Leaders Mastermind: High-level strategic mentorship and community for $1M+ entrepreneurs: https://programs.thebusinessadvisory.com/legacy-leaders
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Legacy Leaders Miami Mastermind Event (Sept 26–27): Two-day in-person strategy and networking intensive at Miami Ironside: https://events.thebusinessadvisory.com/eventrsvp-4871